BP de Silva Group

What BP de Silva Group does

BP de Silva Group is a 5th-generation Singapore-based luxury jewellery house founded in 1872, operating under the B.P. de Silva Jewellers trade name. The company is headquartered in Singapore with a single flagship boutique and serves both domestic and international clients through a multi-channel distribution model that includes the physical boutique, an own e-commerce storefront with global shipping, a network of external stockists, and a Virtual Concierge remote consultation service. The core product architecture is split between High Jewellery (one-of-a-kind flagship pieces) and Fine Jewellery (ready-to-wear), with the latter organised across more than twenty named collections spanning occasion (engagement, wedding, Si Dian Jin, everyday), style (modern, romantic, timeless, minimalist), and gemstone (diamond, sapphire, Padparadscha, tourmaline, aquamarine, citrine, moonstone, morganite).

Underlying capability rests on master craftsmanship with generational expertise and a curated inventory of natural gemstones described as one of Singapore's most extensive natural gem libraries. Bespoke commissions follow a multi-step journey from concept and gemstone selection through design collaboration to handcrafting, typically running 8–12 weeks, while a Customisation Suite allows modification of ready-to-wear pieces. Trademarked signature collections (Lovedrops™, Plush™, Old World Charm™) and experiential formats such as Tea & Jewel Pairing and Private Room Bookings are positioned as brand-building assets.

Revenue mechanics are predominantly transaction-based one-time purchases across three streams: bespoke commissions, ready-to-wear fine jewellery, and gifts/lifestyle products. Pricing is quote-based and not publicly disclosed; bespoke pricing varies by gemstone and design complexity, and the customer base is concentrated in affluent individuals and couples using the brand for engagements, weddings, anniversaries, and Si Dian Jin rituals. The company is privately held under family ownership, with no external investors, parent entity, subsidiaries, or M&A activity disclosed.

Name

BP de Silva Group

Legal name

B.P. de Silva Jewellers

Website

https://bpdesilva.com

Company type

Private

Founded year

1872

Operating status

Operating

Headcount range

101–250 employees

Short description

BP de Silva Group is a 5th-generation Singapore luxury jewellery house founded in 1872, offering bespoke commissions and ready-to-wear fine jewellery across 20+ collections via a flagship boutique, e-commerce, global stockists, and virtual concierge services.

Ownership category

akta.pro rank

Product category

Luxury Fine Jewellery

NAICS

Jewelry Retailers (458310), Jewelry and Silverware Manufacturing (33991)

SIC

Retail-Jewelry Stores (5944), Jewelry, Precious Metal (3911)

akta.pro primary industry

Bespoke Fine Jewelry (Precious Metals & Gemstones) (CRAKAHAA)

akta.pro secondary industry

High Jewelry & Haute Joaillerie (CRAKAAAE)

Keywords

• Luxury fine jewellery
• Bespoke jewellery commissions
• Natural gemstone curation
• Engagement and wedding rings
• Heirloom jewellery design

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Bespoke Jewellery Commissions: Custom bespoke jewellery commissioned through a personalized design journey. Customers work with specialists to select gemstones and create unique pieces, typically taking 8-12 weeks to craft.
2. Ready-to-Wear Fine Jewellery: Pre-designed fine jewellery pieces across various collections including Galle Lights, Jazz Age, Duet, Horizon, Love Token, Deco Centennial, Lovedrops, and various gemstone-specific lines. Includes engagement rings, wedding bands, and everyday luxury pieces.
3. Gifts & Lifestyle Products: Curated selection of gifts and lifestyle objects alongside jewellery pieces.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

B.P. de Silva is a fifth-generation Singapore luxury jewellery house that designs, crafts, and sells bespoke and ready-to-wear fine jewellery. Offerings span High Jewellery (one-of-a-kind flagship pieces) and 20+ Fine Jewellery collections (Galle Lights, Jazz Age, Lovedrops™, Plush™, Old World Charm™, Deco Centennial, Sapphire Signatures, Ceylon Bay, etc.), plus bespoke commissions for engagement, wedding, and milestone pieces using natural gemstones from the company's Natural Gem Library.

