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Jarla Traffic School

Full company profile

uuid0036w9e

Namestring
Jarla Traffic School
Company typeenum
Private
Founded yearint
1975
Descriptiontext

Jarla Traffic School (Jarla Trafikskola) is a privately held, for-profit driving school headquartered in Stockholm, Sweden. Founded in 1975, the company offers driving classes and driver training services, serving learner drivers pursuing a Swedish driver's license in the Stockholm market. The firm operates with 11-50 employees, positioning it as a small, locally focused operator within Sweden's regulated driver education sector. Its public-facing web property is jarlatrafikskola.se.

Short descriptiontext

Jarla Traffic School (Jarla Trafikskola) is a Stockholm-based driving school founded in 1975 that provides driving classes and driver training services to learner drivers in the Swedish market.

Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersStockholm, Sweden
HQ citystring
Stockholm
HQ countrystring
Sweden
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
driving school, driving lessons, driver training, traffic education, driving instruction
Industry1 code
PRIMARYEDAOANAK
Commercial Driving & Heavy Transport (CDL)
Education/Vocational, Technical & Trade Education/Maritime, Logistics & Transportation Trades
NAICS code1 code
  • Automobile Driving Schools611692
SIC code1 code
  • Services-Educational Services8200
Product category
Driver Education Services
Social media profiles2 records
Cost components4 values
Personnel, Operations, Marketing or Sales, Others
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Jarla Traffic School is a Stockholm-based driving school that delivers driving classes and training services to learner drivers. Its core offering is hands-on driver education and instruction, supporting customers working toward a Swedish driver's license.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Driving Classes and Training
CategoryDriver Education Services
No data
Peers6 records
1MyTheoryTest
TypeOthers
Description

UK-based online theory test preparation platform for the UK driving license. Adjacent to Jarla's offering through theory test preparation, though geographically distinct and focused on a different national exam system.

TypeEmerging player
Description

US-based online driving school offering mobile-first driver education and defensive driving courses. Comparable as a digitally-native alternative to traditional in-person driving schools like Jarla, representing the structural shift in driver-education delivery.

TypeBroad incumbent
Description

One of the largest online driver education providers in the US, offering state-approved courses and in-car lesson coordination. Comparable to Jarla in core offering (driving instruction) but operating at substantially larger scale through digital delivery.

4Mårtenssons Trafikskola
TypeDirect peer
Description

One of the larger independent trafikskolor in Stockholm, offering car, motorcycle, and truck license training. Directly comparable to Jarla as a competing brick-and-mortar driving school serving the same Stockholm customer base with a similar in-person instruction model.

TypeEmerging player
Description

Sweden-founded digital driver education platform that has scaled globally with app-based theory prep and test simulations. Comparable to Jarla as a driver-education provider but operating via a digitally-native model that competes for the theory portion of training.

TypeDirect peer
Description

Swedish online aggregator and booking platform connecting students with trafikskolor nationwide. Functions as both a customer-acquisition channel for Jarla and an indirect competitor by steering students to alternative schools.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Jarla Traffic School

Driver Education Servicesjarlatrafikskola.se

Jarla Traffic School (Jarla Trafikskola) is a Stockholm-based driving school founded in 1975 that provides driving classes and driver training services to learner drivers in the Swedish market.

What Jarla Traffic School does

Jarla Traffic School (Jarla Trafikskola) is a privately held, for-profit driving school headquartered in Stockholm, Sweden. Founded in 1975, the company offers driving classes and driver training services, serving learner drivers pursuing a Swedish driver's license in the Stockholm market. The firm operates with 11-50 employees, positioning it as a small, locally focused operator within Sweden's regulated driver education sector. Its public-facing web property is jarlatrafikskola.se.

