Intramar

Freight Forwarding Servicesintramar.co.nz

Company typePrivate
Founded1987
HeadquartersAuckland, New Zealand
Headcount11–50
GTM typeB2B
OfferingServices

What Intramar does

Intramar Freight (NZ) Ltd is a privately held, boutique freight forwarder headquartered in Auckland, New Zealand, operating since 1987 under current owner Iain Dick since 2004. The company provides import and export freight forwarding across seafreight and airfreight modes, supplemented by in-house customs brokerage, MAF-certified packing and unpacking, customs-bonded warehousing with temperature-controlled storage, pick-and-pack distribution, and cross-trade services. Its competitive position rests on a dedicated small team delivering personalized service and a worldwide agency network spanning 165+ main cities, which together enable multinational coverage without the cost structure of a large global integrator.

The business model is transactional: pricing is quote-based per shipment with no publicly disclosed rates, billed on a pay-as-you-go cadence, and revenue is generated through transaction fees on cargo movement, documentation, and customs clearance. Go-to-market is sales-led and relationship-driven, with direct engagement by named personnel (Director Iain Dick, Operations Manager Steve Norris, Sales Alex Xu), supported by membership in CBAFF and the Auckland Regional Chamber of Commerce. The company serves a horizontal segment of businesses requiring import/export logistics, with a noted specialization in service-critical cargo including biomedical supplies and perishables. Geographic presence extends from New Zealand headquarters into Australia through branch offices in Sydney, Melbourne, Brisbane, and Adelaide, with global reach delivered through partner agents rather than owned infrastructure.

Intramar firmographics

Firmographics

Name: Intramar
Legal name: Intramar Freight (NZ) Ltd
Website: https://intramar.co.nz
Company type: Private
Founded year: 1987
Operating status: Operating
Headcount range: 11–50 employees
Ownership category
akta.pro rank

Intramar industry classification

Industry

Product category: Freight Forwarding Services
NAICS: Freight Transportation Arrangement (488510)
SIC: Arrangement Of Transportation Of Freight & Cargo (4731)
akta.pro primary industry: FCL (Full Container Load) Ocean Forwarding (TLACABAA)
akta.pro secondary industries: Customs Brokerage for Ocean Shipments (Import/Export Clearance) (TLACABAG), Ocean Import Forwarding (Destination Handling/DO/ISF) (TLACABAE), Warehousing, CFS & Bonded Storage for General Cargo (Within Terminal) (TLAHADAI)

Keywords

Freight forwarding services
Customs brokerage
International shipping logistics
Seafreight airfreight
Warehousing distribution

Where Intramar is headquartered

Location

Headquarters

HQ city: Auckland
HQ country: New Zealand
HQ region: Oceania

Offices5 records

Markets served

Intramar business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

Freight Forwarding Services: Revenue generated from import and export freight forwarding services across both seafreight and airfreight modes. Includes customs brokerage, packing services, warehousing, and distribution. Transaction-based service fees charged for cargo movement, documentation, customs clearance, and related logistics services.

Pricing tiers

Model	Billing	Price
Other	Pay-as-you-go	Customized quote-based pricing tailored to individual shipment requirements

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Intramar product offering

Product offering

Core offering

Intramar Freight (NZ) Ltd is a boutique freight forwarder providing import and export forwarding across seafreight and airfreight modes, in-house customs brokerage, MAF-certified customs bonded packing and unpacking, warehousing and distribution with temperature-controlled storage, and cross-trade shipping through a worldwide agency network spanning 165+ main cities.

Product overview

Intramar Freight (NZ) Ltd is a boutique freight forwarding company offering a unified suite of logistics services built around import and export forwarding in both seafreight and airfreight modes. The core product portfolio consists of Import Seafreight, Import Airfreight, Export Seafreight, Export Airfreight, and Export Perishables services, complemented by an in-house Customs Clearance brokerage. Additional offerings include Warehousing and Distribution with temperature-controlled storage, and Cross Trade services leveraging a worldwide agency network spanning 165 main cities. Technical reference resources on container dimensions and airfreight container sizes are also provided. All services are delivered through a dedicated small team providing personalized service backed by extensive international coverage.

