Adeo Group

What Adeo Group does

Adeo Group S.r.l. is a privately held Italian B2B distributor of audio, video, and networking integration systems, headquartered in Lavis (Trentino), Italy, and controlled by holding company DGM s.r.l. The company operates three specialized divisions — ProAV (commercial installations such as conference rooms, auditoriums, cinemas, experiential retail, and digital signage), HomeAV (residential custom integration covering home theater, multiroom audio-video, home automation, networking, marine/nautical, and high-end stereo), and Screen (in-house projection screen manufacturing under the Adeo Screen and Screen Research brands) — supplemented by related service brands Adeo Academy (installer training) and Adeum Cinema Suite (cinema design/build).

Its core technology layer is distribution and integration know-how rather than proprietary R&D: Adeo curates and supports a broad portfolio of tier-1 international brands including Yamaha (mixers, DSP, ADECIA conferencing, speakers, amplifiers, managed switches), Meridian and Triad (premium speakers), RTI (control and video soundbars), Control4 and HDL (home/building automation), AVPro Edge (signal distribution and 8K testing tools), TYBA (Dante audio-over-IP), Episode (outdoor/landscape audio), and Waves System (audio accessories). The company adds value through pre-sale technical consultation, an installer-only reserved customer portal, the Adeo Academy training and certification program, and after-sales/warranty handling, holding industry credentials in CEDIA, ISF, THX, and KNX.

Revenue is generated through two streams: (1) hardware distribution of curated AV, video, networking, and integration products to a network of certified Italian professional system integrators and custom installers, and (2) professional services encompassing technical support, Adeo Academy training, and after-sales service. Pricing is not publicly disclosed and is handled through dealer/installer quotes and the dedicated reserved portal. The company explicitly excludes end consumers, selling exclusively through its B2B installer channel within a single-country (Italy) geographic footprint.

Name

Adeo Group

Legal name

Adeo Group S.r.l.

Website

https://adeogroup.it

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Adeo Group S.r.l. is a privately held Italian B2B distributor of audio, video, and networking integration systems, serving professional system integrators and custom installers across Italy through three divisions: ProAV, HomeAV, and Screen (projection screen manufacturing).

Ownership category

akta.pro rank

Product category

Professional AV Distribution

SIC

Household Audio & Video Equipment (3651)

akta.pro primary industry

Commercial/Pro AV & Home Theater (Prosumer) Retail (CRACAEAL)

Keywords

• AV systems distribution
• Professional audio-video integration
• Home automation products
• Projection screen manufacturing
• System integrator supply

Headquarters

HQ city

Lavis

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Distribution: Revenue generated through distribution of internationally recognized Audio, Video, Networking, and Integration brand products to professional integrators and custom installers across Italy. Operates through three divisions — ProAV (professional AV projects), HomeAV (residential/custom integration), and Screen (projection screens) — serving both commercial and residential end-markets with comprehensive product catalog access.
2. Support, Training, and After-Sales Services: Revenue from technical support, training programs via Adeo Academy, and after-sales service provision, supporting integrators throughout project lifecycle from design consultation to post-installation support.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Adeo Group distributes audio, video, networking, and home automation integration products to professional system integrators and custom installers in Italy. The company operates through three divisions: ProAV (professional AV projects), HomeAV (residential custom integration), and Screen (in-house manufacturing of projection screens under Adeo Screen and Screen Research brands). It supplements distribution with technical training (Adeo Academy), pre-sale consulting, and after-sales support for channel partners.

Product overview

Adeo Group S.r.l. is Italy's most innovative distributor of Audio, Video, and Networking integration systems, operating for over twenty years with three specialized divisions. The **ProAV Division** serves professional installations including Conference Rooms, Auditoriums, Cinema, and Digital Signage. The **HomeAV Division** focuses on Home Theater, Multiroom Audio-Video, Domotics, and Hi-End Stereo. The **Screen Division** (Adeo Screen and Screen Research) manufactures projection screens. The extensive product portfolio includes distributed brands such as Yamaha (mixers like the MG Series, DM Series digital mixers, MTX/MRX DSP processors, ADECIA conferencing systems, speakers including DXR/DZR series, amplifiers, and networking switches), RTI (control systems and video soundbars like UCIVB50), AVPro Edge (signal generators/analyzers and distribution equipment), TYBA (Muse D64 Dante audio streaming), Triad and Meridian (premium speakers), Episode (outdoor/landscape audio), Waves System (audio accessories), and Control4/RTI/HDL (home automation). Products span video projectors, displays, signal management (extenders, matrices, scalers), audio processing and distribution, conferencing equipment, control systems, and networking infrastructure.

