Auswide Bank
Auswide Bank is an Australian regional retail bank serving home loan, savings, everyday banking, and personal loan customers across all states and territories, operating as a division of MyState Bank Limited following its 2024 merger with MyState Limited (ASX: MYS).
- Company typePublic
- Founded1965
- HeadquartersBundaberg, Australia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Auswide Bank does
Auswide Bank is an Australian retail bank founded in 1965 and headquartered in Bundaberg, Queensland, now operating as a division of MyState Bank Limited following the 2024 merger with MyState Limited (ASX: MYS). It serves retail and small-business customers across all Australian states and territories, with primary segments including home loan borrowers, savers, everyday banking customers, and personal/auto loan customers. The product suite spans variable and fixed home loans (Basic Home Loan from 6.09% variable, Variable and Fixed Freedom Packages), personal/car loans, transaction accounts (Everyday Access, Instant Access, Cash Management, Everyday Basic), savings products (Online Saver, Bonus Plus Saver, Ziggy Kids Saver, Term Deposits up to 5.30%), general insurance (Home, Landlord, Motor, Caravan/Trailer), Private Banking, business banking, and Self-Managed Superannuation Fund accounts.
The bank operates a hybrid digital-physical distribution model. Following the merger, back-end operations are being unified on NextGen's ApplyOnline digital platform (announced November 2025) while Auswide maintains its consumer-facing brand. Distribution combines a lending consultant network across ten Queensland regions (Brisbane, Gold Coast, Sunshine Coast, Bundaberg, Rockhampton, Hervey Bay, Gladstone, Mackay, Townsville, Cairns) with digital self-service channels including the Auswide Bank mobile app (iOS and Android), internet banking, digital wallets (Apple Pay, Google Pay), and instant payment rails (Osko, PayID, PayTo, BPAY, RTGS).
Revenue is generated primarily through net interest income on home loans, personal loans, and deposit products, supplemented by account service fees and transaction fees. The merged MyState group reported H1 2026 underlying NPAT of AUD 28.2 million (up 18.4% year-on-year), with AUD 10.4 million in annualized run-rate synergies from the Auswide combination and an interim dividend increased to AUD 0.12 per share fully franked. The group consolidated to a single banking license under MyState Bank Limited in December 2025. The headcount is 101-250 employees, and the bank holds an Australian ADI license with AFSL 240896.
Auswide Bank firmographics
Firmographics- Name
- Auswide Bank
- Legal name
- MyState Bank Limited
- Website
- https://auswidebank.com.au
- Company type
- Public
- Founded year
- 1965
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Auswide Bank is an Australian regional retail bank serving home loan, savings, everyday banking, and personal loan customers across all states and territories, operating as a division of MyState Bank Limited following its 2024 merger with MyState Limited (ASX: MYS).
- Ownership category
- akta.pro rank
Auswide Bank industry classification
Industry- Product category
- Retail Banking
- NAICS
- Depository Credit Intermediation (5221), Commercial Banking (52211)
- SIC
- State Commercial Banks (6022)
- akta.pro primary industry
- Retail Lending (Personal Loans, Auto, Credit Lines) (FSABAAAB)
- akta.pro secondary industries
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA), Private Banking Lending (Securities-Backed, Real Estate, Structured Credit) (FSABADAE), Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL)
Keywords
Where Auswide Bank is headquartered
LocationHeadquarters
- HQ city
- Bundaberg
- HQ country
- Australia
- HQ region
- Oceania
Offices10 records
Markets served
Auswide Bank business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Net Interest Income: Primary revenue from interest earned on loans (home loans, personal loans) minus interest paid on deposits (savings accounts, term deposits). The merger with MyState resulted in 18.4% increase in underlying NPAT to AUD 28.2 million in H1 2026.
