VerdiLab

What VerdiLab does

VerdiLab is a Swiss luxury skincare brand founded in 2020 and headquartered in Lugano, operating under the legal entity VRFD SA. The company creates and sells 100% natural, non-toxic skincare products organized around its patent-pending Immunaturna Signature Complex — a proprietary formulation the company describes as based on 50 years of scientific research that combines natural RNA with a biomimetic transdermal delivery system intended to boost the skin's immune capabilities. The founder is Victoria, a third-generation medical doctor with over a decade of cosmetics industry experience.

The product line spans six categories — cleansers, exfoliators, eye care, masks, moisturizers, and serums and concentrates — with fourteen or more distinct SKUs including RADIANCE POWER Vitamin C Cellular Serum, LIFT & GLOW Rose Serum, ULTIMATE LIGHTENING Vitamin C Eye Elixir, ANTI-WRINKLE Rose Supreme Cream, and LUMINOSITY BOOSTING Vitamin C Revitalizing Mask. Products are bundled into five proprietary Dermo Protocols (1.0 Natural Cleansing, 2.0 Skin Hydration, 3.0 Glowing Skin Activation, 4.0 Skin Perfection, 5.0 Anti-Aging Care) that target specific skin concerns. The company maintains ultra-restrictive Clean Beauty Rules that blacklist 50 groups of synthetic and toxic compounds beyond EU regulatory baselines, and is certified by the Vegan Society. Hero products are backed by clinical-outcome claims such as 99.42% antioxidant activity and up to 33% wrinkle reduction.

VerdiLab operates a direct-to-consumer e-commerce model exclusively through its own storefront, with no disclosed wholesale or marketplace presence beyond a public clinic/retailer partner application form. The site supports four currencies (EUR, GBP, USD, CHF) and ships to all EU countries, Switzerland, and the United Kingdom. Premium pricing ranges from €34 to €64 for trial sizes and €86 to €191 for full sizes, with a 30-day satisfaction guarantee and a loyalty club offering 10% discount and early product testing access. The company appears bootstrapped — no funding rounds are recorded — and is privately held under single-entity Swiss corporate registration. Press features in Vanity Fair, Vogue, Forbes, Elle, Harper's Bazaar, and Esquire support luxury-brand positioning.

Name

VerdiLab

Legal name

VRFD SA

Website

https://verdilabcosmetics.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

VerdiLab is a bootstrapped Swiss luxury skincare brand (founded 2020, Lugano) that sells 100% natural, non-toxic skincare DTC via its own e-commerce storefront to EU, Swiss, and UK consumers, organized around its patent-pending Immunaturna Signature Complex and bundled into five proprietary Dermo Protocols.

Ownership category

akta.pro rank

Product category

Luxury Natural Skincare

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Treatment Skincare (Serums, Actives, Acne & Anti-aging) (CRABAAAB)

akta.pro secondary industry

Dermocosmetics & Medical-Grade Skincare (CRABAAAF)

Keywords

• Natural skincare products
• Luxury skincare brand
• Clean beauty cosmetics
• Anti-aging serums
• Direct-to-consumer beauty

Headquarters

HQ city

Lugano

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Marketing or Sales, Supply Chain, Personnel, Technology or R&D, Operations

Revenue model

1. Direct E-commerce Sales: One-time product purchases through their own e-commerce storefront. Products include cleansers, exfoliators, eye care, masks, moisturizers, and serums with prices ranging from €34 to €191 for full sizes and trial sizes available.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

VerdiLab manufactures and sells a 100% natural, non-toxic luxury skincare line organized across six product categories (Cleansers, Exfoliators, Eye Care, Masks, Moisturizers, Serum & Concentrates) and bundled into five proprietary Dermo Protocols (Natural Cleansing, Skin Hydration, Glowing Skin Activation, Skin Perfection, Anti-Aging Care). Products are formulated around the patent-pending Immunaturna Signature Complex and ultra-concentrated Marine and Botanical actives, sold directly to consumers online at premium prices ranging from €34 (trial sizes) to €191 (full sizes).

Product overview

VerdiLab is a Swiss luxury skincare brand offering a comprehensive 100% natural, non-toxic product line organized across six product categories: Cleansers, Exfoliators, Eye Care, Masks, Moisturizers (creams), and Serum & Concentrates. The portfolio centers on its patent-pending IMMUNATURNA signature complex, based on 50 years of scientific research that boosts skin's natural immunity. Products are bundled into five Dermo Protocols (1.0 Natural Cleansing, 2.0 Skin Hydration, 3.0 Glowing Skin Activation, 4.0 Skin Perfection, 5.0 Anti-Aging Care) to address specific skin needs. Key products include the RADIANCE POWER Vitamin C Cellular Serum (25 actives for skin energizing), ULTIMATE LIGHTENING Vitamin C Eye Elixir (22 actives for eye area), ANTI-WRINKLE Rose Supreme Cream (19 actives for anti-aging), and LUMINOSITY BOOSTING Vitamin C Revitalizing Mask (23 actives for brightening). The range features ultra-concentrated Marine and Botanical actives, with formulas avoiding water or silicones in favor of organic algae serum and floral waters. All products are vegan, cruelty-free, and clinically proven effective on sensitive skin.