Jarla Traffic School firmographics

Firmographics
Name
Jarla Traffic School
Website
https://jarlatrafikskola.se
Company type
Private
Founded year
1975
Headcount range
11–50 employees
Short description
Jarla Traffic School (Jarla Trafikskola) is a Stockholm-based driving school founded in 1975 that provides driving classes and driver training services to learner drivers in the Swedish market.
Ownership category
akta.pro rank

Jarla Traffic School industry classification

Industry
Product category
Driver Education Services
NAICS
Automobile Driving Schools (611692)
SIC
Services-Educational Services (8200)
akta.pro industry
PRIMARYEDAOANAK
Commercial Driving & Heavy Transport (CDL)
Education/Vocational, Technical & Trade Education/Maritime, Logistics & Transportation Trades

Keywords

  • Driving school
  • Driving lessons
  • Driver training
  • Traffic education
  • Driving instruction

Where Jarla Traffic School is headquartered

Location

Headquarters

HQ city
Stockholm
HQ country
Sweden
HQ region
Europe

Markets served

Jarla Traffic School business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Others

Jarla Traffic School product offering

Product offering

Core offering

Jarla Traffic School is a Stockholm-based driving school that delivers driving classes and training services to learner drivers. Its core offering is hands-on driver education and instruction, supporting customers working toward a Swedish driver's license.

Differentiator

Problem solved

Functional benefit

Products and services

  • Driving Classes and Training

Companies that use Jarla Traffic School

Customer profile

Ideal customer profiles1 record

Jarla Traffic School technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Jarla Traffic School competitors and assessment

Company assessment

Others

  • MyTheoryTest: UK-based online theory test preparation platform for the UK driving license. Adjacent to Jarla's offering through theory test preparation, though geographically distinct and focused on a different national exam system.

Emerging players

  • Aceable: US-based online driving school offering mobile-first driver education and defensive driving courses. Comparable as a digitally-native alternative to traditional in-person driving schools like Jarla, representing the structural shift in driver-education delivery.
  • Zutobi: Sweden-founded digital driver education platform that has scaled globally with app-based theory prep and test simulations. Comparable to Jarla as a driver-education provider but operating via a digitally-native model that competes for the theory portion of training.

Broad incumbents

  • DriversEd.com: One of the largest online driver education providers in the US, offering state-approved courses and in-car lesson coordination. Comparable to Jarla in core offering (driving instruction) but operating at substantially larger scale through digital delivery.

Direct peers

  • Mårtenssons Trafikskola: One of the larger independent trafikskolor in Stockholm, offering car, motorcycle, and truck license training. Directly comparable to Jarla as a competing brick-and-mortar driving school serving the same Stockholm customer base with a similar in-person instruction model.
  • Trafikskola.se: Swedish online aggregator and booking platform connecting students with trafikskolor nationwide. Functions as both a customer-acquisition channel for Jarla and an indirect competitor by steering students to alternative schools.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

Jarla Traffic School social profiles

Digital presence

Jarla Traffic School financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Jarla Traffic School leadership team

Management profile

Number of profiles

Jarla Traffic School funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Jarla Traffic School M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jarla Traffic School

What does Jarla Traffic School do?

Jarla Traffic School is a Stockholm-based driving school that delivers driving classes and training services to learner drivers. Its core offering is hands-on driver education and instruction, supporting customers working toward a Swedish driver's license.

When was Jarla Traffic School founded?

Jarla Traffic School was founded in 1975. It employs 11 to 50 people.

Where is Jarla Traffic School based?

Jarla Traffic School is headquartered in Stockholm, Sweden, in the Europe region.

Who are Jarla Traffic School's main competitors?

MyTheoryTest is listed as an others. Emerging players are Aceable and Zutobi. DriversEd.com is listed as a broad incumbent. Direct peers are Mårtenssons Trafikskola and Trafikskola.se.

Does Jarla Traffic School have an API?

No public API is recorded for Jarla Traffic School.

What industry is Jarla Traffic School in?

Jarla Traffic School's product category is Driver Education Services. Its primary akta.pro industry code is EDAOANAK, Commercial Driving & Heavy Transport (CDL). Its NAICS code is 611692 and its SIC code is 8200.

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