Oldflix
Oldflix is a Brazilian subscription streaming platform, founded in 2016 and operated by WMW ENTRETENIMENTO LTDA, that offers ad-free access to classic films, TV series, and cartoons from the 1930s to 1990s for Brazilian family and individual consumers across web, mobile, smart TV, and gaming console devices.
- Company typePrivate
- Founded2016
- HeadquartersBrasília, Brazil
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Oldflix does
Oldflix, operated by WMW ENTRETENIMENTO LTDA, is a Brazilian direct-to-consumer subscription streaming platform founded in 2016 that specializes in classic films, TV series, and animated content from the 1930s through the 1990s. The service is geo-restricted to Brazil and targets Brazilian families and individual viewers seeking nostalgic, ad-free entertainment, differentiating itself from mainstream streamers that have largely deprioritized legacy catalogs. The platform supports multi-device simultaneous streaming (3 screens on monthly/quarterly plans, 4 screens on the annual plan) with HD and Ultra HD quality tiers and is built on proprietary streaming software using Microsoft PlayReady DRM for content protection. Original productions include the 'Por Trás das Câmeras' documentary series profiling classic cinema icons and the 'Old&Flix' film analysis program, alongside a free content section and a dedicated 'Sala de Projeção' editorial blog.
Oldflix's business model is a pure recurring subscription model priced in Brazilian Reais: R$16.90/month, R$44.90/quarter, or R$168.90/year (with a 16% discount versus monthly). Annual subscribers receive exclusive access to 'Concierge Alfred,' a personalized content recommendation concierge. Payment is supported across all major card networks (Visa, Mastercard, Amex, Diners, Elo, JCB) plus Brazil-native methods Pix and Boleto Bancário. Distribution is purely self-service PLG across a website, mobile apps (iOS/Android), smart TV apps (Samsung Tizen, LG WebOS), streaming devices (Roku, Fire TV, Apple TV, Chromecast), and gaming consoles, with marketing concentrated on the editorial blog, organic social, email, and a gift-card referral program. The company is privately held, bootstrapped with no disclosed funding rounds, headquartered in Natal, Brazil, and operates with a 1–10 person team.
Oldflix firmographics
Firmographics- Name
- Oldflix
- Legal name
- WMW ENTRETENIMENTO LTDA
- Website
- https://oldflix.com.br
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Oldflix is a Brazilian subscription streaming platform, founded in 2016 and operated by WMW ENTRETENIMENTO LTDA, that offers ad-free access to classic films, TV series, and cartoons from the 1930s to 1990s for Brazilian family and individual consumers across web, mobile, smart TV, and gaming console devices.
- Ownership category
- akta.pro rank
Oldflix industry classification
Industry- Product category
- Video Streaming
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Anime & Niche Genre Streaming Platforms (Horror/Faith/Indie/etc.) (MPACAAAH)
- akta.pro secondary industry
- General Entertainment SVOD Platforms (MPACAAAA)
Keywords
Where Oldflix is headquartered
LocationHeadquarters
- HQ city
- Brasília
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Oldflix business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Technology or R&D, Infrastructure, Personnel, Marketing or Sales
Revenue model
- Subscription Recurring Revenue: Monthly, quarterly, and annual subscription plans providing unlimited access to the classic film and TV catalog. Subscriptions are recurring with automatic renewal unless cancelled. The annual plan offers a 16% discount compared to monthly billing, incentivizing longer commitment terms.
- Gift Cards: Prepaid gift cards available for purchase, allowing recipients to subscribe or extend existing subscriptions. Gift card redemption is handled through a dedicated portal.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly Plan - R$16.90/month with 3 simultaneous screens |
| Subscription | Pay-as-you-go | Quarterly Plan - R$44.90 per 3 months |
| Subscription | Annual | Annual Plan - R$168.90/year (Best Value) with 16% savings |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels4 records
Oldflix product offering
Product offeringCore offering
Oldflix operates a subscription video streaming service that delivers hundreds of classic films, television series, and animated cartoons from the 1930s through the 1990s to Brazilian consumers. Subscribers pay monthly (R$16.90), quarterly (R$44.90), or annually (R$168.90) for ad-free, multi-device access to the curated retro catalog, supported across web browsers, mobile apps, smart TVs, streaming devices, and gaming consoles.
Product overview
Oldflix is a Brazilian streaming platform dedicated to classic films, TV series, and animated shows from various decades (primarily 1930s-1990s). The core offering consists of the Oldflix Streaming Platform with three subscription tiers (Monthly R$16.90, Quarterly R$44.90, and Annual R$168.90), providing ad-free access to hundreds of retro titles. The platform distributes content through multiple channels: web browser access, native mobile apps (Android, iOS, Android TV, Fire TV), smart TV applications (Samsung Tizen, LG WebOS), Apple TV, and Roku. Annual subscribers receive exclusive access to Concierge Alfred, a personalized concierge service. The platform also offers free content sections, gift cards, and original productions including the 'Por Trás das Câmeras' documentary series profiling classic cinema legends and the 'Old&Flix' film analysis show. The 'Sala de Projeção' blog complements the service with editorial content about cinema history and nostalgia. Payment options include major credit cards, Boleto Bancário, and Pix.
