Maxton Design

What Maxton Design does

Maxton Design is a Poland-based (Wojnicz) manufacturer of aftermarket automotive aerodynamic styling components, founded in 2006 and operating as a private company with 101-250 employees. The company designs and produces vehicle-specific front splitters, rear splitters, side skirts, rear valances, spoilers, spoiler caps, and complete 'Maxton Set' kits, available in ABS plastic (gloss or matt black) and carbon fiber (prepreg) variants, alongside a secondary 'Maxton Floor' modular garage flooring line and a small branded accessories business.

Its production process is built on a 3D body-scanning workflow: each vehicle body is scanned to generate a digital model, from which molds are produced; ABS sheets are heated and thermoformed over the mold, finished parts are CNC-milled for precision on complex geometries, and finally hand-cut, sanded, and leveled. This seven-stage process supports fitment across more than 50 car brands (BMW, Audi, Mercedes-Benz, Porsche, Lamborghini, Tesla, and a growing roster of Chinese OEMs including BYD, Jaecoo, Omoda, and Forthing), with catalog depth running into over 1,000 SKUs for marque leaders such as Audi and BMW.

Commercially, Maxton Design runs a direct-to-consumer e-commerce model on maxtondesign.com, augmented by a dealer/reseller authorization program, multi-language storefronts (English, Polish, French, German), and international shipping via DHL, UPS, FedEx, and GLS. Pricing spans roughly $10 for small accessories to over $800 for premium complete splitter kits, with carbon fiber commanding material premiums. No revenue, funding, M&A, or leadership data is publicly disclosed, and the company shows no disclosed AI/ML, patent, or award footprint.

Name

Maxton Design

Legal name

Maxton Design

Website

https://maxtondesign.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Maxton Design is a Poland-based manufacturer of aftermarket automotive aerodynamic components (splitters, spoilers, side skirts, and complete kits) sold DTC online for 50+ car brands. It also offers Maxton Floor modular garage flooring via a multi-language e-commerce storefront.

Ownership category

akta.pro rank

Product category

Automotive aftermarket aerodynamic parts

NAICS

Automotive Parts and Accessories Retailers (44133)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Automotive Exterior Trim & Appearance Components Manufacturing (Moldings/Badges/Grilles/Chrome/Cladding) (IMACAKAE)

Keywords

• Aftermarket aerodynamic parts
• Automotive body styling
• Vehicle splitters spoilers
• Carbon fiber body kits
• Car tuning components

Headquarters

HQ city

Wojnicz

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Aerodynamic Parts Sales: One-time purchase model for automotive aerodynamic components including front splitters, rear splitters, side skirts, spoilers, and related accessories. Products are sold directly through the e-commerce website with pricing per item or as complete kits.
2. Maxton Floor Modular Flooring: Sale of modular garage floor systems with customizable colors, layouts, and styles through an online configurator.
3. Accessories and Merchandise: Sale of branded accessories including license plate frames, stickers, hoodies, and car care products like the Maxtonizer detailer.
4. Dealer/Wholesale Program: Partnership program allowing dealers to purchase products for resale. Website includes a 'Become dealer' option.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Maxton Design designs and manufactures aftermarket automotive aerodynamic and styling components — front splitters, rear splitters, rear side splitters, side skirts, rear valances, spoilers, spoiler caps, and complete Maxton Set kits — for more than 50 car brands. Parts are offered in ABS plastic (gloss and matte black) and carbon fiber variants. The company also sells the Maxton Floor modular garage flooring system and branded accessories/merchandise, distributed primarily direct-to-consumer through its own e-commerce site with global shipping and a dealer/wholesale program.

Product overview

Maxton Design is a manufacturer of aftermarket automotive aerodynamic components and styling parts. The core product portfolio consists of car body aerodynamic upgrades including Front Splitters, Rear Splitters, Rear Side Splitters, Side Skirts, Rear Valances, Spoilers, Spoiler Caps, and complete Maxton Sets. Products are available in ABS plastic (Gloss and Matt Black variants) and Carbon Fiber (Prepreg). The company also offers Maxton Floor modular garage flooring systems and Accessories including merchandise and car care products. Products are designed using 3D body scanning technology and manufactured using thermoforming and CNC machining processes for precise fitment across multiple vehicle brands including BMW, Audi, Mercedes-Benz, Porsche, and others.

Differentiator

Problem solved

Functional benefit

Brands

• Maxton Floor: Modular floor product line for garage customization with color, layout, and style options.
• Maxton Set