Differentiator

Problem solved

Functional benefit

Brands

• ProAV: Division dedicated to professional projects for companies, Audio and Video installations with strong know-how for complex integrations for Conference Rooms, Auditoriums, Meeting Rooms, Cinema, Experiential Retail, and Interactive Digital Signage.
• HomeAV
• Screen
• Adeo Academy
• HiFi

Products and services

• ProAV Division Professional AV distribution and integration support division serving system integrators executing commercial AV projects including conference rooms, auditoriums, meeting rooms, cinema installations, experiential retail, and interactive digital signage.
• HomeAV Division Residential AV and home automation distribution division for custom integrators specializing in home theater, multiroom audio-video, advanced domotics, networking, marine/nautical installations, and high-end stereo systems.
• Screen Division (Adeo Screen and Screen Research) In-house manufacturing and distribution of projection screens under the Adeo Screen and Screen Research brands for professional and residential AV installations.
• Adeo Academy Training and certification support services for installers covering product installation, configuration, and system design best practices across the Adeo Group product portfolio.
• Adeum Cinema Suite Cinema design and installation service for premium home cinema projects, offered as a related service brand within the Adeo Group ecosystem.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Adeo ScreencoreOthersAn in-house brand division of Adeo Group dedicated to the production of projection screens for professional and residential installations. Adeo Screen serves as an internal manufacturing/arm's-length brand, complementing the group's third-party distribution business.
• Screen ResearchcoreTechnology or IntegrationA specialized projection screen brand operated within the Adeo Group ecosystem, offering high-end projection screen solutions for both professional and residential markets. Available through the Adeo Group distribution network.
• ADEUM Cinema SuiteminorOthersA cinema design and installation service referenced under the Adeo Group umbrella, potentially offering premium home cinema design and build services.
• CEDIAminorOthersCustom Electronic Design and Installation Association — a global trade association for the home technology industry. Adeo Group holds membership, providing industry credibility and access to standards and training frameworks.
• ISF (Imaging Science Foundation)minorOthersIndustry organization providing imaging science certification and standards for video display calibration. Adeo Group is associated with ISF, lending technical credibility in video display and calibration services.
• THXminorOthersTHX is a certification program for audio and video fidelity. Adeo Group is associated with THX, indicating expertise and quality standards in home theater and cinema audio/video installations.
• KNXminorOthersKNX is the worldwide standard for home and building automation. Adeo Group holds KNX membership, indicating expertise in home automation integration and compatibility with KNX-based building control systems.
• DGM s.r.l.coreOthersParent company exercising control and coordination over Adeo Group S.r.l. pursuant to Italian Civil Code article 2497-bis. DGM s.r.l. is the holding/entity with legal authority over Adeo Group, headquartered at the same address in Lavis (TN), with a share capital of Euro 10,200.

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Prase Engineering: Italian B2B distributor of professional AV, home automation, and conferencing brands. Closest direct Italian peer to Adeo Group, operating a similar channel-driven model serving professional integrators across Italy.
• Sisme: Italian distributor specializing in audio, video, lighting, and stage technologies for integrators and AV professionals. Direct peer to Adeo's ProAV division with overlapping brand portfolio and installer channel focus in Italy.
• Genesis Technologies Italia: Italian AV distribution arm of the European Genesis Technologies group, distributing premium AV and home automation brands to professional integrators. Comparable to Adeo Group's HomeAV and ProAV divisions in Italy.
• Maverick AV Solutions: European ProAV distributor serving system integrators with conferencing, signal distribution, and digital signage brands. Comparable channel-driven distribution model to Adeo's ProAV division.
• Midwich Group: UK-listed global AV distributor with a multi-country European footprint serving professional integrators. Comparable business model to Adeo but at significantly larger scale and broader geographic reach.
• AV EMEA: European AV distribution specialist serving system integrators across multiple countries. Directly comparable to Adeo in the ProAV and home automation distribution niche, although with broader European geography.
• RGB Communications: UK specialist AV distributor focused on custom install, residential, and commercial AV integration markets. Direct peer in business model and customer profile, although UK-focused.
• Comm-Tec Italia: Italian ProAV distributor serving system integrators with signal management, control, and conferencing brands. Direct peer to Adeo's ProAV division focused on commercial installations in Italy.

Regional players

• Habegger AG: Swiss AV and event technology distributor serving Swiss integrators with pro audio, video, and lighting brands. Comparable in business model to Adeo but focused on the Swiss market rather than Italy.

Broad incumbents

• Exertis AV: UK-headquartered ProAV distribution arm of DCC Technology/exertis with extensive European reach. Broad incumbent in the same AV distribution category as Adeo with significantly wider product and geographic coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/adeo-group-srl

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adeo Group