Hotex
Hotex is a Greek hospitality technology integrator serving 200+ hotels and healthcare facilities with Unify/OpenScape unified communications, Dormakaba electronic locks, Cetis/Bittel guest phones, and iRiS mobile applications across Greece and the Greek Islands.
- Company typePrivate
- Founded2013
- HeadquartersAthens, Greece
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Hotex does
Hospitality Technology Experts PC (Hotex), founded in 2013 and headquartered in Agia Paraskevi, Athens, is a Greek specialised system integrator serving hotels, resorts, and healthcare facilities with telecommunications, electronic access control, networking infrastructure, and mobile hospitality applications. The company was established following 20 years of operation as the hospitality division of UNIFY (formerly Siemens), inheriting an existing Greek hotel customer base that now exceeds 200 properties across Greece and the Greek Islands. Its product portfolio centres on the Unify/OpenScape unified communications platform (OpenScape Business for 80–250 room properties, OpenScape 4000 for 250–12,000 user deployments), Dormakaba/ILCO/Saflok electronic RFID and BLE-enabled hotel locks, Cetis/Bittel/Teledex guest-room telephones, Juniper and Extreme Networks networking, and the iRiS suite of mobile guest-engagement applications, supported by proprietary integration modules such as HSC Connect (PBX-to-PMS middleware), HSC Attendant Console, and HSC HotSpot guest internet management with Micros Fidelio integration.
Hotex operates as a value-added reseller and integrator rather than a product company, earning revenue from hardware resale (telephony, locks, smart cards, networking equipment), professional services (design, cabling, installation), recurring 24/7 technical support and maintenance contracts, and managed mobile hospitality applications. Pricing is quote-based and project-specific, bundled into multi-year agreements that scale with property size from small boutique hotels to large international chains such as Starwood, InterContinental, Crowne Plaza, Holiday Inn, Grecotel, Aldemar, Robinson Club, and Grande Bretagne. The company also targets the healthcare vertical with HiMed IP-Nurse Call and OpenScape Health Station solutions for clinical workflows and EMR point-of-care access.
The business operates with a lean team of 1–10 employees, maintains no external institutional funding, and depends on authorisations with Unify, Dormakaba, Cetis, Bittel, TigerTMS, iRiS, Juniper, Extreme Networks, PSE, and Cisco (CCNA) to deliver its offerings. Distribution is exclusively direct enterprise sales across a single country market, supplemented by trade show participation (HoReCa 2017, Xenia 2019) and a corporate website (hotex.gr). No acquisitions, leadership changes, or restructuring events are recorded in the available data.
Hotex firmographics
Firmographics- Name
- Hotex
- Legal name
- Hospitality Technology Experts PC (HOTEX)
- