Tula’s Institute
Tula's Institute (Tulas University) is a private Indian higher education institution founded in 2006 in Dehradun, offering AI-integrated B.Tech, MBA, and allied undergraduate and postgraduate programs to domestic students, with 750+ corporate recruitment partners.
- Company typePrivate
- Founded2006
- HeadquartersDehra Dun, India
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Tula’s Institute does
Tula's Institute (also operating as Tulas University) is a private higher education institution established in 2006 in Dehradun, Uttarakhand, India, operating under the Rishabh Educational Trust. The institution delivers undergraduate, postgraduate, and diploma programs across engineering (B.Tech in Civil, CSE, ECE, EEE, Mechanical), computer applications (BCA, MCA), management (MBA, BBA), pharmacy (B.Pharma), law (LLB), agriculture (B.Sc Agriculture), commerce (B.Com), and mass communication (BAJMC). Its flagship offering is the B.Tech Computer Science & Engineering suite with NBA accreditation and AI-integrated specializations in AI & Machine Learning, Data Science, Cyber Security, and Full Stack Development, supported by certifications from AWS Academy, Microsoft Azure, Google Cloud, NVIDIA, Oracle, EC-Council (CEH), and IIT Kanpur E&ICT Academy.
The institution operates an AI-integrated curriculum across programs, with curriculum components covering NLP, computer vision, predictive analytics, anomaly detection, autonomous agents, and generative AI delivered through TensorFlow, PyTorch, and cloud-platform tooling. Its Training and Placement Cell (TCCI) manages corporate recruitment drives, skill development, and industry readiness, connecting students with 750+ global hiring partners including Microsoft, Amazon, Google, Oracle, Deloitte, HSBC, Intel, IBM, Cisco, Siemens, and Cognizant. Outcomes reported include a 79% placement rate, 400+ students placed annually, a highest package of 1.4 crore (₹60 LPA), and a 7,000+ alumni network.
The revenue model is tuition-driven, with annual academic and hostel fee payment processed through an online portal across undergraduate, postgraduate, and diploma streams; placement services and add-on certificate programs serve as ancillary revenue. Distribution is omnichannel: direct on-campus admissions in Dehradun, an online application portal, and regional admission helpline offices in Patna (Bihar) and Nepal, supported by website content, virtual campus tours, social media, blog thought-leadership content, and on-campus events. The institution holds NAAC A+ accreditation (highest in Uttarakhand), NBA accreditation for CSE, UGC recognition, and AICTE approval, and is ranked 86th by Times of B School, 65th by Outlook for Engineering, and Top 50 Private College in India for eight consecutive years. Ownership remains founder-family controlled via the Rishabh Educational Trust with no disclosed external institutional capital.
Tula’s Institute firmographics
Firmographics- Name
- Tula’s Institute
- Legal name
- Tulas University
- Website
- https://tulas.edu.in
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Tula's Institute (Tulas University) is a private Indian higher education institution founded in 2006 in Dehradun, offering AI-integrated B.Tech, MBA, and allied undergraduate and postgraduate programs to domestic students, with 750+ corporate recruitment partners.
- Ownership category
- akta.pro rank
Tula’s Institute industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (61131)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Technical Universities with Computing, Data & AI Focus (EDAHAEAK)
- akta.pro secondary industries
- Technical Universities with Strong Industry Partnerships (EDAHAEAG), Polytechnic & Applied Sciences Universities (EDAHAEAB)
Keywords
Where Tula’s Institute is headquartered
LocationHeadquarters
- HQ city
- Dehra Dun
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Tula’s Institute business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Tuition and Academic Fees: Revenue generated from undergraduate, postgraduate, and diploma programs including B.Tech, MBA, BBA, BCA, MCA, B.Pharma, LLB, and other programs. Fee payment is facilitated through online academic and hostel fee payment portals.
- Placement Services: Corporate recruitment drives facilitated through the Training and Placement Cell connecting students with 750+ global hiring partners
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Academic fee payment with online portal access |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Tula’s Institute product offering
Product offeringCore offering
Tula's Institute is a private technical university offering undergraduate, postgraduate, and diploma programs in engineering (B.Tech with specializations in CSE, AI/ML, Data Science, Cyber Security, Full Stack Development, Civil, ECE, EEE, Mechanical), management (MBA, BBA), computer applications (BCA, MCA), pharmacy, law, agriculture, commerce, and mass communication. The institution delivers AI-integrated curriculum, NBA and NAAC A+ accredited engineering programs, add-on industry certifications, and a Training and Placement Cell (TCCI) that connects students to 750+ global hiring partners for campus recruitment.
Product overview
Tula's Institute is an educational institution offering a comprehensive portfolio of undergraduate, postgraduate, and diploma programs across engineering, management, computer applications, pharmacy, agriculture, mass communication, and law. The core product is the B.Tech (Bachelor of Technology) suite of programs, which includes specialized streams in Computer Science & Engineering (CSE), Civil Engineering, Electronics & Communication Engineering, Electrical & Electronics Engineering, and Mechanical Engineering. The CSE program is the flagship offering with NBA accreditation and AI-integrated curriculum, featuring specialized tracks in AI & Machine Learning, Data Science, Cyber Security, and Full Stack Development. Supporting the academic programs are the Training and Placement Cell (TCCI) providing career services, and add-on certificate programs for professional development in AI, cloud computing, and other emerging technologies. The institution also offers management programs (MBA, BBA), computer applications (BCA, MCA), and other professional degrees, creating a comprehensive educational ecosystem.
