Classaction.com

What Classaction.com does

ClassAction.com is a consumer-facing legal information and lead-generation platform operated by Morgan & Morgan, P.A., one of the largest personal injury law firms in the United States. Headquartered at 20 North Orange Ave, Suite 1600 in Orlando, Florida, and founded in 1989, the firm deploys approximately 1,100 attorneys nationwide and has reported more than $35 billion in cumulative verdicts and settlements on behalf of clients over its 30+ year history. The platform provides free, up-to-date information on open class action lawsuits, settlements, product recalls, and rebates across categories including Drugs, Consumer products, Automobiles, Medical Devices, and Employee Rights — covering matters such as Takata airbags, talcum powder, Ozempic, Paraquat, Zantac, Depo-Provera, baby formula, and data breaches. Visitors can submit a free case evaluation through online intake forms or by calling 855-300-4459, which serves as the funnel into Morgan & Morgan's contingency-fee legal services.

The underlying technology is a website-based content management and intake platform enhanced with AI/ML tooling (per the firm's privacy policy) for marketing optimization, case development, and customer support; session replay technologies for UX analysis; chat and chatbot services for inquiry handling; and SMS communications for client outreach. The platform is supported by organic search optimization across product- and lawsuit-specific pages, plus social media presence on Twitter, Facebook, LinkedIn, and YouTube, generating approximately 5,000 client inquiries per day and supporting a cumulative base of 700,000+ resolved cases.

The business model operates on two tracks. The primary revenue stream is professional services revenue from contingency-fee legal representation, in which the firm collects a fee only upon successful resolution via jury award or out-of-court settlement (no upfront cost to plaintiffs). A secondary revenue stream is targeted advertising revenue generated through third-party ad networks and social media platforms, using personal information collected on the site. The customer base is exclusively long-tail individual consumers (class action plaintiffs) with no enterprise contracts, served nationwide across the United States through direct-to-consumer digital and phone intake.

Name

Classaction.com

Legal name

Morgan & Morgan, P.A.

Website

https://classaction.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

ClassAction.com is a consumer-facing legal information and lead-generation platform operated by Morgan & Morgan, P.A., providing free information on class action lawsuits, settlements, and product recalls across drugs, consumer products, automobiles, and medical devices, and connecting individual plaintiffs with the firm's contingency-fee legal services.

Ownership category

akta.pro rank

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Legal Services - Contingency Fees: Morgan & Morgan, operating ClassAction.com, generates revenue through contingency fee legal representation. The firm collects a fee only when they successfully resolve a case through jury awards or settlements. This is a standard model in personal injury and class action litigation.
2. Targeted Advertising Revenue: The firm uses personal information for targeted advertising purposes, working with third-party advertising companies and social media companies to display ads and identify potential customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

ClassAction.com is a consumer-facing legal information and intake platform operated by Morgan & Morgan, P.A. It provides information about open class action lawsuits, settlements, product recalls, and defective products across drugs, consumer goods, automobiles, medical devices, and employee rights. The platform offers free 24/7 case evaluations to connect injured individuals with Morgan & Morgan's attorneys, who provide legal representation on a contingency fee basis.

Product overview

ClassAction.com is a legal services information platform operated by Morgan & Morgan, one of the nation's largest personal injury law firms. The platform provides comprehensive information about class action lawsuits, settlements, and product recalls across multiple categories including Drugs, Consumer products, Automobiles, Medical Devices, and Employee Rights. The core offering combines an open lawsuits listing, settlements information database, and free case evaluation services. Key product-specific information sections cover major cases such as Takata Airbags, Talcum Powder (Johnson & Johnson), Zantac, Paraquat, Valsartan, Data Breaches, and various medical device lawsuits. The platform connects potential clients with Morgan & Morgan's 1,100 attorneys who have recovered over $35 billion for clients nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Class Action Lawsuit Information Platform Consumer-facing website providing comprehensive information about class action lawsuits, settlements, product recalls, and defective products across categories including Drugs, Consumer products, Automobiles, Medical Devices, and Employee Rights. For individuals harmed by corporate negligence seeking legal information.
• Free Case Evaluation Free consultation and case evaluation service available 24/7 via online forms or phone (855-300-4459) that connects potential plaintiffs with Morgan & Morgan attorneys to assess legal options for class action participation or personal injury claims.
• Contingency-Fee Legal Representation Legal representation services for class action and mass tort plaintiffs, provided by Morgan & Morgan's 1,100+ attorneys on a contingency fee basis where fees are collected only upon successful jury award or settlement resolution.
• Open Lawsuits Directory Directory of currently open class action lawsuits across multiple categories, providing details on lawsuit status, eligibility criteria, and how to participate for individuals who may qualify as class members.
• Settlements Information Service Information resource providing updates on class action settlement amounts and distribution details for major cases including Takata Airbags, Talcum Powder, and Transvaginal Mesh settlements, helping claimants understand their potential recovery.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Baron & Budd: National plaintiff firm recognized for environmental and mass tort litigation including asbestos, water contamination, and pharmaceutical cases. Directly comparable practice mix and plaintiff-side contingency model.
• Motley Rice: Plaintiff firm with significant mass tort, class action, and whistleblower practice. Comparable on contingency representation of consumer and injury class members.
• Napoli Shkolnik: Plaintiff firm with mass tort and class action practice covering pharmaceutical, environmental, and consumer cases. Comparable on contingency fee model and D2C intake marketing.
• Morgan & Morgan, P.A. The parent law firm operating ClassAction.com — Morgan & Morgan is one of the largest plaintiff personal injury and mass tort firms in the U.S. with 1,100+ attorneys, providing direct comparison on scale, contingency-fee model, and mass tort portfolio strategy.
• Weitz & Luxenberg: New York-based plaintiff firm specializing in mass torts (asbestos, pharmaceutical, consumer fraud). Comparable on plaintiff-side mass tort representation and contingency fee structure.
• Kessler Topaz Meltzer & Check: Plaintiff firm focused on securities class actions, derivative suits, and consumer class actions. Comparable on plaintiff-side class representation and lead-counsel appointments.
• Simmons Hanly Conroy: National mass tort and class action plaintiff firm with a focus on asbestos, dangerous drugs, and consumer cases. Comparable on contingency fee revenue, mass tort docket breadth, and consumer-facing advertising.
• Levin Papantonio Rafferty: Florida-based mass tort and class action plaintiff firm with comparable practice areas (dangerous drugs, medical devices, consumer fraud). Comparable on contingency fee model, D2C marketing approach, and mass tort specialization.
• Lieff Cabraser Heimann & Bernstein: National class action plaintiff firm handling consumer, securities, and mass tort matters. Comparable on plaintiff-side class certification work and contingency fee recovery.
• Robbins Geller Rudman & Dowd: Large securities and consumer class action plaintiff firm with lead-counsel track record in major MDLs. Comparable on plaintiff class action economics and contingency representation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ClassActionCom
• YouTubeyoutube.com/c/ClassActionCom
• Facebookfacebook.com/ClassActionCom
• LinkedInlinkedin.com/company/classactiondotcom

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Classaction.com