Yoump

What Yoump does

Yoump is a privately held Swedish trampoline park chain operating five owned-and-operated indoor parks across Sweden (Arninge and Kungens Kurva in Stockholm, plus Halmstad, Jönköping, and Borlänge), with headquarters in Stockholm and a 51-100 employee headcount. The company positions itself as the leading trampoline park in the Nordic region, founded in 2016 and celebrating its 10th anniversary in 2026. Its parks range from 1,350 sqm (Halmstad) to 4,200 sqm (Kungens Kurva) and combine MaxAir Olympic-grade trampolines with foam pits, AirCourt, AirTrack, BigAirBag, BattleBeam, Ninjabana, SlamDunk, The Wall, AeroStrike, DodgeBall, and a Toddler & Baby Area, alongside interactive digital attractions including ValoJump (camera-based jump tracking with TV gameplay), ValoClimb (augmented climbing wall with digital leaderboards), and MultiBall (55+ interactive sports games). Safety infrastructure is built to ASTM and PAS5000 standards with a 120 kg per-trampoline weight limit and CPR-trained (HLR) staff across all parks.

Yoump's product architecture is a "core jump time + add-on modules" model. Core revenue comes from per-person jump session tickets and birthday party packages (Small, Medium, Large, and a premium Disco Party tier), supplemented by structured multi-week trampoline and parkour classes (Trampolin Steg 1-3, Street Run Steg 1-3, Tiny Youmper, Rörelseglädje, Adult), holiday day-camps (YOUMP Camp Summer Edition, half-day and full-day formats for ages 6-14), corporate events, school and sports club group bookings, bachelor/bachelorette parties, and full-park private buyouts. Recurring-revenue products include the 199 SEK annual VIP membership (20% discount across the range, non-personal and family-shareable) and an upcoming Monthly Card (Månadskort) subscription. Prepaid 10-kort, 10-timmarskort, and gift cards round out the per-customer monetization, while all five parks operate captive cafés (no outside food allowed) and a branded merchandise shop.

The business model is direct-to-consumer with B2B supplements. Consumers self-serve through the proprietary boka.yoump.se booking platform (powered by BRP-Systems), at-the-door sales, and social channels (Instagram, Facebook, TikTok, YouTube), with email newsletter and event-driven promotions (VM-Fest, YOUMP Disco, Family Friday, YOUMP Camp) driving demand. B2B is handled via dedicated Wufoo forms and customer service for schools, sports clubs, corporates, and event planners. The company is structured as a group of three Swedish legal entities (Yoump Trampoline Parks AB, Yoump Trampoline Parks Metro AB (publ), and YOUMP Trampoline Parks Sweden AB) under the parent Nordic Trampoline Parks Holding AB; no institutional investors, public market listing, or external funding rounds are disclosed.

Name

Yoump

Legal name

Yoump Trampoline Parks AB

Website

https://yoump.se

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

51–100 employees

Short description

Yoump operates a chain of five owned-and-operated indoor trampoline parks across Sweden (Arninge, Kungens Kurva, Halmstad, Jönköping, Borlänge), offering jump sessions, birthday parties, classes, school-holiday camps, corporate events, and on-site cafés to families, children, schools, sports clubs, and corporate groups.

Ownership category

akta.pro rank

Product category

Indoor Trampoline Park Operations

NAICS

Amusement Parks and Arcades (7131), Fitness and Recreational Sports Centers (71394), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYTHAJAEAJ

Trampoline & Active Play Parks (Trampoline, Ninja/Obstacle, Indoor Active Parks)

Travel & Hospitality/Tours, Attractions & Experiences/Theme Parks, Water Parks & Family Entertainment Centers

SECONDARYHSACALAJ

Venue & Facility Reservations (Private Rooms, Event Spaces)

Home & Personal Services/Event & Personal Concierge Services/Ticketing & Reservations Services

SECONDARYTHALAMAL

Meetings & Group Travel Management (SMMP)

Travel & Hospitality/Travel Technology & Distribution Services/Travel Management Software

Keywords

• Trampoline park operations
• Indoor active entertainment
• Birthday party venues
• Youth fitness classes
• Corporate team building events

