Corrao Insegne

What Corrao Insegne does

Corrao Insegne (legal entity FC Insegne Di Corrao C. & C. Sas) is a privately held, family-owned sign-making business based in Turin, Italy, operating from a single headquarters at Via Pianezza 12 that combines offices, a showroom, and an in-house fabrication laboratory. The company traces its expertise to founder Vincenzo Corrao's entry into the signage industry in 1956 and the opening of its laboratory in 1982, with operations now run by the second generation of the Corrao family across five identified roles covering sales, administration, graphics, and installation.

The company designs, manufactures, and installs illuminated commercial signage — LED signs, neon signs, box letters (lettere scatolate), cassette signs (insegne a cassonetto), relief signs, and large-format signs for industrial buildings and facades — alongside adjacent offerings such as vehicle wrapping, window films, sun shades, interior design films, and custom LED tubes. A proprietary neon-to-LED conversion service retrofits existing illuminated signs with 12V LED modules, marketed at a minimum 70% energy savings and roughly 50,000-hour LED lifespan. A 360-degree communication offering layers logo design, web hosting, printing, and online/offline advertising through trusted partners, positioning the firm as a single point of contact for SMB branding.

Revenue is generated through quote-based, project-driven custom manufacturing and installation sold primarily to small and medium businesses in the retail, hospitality, industrial, and fleet segments across the Piedmont region. Distribution is direct via the Turin showroom, phone, email, website forms, and WhatsApp; the company also handles permit and authorization assistance as part of the sales process. No public pricing, external funding, or AI/ML capabilities are disclosed.

Name

Corrao Insegne

Legal name

FC Insegne Di Corrao C. & C. Sas

Website

https://neoncorrao.it

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

1–10 employees

Short description

Corrao Insegne is a second-generation, family-owned sign maker in Turin, Italy, designing, fabricating, and installing LED and neon illuminated signage, vehicle wrapping, and related visual branding products for small and medium businesses across the Piedmont region.

Ownership category

akta.pro rank

Product category

Commercial Signage Services

NAICS

Sign Manufacturing (33995), Electric Lighting Equipment Manufacturing (3351), Sign Manufacturing (339950)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)

akta.pro secondary industries

Large-Format & Spectaculars (Building Wraps, 3D, Landmarks) (BPAFALAH), Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights) (IMAGAIAA)

Keywords

• LED signage manufacturing
• Neon sign fabrication
• Illuminated sign installation
• Vehicle wrapping services
• Custom signage design

Headquarters

HQ city

Torino

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Signage Products and Installation: Design, manufacture, and installation of illuminated signs including LED signs, neon signs, box letters, relief signs, and large-format signs. One-time project-based revenue from custom fabrication and professional installation services.
2. Sign Maintenance and Conversion Services: Ongoing maintenance services for signs and conversion of existing neon signs to energy-efficient LED technology.
3. Comprehensive Communication Services: Partner-connected services including logo design, coordinated image, graphic design and printing, web hosting and website creation, and advertising services (SEO, SEM, social media marketing, flyers, radio and newspaper ads).

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Corrao Insegne designs, manufactures in its in-house laboratory, and installs custom illuminated commercial signage for businesses in the Turin and Piedmont region. Core offerings include LED signs, neon signs, boxed/relief/cassette letters, large-format signs for facades and industrial buildings, plus neon-to-LED conversion, vehicle wrapping, window films, sun shades, and a coordinated 360-degree communication package bundling logo design, graphics, web, and advertising through partner firms.

Product overview

Corrao Insegne is a family-owned business founded in 1956 (laboratory opened 1982), based in Turin, Italy, specializing in the production and installation of luminous signs. The company offers a comprehensive portfolio of sign products including LED signs (Insegne a LED), neon signs (Insegne a Neon), boxed letters (Lettere Scatolate), cassette signs (Insegne a Cassonetto), relief signs (Insegne a Rilievo), and large format signs (Grandi Insegne). Related offerings include vehicle wrapping, window films (Vetrofanie), sun shades (Tende da Sole), interior design films, custom LED tubes, and neon-to-LED conversion services. The company also provides a full-service "Comunicazione a 360°" offering covering logo design, graphic design, printing, web hosting, website creation, and advertising services.

