hhgregg
hhgregg is a US online-only retailer that resells consumer electronics, home appliances, and pro audio equipment from brands like Apple, Garmin, Sony, and Nintendo through a Shopify-based e-commerce storefront, following its 2017 Chapter 11 bankruptcy and closure of all physical stores.
- Company typePublic
- Founded1955
- HeadquartersIndianapolis, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What hhgregg does
H. H. Gregg, Inc. (hhgregg) is a US-domiciled retailer originally founded in 1955 as a brick-and-mortar chain specializing in consumer electronics and home appliances. At its peak, the company operated over 200 stores across more than 20 states in the Midwest, Northeast, and Southeast. In March 2017 the company filed for Chapter 11 bankruptcy and closed all remaining physical retail locations.
Following the bankruptcy, hhgregg transitioned to an online-only direct-to-consumer model, operating a Shopify-based e-commerce storefront at hhgregg.com. The site lists approximately 600+ SKUs across six product categories: Mobiles & Wearable Technology, Computers & Office, Cameras & Video, Electronics, Pro Audio, and Home & Kitchen. The company resells third-party brands including Apple, Garmin, Sony, Nintendo, Audio-Technica, Fujifilm, DJI, Yamaha, Beyerdynamic, Panasonic, and Blackmagic Design rather than operating any proprietary product lines. Pricing follows a standard per-unit retail model with a 'Deal Zone' promotional section and free shipping on orders; payment is accepted via American Express, Visa, Mastercard, DiscoverCard, and PayPal.
The business operates on a one-time product sales revenue model, with no subscription or recurring pricing tier. Marketing channels are limited to an email newsletter, organic search through the product category structure, and homepage brand partner co-marketing with manufacturers such as Nintendo, Garmin, Sony, and Audio-Technica. Headquarters is currently listed in Somerset, New Jersey. The legal entity remains publicly traded on OTC Markets under the ticker HGGGQ at approximately $0.0001 per share, with effectively no trading activity.
hhgregg firmographics
Firmographics- Name
- hhgregg
- Legal name
- H. H. Gregg, Inc.
- Website
- https://hhgregg.com
- Company type
- Public
- Founded year
- 1955
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- hhgregg is a US online-only retailer that resells consumer electronics, home appliances, and pro audio equipment from brands like Apple, Garmin, Sony, and Nintendo through a Shopify-based e-commerce storefront, following its 2017 Chapter 11 bankruptcy and closure of all physical stores.
- Ownership category
- akta.pro rank
hhgregg industry classification
Industry- Product category
- Consumer Electronics Retail
- NAICS
- Electronics and Appliance Retailers (4492)
- SIC
- Retail-Radio, Tv & Consumer Electronics Stores (5731), Retail-Computer & Computer Software Stores (5734)
- akta.pro primary industry
- Consumer Electronics & Appliances Online Retailers (CRAFADAD)
Keywords
Where hhgregg is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
hhgregg business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Marketing or Sales, Infrastructure, Personnel, Technology or R&D
Revenue model
- Product Sales (E-commerce): hhgregg generates revenue through direct online retail sales of consumer electronics, home appliances, and accessories. Products are sold at fixed prices displayed on the website with no indication of negotiated or dynamic pricing. The company offers free shipping on orders and accepts American Express, Visa, Mastercard, DiscoverCard, and PayPal.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard per-unit product pricing across all categories |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
hhgregg product offering
Product offeringCore offering
hhgregg operates an online e-commerce storefront at hhgregg.com that resells consumer electronics, professional audio/video equipment, mobile and wearable devices, computers, and home and kitchen products from third-party branded manufacturers such as Apple, Garmin, Sony, Nintendo, DJI, Fujifilm, Audio-Technica, Yamaha, and Panasonic. The storefront is organized into six main product categories: Mobiles & Wearable Technology, Computers & Office, Cameras & Video, Electronics, Pro Audio, and Home & Kitchen. Customers purchase items individually at fixed retail prices with free shipping, a 30-day return policy, and multiple payment options including PayPal and major credit cards.
