Equity Clear

What Equity Clear does

Equity Clear is an Australian initiative developing a common reporting framework for tracking gender and demographic diversity across the startup funding pipeline. Its core product, the Equity Clear Standard, comprises three components: a Voluntary Code (a visible commitment mechanism for participating organisations), a Common Data Model (a standardised methodology for measuring key data points across the funding journey), and a Reporting Framework (aggregated reporting with confidential benchmarking and privacy protections that prevent public firm-level disclosure). The supporting product surface includes the Show Us the Data national report, Early Reporting Templates for 2024 (Gender Diversity Portfolio and Investment Team Diversity Portfolio), and a Founding Pilot Cohort program that invites VC firms to test the Standard in real operating environments.

The initiative was co-developed by Scale Investors, Alberts, and Giant Leap and built through a six-month national consultation that engaged 160+ organisations across 5 Australian states. It serves VC firms and capital allocators as the primary customer segment, with secondary segments including government and policy stakeholders (Investment NSW), universities and research institutions (UNSW, CSIRO), and philanthropic foundations (Minderoo Foundation). Distribution is direct and consultative, relying on ecosystem events, the Show Us the Data report as a thought-leadership asset, and a registration-of-interest onboarding process for the pilot program.

Equity Clear appears to operate as a coalition-based, ecosystem-infrastructure initiative rather than a commercial SaaS venture. No pricing tiers, subscription fees, or revenue figures are disclosed; participation in the pilot is framed as voluntary with no immediate data submission required. Headcount is 1-10 employees, there is no disclosed funding history, and the standard is positioned as industry-led rather than regulatory-mandated. With only 2% of Australia's $5.4 billion 2025 startup funding having gone to all-female founding teams despite 92% of Australian VC funds already collecting gender data, the underlying problem Equity Clear addresses is the absence of consistent, comparable pipeline-level visibility.

Name

Equity Clear

Legal name

Equity Clear

Website

https://equityclear.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Equity Clear is an Australian initiative building a voluntary reporting standard and common data model for tracking gender diversity across the startup funding pipeline, serving Australian VC firms, capital allocators, government stakeholders, and universities through its Standard, pilot program, and Show Us the Data report.

Ownership category

akta.pro rank

Product category

Startup Funding Pipeline Diversity Reporting

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Regulatory Compliance Management (Policies, Attestations, Obligations Mapping) (FSAFAKAG)

akta.pro secondary industry

Regulatory Reporting Workflow, Validation & Reconciliation Tools (FSAFAKAK)

Keywords

• Pipeline diversity reporting
• Venture capital analytics
• Startup funding data
• Gender investment gap
• Reporting standard framework

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Standard adoption and reporting services: Equity Clear appears to operate as a not-for-profit initiative focused on ecosystem infrastructure rather than commercial revenue generation. The organization provides reporting templates, the Equity Clear Standard framework, and facilitates pilot programs for VC firms and investors. Revenue model is not explicitly disclosed in available sources.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Equity Clear develops and operates the Equity Clear Standard, a national framework for pipeline diversity reporting in the Australian startup funding ecosystem. The Standard combines a Voluntary Code commitment mechanism, a Common Data Model for standardised measurement, and a Reporting Framework for aggregated, anonymised benchmarking. Supporting offerings include the Show Us the Data national report and downloadable Early Reporting Templates for gender and investment team diversity.

Product overview

Equity Clear operates as a unified platform offering the Equity Clear Standard as its core framework for pipeline diversity reporting. The Standard combines a voluntary code, common data model, and reporting framework. Supporting offerings include the Show Us the Data report (national research and implementation roadmap) and Early Reporting Templates (2024 Gender Diversity Portfolio and Investment Team Diversity Portfolio). The Founding Pilot Cohort program enables investors to test and refine the standard in real operating environments.

