What Midwich Group does

Midwich Group plc is a global specialist audiovisual (AV) distributor founded in 1979 and listed on the AIM market of the London Stock Exchange (ticker: MIDW) since 2016. The company operates a platform-plus-subsidiary model, comprising 30+ wholly owned businesses including PSCo, Holdan, Invision, Nimans, Kern & Stelly, NMK, Starin Marketing, SFM and Toolfarm, serving trade resellers, system integrators and installers across UK & Ireland, EMEA, Asia Pacific and North America. It distributes products from 1,100+ vendor brands (including Samsung, LG, Microsoft, Bose, Absen and Brompton) across LED, projection, professional audio, lighting, collaboration, broadcast and security categories, complemented by 27 experience centres globally such as Innovation House in Bracknell (50,000 sqft) and NMK Beyond in Dubai (21,500 sqft).

Midwich monetises primarily through hardware distribution markup on a B2B, quote-based pricing model. Secondary revenue streams include trade-only AV rental through PSCo and Dry Hire Lighting, professional services such as complex system design and technical training, and corporate venture capital returns via the Midwich Ignite CVC arm (portfolio includes IDUN Audio and Ciqurix). Its proprietary platform assets include Pixel IQ, an LED configurator tool covering all leading LED brands in the portfolio, alongside proprietary experience and training infrastructure.

Go-to-market is sales-led and event-driven, leveraging direct field-sales teams, channel partner relationships with resellers and integrators, and major industry trade shows including Integrated Systems Europe (ISE) and regional events such as Tech in Lyon. FY2025 revenue was approximately £1.3 billion across 1,001-5,000 employees, with adjusted net debt of around £130m (~2.3x adjusted EBITDA) and cash conversion exceeding 100% of adjusted EBITDA. Leadership transitioned in 2026 with Kevin Quinn appointed as chair designate and a new CFO introduced at FY2025 results.

Name

Midwich Group

Legal name

Midwich Group plc

Website

https://midwichgroupplc.com

Company type

Public

Founded year

1979

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Midwich Group plc is a global specialist audiovisual (AV) distributor that supplies trade resellers, system integrators and installers with products from 1,100+ leading AV brands across UK & Ireland, EMEA, Asia Pacific and North America through 30+ complementary subsidiary businesses.

Ownership category

akta.pro rank

Product category

Audio-Visual Equipment Distribution

NAICS

Audio and Video Equipment Manufacturing (33431)

SIC

Retail-Computer & Computer Software Stores (5734)

akta.pro primary industry

Commercial/Pro AV & Home Theater (Prosumer) Retail (CRACAEAL)

akta.pro secondary industries

Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF), Corporate Event Production & AV Services (HSACADAB), AV/Collaboration & Unified Communications Support (VoIP, Video, UCaaS) (BPAAACAJ)

Keywords

• Audio visual distribution
• AV technology solutions
• Professional audio equipment
• LED display systems
• Unified communications distribution

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. AV Product Distribution: Core distribution revenue from moving AV technology products from manufacturers to trade customers (resellers, integrators). The company acts as value-added distributor with services including technical support, logistics, marketing, and financing solutions. Revenue derived from markup on products distributed across categories including LED, projection, audio, lighting, collaboration, broadcast, and security.
2. Trade Rental Services: PSCo and Dry Hire Lighting provide trade-only rental proposition for live events, offering LED video, projection, rigging, audio, and lighting equipment to event production companies.
3. Corporate Venture Capital (Midwich Ignite): Investment returns from Midwich Ignite CVC arm investing in AV and technology startups. Investments in IDUN Audio, Ciqurix, and other companies shaping the future of the industry.
4. Professional Services: Services including complex system design, focused marketing campaigns, flexible financing solutions, and showcase events. Technical training through manufacturer-accredited courses at experience centres.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Midwich Group is a specialist audio-visual (AV) distributor that supplies AV technology products from world-leading manufacturers to trade customers including resellers, system integrators, and installers. Operating across UK & Ireland, EMEA, Asia Pacific, and North America through a network of complementary subsidiary businesses, the company provides value-added distribution services including product distribution, complex system design, technical support, marketing campaigns, flexible financing, trade rental for live events, and seed funding for AV startups through its Midwich Ignite CVC arm. The company distributes 1,100+ brands including Samsung, LG, Microsoft, and Bose across categories such as LED displays, projection, professional audio, lighting, collaboration tools, broadcast equipment, and security solutions.