Product overview
HHgregg Electronics is an American online retailer and former retail chain of consumer electronics and home appliances. The company operates as an e-commerce platform offering a wide range of product categories including: Mobiles & Wearable Technology (smartwatches, fitness trackers, cell phone accessories from Apple and Garmin); Computers & Office (desktops, laptops, MacBooks, monitors, printers from Apple, HP, Dell); Cameras & Video (cameras, lenses, video equipment from Sony, Fujifilm, DJI, Panasonic); Electronics (TV & home theater, GPS devices, portable audio, gaming consoles); Pro Audio (microphones, studio headphones, speakers, turntables); and Home & Kitchen (appliances, luggage, smart home devices). The platform sells third-party brands rather than operating its own proprietary product lines.
Differentiator
Problem solved
Functional benefit
Products and services
- hhgregg Online Electronics Retail Storefront
Quantifiable outcome
- Over 600 products across 6 main product categories available for online purchase
Companies that use hhgregg
Customer profileSegments1 record
Ideal customer profiles1 record
hhgregg technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
hhgregg partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- GarmincoreGarmin is one of hhgregg's major brand partners, featured prominently on the company's homepage and product catalog. hhgregg resells a wide range of Garmin products including GPS smartwatches (fēnix, Venu, Enduro series), golf devices (Approach R10, Approach S70), diving computers (Descent Mk3i), cycling computers (Edge 1050), and RV navigation systems. The relationship is a standard reseller arrangement where hhgregg purchases and resells Garmin products through its online storefront.
- SonycoreSony is featured as a brand partner on hhgregg's homepage. hhgregg resells Sony products including lenses (FE 100-400mm f/4.5-5.6 GM OSS), and likely other Sony consumer electronics and imaging products through its online platform.
- NintendocoreNintendo is featured as a brand partner on hhgregg's homepage, with hhgregg reselling Nintendo products including the Nintendo Switch 2, Nintendo Switch OLED model, and Nintendo games such as The Legend of Zelda: Tears of the Kingdom.
- Audio-TechnicaminorAudio-Technica is listed as a brand partner on hhgregg's homepage. hhgregg resells Audio-Technica products including microphones (AT2020USB-X, AT875R) and other audio equipment through its online storefront.
- FujifilmminorFujifilm is listed as a brand partner on hhgregg's homepage. hhgregg resells Fujifilm products including Instax instant cameras, lenses (XF23mmF2 R WR), and other Fujifilm imaging products.
- YamahaminorYamaha is listed as a vendor/brand on hhgregg's website. hhgregg resells Yamaha products including audio receivers (RX-V4A) and stereo receivers (R-S202BL) through its Pro Audio section.
- BeyerdynamicminorBeyerdynamic is listed as a vendor on hhgregg's website. hhgregg resells Beyerdynamic products including studio headphones (DT 770 PRO, DT 990 PRO, DT 252) and microphones (M160) through its Pro Audio section.
- DJIminorDJI is listed as a vendor on hhgregg's website. hhgregg resells DJI products including camera drones and drone accessories through its Cameras & Video section.
- ApplecoreApple is a major brand partner for hhgregg, with the company reselling a wide range of Apple products including iPhones, iPhone cases, MacBooks, iMacs, Mac Mini, Apple Watch, Apple TV, and Apple accessories through its online store.
- PanasonicminorPanasonic is listed as a vendor on hhgregg's website. hhgregg resells Panasonic products including camcorders (X2000 4K), hair dryers (Nanoe), and radios (RF-2400) through its online platform.
- Blackmagic DesignminorBlackmagic Design is listed as a vendor on hhgregg's website. hhgregg resells Blackmagic Design products including the Atem Mini Pro ISO video switcher through its Cameras & Video section.
Scale indicators3 records
Recent moves3 records
Expansion highlights2 records
hhgregg competitors and assessment
Company assessmentBroad incumbents
- Target: Target sells consumer electronics, home appliances, and gaming products through its e-commerce channel. It competes with hhgregg for general consumer purchases and has a much larger marketing and distribution footprint.
