PCM

What PCM does

PCM (legal entity Project Construction and Management Inc.) is an Oakville, Ontario-based custom luxury home builder founded in 1998 by Carlos Jardino. The company designs and constructs high-end single-family residences for affluent clients in the Greater Toronto Area, completing homes in 5-6 months — described as significantly faster than industry standards — and backing every project that follows its typical process with a 5-year full unlimited warranty, which the company characterizes as unprecedented versus the industry norm of 1-2 years.

PCM's underlying methodology, marketed as 'The PCM Way,' applies structured design-to-order manufacturing processes to custom construction, organized into three billing phases: fixed-cost Superstructure and Project Management phases that protect clients from cost overruns, and a transparent Finish phase billed at 100% wholesale cost. Delivery is executed through a curated, multi-decade network of named in-house suppliers and design partners — Bang & Olufsen, PM Fine Cabinetry, European Custom Trim, Keystone Home Designs, Proved Optimum Design, Darek Plumbing, Strybos Barron King, Northview Painting, and others — most of whom have worked with PCM since inception.

The business operates on a custom quote basis with no publicly disclosed pricing, organized around three customer segments: affluent luxury home buyers (primary), multi-residential developers/investors (secondary, serviced through a property management arm managing a 126-unit building at 2346 Weston Road and a 32-unit building at 1809 Lawrence Ave. W), and charitable organizations (Princess Margaret Foundation lottery show-homes). Go-to-market is direct enterprise field sales supplemented by video content on YouTube and organic social on Facebook and Pinterest. Revenue is generated one-time per project, with recurring property management fees on the owned rental portfolio. The company has 51-100 employees, is privately held with no institutional investors, and has expanded into adjacent product lines via the FoxyHome sub-brand (Missing Middle / Carriage Homes laneway housing) and the founder-authored strategy guide 'The Corner Enclave.'

Name

PCM

Legal name

Project Construction and Management Inc.

Website

https://pcmnow.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Short description

PCM (Project Construction and Management Inc.) is an Oakville, Ontario custom luxury home builder serving affluent clients in the Greater Toronto Area since 1998, delivering bespoke homes in 5-6 months via a curated supplier ecosystem and a distinctive three-phase fixed-cost billing model with a 5-year warranty.

Ownership category

akta.pro rank

Headquarters

HQ city

Oakville

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Custom Luxury Home Construction: PCM generates revenue through bespoke luxury home construction projects for affluent clients. The company structures payments across three phases: two with fixed costs (Superstructure and Project Management) and one transparent finish phase at wholesale cost. They also generate revenue through property management services.
2. Property Management Services: PCM manages rental properties including a 15-storey, 126-unit affordable housing building and a 32-unit rental building, handling marketing, tenant selection, day-to-day financial operations, and regulatory compliance.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

PCM is a custom luxury home builder based in Oakville, Ontario, that designs and constructs high-end residential properties through a structured three-phase process (design, superstructure, finishes) with completion typically in 5–6 months. The company also delivers property management services for multi-residential buildings, markets boutique apartments under the FoxyHome brand, and sells a one-year PCM Home Warranty for resale properties valued at $1,500,000+.

Product overview

PCM (Project Construction and Management Inc.) is a premium luxury custom home builder based in Oakville, Ontario, offering a comprehensive portfolio of services centered around custom luxury home construction and property management. The core offering is custom luxury home construction, complemented by integrated project and construction management services using a structured three-phase approach with fixed-cost components. PCM differentiates through a distinctive five-year unlimited warranty on new homes and property management services—uniquely combining construction with ongoing property operations. The company also operates sub-brands including FoxyHome (luxury boutique apartments and Carriage Homes/laneway housing) and The Corner Enclave (a strategy guide for estate re-engineering). PCM's product ecosystem is unified by the company's commitment to quality craftsmanship, service excellence, and their proprietary PCM Way process.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Luxury Home Construction

Named customers12 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

16 partnerships are on record, tiered core and minor.

