Viviana Cloud

What Viviana Cloud does

Viviana Cloud Ltd is a UK-based private limited company (incorporated in England and Wales, company number 12747844) that builds cloud backup hardware and software for professional sound recordists working in film, television, and location sound production. The company's product is a portable hardware device paired with iOS and Android companion apps that automatically upload audio files from professional recorders (notably Sound Devices 8-Series and Zaxcom devices) to cloud storage destinations such as Dropbox, Google Drive, Frame.io, and NAS. The first-generation Viviana Cloud Box launched in 2020, with a second-generation VC2 device (OLED display, Ethernet, 128GB internal memory, SD card slot, instant upload from Sound Devices 8-Series) scheduled for Q4 2026.

The technology stack combines German-engineered hardware (developed through a joint project with Ambient) with proprietary audio-specific software features including Zaxcom .zax-to-.wav conversion (Zaxconvert), TC IN/OUT timecode-based file merging, MD5 checksum generation, BWF-to-MP3 conversion with metadata preservation, and sound report creation. The business model is hybrid: one-time hardware sales (with a €99 refundable early-access reservation ahead of VC2 launch), a freemium mobile app for basic file copying and single-cloud upload, and a €99/year Viviana Cloud PRO subscription that unlocks instant upload, automated multi-cloud workflows, and advanced audio processing. The company is a joint venture between Viviana Sound Solutions (pro audio distribution and marketing) and Ambient (German audio hardware engineering), with 1–10 employees, no disclosed venture capital, and no reported revenue.

Name

Viviana Cloud

Legal name

Viviana Cloud Ltd

Website

https://vivianacloud.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Viviana Cloud Ltd is a UK-based private company that builds cloud backup hardware and software for professional sound recordists in film and TV production, enabling automatic upload of audio files from Sound Devices and Zaxcom recorders to Dropbox, Google Drive, Frame.io, and NAS.

Ownership category

akta.pro rank

Product category

Professional Audio Equipment

NAICS

Audio and Video Equipment Manufacturing (33431)

SIC

Services-Prepackaged Software (7372), Computer Storage Devices (3572)

akta.pro primary industry

Cloud Collaboration & Remote Recording Platforms (MPAIAIAD)

akta.pro secondary industry

Audio for Cameras (On-camera Mics, Wireless Mics, Recorders) (CRACAPAH)

Keywords

• Pro audio backup
• Cloud file backup
• Production sound workflow
• Field recording equipment
• Location sound hardware

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. Hardware Sales (Viviana Cloud Box): One-time purchase of the Viviana Cloud hardware device, with reservation fees collected ahead of Q4 2026 launch.
2. Viviana Cloud PRO Subscription: Annual subscription at 99€/year providing advanced features including instant upload from Sound Devices, automated workflows, simultaneous multi-cloud uploads, Zaxconvert, file merging, checksum generation, MP3 conversion, and sound report creation.
3. Free App (Freemium): Free Viviana Cloud app providing basic file copying and single cloud upload, with PRO features gated behind subscription.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Viviana Cloud designs, manufactures, and sells a portable hardware-software cloud backup solution that automatically uploads audio recordings from professional sound equipment (notably Sound Devices 8-Series recorders) to cloud storage destinations such as Dropbox, Google Drive, NAS, and Frame.io. The offering bundles a German-engineered hardware box, an iOS/Android companion app, and a freemium cloud service with a €99/year PRO subscription unlocking advanced audio-specific features such as timecode-based file merging, Zaxcom file conversion, and MD5 checksum generation.

Product overview

Viviana Cloud is a cloud backup solution ecosystem for professional audio, consisting of a core cloud service, mobile app (iOS/Android), and hardware devices. The portfolio includes the Viviana Cloud Box (v1, 2020) — a portable hardware device with built-in battery that uploads files wirelessly to cloud storage — and the upcoming Viviana Cloud VC2 (2026) — a next-generation device featuring OLED display, Ethernet, 128GB internal memory, and SD card slot with instant upload from Sound Devices 8-series recorders. The service operates on a freemium model: the free tier offers basic file copying and single-cloud upload, while Viviana Cloud PRO (€99/year) adds advanced features including automated multi-cloud workflows, Zaxconvert, TC-based file merging, and MP3 conversion.

Differentiator

Problem solved

Functional benefit

Products and services

• Viviana Cloud Box (v1) A portable hardware device that wirelessly uploads audio files from professional audio recorders or card readers to Dropbox cloud storage. Features USB-A 2.0 data input, USB-C power input, a built-in rechargeable lithium polymer battery providing up to 3 hours of operating time, and smartphone-based setup via Bluetooth and the companion app. Targeted at sound professionals in film and TV production.
• Viviana Cloud VC2 A next-generation portable hardware device for automatic cloud backup of professional audio recordings, featuring OLED display, Ethernet connectivity, internal 128GB memory, SD card slot, and native instant upload capability from Sound Devices 8-Series recorders. German-engineered for reliability in field production environments, with up to 4 hours of continuous uploading on battery and support for simultaneous multi-destination cloud backup to Dropbox, Google Drive, NAS, Frame.io, and external drives.
• Viviana Cloud Service

Quantifiable outcome

• Upload speeds up to 100mbps in standard conditions
• +1 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature8 records

Partnerships

Seven partnerships are on record, tiered core, flagship, major and minor.

