The Signerz

What The Signerz does

The Signerz is a Dutch signage and lettering specialist headquartered in Breda, Netherlands (Weidehek 68, 4824 AS), that designs, produces, and installs custom indoor and outdoor advertising carriers for local, regional, and national clients. The company operates primarily in the Midden- en West-Brabant region — including Breda, Tilburg, Roosendaal, and Bergen op Zoom — and holds SIBON certification as a recognized Dutch sign company. The legal entity is registered with KVK 20105602 and BTW NL810443491B01.

The product portfolio spans four core service lines: Autoreclame (vehicle lettering and full wraps for cars, vans, and fleet vehicles), Buitenreclame (facade signage, light boxes, banners, flags, and directional signs), Binnenreclame (roll-up banners, window stickers, canvas prints, and presentation walls), and Maatwerk (custom bespoke signing solutions). Production relies on cutting plotters, large-format printers, and the manual precision work of applying self-adhesive foil, canvas, and fabrics — a craftsmanship skill the company positions as its primary differentiator from purely graphic-production competitors.

Revenue is generated through one-time custom project sales and accompanying professional services (consultation, design, installation). Pricing is quote-based with a fixed-price commitment and transparent disclosure of any additional work costs. The go-to-market motion is direct sales via phone (076 549 80 20), email ([email protected]), and website quote-request forms, with social media (Facebook, Instagram, LinkedIn) and portfolio showcasing supporting lead generation. Customer mix spans SMBs, enterprise clients (DAF, Jumbo Golf & Hockey, Talke, Aperol), government (Gemeente Breda), and nonprofit/event organizations. The company operates with 1-10 employees as a privately held, owner-operated business with no disclosed external funding or parent company.

Name

The Signerz

Legal name

The Signerz

Website

https://thesignerz.nl

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

The Signerz is a Breda-based Dutch signage specialist that designs, produces, and installs custom indoor and outdoor advertising — vehicle wraps, facade signs, banners, flags, and light boxes — for local, regional, and national SMB, enterprise, and government clients in the Midden- en West-Brabant region.

Ownership category

akta.pro rank

Product category

Commercial Signage Services

NAICS

Sign Manufacturing (33995), Sign Manufacturing (339950), Graphic Design Services (541430), Graphic Design Services (54143), Commercial Printing (except Screen and Books) (323111)

SIC

Commercial Printing (2750)

akta.pro primary industry

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)

akta.pro secondary industries

Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN), Event Signage, Props & Custom Installations (HSACAOAG)

Keywords

• Custom signage production
• Vehicle wrap lettering
• Outdoor advertising signs
• Facade signage installation
• Large format printing

Headquarters

HQ city

Breda

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Custom Signage Products: Design, production, and installation of custom signage including belettering (lettering), vehicle wraps, flags, banners, facade signs, light boxes, and window films. Revenue is generated through one-time project sales for custom-made advertising carriers.
2. Professional Services: Advisory services, design consultation, and installation/mounting services. The company provides transparent quotes with fixed pricing and communicates any additional work costs upfront.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

The Signerz designs, produces, and installs custom name and advertising carriers (belettering/signing) for in- and outdoor applications. Core production work includes cutting techniques (snijtechniek) and large-format printing on self-adhesive foil, canvas, and fabrics, with on-site precision application and mounting of vehicle wraps, facade signs, light boxes, banners, flags, advertising pillars, and bespoke signing.

Product overview

The Signerz is a Dutch signage and lettering specialist based in Breda, offering a comprehensive portfolio of in- and outdoor advertising solutions. The product portfolio is organized around several core service lines: Autoreclame (vehicle branding via lettering, wraps, and fleet wrapping), Buitenreclame (outdoor advertising including facade signage, light box signs, billboards, banners, flags, and directional signage), Binnenreclame (indoor signage including roll-up banners, window stickers, canvas prints, and presentation walls), and Maatwerk (custom bespoke signing solutions for unconventional requirements). The company handles the full lifecycle from consultation and design through production (using cutting techniques and printing on self-adhesive foil, canvas, and fabric) and professional on-site installation. All products are delivered as custom projects with visual previews provided before production.

