Groupe APlus

What Groupe APlus does

Groupe APlus is a privately held, Luxembourg-domiciled diversified wellness and elderly care group founded in late 1989 by Marc Dubois. The company operates an integrated model spanning engineering/conceptualization, real estate development, ecological construction (wood, geothermal, biomass, HQE certification), and facility operation across three business lines: Tourism & Wellness (urban day spas under the Vitalspa brand, 1,000–1,500 m² targeting 200,000-inhabitant catchments; Vitalparc resort combining accommodation with balneotherapy), Retirement Homes (9 EHPAD facilities — 8 in France and 1 in Barcelona — totaling 500+ beds, including the proprietary EHPAD Egologique concept built on geo-biological studies and non-medicinal therapies), and Corporate Wellness (Vitalclub on-site employee wellness spaces for companies of 50–2,000+ employees). Complementary revenue streams include a proprietary cosmetic line (Vitalspa Cosmétique), the VitalShop e-commerce boutique, professional training delivered via the Alzhéa partnership, and real estate development for third-party investors.

The company's core differentiator is a vertically integrated, ecologically rooted methodology that combines geo-biological study, wood construction, renewable energies, and proprietary "Egologique" human-centered care frameworks across 25+ years of refinement. It holds a portfolio of registered trademarks (Vitalparc, Vitalspa, Vitalclub, EHPAD Egologique, Vital Mieux-Être, Jardin Mieux-Être, Alzhéa) and a library of 70+ wellness protocols supported by a proprietary cosmetic line. GTM motions are hybrid: direct-to-consumer for spa and retirement services (subscription/managed services), enterprise sales for Vitalclub, and one-time license/development revenue for real estate projects. Customer segments span elderly residents, urban wellness consumers, corporate HR/employers, and wellness tourism visitors.

Revenue mechanics combine recurring retirement home fees (managed services model across 500+ beds), spa subscriptions and day passes, custom-quoted corporate wellness contracts, training fees via Alzhéa, and e-commerce sales. In 2013, the health pole entered a partnership with EMERA Group, a family-owned French EHPAD major, while Groupe APlus retained operational management; the same year, the founder established a non-profit Fonds de Dotation focused on health prevention. The company remains founder-controlled, with no venture, private equity, or public market participation evident.

Name

Groupe APlus

Legal name

Groupe Aplus S.A. FJMNY Europe

Website

https://groupe-aplus.eu

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Groupe APlus is a privately held Luxembourg-domiciled wellness and elderly care group operating urban day spas (Vitalspa), wellness resorts (Vitalparc), on-site corporate wellness spaces (Vitalclub), and 9 EHPAD retirement homes in France and Spain under its integrated EHPAD Egologique methodology.

Ownership category

akta.pro rank

Product category

Wellness and Senior Living Services

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Assisted Living Facilities for the Elderly (623312), Nursing and Residential Care Facilities (623)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051), Investors, Nec (6799)

akta.pro primary industry

Nonprofit / Faith-Based CCRCs (HLADAEAC)

akta.pro secondary industry

Private Wellness & Retreat Experiences (Personalized Spa, Yoga, Healing) (THAJALAI)

Keywords

• Retirement home operations
• Wellness tourism resorts
• Urban spa services
• Corporate wellness programs
• Elderly care facilities

Headquarters

HQ city

Luxembourg

HQ country

Luxembourg

HQ region

Europe

Offices9 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Others

Revenue model

1. Retirement Home Operation & Management: Operating 9 retirement homes (8 in France, 1 in Barcelona) with over 500 beds. Revenue from accommodation, care, and services for elderly residents (permanent or temporary stays). Includes specialized EHPAD Egologique facilities.
2. Tourism & Wellness Facility Operation: Operating spa, balneotherapy, and thalassotherapy facilities including Vitalspa urban locations, Vitalparc resort, and Day Spa establishments. Revenue from day passes, treatments, memberships, and potentially accommodations.
3. Real Estate Development & Construction: Constructing buildings for retirement homes and wellness centers. Company retains property ownership of some buildings but also outsources to private or institutional investors. Financial engineering adapts projects to appropriate financing.
4. Training Services via Alzhéa Partnership: Training services for gerontology professionals through partnership with Alzhéa, specialized in social/health sector and gerontology. Training based on humanist approach with Montessori Method and non-medicinal therapies.
5. VitalShop Online Boutique: Online retail of wellness products, massage accessories, and thermal care products for professionals and individuals. E-commerce sales of proprietary cosmetic products (Vitalspa Cosmetic range).

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Groupe Aplus operates and develops a diversified portfolio of retirement homes (EHPAD), urban day spas (Vitalspa), wellness tourism resorts (Vitalparc), and on-site corporate wellness spaces (Vitalclub). The group integrates engineering, real estate development, and operational management under proprietary concepts such as EHPAD Egologique, while also distributing a proprietary cosmetic line (Vitalspa Cosmétique) via its VitalShop online boutique.

