Dom Maklerski Banku Handlowego

What Dom Maklerski Banku Handlowego does

Dom Maklerski Banku Handlowego S.A. (DMBH) is a Poland-domiciled, licensed brokerage firm operating exclusively within the Polish capital market. Founded in 2001 under the Citi Handlowy brand (with roots in the Polish capital market dating to 1992), the firm is a wholly-owned subsidiary of Bank Handlowy w Warszawie S.A., itself part of Citigroup Inc. It served two primary customer segments — individual retail investors and corporate/institutional clients — providing access to securities trading, investment account management, and capital market services on the Warsaw domestic market.

Its core product is the ePromakPlus online trading platform, a self-serve system with multi-factor authentication and automatic session termination after eight minutes of inactivity, supplemented by CitiFX Stocks for international market access, investment accounts (Rachunek inwestycyjny), account funding modules, and bundled investor packages. The technology stack rests on standard online brokerage architecture with an emphasis on security, backed by dual ISO 27001 (information security) and ISO 22301 (business continuity) certifications, as well as ISO 50001 and ISO 14001 certifications for energy and environmental management.

The revenue model is commission/fee-based brokerage activity. In 2021 DMBH reported brokerage activity revenues of 72,257.9 thousand PLN on total balance sheet assets of 742,893.9 thousand PLN, with a net financial result of 26,857.8 thousand PLN, ROE of 22.5%, ROA of 3.6%, and a 95.4% solvency ratio. Distribution flows through three channels: the Citi Handlowy parent-branch network (institutional referrals), the ePromakPlus self-serve platform (retail), and Telecentrum phone-based customer service. Critically, on August 1, 2022, all brokerage operations were transferred to Bank Handlowy w Warszawie S.A. via a sale agreement dated July 29, 2022, leaving DMBH as a residual corporate entity operating under the Citi Handlowy brand and license while brokerage activities now run inside the parent bank.

Name

Dom Maklerski Banku Handlowego

Legal name

Dom Maklerski Banku Handlowego S.A.

Website

https://dmbh.pl

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Dom Maklerski Banku Handlowego S.A. (DMBH) is a Polish licensed brokerage firm operating under the Citi Handlowy brand, serving retail and institutional investors with online securities trading, investment accounts, and international market access via ePromakPlus and CitiFX Stocks platforms.

Ownership category

akta.pro rank

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Distribution channels3 records

Marketing channels3 records

Core offering

Dom Maklerski Banku Handlowego is a Polish licensed brokerage house that provides securities trading and investment account services to retail and institutional clients. The firm operates the ePromakPlus online platform for domestic Polish market trading and CitiFX Stocks for international markets, alongside investment accounts (Rachunek inwestycyjny) and bundled investor packages (Pakiet inwestora). Operations are conducted under the Citi Handlowy brand and supported by Bank Handlowy w Warszawie S.A. following the August 2022 transfer of brokerage activities.

Product overview

Dom Maklerski Banku Handlowego operates as a brokerage firm under the Citi Handlowy brand, offering a unified platform for securities trading and investment services. The product portfolio centers on ePromakPlus, the primary online trading platform for the domestic Polish market, complemented by CitiFX Stocks for international market access. Supporting services include investment accounts (Rachunek inwestycyjny), account funding (Zasilenie rachunku), and investor packages (Pakiet inwestora). Following a transfer of brokerage activities to Bank Handlowy in August 2022, the services are now offered through Bank Handlowy structures while maintaining the Citi Handlowy brand identity.

Differentiator

Problem solved

Functional benefit

Products and services

• ePromakPlus
• CitiFX Stocks
• DMBH Online
• Rachunek inwestycyjny (Investment Account)
• Pakiet inwestora (Investor Package)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Bank Handlowy w Warszawie S.A.coreTechnology or Integration · 1 August 2022On July 29, 2022, a sale agreement was signed transferring the brokerage operations of Dom Maklerski Banku Handlowego S.A. to Bank Handlowy w Warszawie S.A. The transfer of operations to the Bank structures occurred on August 1, 2022. The brokerage business was integrated into the Bank's operations under the Citi Handlowy brand.
• Subcontractors and Suppliers (environmental initiatives)minorOthersDMBH encourages its subcontractors and suppliers to mitigate their negative impact on the environment and supports them in undertaking pro-ecological initiatives.

Scale indicators8 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Dom Maklerski Banku Pekao: Brokerage subsidiary of Bank Pekao, a top-three Polish universal bank. Provides online brokerage, investment accounts, and trading services to retail and institutional clients — a near-direct structural peer to DMBH within the Polish bank-brokerage model.
• XTB: Polish-headquartered online broker listed on the WSE, focused on retail multi-asset trading including stocks, ETFs, and CFDs across global markets. A direct competitor to DMBH for Polish retail brokerage flow, with a much larger digital footprint.
• Dom Maklerski BOŚ: Polish boutique brokerage owned by BOŚ Bank, offering online trading platforms on the WSE and global markets. Compares directly to DMBH's ePromakPlus offering for retail and institutional active traders in Poland.
• Biuro Maklerskie PKO BP: Brokerage office of PKO Bank Polski, the largest Polish bank by assets. Offers identical services to retail and institutional investors on the Polish capital market via online platforms, with similar distribution leverage through a dominant retail bank.
• mBank Dom Maklerski: Brokerage arm of mBank, one of Poland's largest retail banks, offering securities trading on the WSE and global markets via online platforms. Directly comparable to DMBH as a bank-affiliated retail and institutional brokerage operating in Poland.

Broad incumbents

• Interactive Brokers: Global multi-asset online broker with significant Polish retail and institutional client base. Comparable to DMBH's CitiFX Stocks international market access and competes for the same active trader flow in Poland.
• ING Bank Śląski (brokerage services): Polish subsidiary of ING Group offering brokerage execution services to retail and corporate clients. Comparable to DMBH as a foreign-bank-affiliated Polish broker operating under a global brand, though brokerage is one of many product lines.
• Santander Brokerage Poland: Brokerage offering of Santander Bank Polska, part of the Santander Group. Provides securities trading and investment accounts to Polish clients, paralleling DMBH's role within the Citi Handlowy universal banking franchise.
• Charles Schwab: Major US brokerage and wealth management firm providing integrated trading, banking, and advisory services. Relevant as a structural benchmark for the integrated brokerage-and-bank proposition Citi Handlowy/DMBH is moving toward.

Emerging players

• Trading 212: Commission-free multi-asset online broker with growing Polish and CEE client base. Represents the digital-first, low-cost competitive threat that pressures legacy bank-affiliated brokers like DMBH on price and user experience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dom-maklerski-banku-handlowego-s-a-

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dom Maklerski Banku Handlowego