What Messe Erfurt does

Messe Erfurt is a regional German trade fair and exhibition venue operator headquartered at Gothaer Straße 34 in Erfurt, Thuringia. The company is structured as a private limited company (GmbH) and operates a fixed exhibition campus that hosts 13 branded proprietary events spanning a diverse set of verticals, including additive manufacturing (Rapid.Tech 3D), sustainability (Thüringer Baumesse), equestrian sport, construction and real estate, automotive and motorcycling (including Motorradmesse Dresden), modeling, information technology, forestry, design and architecture (NEW Bauhaus), and education/career (HAIR & BEAUTY, vocatium, Bildungsmesse).

The company's business model is built on operating a physical exhibition venue and curating a recurring portfolio of branded trade fairs and consumer exhibitions. Revenue is generated through a mix of exhibitor booth fees, visitor ticketing, sponsorship, and venue rental for both proprietary events and likely third-party rentals. The event portfolio is deliberately diversified across B2B trade fairs (3D printing, photonics, construction, forestry) and B2C consumer shows (equestrian, motorcycling, modeling), which spreads exposure to different industry cycles. Geographic expansion beyond the Erfurt base is evidenced by the Motorradmesse Dresden event in Saxony.

No additional information on ownership, parent company, financial performance, headcount, technology stack, or strategic partnerships is disclosed in the source material. The company's web presence is currently in maintenance mode, which limits the ability to verify current operational details.

Name

Messe Erfurt

Legal name

Messe Erfurt GmbH

Website

https://messe-erfurt.de

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Messe Erfurt is a regional German trade fair and exhibition venue operator headquartered in Erfurt, Thuringia. It hosts 13 branded proprietary events spanning automotive, construction, technology, equestrian, design, and consumer hobby verticals for both B2B and B2C audiences.

Ownership category

akta.pro rank

Product category

Exhibition and Convention Services

NAICS

Convention and Trade Show Organizers (56192)

akta.pro primary industry

Retail, Consumer Goods & Lifestyle Shows Organizers (THAHABAJ)

akta.pro secondary industries

Lifestyle, Home & Garden Shows (MPAGAFAB), Manufacturing, Industrial Equipment & Automation Shows Organizers (THAHABAF)

Keywords

• Trade fair venue
• Exhibition center
• Convention services
• Event hosting
• Trade show management

Headquarters

HQ city

Erfurt

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Distribution channels1 record

Core offering

Messe Erfurt GmbH operates a trade fair and exhibition center in Erfurt, Germany, hosting its own branded events (Eigenveranstaltungen) and providing venue space for third-party trade fairs, consumer exhibitions, and professional conferences. The venue hosts 13 proprietary events covering 3D printing, automotive, motorcycling, construction, sustainability, forestry, quantum photonics, design, and model building.

Product overview

Messe Erfurt is a trade fair and exhibition center operating as a unified exhibition venue that hosts its own branded events alongside other trade fairs. The company's portfolio comprises 13 distinct trade show and exhibition products spanning diverse industry verticals including 3D printing (Rapid.Tech 3D), sustainability (Grüne Tage Thüringen), lifestyle hobbies (Reiten-Jagen-Fischen), construction and home (Haus.Bau.Ambiente), automotive (Automobil Messe Erfurt), motorcycling (Motorrad Messe Erfurt, Motorradmesse Dresden), modeling (Modell Leben), technology (MAG-C, Quantum Photonics), forestry (FORST³), design (NEW Bauhaus), and professional education (AWT-Seminar). These events are organized under the Messe Erfurt GmbH corporate entity and held at the company's exhibition facility in Erfurt, Germany.

