Rely Radiology
Privately-held U.S. teleradiology and telecardiology services provider serving over 7,000 healthcare facilities across 48 states with 80+ board-certified radiologists and cardiologists. Processes 2.5 million studies annually via proprietary TelradX software platform.
- Company typePrivate
- Founded2009
- HeadquartersCoeur D'alene, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Rely Radiology does
Rely Radiology is a privately-held U.S. teleradiology and telecardiology services provider operating under the legal entity Reono Bertagnolli, A Medical Group, DBA Rely Radiology, with headquarters in Coeur d'Alene, Idaho and a secondary compliance office in Hunt Valley, Maryland. The company delivers remote interpretation of X-rays, ultrasounds, MRIs, CT scans, nuclear medicine studies, echocardiograms, and electrocardiograms to over 7,000 healthcare facilities across 48 states, processing more than 2.5 million studies annually and 26 million+ cumulatively. Service differentiation is anchored on 24/7/365 coverage, fastest-in-industry turnaround times, accuracy rates stated as significantly above industry average, and a national network of 80+ U.S.-based Board Certified radiologists and cardiologists.
The company operates a proprietary technology stack called TelradX, an electronic-based software platform integrated with PACS (Picture Archiving and Communication System) and CPT/ICD-10 coding, enabling image transmission and interpretation from any location. The technology is described as proprietary but is characterized as a workflow and transmission platform rather than a diagnostic AI system. Rely Radiology holds Joint Commission Gold Seal of Approval for Ambulatory Care Accreditation for a third consecutive term (most recently awarded August 2023) and participates in the American College of Radiology Peer Review Program, both of which function as regulatory trust signals rather than revenue-generating features.
Rely Radiology's business model is B2B healthcare services delivered via direct contracts with healthcare facilities, with revenue generated through per-study interpretation fees under multi-year service agreements. The go-to-market is sales-led, targeting a deliberately broad vertical mix including imaging centers, radiology groups, mobile x-ray providers, skilled nursing facilities, hospice and home health providers, correctional facilities, physician offices, assisted living centers, and long-term acute care hospitals. Pricing is not publicly disclosed but is positioned as competitive through economies of scale. The company is bootstrapped (no funding rounds disclosed), privately held by physician-operator ownership, and appears to operate as a stable, mature services business rather than a venture-backed growth entity.
Rely Radiology firmographics
Firmographics- Name
- Rely Radiology
- Legal name
- Reono Bertagnolli, A Medical Group, DBA Rely Radiology
- Website
- https://relyradiology.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Privately-held U.S. teleradiology and telecardiology services provider serving over 7,000 healthcare facilities across 48 states with 80+ board-certified radiologists and cardiologists. Processes 2.5 million studies annually via proprietary TelradX software platform.
- Ownership category
- akta.pro rank
Rely Radiology industry classification
Industry- Product category
- Teleradiology and Telecardiology Interpretation Services
- NAICS
- Diagnostic Imaging Centers (621512)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Teleradiology Platforms & Reading Workflow (HLACALAK)
- akta.pro secondary industries
- Imaging Interoperability & Standards Enablement (DICOM/HL7/FHIR/IHE) (HLACALAJ), Imaging Informatics & Workflow (PACS/RIS/VNA) (HLAHABAI)
Keywords
Where Rely Radiology is headquartered
LocationHeadquarters
- HQ city
- Coeur D'alene
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Rely Radiology business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Radiology and Cardiology Interpretation Services: Rely Radiology provides interpretation services for X-rays, ultrasounds, MRIs, CAT scans, nuclear med scans, echocardiograms, and electrocardiograms. Revenue is generated through per-study fees or contracted service agreements with healthcare facilities. The company delivers over 2.5 million radiology and cardiology studies per year, achieving economies of scale for competitive pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Multi-year contract | B2B healthcare services pricing - not publicly disclosed |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Rely Radiology product offering
Product offeringCore offering
Rely Radiology provides remote radiology and cardiology interpretation services to healthcare facilities nationwide through a network of 80+ Board Certified radiologists and cardiologists. Using its proprietary TelradX software platform and integrated PACS system, the company delivers 24/7/365 interpretation of X-rays, ultrasounds, MRIs, CAT scans, nuclear med scans, echocardiograms, and electrocardiograms to over 7,000 facilities across 48 states.
Product overview
Rely Radiology offers teleradiology and telecardiology services as a unified healthcare offering, using its proprietary TelradX platform and PACS system to enable remote interpretation of medical images. The core product portfolio consists of Teleradiology Services (covering X-rays, ultrasounds, MRIs, CT scans, and nuclear medicine) and Telecardiology Services (covering echocardiograms and electrocardiograms), both delivered through a national network of over 80 Board Certified radiologists and cardiologists providing 24/7/365 coverage.
Differentiator
Problem solved
Functional benefit
Brands
- TelradX: Proprietary electronic-based software and PACS system used by Rely Radiology for image sharing and processing studies based on CPT and ICD-10 industry standard coding.