Products and services

• Front Splitter Aftermarket aerodynamic component installed at the front of a vehicle to direct airflow under the car and add a sportier appearance; available in ABS plastic and Carbon Fiber for more than 50 supported car brands.
• Rear Splitter Aftermarket aerodynamic component installed at the rear of a vehicle to enhance stability, downforce, and visual styling; sold per car model and version.
• Rear Side Splitters Aftermarket aerodynamic extensions installed on the rear sides of the vehicle to manage airflow, reduce lift, and complement body styling.
• Side Skirts Aftermarket body panels mounted along the lower sides of a vehicle to smooth airflow, reduce turbulence, and create a sportier silhouette.
• Rear Valance Aftermarket rear bumper cover or extension that improves aerodynamic flow at the rear of the vehicle and gives the rear end a more aggressive look.
• Spoiler Aftermarket rear wing or raised lip mounted on the vehicle's rear that generates downforce for improved traction and adds a sportier visual signature.
• Spoiler Cap Extension or cap component sold for existing spoilers to enhance aerodynamic effectiveness and visual styling.
• Maxton Set Complete aftermarket aerodynamic kit that bundles multiple Maxton Design components (front splitter, rear splitter, side skirts) for a unified, vehicle-specific body styling look.
• Maxton Floor Modular garage floor system with customizable colors, layouts, and styles for personalizing garage spaces, configured online before purchase.
• Carbon Fiber Aerodynamic Parts Aerodynamic parts manufactured from carbon fiber prepreg material for lightweight strength and a premium appearance, positioned as the premium material option across the splitter, spoiler, and side-skirt product lines.
• ABS Gloss & Matte Black Aerodynamic Parts Aerodynamic components manufactured from ABS plastic in gloss or matte black finishes — the standard material offering for Maxton Design's splitter, spoiler, and side-skirt products.
• Accessories and Merchandise Branded accessories and complementary items such as license plate frames, stickers, car-care products like the Maxtonizer detailer, and apparel such as hoodies.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and regional.

• PayPalcoreChannel Partner/ Reseller/ DistributorPayment processing partner enabling customers to pay for purchases through PayPal on the e-commerce platform.
• VisacoreChannel Partner/ Reseller/ DistributorCredit card payment processing partner enabling Visa card transactions on the e-commerce platform.
• MastercardcoreChannel Partner/ Reseller/ DistributorCredit card payment processing partner enabling Mastercard transactions on the e-commerce platform.
• BLIKregionalChannel Partner/ Reseller/ DistributorPolish mobile payment system integration for customers in the Polish market.
• imojeregionalChannel Partner/ Reseller/ DistributorAlternative payment method provider integrated for customer checkout.
• DHLcoreChannel Partner/ Reseller/ DistributorInternational shipping partner for global package delivery services.
• UPScoreChannel Partner/ Reseller/ DistributorShipping partner providing package delivery and logistics services.
• FedExcoreChannel Partner/ Reseller/ DistributorShipping partner for express and standard delivery services.
• GLScoreChannel Partner/ Reseller/ DistributorEuropean parcel delivery service provider for shipments across Europe.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Brabus: German high-performance aftermarket brand producing full aerodynamic body conversions, engine upgrades and interior modifications primarily for Mercedes-Benz. Larger and more broad-scope than Maxton but operates in the same premium aero/styling aftermarket category.

Direct peers

• Lumma Design: German aftermarket styling company producing body kits, wide fenders, splitters and aerodynamic components for SUVs and premium cars. Closely comparable to Maxton in target vehicles, product mix, and DTC/wholesale distribution model.
• Hamann Motorsport: German tuning house offering aerodynamic body components, wheels and exhausts for BMW, Mercedes-Benz, Ferrari and other performance brands. Highly comparable in premium-positioned aftermarket aero parts and global dealer distribution.
• Topcar Design: Russian aftermarket body kit manufacturer focused on premium European SUVs and sedans (Porsche, Mercedes, BMW). Directly comparable product mix to Maxton's splitter/side skirt/valance lineup on similar vehicle segments.
• AC Schnitzer: German tuning company producing aerodynamic body components, performance parts and styling upgrades for BMW and MINI. Strong direct overlap with Maxton's BMW-heavy catalog (1,391 BMW SKUs) and similar premium-sports target customer.
• Prior Design: German manufacturer of widebody aerodynamic kits, splitters, and exterior styling components for premium European brands. Direct competitor to Maxton in the aftermarket exterior aero segment, offering ABS and carbon fiber variants with comparable fitment-focused production.
• Mansory: Swiss/German tuner producing carbon-fiber aerodynamic kits, splitters, spoilers and full body conversions for Bentley, Rolls-Royce, Ferrari, Lamborghini and Porsche. Strong overlap with Maxton's premium-targeting carbon fiber variants and styling-focused product lines.
• Novitec Group: Italian tuning house producing aerodynamic body kits, wheels and performance upgrades for Ferrari, Lamborghini, Maserati and other exotics. Compares to Maxton in premium-aero manufacturing capability, though Novitec leans further into supercar-specific fitments.
• RevoZport: Hong Kong-based carbon fiber aerodynamic parts specialist producing splitters, diffusers, hoods and wings for performance vehicles. Closely comparable to Maxton's carbon fiber product tier and use of advanced composite manufacturing.

Emerging players

• Liberty Walk: Japan-based aftermarket company producing widebody kits and aggressive aero components for exotics and sports cars (Lamborghini, Nissan GT-R, Ferrari). Comparable in styling-product category and DTC ordering, but distinctly Japanese and exotic-car focused rather than European broad-line.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/maxtondesign_official
• Xx.com/maxtonofficial
• Facebookfacebook.com/Maxtondesign
• LinkedInlinkedin.com/company/maxton-design

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maxton Design