Differentiator
Problem solved
Functional benefit
Products and services
- Oldflix Streaming Platform
- Concierge Alfred
- Oldflix Gift Card
- Free Content (Conteúdos Grátis)
- Por Trás das Câmaras (original documentary series)
- Old&Flix (original film analysis series)
Quantifiable outcome
- Up to 4 simultaneous screens on annual plan
- +2 more outcomes
Companies that use Oldflix
Customer profileSegments1 record
Ideal customer profiles1 record
Oldflix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature4 records
Oldflix partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Oldflix competitors and assessment
Company assessmentOthers
- JustWatch: Streaming aggregator and metadata platform active in Brazil. Not a direct competitor but a discovery-side counterpart that shapes how Brazilian consumers choose among SVODs including Oldflix.
Direct peers
- RetroCrush: Ad-supported streaming service dedicated to classic anime and retro animation. Same niche-streaming playbook as Oldflix (specialized, nostalgia-driven, single-genre vertical) and a useful small-scale comparable for unit economics.
- Mubi: Curated film SVOD offering a daily-rotating selection of classic, independent, and festival films. Highly comparable business model and target audience (cinephile/nostalgia viewers) to Oldflix, with stronger global scale.
- The Criterion Channel: Curated film streaming service from the Criterion Collection that focuses on classic, arthouse and world cinema. Closest analog to Oldflix by category positioning (curated classic film library), differing mainly by geography (global/US) and language focus.
- Globoplay: Globo's flagship Brazilian SVOD streaming service. Operates in the same Brazilian consumer market with a subscription model, offering both originals and a deep local catalog — directly competitive for Brazilian streaming wallet share though its content focus is broader than classic-only.
Broad incumbents
- Netflix: Global SVOD leader with a meaningful licensed classic-film catalog available in Brazil. Not a niche specialist but the primary reference point for Brazilian streaming subscribers and the most consequential competitive benchmark for Oldflix's pricing and retention.
- Amazon Prime Video: Global SVOD bundled with Prime in Brazil. Includes a sizable classic-film catalog and original programming, competing with Oldflix for the same nostalgia-leaning segment within a much broader general-entertainment offering.
- Disney+: Major SVOD in Brazil whose core library (Disney classics, vintage animation, 20th Century/legacy Fox titles) overlaps heavily with Oldflix's classic content proposition, bundled inside a broader general-entertainment subscription.
- HBO Max: Premium SVOD operating in Brazil with a large back-catalog of classic Warner Bros. films and HBO originals. Competes for the same Brazilian household SVOD budget as Oldflix and offers substantial classic-film depth.
Emerging players
- Crunchyroll: Niche-focused subscription streaming service (anime). Operates a similar single-genre vertical streaming model to Oldflix — curated catalog of a specific content type — making it a useful structural analogue even though genre and geography differ.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Oldflix social profiles
Digital presenceOldflix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oldflix leadership team
Management profileNumber of profiles
Oldflix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oldflix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oldflix
What does Oldflix do?
Oldflix operates a subscription video streaming service that delivers hundreds of classic films, television series, and animated cartoons from the 1930s through the 1990s to Brazilian consumers. Subscribers pay monthly (R$16.90), quarterly (R$44.90), or annually (R$168.90) for ad-free, multi-device access to the curated retro catalog, supported across web browsers, mobile apps, smart TVs, streaming devices, and gaming consoles.
Is Oldflix a public or private company?
Oldflix is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Oldflix founded?
Oldflix was founded in 2016. It employs 1 to 10 people.
Where is Oldflix based?
Oldflix is headquartered in Brasília, Brazil, in the Latin America region.
How does Oldflix make money?
Two revenue lines are on record. Subscription Recurring Revenue is the primary driver. The others are gift Cards.
Who are Oldflix's main competitors?
JustWatch is listed as an others. Direct peers are RetroCrush, Mubi, The Criterion Channel and Globoplay. Broad incumbents are Netflix, Amazon Prime Video, Disney+ and HBO Max. Crunchyroll is listed as an emerging player.
Does Oldflix have an API?
No public API is recorded for Oldflix.
What industry is Oldflix in?
Oldflix's product category is Video Streaming. Its primary akta.pro industry code is MPACAAAH, Anime & Niche Genre Streaming Platforms (Horror/Faith/Indie/etc.), with a secondary code of MPACAAAA, General Entertainment SVOD Platforms. Its NAICS code is 516210 and its SIC code is 4841.