Product overview

B.P. de Silva Jewellers is a fifth-generation Singapore-based luxury jewellery house founded in 1872, offering bespoke fine jewellery through two primary tiers: High Jewellery (one-of-a-kind flagship pieces) and Fine Jewellery (ready-to-wear collections). The Fine Jewellery portfolio spans 20+ named collections including Galle Lights, Jazz Age, Lovedrops™, Plush™, Old World Charm™, Deco Centennial, Sapphire Signatures, and Ceylon Bay, among others. Collections are organised by occasion (engagement, wedding, Si Dian Jin, everyday luxuries), style (Modern & Sleek, Romantic & Intricate, Timeless Classics, Minimalist), gemstone (Diamond, Sapphire, Padparadscha, Tourmaline, Aquamarine, Citrine, Moonstone, Morganite), and type (Rings, Earrings, Necklaces, Bracelets, Charms). Bespoke services include The Bespoke Journey (8-12 week custom creation), B.P. de Silva Diamonds, B.P. de Silva Sapphires, and the Customisation Suite. Remote clients are served through Virtual Concierge appointments. The company operates one of Singapore's most extensive natural gem libraries.

Differentiator

Problem solved

Functional benefit

Products and services

• High Jewellery

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Global StockistsminorChannel Partner/ Reseller/ DistributorB.P. de Silva partners with stockists around the world to make their jewellery accessible to international customers who cannot visit the flagship boutique in Singapore. These partners carry select pieces from the brand's collections.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Bulgari (LVMH): Italian luxury jewellery maison within LVMH with strong high-jewellery and coloured gemstone heritage. Comparable as a competing heritage fine jewellery house with global boutique footprint and Italian craftsmanship narrative paralleling B.P. de Silva's heritage and craftsmanship positioning.
• Harry Winston: American heritage fine jeweller famed for high-jewellery, exceptional diamonds, and bridal. Comparable in high-jewellery positioning, natural gemstone expertise, and Asian luxury clientele that overlaps with B.P. de Silva's bespoke sapphire and high-jewellery customers.
• Chaumet (LVMH): Parisian heritage jewellery maison within LVMH with a high-jewellery and bridal focus. Comparable as a multi-generational luxury jeweller leveraging heritage, craftsmanship, and Asian market presence in bridal and high-jewellery segments relevant to B.P. de Silva's clientele.
• Tiffany & Co. (LVMH): Iconic global fine jewellery and engagement ring brand, now part of LVMH. Comparable in engagement/wedding category overlap and Asian luxury expansion, competing for the same affluent bridal and self-purchase occasions B.P. de Silva targets.
• Cartier (Richemont): Global luxury jewellery maison under Richemont with extensive Asian retail presence and strong high-jewellery positioning. Comparable as a benchmark competitor for Asian HNW fine jewellery spending, though at vastly larger scale and broader brand portfolio than B.P. de Silva.
• Van Cleef & Arpels (Richemont): High-jewellery maison under Richemont known for signature collections and transformable pieces. Comparable in the high-jewellery and bespoke-adjacent positioning, and a direct aspirational alternative for the same Asian HNW collector.

Direct peers

• Aspial Corporation: Singapore-listed jewellery retail group operating Maxi-Cash, Goldheart, and Lee Hwa. Comparable as a Singapore-anchored fine jewellery retailer with bridal and gold positioning; B.P. de Silva sits in a more luxury tier but competes for the same Singaporean occasion-driven consumer wallet.
• Graff: London-headquartered luxury jeweller focused on high jewellery and exceptional natural diamonds and coloured gemstones. Closely comparable as a heritage, craftsmanship-led, gemstone-specialist maison with strong Asian clientele and bespoke high-jewellery capability, mirroring B.P. de Silva's Natural Gem Library positioning.
• Soo Kee Group: Singapore-headquartered fine jewellery retailer and manufacturer operating brands such as SK Jewellery and Love & Co. Direct comparable: Singapore-domiciled, vertically integrated fine jeweller with retail storefronts, bridal focus, and mid-luxury positioning overlapping B.P. de Silva's engagement and occasion-led collections.
• Lee Hwa Jewellery: Heritage Singapore fine jeweller (Goldheart group) specialising in bridal jewellery, bespoke diamond, and coloured gemstone pieces. Closely comparable to B.P. de Silva in customer segment (Singaporean bridal/anniversary buyers), gemstone-led positioning, and bespoke service orientation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bp-de-silva-group
• Instagraminstagram.com/bpdesilvajewellers

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BP de Silva Group