• Viviana Sound SolutionscoreStrategic or Co-development PartnerViviana Sound Solutions is the co-developer and joint project partner behind Viviana Cloud. The company contributes its expertise in pro audio solutions and products to the development of the Viviana Cloud platform, providing complementary sound equipment and solutions under the Viviana brand.
• AmbientcoreStrategic or Co-development PartnerAmbient is the co-developer and joint project partner behind Viviana Cloud. The company contributes German-engineered hardware expertise to the development of the Viviana Cloud solution, leveraging its established position in professional audio equipment.
• Sound DevicescoreTechnology or IntegrationSound Devices 8-series recorders have native integration with Viviana Cloud for instant upload capability. Viviana Cloud features instant upload from Sound Devices 8-Series with no delays or manual steps required, representing a key differentiated feature of the platform.
• DropboxflagshipTechnology or IntegrationDropbox is the primary cloud storage integration for Viviana Cloud, available for all users including those on the free tier. The integration allows sound professionals to upload files directly to their Dropbox cloud storage from the Viviana Cloud device.
• Frame.iomajorTechnology or IntegrationFrame.io is a supported cloud destination for automated file uploads from Viviana Cloud, enabling professional video editors and post-production teams to receive files directly for review and collaboration.
• Google DrivemajorTechnology or IntegrationGoogle Drive is a supported cloud destination for automated file uploads from Viviana Cloud, enabling professionals to store and share audio files via Google's cloud infrastructure.
• PayPalminorOthersPayPal is used as the payment processor for early access reservations on the Viviana Cloud website, accepting debit and credit card payments through the PayPal platform.

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Synology: Synology provides NAS and backup solutions used by many production teams for on-premise storage. Viviana Cloud supports NAS as an upload destination, positioning them as complementary — but Synology's broader ecosystem competes for the same backup budget.
• Backblaze: Backblaze offers unlimited cloud backup and B2 cloud storage aimed at creators and businesses. It competes at the generic cloud backup layer for audio professionals who might prefer a cheaper, more general-purpose solution over Viviana Cloud's specialized offering.
• Dropbox: Dropbox is Viviana Cloud's primary upload destination and a generic cloud storage incumbent. While Dropbox targets broad consumer/business file sync, Viviana Cloud layers audio-specific automation on top of it — but Dropbox could conceivably add pro audio features to compete more directly.
• Frame.io (Adobe): Frame.io, now part of Adobe, is a cloud collaboration platform for media review and approval. It is both an integration destination for Viviana Cloud uploads and a broader incumbent in cloud-based post-production collaboration across film and TV.
• Blackmagic Design: Blackmagic Design offers DaVinci Resolve Cloud, Cloud Storage, and a broad portfolio of professional video/audio production hardware. It overlaps with Viviana Cloud's cloud + hardware concept for media professionals but as part of a much wider product ecosystem rather than a niche-only play.
• Avid Technology: Avid's Pro Tools dominates pro audio post-production, and Avid NEXIS offers shared storage for media facilities. Avid competes with Viviana Cloud indirectly by providing facility-level backup and collaboration infrastructure used in post-production audio workflows.

Others

• Zaxcom: Zaxcom makes professional wireless audio systems and recorders whose proprietary .zax file format Viviana Cloud converts to .wav via its Zaxconvert feature. They are a complementary integration partner, not a direct competitor.
• Ambient Recording: Ambient is a German pro audio equipment manufacturer and co-developer of Viviana Cloud. They are a JV partner providing hardware engineering rather than a competitor, but their broader product portfolio (mixers, recorders, accessories) sits adjacent to Viviana Cloud's target customer.
• Sound Devices: Sound Devices manufactures the 8-Series pro audio recorders that Viviana Cloud integrates with. They are a co-development and integration partner rather than a direct competitor, but Sound Devices' roadmap could expand into cloud-native features over time.

Direct peers

• Atomos: Atomos makes cloud-connected recording and backup devices for professional video production (e.g., Atomos Cloud Studio, AtomX SSD). It is the closest analog for Viviana Cloud's concept of a dedicated hardware + cloud backup workflow device, just applied to video professionals instead of audio professionals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCsaNj3fSsYURQl8eimI4hdA
• Facebookfacebook.com/vivianastraps
• Instagraminstagram.com/vivianasoundsolutions
• Xtwitter.com/Soundfishsrl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Viviana Cloud