- Banking Fees and Charges: Monthly account service fees, transaction fees, redraw fees, and other banking service charges. Some accounts have nil fees (e.g., Instant Access Account), while others have monthly fees (e.g., Everyday Access Account has $5 monthly fee).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basic Home Loan - Low variable rate with no ongoing fees |
| Subscription | Monthly | Fixed Home Loan Plus Freedom Package |
| Subscription | Monthly | Variable Home Loan Plus Freedom Package |
| Subscription | Monthly | Online Saver |
| Subscription | Monthly | Bonus Plus Saver |
| One time/ perpetual license | Multi-year contract | Term Deposits |
| Subscription | Monthly | Everyday Access Account |
| Subscription | Monthly | Instant Access Account |
| Subscription | Monthly | Cash Management Account |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Auswide Bank product offering
Product offeringCore offering
Auswide Bank is an Australian retail bank offering home loans (Basic, Variable Rate Plus Freedom Package, Fixed Rate Plus Freedom Package), personal/car loans, transaction accounts, savings accounts, term deposits, general insurance (home, landlord, motor, caravan/trailer), Private Banking, and business banking services. Products are distributed via a regional lending consultant network, branches and ATMs, internet banking, a mobile app, and digital wallet payments. The bank operates as a division of MyState Bank Limited following the 2024 merger.
Product overview
Auswide Bank is an Australian retail bank offering a comprehensive suite of financial products and services. The core offering centers on home loans (Basic Home Loan, Variable Rate Home Loan Plus Freedom Package, Fixed Rate Home Loan Plus Freedom Package), personal/car loans, and everyday banking (Everyday Access Account, Instant Access Account, Cash Management Account, Everyday Basic Account). Savings products include Online Saver, Bonus Plus Saver, Ziggy Kids Saver, and Term Deposits. The bank provides insurance products (Home, Landlord, Motor, Caravan/Trailer), Private Banking services, and business banking including EFTPOS merchant solutions and Self-Managed Superannuation Fund accounts. Digital services include the Auswide Bank App (iOS/Android), Internet Banking platform, and Digital Wallet supporting Apple Pay and Google Pay. Products are distributed through branches, lending consultants, internet banking, and the mobile app.
Differentiator
Problem solved
Functional benefit
Products and services
- Basic Home Loan Flexible, low-rate variable home loan with no monthly or ongoing fees and a redraw facility for extra payments; for owner-occupiers and investors.
- Variable Rate Home Loan Plus Freedom Package Variable-rate home loan with Freedom Package features including optional 100% offset account, redraw facility, and extra repayment flexibility.
- Fixed Rate Home Loan Plus Freedom Package Fixed-rate home loan offering rate certainty plus offset account and free redraw facility during the fixed term.
- Award-Winning Car Loan / Personal Loan Personal and car loan for vehicle purchases, debt consolidation, home improvements, and other personal purposes.
- Everyday Access Account Transaction account with unlimited free Auswide Bank transactions for a flat $5 monthly fee (waivable for home loan customers and students).
- Instant Access Account Fee-free everyday transaction account with unlimited free online and card transactions including Apple Pay and Google Pay.
- Everyday Basic Account Everyday account for concession card holders with unlimited transactions and reduced fees.
- Cash Management Account High-interest transaction account with interest paid monthly; $5 monthly fee waived when balance is $5,000 or more.
- Mortgage Offset Account Transaction account linked to a home loan that offsets the balance against the loan principal to reduce interest payable.
- Online Saver Savings account with 2.00% p.a. interest calculated on daily balances, no monthly fees, and no minimum opening balance.
- Bonus Plus Saver Savings account earning 3.31% p.a. (standard + bonus) when at least one deposit and no withdrawals are made each month; up to 10 sub-accounts.
- Ziggy Kids Saver Kids' savings account for children aged 15 and under offering a bonus interest rate for monthly deposits with no withdrawals.
- Term Deposits Fixed-term investment deposits with terms from one month to five years, competitive fixed interest rates, and flexible interest payment options; minimum investment $5,000.
- Private Bank Premium banking services tailored for high-net-worth customers.
- Home Insurance General insurance providing home and property coverage for owner-occupiers.
- Landlord Insurance Insurance coverage designed for owners of rental properties.
- Motor Insurance Vehicle insurance coverage for car owners.
- Caravan and Trailer Insurance Insurance coverage for caravans and trailers.
- EFTPOS Merchant Solutions Electronic payment processing solutions for business customers accepting card payments.
- Business Access Account Transaction account designed for business banking needs.
- Self-Managed Superannuation Fund Account Banking account tailored for self-managed superannuation funds (SMSFs).