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Jump Time / Admission Tickets: Core revenue from selling hourly or session-based jump time tickets to individuals and families visiting the trampoline parks. Ticket prices vary by park. Children under 3 years old enter free with a paying adult. Revenue is recognized per visit on a per-person basis.
2. Birthday Parties / Kalas Packages: Three tiers of birthday party packages (Small, Medium, Large) plus a premium Disco Party concept, each priced per child attendee with minimum participant requirements (6 in Arninge/Kungens Kurva, 8 elsewhere). Packages include jump time, private party room, food, drinks, and optional add-ons (hosts, desserts, upgrades). Revenue is per-child with a minimum billing count.
3. VIP Membership: Annual VIP membership priced at 199 SEK per year providing 20% discount across the full product range including jump time, birthday parties, camps, café, and shop. Membership is non-personal and can be shared with the whole family. The membership is sold at the park or online and renews annually.
4. Monthly Card / Månadskort: Unlimited jump access for 2 hours per day over a 30-day period, priced at a per-card rate. Card is personal and valid only at the park of purchase. A 20% VIP membership discount applies. Revenue is subscription-based on a monthly cadence.
5. Trampoline and Street Run Classes: Structured multi-week course programs (6-8 sessions, 1 hour each) in trampolining and parkour/street run across multiple skill levels (Step 1, 2, 3), plus Tiny Youmper (ages 4-6), Rörelseglädje, and Adult classes. Includes a 10-kort (10-jump card) for free jumping during course weeks. Revenue is per-participant per course term.
6. YOUMP Camp (Holiday Camps): Day camps during school holidays (summer, breaks) for children aged 6-14 years, available in half-day (3 days, 3 hours/day) and full-day (5 days, 7 hours/day) formats. Includes instruction, meals, snacks, branded merchandise welcome bag, and activities. Revenue is per-participant per camp session.
7. Jump Cards (10-kort and 10-timmarskort): Pre-paid jump cards loaded with 10 jump hours (10-kort, valid at one specific park) or 10 hours of jump time (10-timmarskort, valid at all parks). Gift cards (presentkort) loaded with arbitrary amounts are also sold digitally or at parks. Cards are valid for 1 year from purchase. Revenue is one-time prepaid, consumed over multiple visits.
8. Corporate Events and Group Bookings: Corporate team-building events (kick-offs, after-works) at 139 SEK/person (minimum 10 people) for 1 hour of jumping on weekdays, with add-ons for extra hours, private instructors, food, and changing facilities. Pricing for school groups at 99 SEK/child on weekdays. Sports club pricing at 99 SEK/person (weekdays) or 129 SEK/person (weekends/holidays). Bachelor/bachelorette party bookings at 139 SEK/person. Revenue is per-person with minimum headcount.
9. Private Park Buyout (Boka Hela YOUMP): Exclusive private buyout of an entire trampoline park for a defined time period. Priced at 4,000 SEK/hour (6,000 SEK/hour in Arninge, Värmdö, and Kungens Kurva) for up to 40 people before/after regular hours, with 100 SEK per additional person. Full park closure during regular hours is priced via custom quote. Revenue is premium per-hour with exclusivity.
10. Café and Food & Beverage Sales: All 5 parks operate owned cafés serving pizza, pancakes, hot dogs, slush, soft ice cream (7 flavors), popcorn, drinks, and snacks. Food is available as add-on to all booking types. No outside food or beverages permitted, ensuring captive audience for F&B revenue. Revenue is per-item at point of sale within parks.
11. Shop / Merchandise: On-site and online shop selling YOUMP-branded merchandise including water bottles, t-shirts, gym bags, hoodies, and caps. Also sells specialized jump socks required for trampolining. Revenue is per-product at point of sale.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels10 records

Core offering

Yoump operates 5 owned indoor trampoline parks across Sweden, selling jump-time admissions, birthday party packages (Small/Medium/Large plus Disco Party), structured trampoline and parkour courses, school-holiday day camps (YOUMP Camp), corporate team-building events, school and sports-club group bookings, private full-park buyouts, VIP annual memberships, monthly passes, prepaid jump/gift cards, supported by on-site cafés and retail shops.

