GS Saúde

Name

GS Saúde

Legal name

GS - PLANO GLOBAL DE SAUDE LTDA

Website

https://planogs.com.br

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Health Insurance

NAICS

Direct Life, Health, and Medical Insurance Carriers (52411)

SIC

Accident & Health Insurance (6321), Hospital & Medical Service Plans (6324)

akta.pro primary industry

Individual Health Insurance Administration (TPA/ASO) (FSAIAEAK)

akta.pro secondary industry

Insurance Program Administration & MGA/MGU Services (FSAEADAK)

Keywords

• Health insurance plans
• Medical assistance services
• Corporate health plans
• Healthcare provider network
• Integrated healthcare operations

Headquarters

HQ city

Nova Friburgo

HQ country

Brazil

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Health Insurance Premiums: GS Saúde generates revenue through monthly premiums paid by beneficiaries for health insurance coverage. Plans are offered in three categories: Individual/Family (Pessoal), Business (Empresarial), and Collective (Coletivo). Premiums are paid on a monthly basis with annual adjustments permitted.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

GS Saúde is a private health insurance operator that sells and administers individual, business, and collective health plans (Plano Pessoal, Plano Empresarial, Plano Coletivo) supported by an owned integrated care delivery network including Hospital São Lucas, Centro Médico GS, Laboratório GS, and GS Farma. The company also provides telemedicine services and nationwide emergency coverage through ABRAMGE affiliation, serving families, businesses, and professional associations primarily in the Região Serrana of Rio de Janeiro.

Product overview

GS Saúde operates as a health insurance operator offering a portfolio of three core health plan products — Plano Pessoal (individual/family), Plano Empresarial (corporate), and Plano Coletivo (group/association) — all built around access to a proprietary healthcare infrastructure that includes Hospital São Lucas, an owned medical center, and an owned clinical laboratory. The portfolio is extended by complementary services including GS Telemedicina for remote consultations, GS Farma pharmacy, and mobile applications for both Android and iOS. The plans connect members to a wide network of contracted providers nationally through ABRAMGE membership, which provides the Urgência Nacional (national emergency) coverage. The Bem-estar wellness content platform supports member education across health topics. Together, these products form a vertically integrated health insurance offering centered on GS Saúde's own facilities supplemented by a broader contracted network.

Differentiator

Problem solved

Functional benefit

Brands

• Hospital São Lucas: Proprietary hospital operated by GS Saúde, offering inpatient services with companion accommodation, located in Nova Friburgo.
• Centro Médico GS

Products and services

• Plano Pessoal GS Individual and family health insurance plan providing private healthcare coverage for individuals and families, including access to Hospital São Lucas, Centro Médico GS, Laboratório GS, and nationwide emergency coverage via ABRAMGE. Targeted at consumers in the Região Serrana of Rio de Janeiro seeking predictable monthly healthcare coverage.
• Plano Empresarial GS Corporate health insurance plan for businesses and employers seeking group health coverage for employees. Provides access to GS Saúde's integrated network (Hospital São Lucas, Centro Médico, Laboratório, GS Farma) and ABRAMGE nationwide emergency coverage. Targeted at HR directors, office managers, and business owners in the Região Serrana region.
• Plano Coletivo GS Collective health insurance plan for professional associations, unions, and organized groups (such as OAB sub-sections) seeking group-negotiated health coverage for their members. Provides unified administration and access to GS Saúde's integrated care network.
• Telemedicina GS Telemedicine service providing remote medical consultations to GS Saúde plan beneficiaries. Enables digital access to clinical guidance without requiring in-person visits, supported by dedicated human-assisted and AI-assisted channels.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• ABRAMGE (Associação Brasileira de Medicina de Grupo)coreStrategic or Co-development PartnerGS Saúde is affiliated with ABRAMGE, Brazil's largest group medicine association, providing beneficiaries with emergency medical coverage throughout Brazil. This affiliation enables Urgência Nacional ABRAMGE service (0800 722 7511) for emergency care when traveling outside the home region.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• SulAmérica: One of Brazil's largest health, dental, and life insurers, with broad corporate and individual plan offerings. Competes for the same SMB and individual customer segments that GS Saúde targets in Rio de Janeiro.
• Bradesco Saúde: Bradesco's health insurance arm, a leading corporate-focused health plan provider in Brazil. Competes directly for the Plano Empresarial segment that GS Saúde offers to regional businesses.
• Hapvida NotreDame Intermédica: Largest vertically integrated health insurer-operator in Brazil following the NotreDame Intermédica merger, combining health plans with owned hospitals and clinics. Comparable in the integrated insurer-provider model and serves as the dominant national benchmark.
• Unimed (national cooperative system): Brazil's largest cooperative medical system comprising hundreds of local Unimed operators. Comparable operating model of cooperative health plan plus provider network, and represents the parent system for regional Unimed competitors.
• Amil: Major Brazilian health insurance carrier offering individual, family, and corporate plans with an extensive provider network. Competes with GS Saúde for corporate accounts and individual plans at the regional and national level.

Direct peers

• Golden Cross: Brazilian health insurer offering individual, family, and corporate plans with a similar regional-to-mid-market positioning. Comparable in plan structure and target customer mix, particularly in SMB and association segments.
• Assim Saúde: Regional Brazilian health plan operator with individual, family, and corporate offerings and an owned care network. Comparable in mid-sized regional carrier positioning and integrated plan-plus-provider model.
• Unimed Nova Friburgo: Local Unimed cooperative operator serving the Nova Friburgo region with individual, family, and corporate health plans and an owned hospital network. It is the most direct competitor in the same geography with a comparable cooperative/operator hybrid model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/gssaude

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GS Saúde