Differentiator

Problem solved

Functional benefit

Products and services

• ILLUMINATING Micro Exfoliating Mask A micro exfoliating mask that illuminates and brightens the skin, part of the Essentials line; trial size priced at €34.
• NATURAL MOISTURIZER Probiotic Cream A probiotic moisturizer that supports skin hydration and cellular pollution protection, part of Dermo Protocol No. 2.0; trial size priced at €46.
• EXTREMELY NOURISHING Rose Radiance Cream-mask An extremely nourishing cream-mask with rose extract that provides radiant complexion; full size priced up to €191, trial size at €64.
• NATURAL GLOW Vitamin C Brightening Cream A vitamin C brightening cream that illuminates and evens skin tone; trial size priced at €56.
• RADIANCE POWER Vitamin C Cellular Serum A 100% natural flash skin perfuser with 25 ultra-potent Marine and Botanical actives that energizes, firms, and revitalizes the complexion; powered by the Immunaturna Signature Complex and ultra-stable natural Vitamin C; part of Dermo Protocol No. 3.0 for Glowing Skin Activation.
• ULTIMATE LIGHTENING Vitamin C Eye Elixir A luxurious illuminating and anti-aging eye treatment with 22 active ingredients including vitamin C and Saffron Stem Cells, targeting fine lines and dark circles.
• LIFT & GLOW Rose Serum A lifting serum charged with natural actives (Provence Rose extract, Damask Rose oil, Resveratrol, Undaria Pinnatifida Extract) for dull and mature skin; part of Dermo Protocol No. 5.0 for Anti-Aging Care.
• ANTI-WRINKLE Rose Supreme Cream An anti-wrinkle day and night cream with 19 Green (Botanical) and Blue (Marine) actives including Provence Rose extract and Blush Damask Rose; accelerates cell renewal and provides free radical protection.
• LUMINOSITY BOOSTING Vitamin C Revitalizing Mask An anti-oxidizing and skin plumping face mask with 23 potent actives including natural Vitamin C, Azelaic Acid, and Gluconolactone (PHA); part of Dermo Protocol No. 3.0.
• NOURISHING Rich Cleansing Balm A rich cleansing balm for natural cleansing; part of Dermo Protocol No. 1.0; full size from €86.
• NATURAL DETOX Replenishing Face Mask A detoxifying and replenishing face mask for skin perfection.
• ACID POWER Imperfections Treating Concentrate A concentrate designed to treat skin imperfections.
• ULTRA LIGHT Moisturizing Cream A lightweight moisturizing cream for daily hydration.
• FLAWLESS COMPLEXION Skin Perfecting Mask A mask designed to perfect the complexion and achieve flawless skin, part of Dermo Protocol No. 4.0.

Quantifiable outcome

• 99.42% antioxidant activity in RADIANCE POWER Vitamin C Cellular Serum
• +5 more outcomes

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• ImmunaturnacoreTechnology or IntegrationImmunaturna is the proprietary technology powering VerdiLab products. Based on 50 years of scientific research, it is the first fully natural proprietary composition that boosts the immune capabilities of the skin using unique properties of natural RNA combined with a biomimetic transdermal delivery system.
• Vegan SocietysupportingOthersVegan Society provides certification for VerdiLab products ensuring they meet strict vegan standards with no animal-derived ingredients or testing.
• KlarnasupportingGTM or Marketing PartnerPayment processing partner offering flexible payment options including Pay Later and Pay in 3 for customers at checkout.
• Google AnalyticssupportingTechnology or IntegrationWeb analytics service used to understand customer behavior on the site, track marketing campaign effectiveness, and optimize the customer experience.
• GR LEGAL Law FirmsupportingImplementation/ SI/ Consulting PartnerEU representative based in Padua, Italy (via Nicolò Tommaseo 69/D 35131 Padova PD) for data protection matters and regulatory compliance in the European Union.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Augustinus Bader: Luxury science-led skincare brand anchored by a proprietary TFC8 complex, premium pricing ($150–$300+), DTC plus selective retail, and clinical efficacy storytelling — directly comparable to VerdiLab's Immunaturna-led positioning.
• Dr. Barbara Sturm: Medical-doctor-founded luxury skincare brand with proprietary science-led complexes and premium pricing — directly comparable to VerdiLab's founder-as-physician positioning and clinical-result marketing.
• Drunk Elephant: Clean-beauty luxury skincare brand (now owned by Shiseido) with a strict ingredient blacklist ('Suspicious 6'), premium pricing, and multi-channel distribution — directly comparable to VerdiLab's Clean Beauty Rules and premium DTC approach.
• Codex Beauty: Science-led, plant-based luxury skincare brand with proprietary complexes (BiaComplex) and strict sustainability standards — directly comparable to VerdiLab's combination of biotech IP and ultra-strict clean-beauty positioning.
• RéVive Skincare: Luxury skincare brand built on Nobel-Prize-linked biochemistry (glycobiology) with clinical claims and premium pricing — directly comparable to VerdiLab's science-led, clinically tested positioning.
• Allies of Skin: Clinical luxury skincare brand with proprietary bio-cell technology, premium pricing, and quantified clinical claims — directly comparable to VerdiLab's clinical-outcome-driven marketing and premium DTC.
• Tata Harper: 100% natural luxury skincare brand with farm-based ingredient story, premium pricing, and DTC plus selective retail — directly comparable to VerdiLab's all-natural positioning and European heritage.

Broad incumbents

• La Mer: Iconic ultra-luxury skincare brand within Estée Lauder, with proprietary 'Miracle Broth' bio-ferment and clinical claims — comparable to VerdiLab's science-led premium positioning but at a vastly larger scale.
• Paula's Choice: Clinical-skincare brand with quantified efficacy claims, ingredient transparency, and a no-frills approach — comparable to VerdiLab's clinical-outcome marketing but at significantly larger scale and broader distribution.
• Aesop: Established luxury natural-skincare brand (owned by L'Oréal) with global retail presence, premium pricing, and a strict ingredient ethos — comparable to VerdiLab but at much larger scale and broader distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/VerdiLab
• Instagraminstagram.com/verdilab
• LinkedInlinkedin.com/company/vrfdsa

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VerdiLab