Brandify

brandify.io

Company typePrivate
Founded2018
HeadquartersBradenton, United States
Headcount11–50
GTM typeB2B
OfferingServices

Brandify firmographics

Firmographics

Name: Brandify
Legal name: Brandify
Website: https://brandify.io
Company type: Private
Founded year: 2018
Operating status: Operating
Headcount range: 11–50 employees
Ownership category
akta.pro rank

Brandify industry classification

Industry

NAICS: Advertising Agencies (54181), Media Buying Agencies (541830)
SIC: Services-Advertising Agencies (7311), Services-Advertising (7310)
akta.pro primary industry: Feed Management & Shopping Ads (PLA/Product Ads) (MPAAACAL)
akta.pro secondary industry: Audio Social Advertising & Brand Activations (MPACAEAK)

Keywords

Programmatic advertising
Geofencing marketing
Connected TV advertising
AI search optimization
Audience targeting platform

Where Brandify is headquartered

Location

Headquarters

HQ city: Bradenton
HQ country: United States
HQ region: North America

Offices11 records

Markets served

Brandify business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

Omnichannel Advertising Services: Managed advertising services across CTV, OTT, geofencing, display, search, social, and streaming audio channels. Campaigns are built around audience-first targeting with transparent reporting and flexible month-to-month structure.
White-Label Advertising Solutions: Agency fulfillment services allowing partners to offer CTV, OTT, geofencing, and AEO services under their own brand using Brandify's platform, data, and reporting infrastructure.
Affiliate Program Commissions: Commission-based revenue from affiliate referrals. Affiliates earn commissions for every client brought to Brandify with real-time tracking and monthly payouts via PayPal or direct deposit.

Pricing tiers

Model	Billing	Price
Other	Monthly	Custom advertising campaigns tailored to business goals

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Brandify product offering

Product offering

Core offering

Brandify provides audience-first omnichannel advertising services across CTV/OTT, geofencing, display, paid search, social, streaming audio, and video, anchored by people-based identity targeting using verified emails. The company also delivers AI Visibility (AEO/GEO) services to optimize brand presence across AI search engines and answer platforms, supported by its proprietary Brandify Growth unified platform and Brandify Reveal™ analytics tool. White-label fulfillment enables agencies to offer these capabilities under their own brand.

Product overview

Brandify is an audience-first omnichannel advertising and AI visibility company offering a platform-plus-modules architecture. The core platform combines people-based audience targeting, geofencing, CTV/OTT streaming video, display advertising, paid search, and social media into a unified Brandify Growth strategy. AI Visibility (AEO) services help businesses appear in AI search results and answer engines through SEO foundations, content optimization, entity SEO, technical SEO, and schema markup. Supporting modules include Brandify Reveal™ for audience intelligence and website visitor insights, plus white-label advertising and AEO white-label solutions for agencies. The company also offers industry-specific geofencing solutions for automotive dealerships, real estate, healthcare, fitness, education, hotels, home services, franchises, insurance, entertainment venues, restaurants, and cannabis dispensaries.

Differentiator

Problem solved

Functional benefit

Brands

Brandify Reveal: Audience intelligence and website visitor intelligence tool that helps businesses understand campaign engagement and audience activity through advanced reporting capabilities.
Brandify Growth

Quantifiable outcome

12% increase in new patient appointments within 30 days for MidwestCare Urgent Clinics using geofencing and OTT advertising
+6 more outcomes

Companies that use Brandify

Customer profile

Named customers5 records

Segments11 records

Brandify technology and API

Technology

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature5 records

Brandify partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Brandify competitors and assessment

Company assessment

Direct peers

Propellant Media: Propellant Media is a geofencing and digital advertising agency focused on SMB and mid-market clients across similar verticals (healthcare, automotive, retail). It is comparable to Brandify's geofencing-led agency model.
GroundTruth: GroundTruth is a leading location-based advertising platform offering geofencing, audience targeting, and CTV/OTT capabilities. It is directly comparable to Brandify's people-based targeting and geofencing products and serves similar enterprise and SMB clients.
StackAdapt: StackAdapt operates a programmatic advertising platform spanning native, display, video, CTV, audio, and DOOH. It is directly comparable as a multichannel digital advertising platform with audience targeting capabilities.
Simpli.fi: Simpli.fi provides programmatic omnichannel advertising—CTV, display, video, audio, and geofencing—with heavy emphasis on addressable audience targeting. It is a direct peer in managed-services omnichannel advertising for SMB and mid-market advertisers.

Broad incumbents

MediaMath: MediaMath is an established demand-side platform offering programmatic advertising across display, video, CTV, audio, and native. It is a broad incumbent competing in the same omnichannel DSP space where Brandify operates.
Semrush: Semrush is an established SEO and digital marketing platform that has expanded into AI-search visibility tooling. It is comparable to Brandify's AEO/GEO and SEO-foundations services as a broad incumbent in the search-visibility space.
The Trade Desk: The Trade Desk is a global independent DSP with deep omnichannel capabilities (CTV, display, audio, video, retail media). It is a broad incumbent in the programmatic space where Brandify's audience-first targeting operates.

Emerging players

Profound: Profound is an emerging AEO/AI-search-visibility platform helping brands track and optimize presence in AI answer engines. It is directly comparable to Brandify's AEO/GEO offering and represents the most focused competitor in that category.
Gimbal: Gimbal provides location data and proximity-based audience targeting for advertising and analytics. It is comparable to Brandify's geofencing and people-based targeting capabilities, particularly the location-intelligence layer.
Yobi: Yobi is an AI-driven advertising platform applying machine learning to audience targeting and campaign optimization. It is an emerging peer intersecting with Brandify's AI visibility and audience-intelligence roadmap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Brandify financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Brandify leadership team

Management profile

Number of profiles

Brandify funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Brandify M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brandify

What does Brandify do?

Is Brandify a public or private company?

Brandify is a private company. It is currently operating.

When was Brandify founded?

Brandify was founded in 2018. It employs 11 to 50 people.

Where is Brandify based?

Brandify is headquartered in Bradenton, United States, in the North America region.

How does Brandify make money?

Three revenue lines are on record. Omnichannel Advertising Services are the primary driver. The others are white-Label Advertising Solutions and affiliate Program Commissions.

Who are Brandify's main competitors?

Direct peers on record are Propellant Media, GroundTruth, StackAdapt and Simpli.fi. Broad incumbents are MediaMath, Semrush and The Trade Desk. Emerging players are Profound, Gimbal and Yobi.

Does Brandify have an API?

No public API is recorded for Brandify.

What industry is Brandify in?

Its primary akta.pro industry code is MPAAACAL, Feed Management & Shopping Ads (PLA/Product Ads), with a secondary code of MPACAEAK, Audio Social Advertising & Brand Activations. Its NAICS code is 54181 and its SIC code is 7311.