• Bang & OlufsencoreTechnology or IntegrationBang & Olufsen is listed as one of PCM's in-house suppliers providing premium audio-visual equipment for luxury homes, ensuring that every home delivers on audiovisual excellence for client sensory experiences.
• See My ClientscoreStrategic or Co-development PartnerSee My Clients is PCM's video production partner, co-creating professional client testimonials, project documentation, and marketing videos. Tony Hall co-owns the company and has been producing content for PCM since 2007.
• Stacy McLennan InteriorscoreStrategic or Co-development PartnerStacy McLennan is an award-winning interior designer (HGTV Superstar Challenge winner, Cityline design expert) who works with PCM clients to create unique interiors. Her team follows a defined stage/gate process similar to PCM.
• WeirFoulds LLPminorImplementation/ SI/ Consulting PartnerWeirFoulds LLP provides planning and land development strategy support for PCM projects, particularly for complex projects requiring municipal approvals and planning act applications.
• Keystone Home DesignscoreStrategic or Co-development PartnerGerardo Castillo founded Keystone Home Designs in 2003 as a full-service home design firm. With over 20 years of architectural experience, he translates client visions into buildable designs using 3D renderings.
• Proved Optimum Design Ltd.coreTechnology or IntegrationMoin Roohparvar's firm provides structural engineering and building envelope design. As a professional engineer with 35+ years of experience, his firm finds optimum comprehensive solutions that minimize material and labour while meeting code requirements.
• PM Fine Cabinetry Inc.coreTechnology or IntegrationPaulo Medeiros founded PM Fine Cabinetry 6 years ago and has worked with PCM since inception. The company designs and manufactures custom cabinetry using state-of-the-art computerized design and highest quality hardwoods.
• European Custom TrimcoreTechnology or IntegrationPaul Oliveria owns European Custom Trim, specializing in finish woodwork including cabinetry, doors, trim, panelling, and crown moldings. His 15-year business has worked for PCM from the start.
• Mikeof Inc.coreTechnology or IntegrationMike Knobelsdorf's company installs all types of residential roofing including slate, cedar, zinc, copper and asphalt. He has been working on PCM projects from the beginning with 22+ years in the roofing business.
• Darek Plumbing and Heating Ltd.coreTechnology or IntegrationDarek Krowiak's company installs latest technology HVAC systems including radiant flooring, air conditioning, heat pumps, solar systems, and climate control. With 25+ years in the industry, they maximize comfort and energy efficiency.
• Tarasick McMillan Kubicki Ltd.coreTechnology or IntegrationBorys Kubicki provides land surveying services for PCM projects, including boundary and topographic surveys, site grading plans, and construction layout. His firm has completed over 10,000 plans and maintains a 60-year archive.
• Strybos Barron King Ltd.coreStrategic or Co-development PartnerAlistair Johnston's award-winning landscape architecture firm offers full-service landscape design and project management with an emphasis on sustainable design and construction technologies.
• Northview Painting + DrywallcoreTechnology or IntegrationAugusto Loureiro has run Northview Painting and Drywall for 15 years and has worked on every PCM-built home except one. His company handles both drywall and painting, delivering master-quality finishes.
• DRAFT-IN Projects and Construction Ltd.minorStrategic or Co-development PartnerVasco Torrete's architectural firm focuses on urbanism, architecture, engineering, and construction. PCM has partnered with DRAFT-IN for laneway housing designs under the Carriage Homes initiative.
• AK ElectriccoreTechnology or IntegrationAlex Kelati's company provides electrical services including surround sound systems, CAT5 cabling, home automation, home theatre, camera monitoring, alarm systems, heated flooring, and outdoor lighting with 7+ years of experience.
• Princess Margaret FoundationminorGTM or Marketing PartnerPCM builds the Princess Margaret Foundation's annual lottery show-home in Oakville. Carlos Jardino has been active with the foundation for 11+ years, also heading up their annual Walk for the Cure team.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hallmark Homes: GTA-based luxury custom home builder serving affluent clients with bespoke design-build services. Most directly comparable to PCM in target customer, price point, and custom project orientation within the Ontario market.
• Madison Homes: Toronto-based builder of luxury custom homes and boutique developments. Comparable to PCM in serving affluent GTA buyers with bespoke single-family and small-scale projects.
• Greenpark Group: Long-standing Toronto homebuilder with custom and luxury offerings in addition to broader residential development. Overlaps with PCM in GTA luxury custom market while operating a wider product portfolio.
• Fieldgate Homes: GTA homebuilder with presence in luxury and premium segments. Comparable to PCM in operating in the Ontario custom/luxury tier, though Fieldgate operates at a larger volume across multiple product lines.
• Granite Homes: Ontario luxury home builder focused on custom and estate-grade single-family homes in the GTA. Comparable to PCM in premium-segment positioning, project scale, and direct-to-client go-to-market.

Broad incumbents

• Tridel: One of the largest GTA residential developers, primarily in condominium and master-planned communities. Adjacent incumbent to PCM within Ontario residential construction, with limited overlap in custom single-family but competes for the same luxury buyer pool.
• Great Gulf: Established GTA luxury home and condominium developer with a broader portfolio spanning high-rise, low-rise, and custom estates. Comparable to PCM at the luxury end but with materially greater scale and product breadth.
• Menkes Developments: Major Toronto-based developer of luxury condos, master-planned communities, and commercial real estate. Comparable as a GTA luxury residential incumbent, though dominated by high-rise rather than custom single-family.
• Mattamy Homes: Canada's largest homebuilder with operations across Ontario and other provinces, spanning entry-level through luxury. Comparable to PCM as an Ontario residential builder but at vastly greater scale and a broader price range.
• The Daniels Corporation: Toronto-based residential developer with a diverse portfolio of condos, townhomes, and master-planned communities. Comparable as a GTA residential incumbent that overlaps with PCM on certain luxury GTA buyer segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/pcmnow
• Facebookfacebook.com/PCMInc
• Xx.com/PCMnow_Inc
• LinkedInlinkedin.com/company/pcmnow

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PCM