Differentiator

Problem solved

Functional benefit

Products and services

Import Seafreight

Companies that use Intramar

Customer profile

Segments2 records

Ideal customer profiles2 records

Intramar technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Intramar partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core and minor.

CBAFF (Customs Brokers and Freight Forwarders Federation of New Zealand Incorporated)coreOthersIntramar Freight (NZ) Ltd is a business Member of CBAFF, the industry federation for customs brokers and freight forwarders in New Zealand. This membership provides industry recognition and networking within the New Zealand logistics sector.
Auckland Regional Chamber of Commerce and Industry Inc.minorOthersIntramar supports the Auckland Regional Chamber of Commerce and Industry Inc., indicating local business community involvement.

Scale indicators2 records

Recent moves8 records

Expansion highlights4 records

Intramar competitors and assessment

Company assessment

Direct peers

Mainfreight: New Zealand-headquartered global freight forwarder offering import/export seafreight, airfreight, customs brokerage, and warehousing across ANZ and beyond. Direct comparable in terms of full-service forwarding portfolio and ANZ focus.
Toll Holdings: Australia-headquartered logistics provider with extensive freight forwarding, customs, and warehousing operations across Oceania and globally. Comparable in regional focus and end-to-end forwarding service mix.

Broad incumbents

Agility Logistics: Global freight forwarder with strong presence in emerging markets, offering ocean, air, customs, and contract logistics services. Comparable in end-to-end forwarding model and SME customer targeting.
DB Schenker: Global freight forwarder and logistics provider offering ocean, air, land, and customs services across 130+ countries. Comparable in full-service forwarding and customs brokerage but at significantly larger scale.
CEVA Logistics: Global 3PL offering freight forwarding, contract logistics, and customs services across 170+ countries. Comparable to Intramar's end-to-end import/export forwarding and warehousing model but at much greater scale.
Expeditors International: Asset-light global freight forwarder with strong ocean/air, customs, and warehousing capabilities. Comparable in non-asset-owning forwarding business model and emphasis on operational execution over proprietary technology.
Kuehne+Nagel: One of the world's largest global freight forwarders with deep ocean, air, customs, and contract logistics capabilities. Overlaps Intramar's full-service forwarding offering but at vastly greater scale and with proprietary digital tools.
DHL Global Forwarding: Global freight forwarding division of Deutsche Post DHL offering ocean, air, customs, and supply chain services worldwide. Serves the same SME and enterprise importer/exporter segment as Intramar, with much larger scale.
Hellmann Worldwide Logistics: Family-owned global freight forwarder with ocean, air, road, and customs services across 50+ countries. Comparable in family/owner-led culture and full-service forwarding portfolio.

Emerging players

Flexport: Tech-enabled digital freight forwarder offering ocean, air, and customs brokerage with proprietary software and transparent pricing. Competes for the same SME importer/exporter segment but with a fundamentally digital operating model versus Intramar's traditional approach.

Market position

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Intramar compliance and trust

Trust signal

Compliance2 records

Intramar financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Intramar leadership team

Management profile

Number of profiles

Profiles3 records

Intramar funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Intramar M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Intramar

What does Intramar do?

Is Intramar a public or private company?

Intramar is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Intramar founded?

Intramar was founded in 1987. It employs 11 to 50 people.

Where is Intramar based?

Intramar is headquartered in Auckland, New Zealand, in the Oceania region.

How does Intramar make money?

One revenue line is on record: freight Forwarding Services.

Who are Intramar's main competitors?

Direct peers on record are Mainfreight and Toll Holdings. Broad incumbents are Agility Logistics, DB Schenker, CEVA Logistics, Expeditors International, Kuehne+Nagel, DHL Global Forwarding and Hellmann Worldwide Logistics. Flexport is listed as an emerging player.

Does Intramar have an API?

No public API is recorded for Intramar.

What industry is Intramar in?

Intramar's product category is Freight Forwarding Services. Its primary akta.pro industry code is TLACABAA, FCL (Full Container Load) Ocean Forwarding, with a secondary code of TLACABAG, Customs Brokerage for Ocean Shipments (Import/Export Clearance). Its NAICS code is 488510 and its SIC code is 4731.