Quantifiable outcome
- 18.4% increase in underlying NPAT to AUD 28.2 million in H1 2026 following merger
- +2 more outcomes
Companies that use Auswide Bank
Customer profileSegments5 records
Ideal customer profiles4 records
Auswide Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature1 record
Auswide Bank partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- NextGencoreNextGen is powering MyState-Auswide Bank's unified digital platform called ApplyOnline. This system merges the back-end operations of MyState Bank and Auswide Bank while maintaining their separate brands. The platform aims to improve efficiency, accelerate loan processing, and enhance service for brokers and customers.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
Auswide Bank competitors and assessment
Company assessmentDirect peers
- Bank of Queensland: Regional Queensland-based bank with overlapping home loan, personal loan, and deposit products; direct competitor in the same geography where Auswide has its strongest presence.
- MyState Bank: Direct sibling entity and former merger partner; both now operate under MyState Bank Limited with shared back-end on the NextGen ApplyOnline platform, serving overlapping retail banking customers in Tasmania and nationally via digital channels.
- ING Australia: Digital-first Australian bank competing directly in savings deposits, mortgages, and everyday transaction accounts with a national self-service model that overlaps Auswide's digital channel strategy.
- Heritage Bank (People's Choice Credit Union): Australian customer-owned banking institution competing in retail mortgages, savings, and everyday banking with a regional/community positioning similar to Auswide.
- Bendigo and Adelaide Bank: Australia's largest regional bank with a comparable community-focused, multi-brand strategy (including Up digital bank) competing in retail mortgages, deposits, and everyday banking with regional branch networks.
- ME Bank: Australian member-owned bank offering home loans, savings, and transaction accounts through digital and phone channels; competing for similar digitally-engaged retail customers.
Broad incumbents
- Macquarie Bank: Australian bank with a sizable retail mortgages and deposits business (Macquarie Bank) competing with Auswide in the broker channel and direct home loan market.
- Suncorp Bank: Large Australian regional bank with comparable retail mortgages, deposits, and insurance offerings; broader product portfolio but overlapping customer segments in Queensland and eastern Australia.
Emerging players
- Up (Bendigo Bank): Australian digital challenger bank owned by Bendigo and Adelaide Bank, competing in fee-free transaction accounts and savings with a mobile-first proposition targeting younger customers.
Regional players
- RACQ Bank: Queensland-based member bank offering home loans, savings, and transaction accounts to Queensland residents; directly overlaps with Auswide's core regional Queensland customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights6 records
Customer concentration
Auswide Bank social profiles
Digital presenceAuswide Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Auswide Bank leadership team
Management profileNumber of profiles
Profiles2 records
Auswide Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Auswide Bank M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Auswide Bank
What does Auswide Bank do?
Auswide Bank is an Australian retail bank offering home loans (Basic, Variable Rate Plus Freedom Package, Fixed Rate Plus Freedom Package), personal/car loans, transaction accounts, savings accounts, term deposits, general insurance (home, landlord, motor, caravan/trailer), Private Banking, and business banking services. Products are distributed via a regional lending consultant network, branches and ATMs, internet banking, a mobile app, and digital wallet payments. The bank operates as a division of MyState Bank Limited following the 2024 merger.
Is Auswide Bank a public or private company?
Auswide Bank is a public company. It is classified as public and is currently operating.
When was Auswide Bank founded?
Auswide Bank was founded in 1965. It employs 101 to 250 people.
Where is Auswide Bank based?
Auswide Bank is headquartered in Bundaberg, Australia, in the Oceania region.
How does Auswide Bank make money?
Two revenue lines are on record. Net Interest Income is the primary driver. The others are banking Fees and Charges.
Who are Auswide Bank's main competitors?
Direct peers on record are Bank of Queensland, MyState Bank, ING Australia, Heritage Bank (People's Choice Credit Union), Bendigo and Adelaide Bank and ME Bank. Broad incumbents are Macquarie Bank and Suncorp Bank. Up (Bendigo Bank) is listed as an emerging player. RACQ Bank is listed as a regional player.
Does Auswide Bank have an API?
No public API is recorded for Auswide Bank.
What industry is Auswide Bank in?
Auswide Bank's product category is Retail Banking. Its primary akta.pro industry code is FSABAAAB, Retail Lending (Personal Loans, Auto, Credit Lines), with a secondary code of FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings). Its NAICS code is 5221 and its SIC code is 6022.