PALM ARTS

Name

PALM ARTS

Legal name

Palm Arts

Website

https://telluridepalm.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Performing Arts Venue

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts Companies (7111)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM)

akta.pro secondary industry

Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL)

Keywords

• Performing arts venue
• Live entertainment programming
• Dance studio rental
• Arts education
• Community theater

Headquarters

HQ city

Telluride

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Ticket Sales: Revenue from Live at the Palm Series performances, Met Opera HD transmissions, and other events. Average ticket prices approximately $30; student/children tickets at $10.
2. Donations and Grants: 501(c)(3) nonprofit funded through charitable donations, foundation grants (Just For Kids Foundation, CCAASE, Telluride Foundation, NEA), and government support (CDOLA).
3. Facility Rentals: Rental income from community groups using theatre spaces, including subsidized rates for eligible nonprofit organizations.
4. Festival Partnerships: Serving as primary venue for major regional festivals including Telluride Film Festival, Mountain Film, Telluride Jazz Celebration, and Telluride Chamber Music Festival.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Palm Arts is a 501(c)(3) nonprofit operating a three-venue performing arts complex in Telluride, Colorado: the 650-seat Michael D. Palm Theatre, the 175-seat Bob Saunders Black Box Theatre, and Dance Studio 145. The organization sells tickets to its own year-round programming — including the Live at the Palm touring series, free PalmKidz family programming, Met Opera Live in HD transmissions, and NT Live broadcasts — and rents its facilities to community groups and festivals.

Product overview

Palm Arts is a 501(c)(3) nonprofit performing arts organization operating as a multi-venue complex in Telluride, Colorado. The organization manages three distinct performance spaces: the Michael D. Palm Theatre (650-seat main venue), the Bob Saunders "Black Box" Theatre (up to 175-seat intimate venue), and Dance Studio 145 (1300 sq ft professional dance studio). The portfolio includes programming series such as Live at the Palm Series (national touring productions), PalmKidz Series (free family entertainment), Met Opera Live in HD, and NT Live high-definition transmissions. Educational initiatives include the Artists in Schools Program, Student Uses programs with the Telluride R-1 School District, Scholarship Program, and Subsidy Fund for nonprofit community groups.

Differentiator

Problem solved

Functional benefit

Brands

• PalmKidz: A free family-friendly live performance series bringing entertainment to the Telluride region since 2014, featuring top-notch performances that engage family audiences with artistic and interactive entertainment.
• Live at the Palm Series

Products and services

• Michael D. Palm Theatre The main performing arts venue with 650 seats, hosting major festivals including the Telluride Film Festival, Mountain Film, Telluride Jazz Celebration, and Telluride Chamber Music Festival, as well as dance, theatre, opera, and music performances. Available for facility rental to festivals and community groups.
• Bob Saunders Black Box Theatre An intimate 175-seat performance venue featuring state-of-the-art sound and lighting systems. Used for smaller intimate performances, rehearsals, and educational programming. Available for facility rental.
• Dance Studio 145 A 1,300-square-foot professional dance studio with sprung maple floor, black Marley flooring, mirrored walls, 85 linear feet of ballet barres, sound system with AUX input, Samsung 50-inch smart TV, aerial work capability, and natural clerestory lighting. Available for dance instruction and rental.
• Live at the Palm Series

Quantifiable outcome

• Average ticket price of $30 ensuring broad community accessibility
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and supporting.

• Telluride R-1 School DistrictcoreStrategic or Co-development PartnerPublic school district that co-built the Palm Theatre facility as a joint public-private partnership. The venue serves as the school's auditorium and community performance space.
• Telluride Film FestivalcoreStrategic or Co-development PartnerMajor annual film festival using the Palm Theatre as its primary screening venue.
• Mountain FilmcoreStrategic or Co-development PartnerAdventure film festival presenting at the Palm Theatre venue.
• Telluride Jazz CelebrationsupportingStrategic or Co-development PartnerAnnual jazz festival utilizing Palm Theatre for performances.
• Telluride Chamber Music FestivalsupportingStrategic or Co-development PartnerChamber music festival presenting performances at the venue.
• Metropolitan OperacoreTechnology or IntegrationPartnership to broadcast Met Opera Live in HD transmissions at the Palm Theatre, featuring majority live feeds with encore presentations when scheduling conflicts occur.
• National Theatre (London)supportingTechnology or IntegrationPartnership to present NT Live high definition transmissions of select performances.
• One to One Mentoring ProgramsupportingStrategic or Co-development PartnerCommunity organization partnering with Palm Arts to administer scholarship tickets to underserved youth.
• SMPAsupportingOthersPartner organization supporting Palm Arts operations and programming.
• Hotel TelluridesupportingGTM or Marketing PartnerLocal hotel partner likely providing accommodations and cross-promotion for visiting artists and performers.
• Alpine LodgingsupportingGTM or Marketing PartnerLocal lodging partner providing visitor accommodations and marketing support.

Scale indicators9 records

Recent moves9 records

Expansion highlights4 records

Direct peers

• Aspen Music Festival and School: Mountain-resort performing arts nonprofit in Aspen, Colorado, presenting classical music, opera, and educational programming for residents and tourists—comparable model and catchment.
• Bravo! Vail Music Festival: Colorado mountain resort presenting orchestra, chamber music, and educational programming in Vail—directly comparable community nonprofit model serving affluent resort audiences.
• Sheridan Opera House: Historic performing arts venue in Telluride, Colorado, operating as a nonprofit presenting music, film, dance, and community programming in direct competition for Telluride audiences and donors.
• Creede Repertory Theatre: Small-town Colorado repertory theater nonprofit producing live theatrical programming and educational outreach in a remote mountain community, sharing the rural-nonprofit model.
• Vail Valley Music Festival: Colorado mountain-town nonprofit presenting year-round concerts, family programming, and educational outreach in a resort community similar in profile to Telluride.
• Park City Performing Arts Foundation: Mountain-resort presenting organization operating the George S. and Dolores Doré Eccles Center in Park City, Utah, with a comparable mix of touring, HD broadcasts, festival partnerships, and education programs.

Broad incumbents

• Sundance Institute: Utah-based nonprofit arts organization running festivals, labs, and year-round programming including film screenings in a mountain-resort town—shares the rural-resort nonprofit presenting model.
• Denver Center for the Performing Arts: Colorado's largest nonprofit performing arts complex producing and presenting theater, Broadway, opera, and dance—overlaps with Palm Arts' programming categories but operates at far larger urban scale.

Regional players

• Aspen Institute / Aspen Center for Physics (arts programming): Aspen-based nonprofit hosting cultural and intellectual programming including music and lectures in a mountain-resort context adjacent to but distinct from Palm Arts' performing arts focus.

Others

• National Theatre Live (broadcast partner network): Broadcast distribution arm of London's National Theatre that partners with hundreds of U.S. venues including Palm Arts to present HD transmissions—ecosystem participant rather than direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PALM ARTS