Product overview

Yoump is a trampoline park chain operating as the leading provider in the Nordic region, founded in 2016 and headquartered in Stockholm. The core product is jump time access to indoor trampoline parks featuring multiple attractions including FreeJump, HighPerformance, FoamPit, ValoJump, BattleBeam, Ninjabana, and more. The company operates a platform-plus-modules architecture with five park locations across Sweden (Arninge, Borlänge, Halmstad, Jönköping, Kungens Kurva) offering a comprehensive suite of services. Core offerings include general admission jump sessions, birthday party packages (Small, Medium, Large, and Disco Party format), trampoline and parkour classes (Trampolin Steg 1-3, Street Run/Parkour, Tiny Youmper, Rörelseglädje), and YOUMP Camp day programs during school breaks. Additional revenue streams include corporate team-building events, school and sports club packages, private park bookings, weekly Family Friday promotions, and holiday disco events. The company generates ancillary revenue through café and retail shop operations. Membership programs include VIP Membership (annual with 20% discounts) and Monthly Pass for unlimited daily access. Jump cards (10-hour, 10-ride, and gift cards) provide flexible prepaid options. Safety standards follow ASTM and PAS5000 guidelines with maximum weight limit of 120kg per trampoline.

Differentiator

Problem solved

Functional benefit

Products and services

• Jump Time Admissions (Hopptid) General paid admission to any of the 5 Yoump trampoline parks granting access to all in-park attractions and trampolines for a session-based period; per-person unit pricing varying by park, with children under 3 entering free with a paying adult.
• Birthday Party Packages (Small / Medium / Large) Tiered children's birthday party packages (Small from 229 SEK/child, Medium from 258 SEK/child, Large from 289 SEK/child) covering jump time, private party room, food and drinks, with optional add-ons for party hosts, desserts and upgrades; minimum 6-8 paying children per park.
• YOUMP Disco Party Premium disco-themed birthday party concept available at Arninge and Kungens Kurva parks featuring DJ music, disco lighting, dedicated party leader, 90 minutes of jumping split across two sessions plus pizza and snacks, from 369 SEK/child with a 10-child minimum.
• Trampoline and Parkour Classes (Trampolin & Street Run, Steps 1-3, Tiny Youmper, Rörelseglädje, Adult) Structured multi-week trampoline and parkour/Street Run instruction courses (Trampolin Steps 1-3, Street Run Steps 1-3, Tiny Youmper for ages 4-6, Rörelseglädje for ages 6+, Adult Class) running 6-8 sessions per term with trained instructors, including a free 10-jump card and 10% shop discount for enrolled families.
• YOUMP Camp (Holiday Day Camps) Day camps during school holidays (summer, autumn, winter, spring breaks) for children aged 6-14, offered as half-day (3 days, 3 hrs/day) and full-day (5 days, 7 hrs/day) packages that include instruction, meals, snacks, and a branded welcome bag (YOUMP socks, bracelet, t-shirt, water bottle).
• Corporate Events / Team-building Packages (Företagsevent) B2B team-building, kick-off and after-work packages at 139 SEK/person (weekdays, minimum 10) including 1 hour of jumping, YOUMP socks and all-attraction access, with add-ons for extra hours (79/49 SEK), private instructors (500 SEK/hour), food and changing facilities; invoice and requisition payment supported.
• School Packages (Skolhoppet) School field-trip and physical-education packages at 99 SEK/child on weekdays (129 SEK on weekends/holidays, minimum 10 children), including access to all attractions, trained staff safety briefings and free coffee for accompanying teachers.
• Sports Club Packages (Föreningserbjudande) Group packages for sports clubs and associations at 99 SEK/person weekdays (129 SEK weekends/holidays, minimum 10), including YOUMP socks and access to all park attractions including AirTrack, BattleBeam and ValoJump.
• Private Park Buyout (Boka Hela YOUMP) Exclusive private booking of an entire trampoline park, priced at 4,000 SEK/hour (6,000 SEK/hour in Arninge, Värmdö and Kungens Kurva) for up to 40 people outside regular hours, with 100 SEK per additional person; full-closure bookings during regular hours priced via custom quote.
• Bachelor/Bachelorette Party Packages (Möhippa & Svensexa) Pre-wedding celebration packages at 139 SEK/person including 1 hour of jumping (Mon-Sun), YOUMP socks and access to all park attractions, with add-on food menu and extra hours; alcohol not permitted before or during the visit.
• VIP Membership (Annual) Annual VIP membership priced at 199 SEK/year providing 20% discount across jump time, birthday parties, camps, café and shop; non-personal and valid across all Yoump parks with a 2-for-1 jump referral voucher for members who recruit a friend.
• Monthly Pass (Månadskort) Subscription card providing unlimited 2-hour jump access per day over 30 days, personal and valid only at the issuing park, with a 20% VIP-member discount available.
• Prepaid Jump Cards (10-kort and 10-timmarskort) and Gift Cards (Presentkort) Prepaid jump cards (10-kort valid at one park; 10-timmarskort valid across all parks) and gift cards (Presentkort) loaded with any chosen monetary amount, valid for 1 year and deliverable digitally or as physical cards on-site.
• Park Café Food & Beverage Owned on-site café operating at all 5 parks serving pizza, pancakes, hot dogs, slush, soft ice cream in 7 flavors, popcorn, cold drinks and snacks, with free WiFi and policy prohibiting outside food and beverages.
• Park Shop / Merchandise On-site and online shop selling YOUMP-branded apparel (t-shirts, hoodies, caps), accessories (gym bags, water bottles) and required trampolining socks (49 SEK/pair, washable and reusable).

