Nautique Yachting

What Nautique Yachting does

Nautique Yachting is a privately held luxury yacht brokerage and charter company founded in 2009 and headquartered in Kadikoy, Istanbul, with a second sales office in Yalikavak, Bodrum. The firm operates three integrated service lines: yacht brokerage (commission-based sales representation for buyers and sellers), luxury yacht charter (managing a fleet of motor yachts, gulets, motorsailers, trawlers, and catamarans across the Turkish Riviera and the Croatian Adriatic), and brand representation for international builders including Saxdor Turkey, Rafnar Turkiye, and Wider Yachts. Nautique also offers Central Agency marketing services — including 3D imaging, drone footage, and premium listings on Boat International, Yacht World, International Co-Brokerage, and sahibinden.com — to win seller-side mandates.

The business is built on a relationship-driven, broker-led go-to-market model anchored by a 35,000-subscriber newsletter, physical sales offices in Turkey's two principal yachting hubs, and membership in major international co-brokerage networks. Revenue is generated through brokerage commissions on yacht sales (transactional fees on vessels ranging from ~€39K to €3.35M+), charter bookings (weekly rates from €3K to €225K depending on vessel and season), brand representation agreements, and professional marketing services. The company serves primarily high-net-worth individuals and yacht owners across the Mediterranean and Adriatic, with Onur Erardag as Founder and a small team of 11-50 employees.

Name

Nautique Yachting

Legal name

Nautique Yachting

Website

https://nautiqueyachting.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Nautique Yachting is a Turkey-based luxury yacht brokerage and charter firm (founded 2009) serving high-net-worth clients across the Turkish Riviera and Adriatic, generating revenue through yacht sales commissions, luxury charter bookings, and brand representation.

Ownership category

akta.pro rank

Product category

Luxury Yacht Brokerage and Charter Services

NAICS

Boat Dealers (441222), Scenic and Sightseeing Transportation, Water (48721)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-Equipment Rental & Leasing, Nec (7359)

akta.pro primary industry

Private Yacht & Luxury Boat Charters (With Crew) (THAJALAE)

akta.pro secondary industries

Gulet & Traditional Wooden Yacht Cruises (THAEADAE), Destination Yacht Cruises (Island-Hopping & Archipelago Routes) (THAEADAI)

Keywords

• Luxury yacht brokerage
• Yacht charter services
• Yacht sales
• Central agency marketing
• Brand representation

Headquarters

HQ city

Kadikoy

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Brokerage/Commission on Yacht Sales: The company earns commissions on yacht sales transactions. Their Yacht Sales Consultants help ensure the purchase process is seamless and transparent, handling brokerage services from initial consultation to final sale.
2. Luxury Yacht Charter: Nautique Yachting operates a luxury yacht charter fleet, offering vessels for charter with professional crew. Charter pricing varies by vessel, season, and duration, ranging from €3,000 to €225,000 per week for their available fleet.
3. Central Agency Marketing Services: For boats under Central Agency contracts, the company provides technical equipment studies, 3D imaging, video studies with drone footage, and premium listings on Boat International, Yacht World, and sahibinden.com.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Nautique Yachting provides professional yacht brokerage services to help clients buy and sell yachts, along with a luxury yacht charter fleet available for weekly and daily charter in Turkey and Croatia. The company also acts as a regional representative for yacht brands including SAXDOR, Rafnar Türkiye, and Wider Yachts, and offers central agency marketing services for boat owners.

Product overview

Nautique Yachting is a luxury yacht brokerage and charter company operating as a unified platform combining yacht sales brokerage services and a luxury charter fleet. The core offerings include professional yacht buying/selling brokerage and yacht charter services. The company represents multiple yacht brands including SAXDOR, Rafnar Türkiye, and Wider Yachts. Their charter fleet features various yacht types including Motor Yachts, Gulets, Motorsailers, Trawlers, and Catamarans available for charter across Turkey (Bodrum, Marmaris, Göcek, Fethiye) and Croatia.