Product overview

Midwich Group is a global specialist audiovisual (AV) distributor operating through a platform-plus-subsidiary model, with a network of complementary businesses across UK & Ireland, EMEA, Asia Pacific and North America. The Group distributes products from world-leading technology manufacturers (Samsung, LG, Microsoft, Bose, and 1,100+ brands) and provides services ranging from product distribution and complex system design to flexible financing and showcase events. Key sub-brands and divisions include: Midwich Ignite (CVC investment arm targeting AV and technology start-ups), Midwich Live (encompassing Live Technology distribution and PSCo trade rental for live events), Innovation House (UK experience and training centre), and NMK Beyond (Dubai immersive technology hub). The portfolio also includes specialist businesses such as Holdan, Invision, PSCo, Pulse Cinemas, Square One, Kern & Stelly, NMK, Starin Marketing, Toolfarm, SFM, and others serving sectors including broadcast, UC&C, LED, lighting, security, and live events.

Differentiator

Problem solved

Functional benefit

Brands

• Midwich Ignite: Corporate venture capital arm of Midwich Group investing in high-growth start-ups and scale-ups within AV and the wider technology ecosystem globally.
• Pixel IQ
• NMK Beyond

Products and services

• Midwich Group AV Distribution Services Global specialist AV distribution platform operating across UK & Ireland, EMEA, Asia Pacific, and North America. Distributes products from 1,100+ technology manufacturers to trade customers (resellers, integrators, installers) with value-added services including complex system design, technical support, marketing campaigns, flexible financing solutions, and showcase events.
• Midwich Ignite Corporate venture capital arm of Midwich Group operating as a standalone enterprise investing in high-growth start-ups and scale-ups within AV and the wider technology ecosystem globally. Investment sectors include emerging AV technologies, smart and connected spaces, hospitality and event technology, and robotics and automation.
• Midwich Live Dedicated division for the UK & Ireland live events market, providing specialist distribution of audio, video, lighting, LED video, projection, cables, rigging and accessories to event production companies. Encompasses Live Technology (distribution arm, formerly Sound Technology) and PSCo/Dry Hire Lighting (trade rental arm).
• PSCo Trade Rental Specialist trade rental arm providing LED video, projection, rigging, audio, and lighting equipment rental for live events. Offers Dry Hire Lighting services to event production companies on a brand-agnostic, trade-only basis.
• Pixel IQ LED Configurator Industry's most advanced LED configurator tool developed by PSCo that allows customers to compare leading LED brands side-by-side, evaluate solutions, and generate full tailored technical proposals. The only tool offering comprehensive access to all leading LED brands in the Group's portfolio.
• Innovation House Experience Centre 50,000sqft state-of-the-art experience, training and event facility in Bracknell, UK, showcasing more than 200 AV, UC&C, broadcast, smart home and rental solutions from over 50 vendors across 14 technology zones. Provides hands-on product demonstrations, training rooms, R&D space, cinema room, and flexible event venue services.
• NMK Beyond Immersive Technology Hub 21,500-sqft immersive technology experience hub in Al Quoz, Dubai, showcasing audio, video, lighting, control and collaboration technologies in real-world environments. Serves as a regional training centre and includes a Control Room facility for critical-operations environments. Welcomed over 6,000 visitors in 2025.

Quantifiable outcome

• 12% compound 5-year revenue growth
• +4 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered regional and core.