Differentiator

Problem solved

Functional benefit

Products and services

• Rapid.Tech 3D A specialized trade fair focused on 3D printing and additive manufacturing technologies, hosted at Messe Erfurt's Erfurt venue for industry exhibitors and professional visitors.
• Grüne Tage Thüringen (Green Days Thuringia) An exhibition dedicated to green and sustainable topics in Thuringia, covering environmental and ecological themes, hosted at Messe Erfurt's venue.
• Reiten-Jagen-Fischen (Riding-Hunting-Fishing) A trade fair for equestrian, hunting, and fishing enthusiasts featuring related products and services, hosted at Messe Erfurt.
• Haus.Bau.Ambiente A home and construction trade fair showcasing building materials, interior design, and home living products, hosted at Messe Erfurt's venue.
• Motorrad Messe Erfurt A motorcycle-focused trade fair featuring motorbikes, accessories, and related industry exhibits, hosted at Messe Erfurt's Erfurt facility.
• Automobil Messe Erfurt An automotive trade fair showcasing vehicles, automotive technology, and industry innovations, hosted at Messe Erfurt's Erfurt venue.
• Modell Leben — Modellbau Messe (Model Life — Model Building Fair) A model-building exhibition featuring scale models, hobby crafts, and related modeling products, hosted at Messe Erfurt.
• MAG-C A trade fair event organized by Messe Erfurt, focused on specialized exhibition themes, hosted at the Erfurt venue.
• FORST³ A forestry-related trade fair focused on forest management, logging, and related equipment, hosted at Messe Erfurt's Erfurt venue.
• Quantum Photonics A specialized trade fair focusing on quantum technologies and photonics applications, hosted at Messe Erfurt's Erfurt venue.
• NEW Bauhaus An event related to design, architecture, and Bauhaus-inspired themes, hosted at Messe Erfurt's Erfurt venue.
• AWT-Seminar A professional seminar and educational event hosted at Messe Erfurt's Erfurt facilities for industry professionals.
• Motorradmesse Dresden A motorcycle trade fair held in Dresden, part of Messe Erfurt's regional motorcycle exhibition circuit.
• Venue Rental for Third-Party Events Rental of Messe Erfurt's exhibition halls and convention facilities to third-party event organizers, trade fair hosts, and conference planners.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights4 records

Direct peers

• NürnbergMesse: Nuremberg-based trade fair organizer running events such as Spielwarenmesse, embedded world, and BIOFACH. Comparable as a German venue operator with strong presence in consumer goods, toys/hobbies, and technology verticals overlapping with Messe Erfurt's portfolio.
• Messe Frankfurt: Germany's largest trade fair organizer and venue operator, running flagship events across consumer goods, textiles, and industrial verticals. Directly comparable as a German trade fair company combining venue ownership with own-event organization across overlapping verticals (home, consumer, automotive).
• Leipziger Messe: Regional German trade fair venue and organizer headquartered in Leipzig, Saxony. The closest geographic and structural peer to Messe Erfurt, operating a multi-hall venue with proprietary trade fairs across consumer and industrial themes in eastern Germany.
• Messe Berlin: Berlin-based trade fair and congress venue operator running ITB, IFA, and Grüne Woche. Directly comparable as a German exhibition venue operator with a diversified portfolio spanning consumer, technology, and green/sustainability themes that overlap with Messe Erfurt.
• Koelnmesse: Cologne-based trade fair organizer and venue operator hosting events such as gamescom, ISM, and Anuga. Comparable to Messe Erfurt in combining venue ownership with proprietary events spanning consumer hobbies, technology, and industry verticals.
• Messe Düsseldorf: Düsseldorf-based trade fair organizer running events like drupa, MEDICA, and ProWein. Comparable as a German venue-plus-organizer with diversified portfolio across consumer and B2B verticals similar to Messe Erfurt's mixed portfolio.
• Messe Stuttgart: Stuttgart-based trade fair venue operator hosting events including R+T, CMT, and Vision. Comparable to Messe Erfurt as a German venue-plus-organizer with a portfolio of consumer and industrial exhibitions.
• Deutsche Messe (Hannover): Hannover-based trade fair organizer famous for HANNOVER MESSE (industrial technology) and DOMOTEX. Directly comparable as a German venue operator hosting flagship B2B and consumer exhibitions with a similar own-event + third-party rental model.
• Messe München: Major German trade fair organizer operating the Munich exhibition complex, with flagship events including bauma and IFAT. Directly comparable as a venue-plus-organizer model serving overlapping consumer (automotive, lifestyle) and industrial (manufacturing, technology) verticals.

Regional players

• Hamburg Messe und Congress: Hamburg-based trade fair and congress venue operator. Operates in a different German region but runs a comparable mix of consumer and B2B exhibitions and is a structural peer to Messe Erfurt as a regional venue-and-organizer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/messeerfurt
• Facebookfacebook.com/messe.erfurt

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Messe Erfurt