Differentiator

Problem solved

Functional benefit

Products and services

• Insegne a LED (LED Signs)

Quantifiable outcome

• Minimum 70% energy savings when converting from neon to LED signage
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Trusted Partners NetworkcoreStrategic or Co-development PartnerCorrao Insegne has established relationships with trusted partners over the years to comprehensively serve businesses launching or rebranding. The partnership network covers five key areas: (1) Logo and coordinated image design through their graphic studio, (2) Signage and vehicle wrapping, (3) Graphic design and printing services including business cards and flyers, (4) Web hosting, website and e-commerce development, and (5) Online and offline advertising including SEO, SEM, social media marketing, flyers, and radio/newspaper ads. This allows customers to have a single point of contact for all communication needs.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Signarama: Global franchise network specializing in custom signs, vehicle wraps, banners, and digital printing for businesses. Highly comparable product offering and SMB customer profile to Corrao, with analogous emphasis on custom illuminated signage, vehicle graphics, and one-stop communication services.
• FASTSIGNS International: US-based franchise network of more than 750 sign and graphics centers producing custom signs, vehicle wraps, and visual marketing solutions for SMBs. Directly comparable in service mix (custom signage, vehicle wrapping, graphic design) and SMB target customer, though operating through a franchise model rather than a single family-owned laboratory.
• Prismaflex International: French-headquartered manufacturer of signs, displays, and visual communication products for retail and brand environments. Most directly comparable to Corrao as a vertically integrated European sign manufacturer with custom fabrication and multi-format capability (illuminated signs, lettering, large-format print), though operating at substantially greater scale and geographic breadth.

Broad incumbents

• IGPDecaux: Italy's leading outdoor advertising operator, jointly controlled by the IGP and JCDecaux groups. Relevant incumbent comparable in the Italian outdoor and commercial signage market, particularly for street-level and transit advertising, though focused on advertising-space leasing rather than custom sign manufacturing.
• Lamar Advertising Company: One of the largest US outdoor advertising companies operating billboards, digital displays, and transit advertising. Comparable as a large-scale incumbent in outdoor visual communications; less directly comparable on product mix (static and digital billboard leasing versus custom illuminated sign manufacturing) but anchors the broader competitive context.
• Clear Channel Outdoor: Global outdoor advertising company operating billboards, transit displays, and street furniture across multiple markets. Comparable as a large-scale incumbent in commercial signage and outdoor visual advertising, though operating primarily in advertising-space ownership rather than custom illuminated-sign fabrication for SMBs.
• JCDecaux: Global leader in outdoor advertising and street furniture signage with a strong Italian presence through JCDecaux Italia. Comparable only as an incumbent in the broader illuminated/outdoor signage space; competes for large-format urban and municipal contracts that Corrao does not serve, but frames the competitive ceiling for commercial signage in Italy.
• Ströer SE & Co. KGaA: German-based outdoor advertising and digital out-of-home media operator with operations across Europe. Adjacent incumbent in the broader commercial visual communications market; competes for large-format and digital signage contracts that represent the upper end of the addressable market Corrao operates in.

Emerging players

• LG Electronics (Commercial Displays): Manufacturer of commercial-grade LED and LCD signage displays, video walls, and transparent OLED signage. Comparable as an emerging supplier of digital signage hardware that competes with traditional illuminated signs in the same retail and SMB use cases Corrao serves, framing the medium-term substitution risk to the static-sign market.
• Samsung Electronics (Digital Signage): Major manufacturer of commercial LED displays, video walls, and digital signage hardware under its Smart Signage line. Relevant as a disruptive technology supplier whose commercial displays increasingly replace traditional illuminated static signs in retail and hospitality environments where Corrao also competes.

Market position

Strengths4 records

Weaknesses3 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCBYDOAkWvAxbGNEqMZ2zieA
• Facebookfacebook.com/corraoinsegne
• Instagraminstagram.com/corrao_insegne

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Corrao Insegne