Differentiator

Problem solved

Functional benefit

Products and services

• Yacht Brokerage Professional yacht sales brokerage service that helps buyers find and purchase yachts, ensuring seamless, transparent, and efficient transaction processes through a network of Yacht Sales Consultants. Designed for high-net-worth individuals seeking to purchase or sell yachts.
• Luxury Yacht Charter Luxury yacht charter fleet offering vacation experiences with professional charter team support across destinations including Bodrum, Marmaris, Göcek, Fethiye (Turkey), and Croatia. Rates typically range from €3,000 to €225,000 per week depending on vessel, season, and duration.
• Central Agency Marketing Services Comprehensive marketing services for yacht owners under Central Agency contracts, including technical equipment studies, 3D imaging, drone video studies, and premium listings on international brokerage platforms. Designed for yacht owners seeking to maximize sale value and reach qualified international buyers.
• SAXDOR Brand Representation Regional representation of the SAXDOR yacht brand in Turkey, offering sport and utility watercraft sales through Nautique Yachting.
• Rafnar Türkiye Brand Representation Regional representation of the Rafnar Türkiye yacht brand in Turkey, providing sales and brokerage for Rafnar vessels.
• Wider Yachts Brand Representation Regional representation of the Italian Wider Yachts brand for sales and charter services through Nautique Yachting.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Saxdor TurkeyminorOthersSaxdor Turkey is a yacht brand represented by Nautique Yachting. Customers can visit the Saxdor Turkey website through Nautique Yachting's brand page.
• Rafnar TurkiyeminorOthersRafnar Turkiye is a yacht brand represented by Nautique Yachting in Turkey.
• Wider YachtsminorOthersWider Yachts is an Italian yacht manufacturer represented by Nautique Yachting for sales and potentially charter services.
• Boat InternationalcoreChannel Partner/ Reseller/ DistributorBoat International is a premium yachting publication and marketplace where Nautique Yachting lists boats under Central Agency contracts for international exposure.
• Yacht WorldcoreChannel Partner/ Reseller/ DistributorYacht World is a leading online yacht marketplace where Nautique Yachting lists boats under Central Agency contracts for global buyer reach.
• International Co-BrokeragecoreChannel Partner/ Reseller/ DistributorInternational Co-Brokerage membership enables Nautique Yachting to list boats in international brokerage networks, expanding reach to qualified global buyers.
• sahibinden.comminorChannel Partner/ Reseller/ DistributorTurkish online marketplace for local market listings to reach domestic Turkish buyers.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Fraser Yachts: Global superyacht brokerage, charter, management, and new construction firm. Directly comparable to Nautique's brokerage + charter dual model, but operating at significantly larger scale with worldwide offices and central agency mandates on large yachts.
• Camper & Nicholsons: International yacht sales, charter, and management company with strong Mediterranean presence. Direct competitor to Nautique in luxury yacht brokerage and crewed charter across the Med.
• Burgess Yachts: Global superyacht broker and charter specialist with offices in major Med hubs. Competes with Nautique for high-end central agency mandates and UHNW charter clients in the same geographies.
• Northrop & Johnson: Worldwide yacht brokerage, charter, and new construction firm with established Mediterranean presence. Directly comparable in offering crewed charter and yacht sales brokerage services.
• Ocean Independence: International yacht brokerage and charter firm with significant presence in European yachting markets. Comparable offering across sales, charter, and new construction representation.
• International Yacht Collection (IYC): Global yacht management, charter, and sales company with strong Med footprint. Competes for the same central agency and charter bookings as Nautique in the Eastern Mediterranean.
• Drettmann Yachts: German-headquartered yacht broker and dealer with Med focus, offering new yacht sales, brokerage, and charter. Comparable multi-service model with overlapping gulet/Mediterranean segment exposure.

Others

• YachtWorld: Global online yacht marketplace where Nautique lists vessels. Functions as a key distribution channel and competing listings aggregator for brokerage firms.
• Boat International: Leading superyacht media, marketplace, and listings platform where Nautique holds a channel partnership. Comparable as a distribution/marketing channel for Central Agency listings.

Regional players

• Sunseeker Turkey: Regional brand representative for Sunseeker in Turkey, combining new yacht sales with brokerage and charter. Comparable regional competitor in the same Turkish market.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/NautiqueYachting
• LinkedInlinkedin.com/company/nautique-yachting

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nautique Yachting