- Walmart: Walmart is a mass-market retailer carrying consumer electronics, home appliances, computers, and gaming. While not specialty-focused, its pricing power and online scale make it a direct competitor across hhgregg's broad assortment.
- Amazon: Amazon is the dominant online retailer across all of hhgregg's core categories (consumer electronics, computers, cameras, home appliances, gaming). It competes directly on price, selection, and delivery speed, and is the primary structural threat to any small electronics e-tailer.
- Best Buy: Best Buy is the largest US specialty consumer electronics retailer, offering the same categories hhgregg serves (TVs, computers, cameras, gaming, pro audio, home appliances). It is the most direct specialty competitor, though at vastly greater scale, and competes with hhgregg in both online and former brick-and-mortar channels.
Direct peers
- Micro Center: Micro Center is a US specialty retailer focused on computers, components, and consumer electronics, with strong overlap to hhgregg's Computers & Office and Electronics categories. While it retains physical stores, its online catalog is directly comparable.
- Abt Electronics: Abt Electronics is a Midwestern-based electronics and appliance retailer with a strong online presence serving the same Midwest/Northeast markets hhgregg historically dominated. It is a directly comparable regional-to-national electronics e-tailer.
- Newegg: Newegg is a leading online-only retailer specializing in consumer electronics, computers, gaming hardware, and accessories. Its product mix and direct-to-consumer e-commerce model closely mirror hhgregg's current operations, making it the most direct comparable.
- B&H Photo Video: B&H Photo Video is a long-established online and NYC showroom retailer specializing in cameras, video, audio, computers, and consumer electronics. It is highly comparable to hhgregg in the cameras/pro audio/enthusiast categories that are core to hhgregg's current assortment.
- Crutchfield: Crutchfield is a long-standing online and catalog retailer specializing in home audio, home theater, and consumer electronics. Its advisor-led, specialist positioning is similar to hhgregg's electronics and pro audio focus.
- Adorama: Adorama is a multi-channel electronics retailer with strong overlap to hhgregg in cameras, video, pro audio, computers, and consumer electronics. It serves enthusiast and prosumer customers through a similar e-commerce-led model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
hhgregg social profiles
Digital presencehhgregg financial estimates
Financial estimateRevenue estimate
Valuation estimate
hhgregg leadership team
Management profileNumber of profiles
hhgregg funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
hhgregg M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about hhgregg
What does hhgregg do?
hhgregg operates an online e-commerce storefront at hhgregg.com that resells consumer electronics, professional audio/video equipment, mobile and wearable devices, computers, and home and kitchen products from third-party branded manufacturers such as Apple, Garmin, Sony, Nintendo, DJI, Fujifilm, Audio-Technica, Yamaha, and Panasonic. The storefront is organized into six main product categories: Mobiles & Wearable Technology, Computers & Office, Cameras & Video, Electronics, Pro Audio, and Home & Kitchen. Customers purchase items individually at fixed retail prices with free shipping, a 30-day return policy, and multiple payment options including PayPal and major credit cards.
Is hhgregg a public or private company?
hhgregg is a public company. It is classified as public and is currently operating.
When was hhgregg founded?
hhgregg was founded in 1955. It employs 5,001 to 10,000 people.
Where is hhgregg based?
hhgregg is headquartered in Indianapolis, United States, in the North America region.
How does hhgregg make money?
One revenue line is on record: product Sales (E-commerce).
Who are hhgregg's main competitors?
Broad incumbents on record are Target, Walmart, Amazon and Best Buy. Direct peers are Micro Center, Abt Electronics, Newegg, B&H Photo Video, Crutchfield and Adorama.
Does hhgregg have an API?
No public API is recorded for hhgregg.
What industry is hhgregg in?
hhgregg's product category is Consumer Electronics Retail. Its primary akta.pro industry code is CRAFADAD, Consumer Electronics & Appliances Online Retailers. Its NAICS code is 4492 and its SIC code is 5731.