• Televic (Singapore partnership)regionalChannel Partner/ Reseller/ Distributor · 14 April 2026Midwich Asia announced partnership with Televic in Singapore for AV distribution. Televic is a specialist in professional AV and conference systems.
• Neat (GCC exclusive distributor)regionalChannel Partner/ Reseller/ Distributor · 23 January 2026NMK Electronics became exclusive GCC distributor for Neat collaboration solutions brand. Neat designs pioneering video devices for Microsoft and Zoom.
• IDUN AudiocoreStrategic or Co-development Partner · 31 March 2025Midwich Ignite invested in IDUN Audio, a Danish company pioneering spatial audio technology. IDUN's dynamic spatial audio software enables natural three-dimensional sound in headphones. Partnership leverages Midwich's global leadership in professional audio.
• CiqurixcoreStrategic or Co-development Partner · 11 November 2024Midwich Ignite made strategic investment in Ciqurix, a pioneer of video flame detection technology. Midwich Ignite acted as lead investor and took a board seat. Ciqurix CORE uses infrared and video analytics for fire detection. Funding to achieve LPS1976 accreditation under new fire standard.
• The Farm AVregionalStrategic or Co-development Partner · 23 January 2024The Farm, a west coast manufacturers' representative and technical services provider based in Silicon Valley, joined Midwich Group's US operations (Starin Marketing). Expands geographic footprint and enhances customer/manufacturer support in US market.
• Nimans LimitedcoreStrategic or Co-development Partner · 8 February 2022Midwich acquired Nimans Limited and subsidiaries from Nycomm Holdings Limited. Nimans is a UK specialist distributor of unified communications, telecoms, collaboration and AV technologies. Based near Manchester, founded 1981, with £114.3m revenue (FY2020) and 200+ staff.
• NeatcoreChannel Partner/ Reseller/ Distributor · 3 August 2021Strategic distribution agreement with Neat, which designs pioneering video devices for Microsoft and Zoom. Full range available through Midwich (UK), Square One (Ireland), and Starin (North America), with phased rollout across Europe.
• eLink Distribution AG (UC Division)regionalStrategic or Co-development Partner · 20 April 2021Midwich Group (via Kern & Stelly) acquired the UC division of Hamburg-based eLink Distribution AG. eLink provides AV communication and network solutions in DACH region. Also distributes Zoom licenses. 30 employees and 20 manufacturers integrated into Kern & Stelly.
• AVercoreChannel Partner/ Reseller/ Distributor · 9 March 2021Expanded distribution agreement with AVer, developer of education technology and visual collaboration solutions. AVer's video conferencing solutions are certified for Zoom, Microsoft Teams, and Google Meet. Full range available in UK & Ireland with phased geographic rollout.
• HuddlycoreChannel Partner/ Reseller/ Distributor · 4 February 2021Global distribution agreement with Huddly, manufacturer of high-quality video experience products. Expands Midwich's Unified Communications and Collaboration (UC&C) offering. Full range available in UK & Ireland with phased rollout to Europe and Asia Pacific.
• AbsencoreChannel Partner/ Reseller/ DistributorPSCo supplies Absen LED panels including PL1.9 Pro V10 fine-pitch LED displays for virtual production applications. Absen supplied LED backdrop for Target3D virtual production studio project.
• Brompton TechnologycoreChannel Partner/ Reseller/ DistributorPSCo leverages Brompton Technology processing for LED installations. Brompton SX40 receivers and proprietary Hydra calibration system used for colour accuracy. Shutter Sync feature matches PWM timing to camera for reduced artefacts.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• RGB Communications: UK specialist distributor of professional AV, UC and digital signage solutions. Direct UK trade-channel peer serving system integrators and resellers.
• Prase Engineering: Italian AV distribution peer (now part of Midwich Group itself, but operates as an independent regional distributor) — listed as context: comparable Italian ProAV distributors would include SISME and Audio Effetti.
• ScanSource: US-headquartered value-added distributor of AV, communications and physical security solutions to resellers and integrators. Closest direct peer: comparable specialty distribution model, similar vendor portfolio and similar end-customer base (resellers/SIs).
• Habitech: UK value-added distributor focused on custom install and smart home AV. Direct competitor to Midwich's Invision UK and Pulse Cinemas businesses in residential/CI trade channel.
• Westcoast: UK and Ireland IT distribution business. Overlaps with Midwich on computing, UC&C and peripheral distribution to resellers in the same UK channel.
• Maverick (Maverick AV Solutions): European Pro-AV distributor offering display, projection, connectivity and collaboration solutions to AV resellers and integrators. Direct peer in UC&C and LED display categories.
• Stampede Global (now part of Exertis): Pro-AV distributor (acquired by Exertis in 2018) specializing in integrated AV solutions to dealers and integrators. Direct head-to-head with Midwich's PSCo/Invision/Midwich Ltd businesses in the US ProAV channel.
• Exertis (DCC Technology): European technology distribution arm of DCC plc, covering consumer, business and AV/UC products across UK and Continental Europe. Highly comparable to Midwich in vendor mix, channel model and trade customer base.

Broad incumbents

• WESCO International (incl. Anixter): Global broadline technology and communications distributor following the Anixter acquisition. Overlaps with Midwich in enterprise AV, security and comms distribution, but at materially greater scale.
• TD SYNNEX: One of the world's largest IT distribution conglomerates. Broader portfolio than Midwich but overlapping in AV/UC categories and channel, especially across EMEA and North America.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/midwich-group-plc

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries35 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Midwich Group