Differentiator

Problem solved

Functional benefit

Products and services

• Autoreclame (Vehicle Branding — Lettering & Wraps)
• Wagenpark Bestickeren (Fleet Vehicle Wrapping)
• Vlag Printen (Flag Printing)
• Spandoeken Maken (Banner / Scrim Making)
• Rolbanners (Roll-Up Banners)
• Reclamezuilen (Advertising Pillars / Sign Columns)
• Reclameborden Maken (Sign Board Production)
• Raamdecoratie Stickers (Window Decoration Stickers)
• Printen op Doek (Canvas Printing)
• Bedrijfsreclame (Corporate Advertising)
• Binnenreclame (Indoor Advertising)
• Buitenreclame (Outdoor Advertising)
• Maatwerk (Custom / Bespoke Signing Solutions)
• Lichtbak Reclame (Light Box Advertising)
• Gevelreclame (Facade Advertising)

Quantifiable outcome

• 99% clarity on final result before production through visual mockups
• +1 more outcomes

Named customers16 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• SIBON (Branchevereniging Sign)coreOthersSIBON is the Dutch trade association for the sign industry. The Signerz holds SIBON certification as an 'erkend Signbedrijf' (recognized sign company), indicating compliance with industry quality and professional standards. This membership provides industry recognition and access to sector expertise.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Others

• Roland DG: Manufacturer of wide-format printers, cutting plotters, and sign-production equipment used by sign shops like The Signerz. Not a direct competitor but an ecosystem enabler whose products underpin the Signerz's production capability and whose innovation trajectory shapes competitive dynamics in the segment.
• 3M Commercial Solutions: Major supplier of sign-making materials including vinyl films, substrates, and graphic solutions used in commercial signage production. Not a direct competitor but a key upstream supplier whose product roadmap and material standards directly shape The Signerz's output quality and material costs.

Direct peers

• Signomatic: European online sign manufacturer producing custom signs, decals, and vehicle graphics with online configurators. Directly comparable on vehicle-lettering and custom signage products for SMBs across Europe, competing via digital ordering rather than full-service installation.
• Reclameland: Dutch online signage and large-format printing company offering self-adhesive vinyl, banners, and signage products with online ordering. Directly comparable to The Signerz on product categories (vehicle lettering, facade signage, banners) and Dutch SMB customer base, but competes via a digital-first, lower-touch model.
• Signs.com: US online custom sign manufacturer producing yard signs, banners, vehicle wraps, and storefront signage for SMBs. Directly comparable on product mix (vinyl signage, vehicle lettering, large-format banners) and SMB target market, with digital-first ordering.
• BuildASign: US-based online custom sign and large-format printing company serving SMBs with banners, vehicle wraps, and storefront signage. Comparable on product categories (vinyl lettering, banners, vehicle graphics) and SMB target customer, competing via online configurator rather than bespoke installation.
• Drukwerkdeal.nl (Drukwerkdeal): Major Dutch online printing company offering flyers, banners, signage, and stickers with standardized online ordering. Overlaps with The Signerz on printing/production of banners and indoor signage for Dutch SMBs, but competes primarily on price and convenience rather than custom installation.
• Pixartprinting: Large European online printing company (part of Cimpress) producing signage, banners, vehicle wraps, and large-format prints. Comparable product mix to The Signerz including vehicle graphics and outdoor signage, but serves a pan-European digital-ordering customer base at scale.

Broad incumbents

• Vistaprint (Cimpress): Global mass-customization printing and marketing services platform under Cimpress, offering signage, banners, vehicle wraps, and business marketing materials. Overlaps with The Signerz across multiple signage categories but serves a much broader global SMB base via standardized digital ordering.

Regional players

• Reclame.nl: Dutch full-service advertising and signage partner offering sign production and outdoor advertising services. Comparable on Dutch signage services and SMB/government customer base, operating as a regional agency-style competitor in the same Dutch market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Thesignerz-247781808611122
• LinkedInlinkedin.com/company/thsignerz
• Instagraminstagram.com/happystreet.shop/?hl=nl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Signerz