Product overview

Groupe APlus operates as a diversified wellness and healthcare group with three interconnected business lines: (1) Tourism & Wellness encompassing Vitalparc® resort spas and Vitalspa® urban spas, (2) Retirement Homes (EHPAD) including the Résidences Aplus Santé brand and the proprietary EHPAD Egologique® concept with Vital Mieux-Être® and Jardin Mieux-Être® wellness spaces, and (3) Corporate Wellness through Vitalclub® workplace spas. The group also offers complementary products including Vitalspa Cosmétique proprietary skincare line, the VitalShop online boutique, and operates individual facilities such as Day Spa La Roche sur Yon. A charitable endowment fund (Fonds de Dotation) supports health prevention initiatives. The group provides integrated services spanning engineering/conceptualization, real estate development, operation & management, and staff training in partnership with Alzhéa.

Differentiator

Problem solved

Functional benefit

Brands

• Vitalparc ®: Global wellness tourism concept - resort with accommodation and Spa/Balneotherapy area, eco-biologic approach combining nature, balance and life hygiene.
• Vitalspa ®
• Vitalclub ®
• Résidences Aplus Santé
• EHPAD Egologique ®
• VitalShop
• Vitalspa Cosmetic
• Day Spa La Roche sur Yon

Products and services

• Vitalspa
• Vitalparc
• Vitalclub
• Résidences Aplus Santé
• EHPAD Egologique
• Vitalspa Cosmétique
• VitalShop
• Day Spa La Roche sur Yon

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered major, core and minor.

• EMERA GroupmajorStrategic or Co-development Partner · 1 January 2013The health pole (retirement homes) merged with EMERA Group, a family-owned company among the majors in the elderly care sector. The partnership enabled continued development while sharing common values in dependent elderly care. EMERA Group is a major player in French retirement home sector, allowing Groupe Aplus to pursue growth while maintaining shared values of quality elderly care.
• Alzhéa (Agence d'Environnement et d'Agencement Gérontologique)coreStrategic or Co-development PartnerAlzhéa is a gerontological environment and staging agency providing training, prevention, and elderly welcome solutions for retirement homes. Their 15-year experience in dependency care combined with recent research in social sciences and geronto-psychology (Montessori Method, non-medicinal therapies) supports EHPAD Egologique concept. Partnership delivers professional training and environmental expertise.
• Club Sportif Sedan Ardennes (CSSA)minorOthersMarc Dubois, President of Groupe Aplus, acquired the historic Sedan Ardennes football club. The club, with 23,000-seat stadium and 7-hectare sports complex, enables implementation of health prevention and physical/mental optimization principles for elite athletes. This connects to Groupe Aplus health capital prevention philosophy.

Scale indicators10 records

Recent moves8 records

Expansion highlights4 records

Emerging players

• Thermes de Balaruc-les-Bains: French thermal spa operator in the Languedoc region offering balneotherapy, wellness treatments, and spa facilities. Comparable to Groupe Aplus's Vitalparc/Vitalspa model as a regional French thermal-wellness operator combining accommodation-based and day-spa wellness offerings around water-based therapies.

Direct peers

• Clariane (formerly Korian): Major European provider of retirement homes, assisted living, and home-care services with deep presence in France. Closely comparable to Groupe Aplus as a French-headquartered EHPAD operator with similar care-level offerings (independent living through skilled nursing) and similar target residents.
• Emeis (formerly Orpea): One of the largest European operators of nursing homes, clinics and home-care services. Directly comparable to Groupe Aplus as a French/European EHPAD operator with multi-country footprint and significant bed capacity, competing for the same French retirement-home demand that Groupe Aplus's Résidences Aplus Santé addresses.
• LNA Santé: French healthcare group operating nursing homes, clinics, and home-care services. Comparable to Groupe Aplus as a French elder-care and health-services operator combining residential elderly care with adjacent medical/health services for similar resident profiles.
• Deep Nature: French spa and wellness center chain operating urban and resort spa facilities across France. Directly comparable to Groupe Aplus as a French multi-site spa/wellness operator running themed urban day spas with similar wellness treatment portfolios and consumer target markets.
• Algotherm: French thalassotherapy and marine-cosmetic brand offering spa treatments and branded skincare products. Comparable to Groupe Aplus's Vitalspa Cosmétique and balneotherapy/thalassotherapy offerings within Vitalparc, combining professional spa treatments with proprietary cosmetic lines derived from natural/marine active ingredients.
• EMERA Group: Family-owned French retirement-home major that partnered with Groupe Aplus's EHPAD pole in 2013. Directly comparable as a French EHPAD operator sharing 'common values in caring for dependent elderly people', with overlapping geographic footprint in France and similar premium positioning.
• DomusVi: French retirement-home and assisted-living operator with multi-site portfolio across France. Comparable to Groupe Aplus as a mid/large French EHPAD operator serving dependent elderly residents with similar care-level services and similar customer profile.
• Colisée: French operator of EHPAD and assisted-living residences. Comparable to Groupe Aplus as a French EHPAD operator with similar regional multi-site footprint, serving the same elderly care end-market with overlapping service models (accommodation, daily living assistance, medical coordination).

Broad incumbents

• Cinq Mondes: Established French spa and wellness brand (now owned by L'Oréal) operating spa treatments, retail cosmetics, and resort partnerships globally. Comparable to Groupe Aplus on the Vitalspa/Vitalparc side as a French spa brand combining proprietary treatment protocols, branded cosmetic products, and wellness tourism experiences.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/fjmn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Groupe APlus