Quantifiable outcome

• Trampolining is classified as low-impact exercise that improves coordination, balance, and cardiovascular fitness while reducing joint strain compared to land-based exercise.
• +3 more outcomes

Segments9 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• BRP-SystemscoreTechnology or IntegrationBRP-Systems is Yoump's booking technology partner, powering the online booking and ticketing system at boka.yoump.se. This platform handles all online reservations including jump time slots, class registrations, camp bookings, party reservations, and group bookings. The integration enables per-slot pricing, park-specific availability management, and customer account functionality. This is a core operational technology partnership enabling Yoump's direct-to-consumer e-commerce model.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Sky Zone: Largest global trampoline park franchise with hundreds of locations worldwide. A broad incumbent shaping category expectations; Yoump competes with the same fundamental product and family-leisure customer.
• SuperPark: Nordic-origin (Finland) indoor activity park chain offering trampolines among many other activities. Direct Nordic incumbent overlap with broader indoor active-play positioning, particularly relevant given Yoump's Nordic-leader claim.

Direct peers

• Gravity Trampoline Parks: UK-based chain of multi-attraction trampoline parks with similar all-ages positioning, group/party offerings, and café operations. Closest direct international peer in business model and target customer.
• Bounce (Bounce Inc / Bounce UK): Global trampoline and active-play park operator with parks in the UK, US, and Australia offering similar jump sessions, parties, and group events; same core product and customer as Yoump.
• Flip Out: Multi-country trampoline park chain (UK/Australia/etc.) operating a comparable mix of jump arenas, parties, classes, and group events, with franchised and owned sites — a direct comparable for chain economics.

Emerging players

• Urban Air Adventure Park: US-based family adventure and trampoline franchise expanding attractions beyond trampolines. Comparable in targeting families and adding complementary attractions, though operating in a different geography.
• Boulders Climbing Centers (Nordic): Nordic indoor climbing and active lifestyle center operator. Adjacent category competitor for active-leisure family and adult customers, including birthday/event demand.
• O'Learys (NO): Nordic family entertainment center chain combining dining with active play. Adjacent competitor for the same family birthday and group event budgets, particularly in Sweden and Norway.

Others

• BRP-Systems: Booking and leisure-management software vendor; Yoump's named technology partner powering boka.yoump.se. Relevant as an ecosystem/technology peer rather than a demand-side competitor.

Regional players

• Trampolin Skydive (multiple regional operators): Sweden-based trampoline and active play operators competing directly in the same domestic market as Yoump. Relevant as a same-geography competitor for share of family leisure spend.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCp6pdmyLJ4ufrvoinr1Aq8A
• Facebookfacebook.com/youmpsverige
• Instagraminstagram.com/yoump.se
• TikToktiktok.com/@youmpsverige

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yoump