Differentiator
Problem solved
Functional benefit
Products and services
- B.Tech Computer Science & Engineering (CSE) NBA-accredited four-year undergraduate program covering software development, programming, system architecture, data structures, and emerging technologies for students who have completed 10+2.
- B.Tech CSE (Artificial Intelligence & Machine Learning) Four-year undergraduate specialization covering deep learning, neural networks, NLP, reinforcement learning, and computer vision using TensorFlow and PyTorch frameworks for students after 10+2.
- B.Tech CSE (Data Science) Four-year AI-integrated undergraduate specialization covering machine learning, big data analytics, statistical modelling, deep learning, NLP, and computer vision, supported by AWS, Microsoft Azure, Google, and NVIDIA certifications.
- B.Tech CSE (Cyber Security) NBA-accredited four-year undergraduate specialization covering ethical hacking, network defense, digital forensics, cloud security, and threat intelligence, with CEH and CompTIA Security+ certifications.
- B.Tech CSE (Full Stack Development) Four-year AI-integrated undergraduate specialization covering front-end and back-end development, databases, cloud computing, software engineering, machine learning, generative AI, and AI-enabled application development.
- B.Tech Civil Engineering Four-year undergraduate engineering program covering structural design, construction management, geotechnical engineering, environmental engineering, and sustainable development.
- B.Tech Electronics & Communication Engineering (ECE) Four-year undergraduate engineering program covering electronic devices, microprocessors, analog and digital communication, 5G, 6G, IoT, VoIP, and robotics technologies.
- B.Tech Electrical & Electronics Engineering (EEE) Four-year undergraduate engineering program covering power systems, power electronics, automation, VLSI, control systems, electric vehicles, renewable energy, smart grids, and IoT networks.
- B.Tech Mechanical Engineering Four-year undergraduate engineering program covering mechanical design, manufacturing, thermodynamics, robotics, and energy engineering, with specializations in Robotics and Energy Engineering.
- MBA (Master of Business Administration) Postgraduate management program with industry-aligned curriculum and placement support, ranked 86th by Times of B School in India.
- BBA (Bachelor of Business Administration) Undergraduate business administration program offered by the School of Management.
- B.Pharma (Bachelor of Pharmacy) Undergraduate pharmacy program offered by the Department of Pharmacy.
- B.Sc Agriculture Undergraduate agriculture program offered by the Department of Agriculture.
- BCA (Bachelor of Computer Applications) Undergraduate computer applications program offered by the Department of Computer Applications.
- MCA (Master of Computer Applications) Postgraduate computer applications program.
- B.Com / B.Com Hons. Undergraduate commerce programs offered by the Department of Commerce.
- BAJMC (Bachelor of Arts in Journalism and Mass Communication) Undergraduate journalism and mass communication program offered by the Department of Mass Communication and Journalism.
- LLB (Bachelor of Law) Undergraduate law program offered by the School of Law.
- Diploma Programs in Engineering and Technology Diploma programs in engineering and technology that provide entry points to engineering careers and lateral entry into B.Tech programs.
Quantifiable outcome
- Top package of 1.4 Crore (₹60 LPA) offered to graduates
- +4 more outcomes
Companies that use Tula’s Institute
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
Tula’s Institute technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability12 records
Feature3 records
Tula’s Institute partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and minor.
- MicrosoftcoreTechnology partner providing cloud certifications and recruitment of graduates. Students have access to Microsoft Azure security and developer track certifications.
- Amazon Web Services (AWS)coreAWS Academy partner providing cloud computing certifications. Students gain access to AWS Cloud Practitioner and advanced cloud security certifications.
- GooglecoreTechnology and recruitment partner offering Google Cloud certifications and hiring graduates for various roles.
- OraclecoreDatabase and technology partner providing certifications in Oracle database and Java technologies. Recruits graduates for technology positions.
- IntelcoreTechnology partner providing access to Intel technologies and recruiting graduates for hardware, semiconductor, and related engineering roles.
- IBMcoreTechnology and consulting partner offering certifications and recruiting graduates for technology and consulting positions.
- SiemenscoreTechnology and engineering partner providing industrial automation and engineering technology exposure. Recruits graduates for engineering roles.
- DeloittecoreProfessional services firm recruiting graduates for consulting, audit, and advisory positions through campus placement drives.
- HSBCcoreGlobal banking and financial services company recruiting graduates for finance, technology, and banking operations roles.
- CiscocoreNetworking technology partner providing CCNA and network security certifications. Recruits graduates for networking and cybersecurity roles.
- IIT Kanpur E&ICT AcademycorePremier academic partnership with IIT Kanpur's Electronics & ICT Academy providing nationally recognized certifications that add credibility to student skill sets.
