What Midas PR Group does

Midas PR Group is a Thailand-based public relations agency founded in 2007, headquartered in Bangkok, operating as a private firm with 11-50 employees. The company provides strategic communications and PR campaign services to enterprise clients, demonstrated by its award-winning campaign work for Virgin Active Thailand, which received the PROI APAC Summit Strategic Excellence Award in 2025. Revenue is generated through professional services engagements, likely on project or retainer terms, though pricing details are not publicly disclosed.

The firm operates as Thailand's representative within PROI (Public Relations Organisation International), a global PR network, and uses this affiliation to participate in international forums such as the PROI APAC Summit 2025 in Cebu. This network membership functions as both a distribution channel and a capability extension, providing access to international clients, cross-border campaign collaboration, and regional visibility. Marketing and demand generation are primarily event-driven, centered on industry conferences and PROI network activities rather than inbound digital channels.

There is no evidence of proprietary technology platforms, software products, or AI-enabled tooling within the firm — service delivery appears craft-based. The company has no disclosed funding, ownership structure, management team, customer concentration data, or revenue figures. Markets served are characterized as Southeast Asia regional, with the PROI network providing a foothold for international client engagement.

Name

Midas PR Group

Website

https://midas-pr.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Midas PR Group is a Bangkok-based public relations and marketing agency founded in 2007 that provides strategic communications and campaign services to enterprise clients in Thailand and Southeast Asia, leveraging its membership in the PROI global PR network.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (54182), Public Relations Agencies (541820)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Consumer & Lifestyle PR (MPAAADAB)

akta.pro secondary industries

PR, Corporate Communications & Crisis Management (BPAFAAAL), Reputation Management & Online PR (BPAFADAN)

Keywords

• Public relations services
• Strategic communications
• PR campaign management
• Brand positioning
• Media relations

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Public Relations Services: Midas PR Group operates as a public relations agency providing strategic communications and campaign services to clients, likely on a project or retainer basis.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Midas PR Group is a Thailand-based public relations and marketing agency that provides strategic communications and PR campaign services to enterprise clients. The firm develops and executes PR campaigns, manages brand positioning, and delivers industry-recognized communications work, as demonstrated by its award-winning campaign for Virgin Active Thailand recognized at the PROI APAC Summit 2025. Services are delivered via direct client engagement and through the firm's membership in the PROI global public relations organization network.

Product overview

Midas PR Group is a public relations firm headquartered in Thailand that provides strategic communications and PR campaign services. The company creates and executes PR campaigns for clients, as demonstrated by their award-winning campaign work for Virgin Active Thailand. Based on available sources, no specific named product modules, software platforms, or distinct service offerings beyond their core PR services have been identified.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Communications & PR Campaign Services Core professional services offering covering strategic communications planning, PR campaign development and execution, and brand positioning for enterprise clients across Southeast Asia.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• PROI (Public Relations Organisation International)coreStrategic or Co-development Partner · 11 November 2025Midas PR Group is a member of PROI, a global public relations organization network. Through this membership, the company represents Thailand at regional summits like PROI APAC 2025 in Cebu, gaining access to industry insights, collaboration opportunities, and international visibility. This partnership enables the firm to showcase its capabilities on a regional stage and reinforce its leadership position in the PR industry.

Scale indicators2 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• WE Communications: Independent global communications agency with strong APAC presence in technology and consumer sectors. Comparable in scale and strategic positioning to Midas PR and a fellow independent competing against network incumbents.
• TQPR (Thai Public Relations): Long-standing Thai public relations agency offering strategic communications, media relations, and event PR in Bangkok. Directly comparable as a local boutique competing for the same enterprise and consumer clients as Midas PR.

Emerging players

• GCI Health: Specialist healthcare and consumer health PR agency with Asia Pacific operations. Comparable to Midas PR where health and lifestyle brand work (e.g., Virgin Active) is concerned, particularly in strategic healthcare/lifestyle communications.

Broad incumbents

• Hill & Knowlton: Global strategic communications firm with established Thailand and APAC hubs offering corporate, crisis, and public affairs PR comparable to Midas PR's positioning.
• Ogilvy PR: WPP-owned global agency network with significant PR and influencer operations in Thailand and Southeast Asia, overlapping with Midas PR on enterprise strategic communications campaigns.
• Edelman: Largest independent global PR firm with deep APAC operations including Thailand. Competes with Midas PR for enterprise strategic communications mandates and multinational accounts in Southeast Asia.
• FleishmanHillard: Global PR and communications agency with a long-established presence in Thailand and across Asia Pacific. Directly comparable as a strategic communications competitor in the same regional market Midas PR serves.

Regional players

• SPAG Asia: Asia-focused public relations and communications consultancy with presence across Southeast Asia. Comparable to Midas PR as a regional player pursuing enterprise communications mandates in similar geographies.
• Verve Search (now Pecan): Independent PR and communications agency with a strong Asia Pacific footprint serving consumer and lifestyle brands. Comparable to Midas PR on regional enterprise campaigns and consumer/lifestyle PR positioning.

Others

• Burson (formerly BCW):

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/midasprbangkok
• Facebookfacebook.com/MIDASgoldentouch
• LinkedInlinkedin.com/company/midas-pr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Midas PR Group