Vermo

Name

Vermo

Legal name

Vermo AG

Website

https://vermo.ch

Company type

Private

Founded year

1907

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Food Wholesale Distribution

akta.pro primary industry

Temperature-Controlled Foodservice/Institutional Supply Wholesale (AFAIAHAK)

Keywords

• Food wholesale distribution
• Gastronomy supply services
• Dairy products
• Frozen foods
• Cold chain logistics

Headquarters

HQ city

Wil

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Food Product Wholesale: Vermo AG generates revenue through the wholesale distribution of food products to commercial gastronomy businesses including restaurants, hotels, cantinas, and seasonal operations. The company sells dairy products, frozen goods, fresh products, colonial goods, and non-food articles. Products are delivered via their temperature-controlled logistics network.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Vermo AG is a B2B food wholesale distributor serving the gastronomy sector in Switzerland. The company supplies restaurants, hotels, cantinas, and seasonal businesses with dairy products, frozen foods, fresh produce, beverages, provisions, and non-food articles, delivered via its own temperature-controlled truck fleet. Ordering is enabled through the HOGA Shop online platform, email, and telephone, complemented by personal field sales consultation.

Product overview

Vermo AG operates as a B2B food wholesale distributor serving the gastronomy sector in Switzerland. The company offers a comprehensive product portfolio organized into distinct categories: Molkerei Produkte (dairy products including butter, cheese, milk, cream, yogurt, and plant-based alternatives), Gemüse & Früchte TK (deep-frozen vegetables and fruits), Küchenfertige Produkte (ready-to-cook prepared ingredients), Kartoffel Produkte TK (frozen potato products including fries), Pasta Produkte TK (frozen pasta products), Fleisch/Fisch/Vegan (meat, fish, and vegan alternatives), Backwaren TK (frozen baked goods), Kolonialwaren (colonial goods and provisions), Fingerfood/Apéro/Snacks (finger food and appetizers), Getränke & Spirituosen (beverages and spirits), and Glace & Dessert (ice cream and desserts). The offering is complemented by seasonal promotional programs including Vermo Blitz (monthly promotional brochure) and Vermo Aktionen (partner promotions from suppliers like Frigemo, Nestlé, and Unilever). The company also provides culinary content through its Vermo Insights blog and recipe cards (Vermo ChefCards) to inspire gastronomy professionals.

Differentiator

Problem solved

Functional benefit

Brands

• Vermolino: Children's mascot and character of Vermo AG. Features a plush toy, coloring and puzzle book, and a weekly prize draw competition for children.

Products and services

• Gastronomy Food Wholesale Supply B2B wholesale supply of dairy, frozen, fresh foods, beverages, provisions, and non-food articles to gastronomy establishments, hotels, cantinas, and seasonal businesses in Switzerland, delivered via temperature-controlled trucks.
• HOGA Shop Online Ordering Platform Online ordering platform providing commercial gastronomy customers with access to Vermo AG's full product range, current promotions, and individual pricing with around-the-clock ordering capability.
• Temperature-Controlled Delivery Service Own refrigerated truck fleet delivering Vermo's full assortment directly to customer premises on scheduled routes, ensuring cold chain integrity for frozen and fresh products. Minimum order CHF 250 for free delivery.
• Vermo Blitz Monthly Promotional Brochure Monthly promotional publication for B2B gastronomy customers featuring seasonal highlights, current offers, and new product introductions from Vermo AG and its supplier partners.

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered major, core and minor.