- CognizantcoreIT services company recruiting graduates for software development and technology consulting roles through campus placements.
- Aditya Birla GroupcoreMulti-business conglomerate recruiting graduates for management, engineering, and business roles across diverse industrial sectors.
- HerocoreAutomotive manufacturer recruiting engineering graduates for manufacturing, design, and technology positions.
- SpiceJetminorAirline company recruiting graduates for various operational and management roles through campus placements.
- NVIDIAcoreTechnology partner providing deep learning and AI certifications. Supports AI-integrated curriculum with GPU compute access for students.
- EC-Council (CEH)coreCybersecurity certification body providing Certified Ethical Hacker (CEH) certification aligned with cyber security curriculum.
Scale indicators16 records
Recent moves6 records
Expansion highlights5 records
Tula’s Institute competitors and assessment
Company assessmentDirect peers
- Amity University: Major Indian private university with extensive engineering, management, law, and applied science programs across multiple campuses. Comparable as a multi-disciplinary private university competing in the same admissions market with comparable accreditation and placement focus.
- Chandigarh University: Aggressive private Indian university competing directly for North-Indian engineering students with strong placement marketing. Comparable as a private NAAC-accredited technical university with corporate partnership and admission scale in the same catchment.
- Galgotias University: Uttar Pradesh NCR-region private university with comparable engineering, management, and law programs. Directly comparable as a NAAC-accredited private technical university targeting the same B.Tech student segment.
- Vellore Institute of Technology (VIT): Major Indian private technical university offering B.Tech programs with specialisations in AI/ML, Data Science, and Cyber Security. Directly comparable on the flagship engineering portfolio and corporate placement model anchored on 750+ hiring partners.
- SRM Institute of Science and Technology: Large private deemed university in India with extensive engineering, management, and computing programs. Comparable on multi-disciplinary offering, AI specialisations, and corporate placement focus.
- Lovely Professional University (LPU): One of India's largest private universities offering engineering, management, law, pharmacy, and agriculture programs with strong placement orientation. Directly comparable on the broad multi-disciplinary portfolio and tier-1 corporate recruiter network.
- Manipal Academy of Higher Education (MAHE): Large Indian private deemed university offering undergraduate engineering and professional programs across multiple campuses. Closely comparable as a multi-disciplinary private university with comparable scale and AI-integrated curriculum positioning.
- Birla Institute of Technology and Science (BITS Pilani): Premier Indian private technical university offering engineering, science, and management degree programs with strong industry placement focus. Comparable as a multi-disciplinary private university competing for the same B.Tech student segment in India.
- KIIT University: Indian private deemed university offering engineering, management, law, and applied science programs. Comparable as a multi-disciplinary private university with similar accreditation profile and corporate placement focus.
Regional players
- Graphic Era University: Dehradun-based private university offering engineering, management, and applied science programs. Regional peer based in the same Uttarakhand city, competing for the same local student catchment and placement-recruiter attention.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Tula’s Institute social profiles
Digital presenceTula’s Institute compliance and trust
Trust signalCompliance6 records
Tula’s Institute financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tula’s Institute leadership team
Management profileNumber of profiles
Profiles9 records
Tula’s Institute funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tula’s Institute M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tula’s Institute
What does Tula’s Institute do?
Tula's Institute is a private technical university offering undergraduate, postgraduate, and diploma programs in engineering (B.Tech with specializations in CSE, AI/ML, Data Science, Cyber Security, Full Stack Development, Civil, ECE, EEE, Mechanical), management (MBA, BBA), computer applications (BCA, MCA), pharmacy, law, agriculture, commerce, and mass communication. The institution delivers AI-integrated curriculum, NBA and NAAC A+ accredited engineering programs, add-on industry certifications, and a Training and Placement Cell (TCCI) that connects students to 750+ global hiring partners for campus recruitment.
Is Tula’s Institute a public or private company?
Tula’s Institute is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Tula’s Institute founded?
Tula’s Institute was founded in 2006. It employs 1,001 to 5,000 people.
Where is Tula’s Institute based?
Tula’s Institute is headquartered in Dehra Dun, India, in the Asia region.
How does Tula’s Institute make money?
Two revenue lines are on record. Tuition and Academic Fees are the primary driver. The others are placement Services.
Who are Tula’s Institute's main competitors?
Direct peers on record are Amity University, Chandigarh University, Galgotias University, Vellore Institute of Technology (VIT), SRM Institute of Science and Technology, Lovely Professional University (LPU), Manipal Academy of Higher Education (MAHE), Birla Institute of Technology and Science (BITS Pilani) and KIIT University. Graphic Era University is listed as a regional player.
Does Tula’s Institute have an API?
No public API is recorded for Tula’s Institute.
What industry is Tula’s Institute in?
Tula’s Institute's product category is Higher Education. Its primary akta.pro industry code is EDAHAEAK, Technical Universities with Computing, Data & AI Focus, with a secondary code of EDAHAEAG, Technical Universities with Strong Industry Partnerships. Its NAICS code is 61131 and its SIC code is 8200.