Products and services
- Teleradiology Interpretation Services
Quantifiable outcome
- 2.5 million+ radiology and cardiology studies interpreted annually
- +4 more outcomes
Companies that use Rely Radiology
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Rely Radiology technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Rely Radiology partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TridentCarenotableTridentCare, described as 'a leading national provider of portable diagnostic imaging,' is referenced as a customer partner. Jeff Hooper, COO of TridentCare, provided a testimonial praising Rely Radiology's 'cost-effective, timely and high-quality interpretations by some of the finest radiologists and cardiologists in the country.' The relationship indicates TridentCare relies on Rely for radiology interpretation services for their portable diagnostic imaging operations.
Scale indicators8 records
Recent moves4 records
Expansion highlights5 records
Rely Radiology competitors and assessment
Company assessmentDirect peers
- Teleradiology Solutions: Globally operating teleradiology provider with significant US hospital and imaging-center business, offering reads across modalities with subspecialty coverage. Comparable to Rely on modality breadth and B2B healthcare customer base, with stronger international presence.
- ONRAD: US teleradiology group providing final and preliminary reads to hospitals, imaging centers, and radiology groups using a cloud PACS platform. Direct competitor to Rely with similar B2B contract model, modality coverage, and 24/7 positioning, though smaller in scale.
- vRad (MEDNAX Radiology Solutions / R1 RCM): Legacy market-leading teleradiology platform vRad, operated under MEDNAX and now within R1 RCM, serving thousands of US facilities with cloud-native workflow and 24/7 reads. Closest direct peer to Rely on teleradiology platform economics, scale, and broad modality coverage.
- Radiology Partners: One of the largest US radiology practices and teleradiology operators, offering interpretation services across all major modalities to hospitals, health systems, and imaging centers. Directly comparable to Rely Radiology in customer base, modalities covered, and B2B contract model, but with materially greater scale, sub-specialty depth, and private-equity backing.
- Imaging Advantage: Teleradiology and radiology workflow provider serving hospitals and imaging centers in the US, with cloud-based reading platform. Comparable to Rely on teleradiology workflow, customer segments, and enterprise contracting.
- Foundation Radiology Group: US teleradiology and onsite radiology group serving hospitals, imaging centers, and physician practices, with prior backing from equity sponsors. Comparable to Rely on enterprise teleradiology delivery and multi-site customer model.
- US Radiology Specialists: National radiology practice formed around Nighthawk teleradiology, providing 24/7 final reads and subspecialty coverage to hospitals and imaging centers across the US. Highly comparable to Rely on teleradiology workflow, 24/7 model, and enterprise customer mix, with significantly larger scale and PE sponsorship.
- Direct Radiology: Teleradiology provider offering final reads, preliminary reads, and subspecialty interpretations to hospitals, clinics, and imaging centers. Comparable to Rely in service scope and customer segments, with similar mid-market positioning.
Broad incumbents
- Change Healthcare (Optum): Large healthcare IT and clinical workflow vendor (now part of Optum) that offers radiology information systems, PACS, and related imaging workflow capabilities. Comparable to Rely's PACS/TelradX layer rather than its reading services, but a key competitive incumbent in imaging informatics.
Emerging players
- Heartflow: Cardiology-focused technology company using AI-driven CT analysis to support non-invasive diagnosis of coronary artery disease. Comparable to Rely's telecardiology vertical as a tech-enabled alternative route for cardiac imaging interpretation, with potential to compete for cardiology reading volume over time.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Rely Radiology compliance and trust
Trust signalCompliance2 records
Rely Radiology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rely Radiology leadership team
Management profileNumber of profiles
Profiles3 records
Rely Radiology funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rely Radiology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rely Radiology
What does Rely Radiology do?
Rely Radiology provides remote radiology and cardiology interpretation services to healthcare facilities nationwide through a network of 80+ Board Certified radiologists and cardiologists. Using its proprietary TelradX software platform and integrated PACS system, the company delivers 24/7/365 interpretation of X-rays, ultrasounds, MRIs, CAT scans, nuclear med scans, echocardiograms, and electrocardiograms to over 7,000 facilities across 48 states.
Is Rely Radiology a public or private company?
Rely Radiology is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rely Radiology founded?
Rely Radiology was founded in 2009. It employs 11 to 50 people.
Where is Rely Radiology based?
Rely Radiology is headquartered in Coeur D'alene, United States, in the North America region.
How does Rely Radiology make money?
One revenue line is on record: radiology and Cardiology Interpretation Services.
Who are Rely Radiology's main competitors?
Direct peers on record are Teleradiology Solutions, ONRAD, vRad (MEDNAX Radiology Solutions / R1 RCM), Radiology Partners, Imaging Advantage, Foundation Radiology Group, US Radiology Specialists and Direct Radiology. Change Healthcare (Optum) is listed as a broad incumbent. Heartflow is listed as an emerging player.
Does Rely Radiology have an API?
No public API is recorded for Rely Radiology.
What industry is Rely Radiology in?
Rely Radiology's product category is Teleradiology and Telecardiology Interpretation Services. Its primary akta.pro industry code is HLACALAK, Teleradiology Platforms & Reading Workflow, with a secondary code of HLACALAJ, Imaging Interoperability & Standards Enablement (DICOM/HL7/FHIR/IHE). Its NAICS code is 621512 and its SIC code is 8011.