MobileUp: Custom Mobile Applications Development

What MobileUp: Custom Mobile Applications Development does

MobileUp is a privately held custom mobile application development studio founded in 2009 and headquartered in Saint Petersburg, Russia, operating under the legal entity ООО «Мобайл Ап» (MobileUp LLC, INN 7839437267, OKVED 62.01). The firm designs and develops bespoke iOS and Android applications, web services, and AI-integrated solutions for enterprise and mid-market clients across Russia and select international markets, with notable customer logos spanning Sber, VTB, Gazprombank, Bank Saint Petersburg, MTS, Mastercard, Tele2, FC Barcelona, RBC, X5 Group, Adamas, IL DE BOTE, Tutu.ru, Sletat.ru, ATOM, Arrival, and others.

The studio operates an end-to-end service model organized around three core product categories — Mobile Application Development Services, Web Services Development, and AI Solutions — supported by modular service components covering UX research and analysis, system analytics and interface design, technical architecture, frontend and backend development, manual and automated testing, and ongoing product auditing, support, and development. The technical offering spans native development, cross-platform development, frontend, and backend engineering, with documented project delivery for both Russian domestic and international clients.

Revenue is generated on a project-based, one-time fee model rather than through recurring subscriptions, with pricing determined per project scope and not publicly disclosed. The go-to-market motion is consultative enterprise field sales, acquired through a corporate website (mobileup.ru) with dedicated 'Discuss project' and 'Presentation' call-to-action entry points and supported by Telegram (@upmobileup) and Behance portfolio channels. The company is founder/management-owned (no parent company, no disclosed institutional investors, and no external funding rounds identified in the source material) and has accumulated over 80 industry awards over its 15-year operating history.

Name

MobileUp: Custom Mobile Applications Development

Legal name

Общество с ограниченной ответственностью «Мобайл Ап»

Website

https://getmobileup.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

MobileUp is a custom mobile application development studio founded in 2009 in Saint Petersburg, Russia, designing iOS/Android apps, web services, and AI-integrated solutions for enterprise and mid-market clients across banking, telecom, retail, and other industries.

Ownership category

akta.pro rank

Product category

Custom Mobile Application Development Services

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Custom Application Development (Web/Mobile/Desktop) (BPAEAFAA)

Keywords

• Mobile app development
• IOS Android development
• Custom software services
• UX design services
• Web application development

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Custom Application Development Services: Project-based custom mobile application development services for enterprise and mid-market clients. Services span the full product lifecycle including research, design, development, testing, and ongoing support. Revenue is generated through one-time project fees rather than recurring subscriptions.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

MobileUp is a custom mobile application development studio that designs, builds, and supports native and cross-platform iOS and Android applications, web services, and AI-powered solutions for enterprise and mid-market clients. Engagements span the full product lifecycle, including research and UX testing, interface and experience design, frontend and backend development, manual and automated testing, and ongoing product support and maintenance.

Product overview

MobileUp is a custom mobile application development studio offering a comprehensive service portfolio that includes native and cross-platform mobile app development (iOS and Android), web services development, and AI solutions. The company provides end-to-end services across the entire product lifecycle: Research and Analysis (project auditing, user data analysis, depth interviews, UX testing), Design and Prototyping (system analytics, interface design, technical architecture, UX design), Development (native, cross-platform, frontend, backend), Testing (manual and automated), and ongoing Support and Maintenance (product auditing, growth opportunities, development). The three core offerings—Mobile Applications, Web Services, and AI Solutions—are supported by modular service components that clients can engage independently or as part of a full-service engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobile Application Development Services

Named customers23 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• EPAM Systems: EPAM is a global digital engineering services firm with roots in Belarus/Eastern Europe and a large Russian-speaking delivery workforce. It offers custom mobile and web application development for enterprise clients, directly competing with MobileUp on enterprise RFPs at much larger scale.
• Luxoft: Luxoft is a global IT services provider with deep Russian/Eastern European engineering heritage that delivers custom software, including mobile applications, to enterprise clients in banking, telecom, and automotive. Comparable to MobileUp in vertical mix and delivery model but vastly larger.

Direct peers

• Itransition: Itransition is a custom software development company headquartered in the US with delivery centers in Eastern Europe, offering mobile app development for iOS and Android, web services, and AI/ML solutions. Closely comparable to MobileUp in service mix, target verticals, and Eastern European cost structure.
• Redmadrobot: Redmadrobot is a Russian mobile application development studio serving large enterprise clients across banking, retail, and telecom. Directly comparable to MobileUp in geography, vertical mix, and custom mobile delivery focus.
• Evrone: Evrone is a Russian custom software development company offering mobile, web, and AI solutions to enterprise and mid-market clients. Comparable to MobileUp in service mix, geographic base, and target customer profile.
• ArcTouch: ArcTouch is a US-based custom mobile app and digital product development studio serving enterprise clients across multiple verticals. Comparable to MobileUp in full-lifecycle service model (research through support) and enterprise focus, though operating from a US base.
• Surf (Surf Studio): Surf is a custom mobile and web development studio serving enterprise clients across multiple verticals. Headquartered in Russia with international reach, it competes head-to-head with MobileUp on similar enterprise RFPs and offers comparable full-lifecycle services.
• WillowTree: WillowTree is a US-based digital product agency specializing in mobile app, web, and emerging technology development for enterprise clients. Directly comparable to MobileUp in offering, customer profile (large brands), and full-lifecycle delivery approach.
• Leobit: Leobit is a custom software development company with Ukrainian/Eastern European roots providing mobile (iOS/Android) and web application development for enterprise clients. Closely comparable to MobileUp in service scope, target verticals, and delivery geography.
• Andersen Lab: Andersen Lab is an Eastern European custom software development company providing mobile, web, and AI solutions to enterprise clients worldwide. Comparable to MobileUp in service portfolio, target verticals (banking, fintech, healthcare), and delivery model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/getmobileup
• Facebookfacebook.com/getmobileup

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MobileUp: Custom Mobile Applications Development