Differentiator

Problem solved

Functional benefit

Products and services

• The Equity Clear Standard A proposed shared framework for improving visibility across the startup funding pipeline, combining a voluntary code commitment mechanism, a common data model for standardised measurement, and a reporting framework for aggregated reporting and confidential benchmarking. Targeted at VC firms, capital allocators, and other investors in the Australian startup ecosystem.
• Show Us the Data Report National report exploring the case for better visibility across Australia's startup funding pipeline, covering the funding gap, data gap, international models, national consultation findings, and an implementation pathway. Co-authored by founding partners Scale Investors, Alberts, and Giant Leap.
• Early Reporting Templates Internal diversity and pipeline reporting templates including the Gender Diversity Portfolio template and the Investment Team Diversity Portfolio template, designed to give VC firms and investors an early, practical reporting structure ahead of the full Equity Clear Standard.
• Founding Pilot Cohort National pilot program inviting investors and capital allocators to test the Equity Clear Standard in real operating environments, providing confidential benchmarking, operational insight, and market-level evidence. Participation is voluntary and designed to fit within existing systems and workflows, with an optional Working Group for active contributors.

Quantifiable outcome

• 92% of Australian VC funds already collect gender data on founders, but inconsistent reporting standards prevent tracking of where women are filtered out
• +2 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• UNSWcoreStrategic or Co-development PartnerShow Us the Data partner contributing research and academic expertise to the national initiative exploring improved visibility across the funding pipeline.
• CSI (Commonwealth Scientific and Industrial Research Organisation)coreStrategic or Co-development PartnerShow Us the Data partner providing research infrastructure and scientific expertise to the pipeline diversity reporting initiative.
• Investment NSWcoreStrategic or Co-development PartnerGovernment stakeholder partner supporting the Show Us the Data initiative as part of the national effort to improve ecosystem visibility.
• Minderoo FoundationcoreStrategic or Co-development PartnerPhilanthropic foundation partner in the Show Us the Data initiative contributing to ecosystem consultation and research.
• Cicada InnovationscoreStrategic or Co-development PartnerDeep tech incubator participating in the founding pilot cohort.
• RemarkableminorStrategic or Co-development PartnerDisability-focused tech incubator in the founding pilot cohort.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• All Raise: US non-profit building a more equitable venture capital ecosystem through programming, research, and advocacy for women and non-binary investors and founders. Directly comparable mission and ecosystem-infrastructure role; serves a similar function as Equity Clear in a different geography.
• BLCK VC: US community and advocacy organization working to increase representation of Black investors in venture capital. Comparable to Equity Clear in its community-led, voluntary-coalition approach to driving structural diversity change in the VC ecosystem.
• Diversity VC: UK-based non-profit working to increase diversity in the venture capital industry through research, standards, and ecosystem engagement. Directly comparable to Equity Clear in mission (VC diversity), approach (industry-led framework development), and stakeholder base (VCs, LPs, policymakers).
• Project Diane: US initiative that tracks and publishes data on VC funding for women and Black founders. Directly comparable to Equity Clear's data-tracking and benchmarking function, providing market-level evidence on funding pipeline diversity.
• The Venture Equity Project: Initiative focused on measuring and improving equity outcomes in venture capital. Comparable to Equity Clear in producing market-level evidence on venture funding disparities and developing frameworks to address them.

Emerging players

• Level (formerly Pipeline Angels): Organization focused on changing the face of investors and founders through education and community, particularly around gender equity in investing. Comparable to Equity Clear in its community-led approach to gender equity in VC, though with more emphasis on individual investor training.

Broad incumbents

• Female Founders Fund: US early-stage venture fund investing in women-founded companies. Mission-aligned with Equity Clear (addressing gender funding gap) but operates as an active investor rather than a standards/reporting infrastructure provider.
• Atomico (State of European Tech): European VC firm that publishes the influential 'State of European Tech' annual report, including diversity data. Comparable to Equity Clear in producing industry-level diversity evidence, though as part of a broader VC firm and ecosystem-reporting effort.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/equity-clear

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Equity Clear