• FrigemomajorStrategic or Co-development PartnerFrigemo is a key supplier partner for Vermo AG, providing frozen potato products, pasta, and salads. Vermo participates in joint promotional activities with Frigemo including competitions and special offers. Frigemo is a major Swiss manufacturer of frozen food products.
• Romer's HausbäckereimajorStrategic or Co-development PartnerRomer's is a bakery partner supplying baked goods to Vermo AG. The companies exhibit together at the ZAGG trade fair and collaborate on promotional activities including seasonal offers.
• Unilever Food SolutionsmajorChannel Partner/ Reseller/ DistributorUnilever Food Solutions is a major partner providing professional food service products including Knorr and Hellmann's brands. Joint promotional activities include special offers on products.
• Nestlé ProfessionalmajorChannel Partner/ Reseller/ DistributorNestlé Professional supplies professional food and beverage products through Vermo AG, including Mövenpick and Nestlé Professional brand products.
• ZAGGcoreGTM or Marketing PartnerZAGG is the Swiss trade fair for gastronomy and hospitality. Vermo AG participates in ZAGG exhibitions annually (2024, 2026) alongside partners Frigemo and Romer's to showcase products and network with industry professionals.
• PonthierminorChannel Partner/ Reseller/ DistributorPonthier supplies premium fruit purees used in mixology and beverage preparation for gastronomy establishments.
• JarritosminorChannel Partner/ Reseller/ DistributorMexican premium sodas with 100% natural sweetness and intense fruit flavors for gastronomy beverage programs.
• WibergminorChannel Partner/ Reseller/ DistributorWiberg supplies professional seasonings, vinegars, and specialty ingredients for gastronomy kitchens.
• EmmimajorChannel Partner/ Reseller/ DistributorEmmi is a major Swiss dairy company supplying cheese and dairy products through Vermo AG.
• Hero GastronomiqueminorChannel Partner/ Reseller/ DistributorHero Gastronomique colonial goods brand now available through Vermo AG.

Scale indicators4 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Transgourmet Schweiz: Transgourmet Schweiz is a national B2B foodservice distributor (owned by Coop) serving hotels, restaurants, and caterers across Switzerland with a broad assortment and refrigerated logistics — directly comparable to Vermo's model at much larger scale.
• Saviva AG: Saviva is one of the leading Swiss B2B foodservice distributors, supplying fresh, frozen, and dry goods to gastronomy and care sectors with temperature-controlled delivery — a direct peer to Vermo's core offering.

Broad incumbents

• Bell Food Group: Bell is a major Swiss food manufacturer and processor of meat, seafood, and convenience products with its own B2B logistics capabilities, overlapping Vermo's meat/fish/vegan and prepared-product categories for foodservice customers.
• METRO Cash & Carry Schweiz: METRO operates cash-and-carry and delivery wholesale across Switzerland and Europe for HoReCa customers, with a multi-category assortment overlapping Vermo's portfolio at significantly larger scale.
• Sysco Corporation: Sysco is the largest global foodservice distributor with broad assortment and scale logistics; comparable to Vermo at the business-model level (multi-category B2B foodservice distribution with cold-chain delivery) though at vastly greater scale.

Others

• Hilcona AG: Hilcona is a Swiss convenience and fresh prepared-foods manufacturer supplying gastronomy and retail with chilled ready-meal and protein products — overlapping Vermo's ready-to-cook and meat/fish categories from the supplier side.
• Emmi Group: Emmi is the leading Swiss dairy company and a major supplier partner of Vermo; comparable because it operates an adjacent B2B foodservice dairy business while also serving retail and industrial channels.
• Migros: Migros is Switzerland's other major retailer with an industrial/producer arm (M-Industrie) that supplies foodservice and retail with dairy, meat, and convenience products, competing with Vermo indirectly via overlapping assortment and customer overlap.
• Coop: Coop is the Swiss retail and wholesale group that owns Transgourmet; comparable because it competes with Vermo indirectly via its foodservice arm and is also a large buyer/producer of Swiss food products.
• Frigemo AG: Frigemo is a major Swiss frozen-potato, pasta, and salad manufacturer and is one of Vermo's key strategic supplier partners; comparable because it also reaches the same foodservice channel through a partially overlapping go-to-market model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@vermoag1366/featured
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/vermo-ag
• Instagraminstagram.com/vermoag

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vermo