CRID

Professional Training and Coaching Servicescrid.co.uk

CRID is a UK-based training company founded in 2008 that delivers courses and international management coaching services to individuals and organizations, operating as a micro-sized, founder-led professional services firm.

Company typePrivate
Founded2008
HeadquartersMaidstone, United Kingdom
Headcount1–10
GTM typeB2B
OfferingServices

What CRID does

CRID is a United Kingdom-based, privately-held training company founded in 2008 and headquartered in Maidstone. According to its firmographic description, the firm delivers courses and international management coaching services to both individuals and organizations, positioning it as a professional services provider rather than a technology product vendor. The operating scope described spans both domestic (UK) and international client engagements, though no geographic split, client roster, or case studies are available to substantiate the international dimension.

The firm operates at a micro scale, with a headcount band of 1–10 employees and a single named principal, Nicholas A., listed as Founder and Owner. This structure is consistent with a boutique consultancy model in which the founder's expertise and personal delivery constitute the core offering. The input data does not disclose any proprietary technology, platform, digital product, or content IP beyond the described course and coaching services, and the firm's own website (crid.co.uk) returned only a loading/verification page during data capture, providing no additional product, pricing, or capability detail.

CRID's business model appears to be straightforward fee-for-service revenue from training courses and management coaching engagements, with no disclosed pricing structure, contract terms, or revenue figures. There is no evidence of funding rounds, institutional investors, partnerships, alliances, or third-party distribution channels. The absence of these signals, combined with the micro headcount and sole-founder structure, indicates a lifestyle or founder-led services business with limited externally verifiable scale metrics.

CRID firmographics

Firmographics

Name: CRID
Website: https://crid.co.uk
Company type: Private
Founded year: 2008
Operating status: Operating
Headcount range: 1–10 employees
Short description: CRID is a UK-based training company founded in 2008 that delivers courses and international management coaching services to individuals and organizations, operating as a micro-sized, founder-led professional services firm.
Ownership category
akta.pro rank

Where CRID is headquartered

Location

Headquarters

HQ city: Maidstone
HQ country: United Kingdom
HQ region: Europe

Markets served

CRID business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales

CRID product offering

Product offering

Core offering

CRID is a training company that delivers professional courses and international management coaching services. The firm offers structured learning and coaching engagements targeted at both individual professionals and organizational clients seeking to develop management capabilities.

Product overview

No product information available. The source page displays only a loading/verification screen.

Differentiator

Problem solved

Functional benefit

Products and services

Management Coaching Services International management coaching engagements provided to individuals and organizations to develop management capabilities.
Professional Training Courses Structured training courses for individuals and organizations, focused on professional and management development.

Companies that use CRID

Customer profile

Ideal customer profiles2 records

CRID technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

CRID partnerships and signals

Strategic signal

Recent moves1 record

Expansion highlights1 record

CRID competitors and assessment

Company assessment

Broad incumbents

Korn Ferry: Global organisational consulting firm that includes leadership development, executive coaching, and training among a broader portfolio of talent management services. Larger and broader than CRID, with overlap in management coaching.

Direct peers

Dale Carnegie Training: Long-established global training company offering courses in leadership, management, and interpersonal skills. Closely mirrors CRID's core training/coaching proposition for individuals and organisations.
Center for Creative Leadership: Non-profit specialising in leadership development, executive coaching, and management training. Comparable in focus area (leadership/management development) to CRID's coaching and training services.
The Ken Blanchard Companies: Management and leadership training company offering courses, coaching, and consulting. Closely aligned with CRID's focus on management training and coaching for individuals and organisations.
FranklinCovey: Global provider of leadership, management, and execution training and coaching. Directly comparable to CRID's management training/coaching offering, but at vastly larger scale with established content IP and enterprise client base.
Wilson Learning: Provider of sales, leadership, and management training solutions to global organisations. Similar in offering B2B training/coaching services to individuals and enterprises, overlapping with CRID's value proposition.
BTS Group: Global consultancy combining business simulations, leadership development, and sales/management training. Comparable to CRID in delivering structured management development programmes to corporate clients.

Regional players

Roffey Park Institute: UK-based leadership and management development organisation providing open programmes and bespoke corporate training/coaching. Comparable UK-rooted peer to CRID's management training offering.
Henley Business School (Executive Education): UK business school offering executive education, leadership development, and management coaching programmes. Comparable in delivering management training to individuals and organisations, primarily in the UK market.

Emerging players

The KPI Institute: Research and training organisation offering professional development courses and certifications in performance management, strategy, and leadership. Partial overlap with CRID's training/certification focus.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights3 records

Customer concentration

CRID financial estimates

Financial estimate

Revenue estimate

Valuation estimate

CRID leadership team

Management profile

Number of profiles

Profiles1 record

CRID funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

CRID M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CRID

What does CRID do?

When was CRID founded?

CRID was founded in 2008. It employs 1 to 10 people.

Where is CRID based?

CRID is headquartered in Maidstone, United Kingdom, in the Europe region.

Who are CRID's main competitors?

Korn Ferry is listed as a broad incumbent. Direct peers are Dale Carnegie Training, Center for Creative Leadership, The Ken Blanchard Companies, FranklinCovey, Wilson Learning and BTS Group. Regional players are Roffey Park Institute and Henley Business School (Executive Education). The KPI Institute is listed as an emerging player.

Does CRID have an API?

No public API is recorded for CRID.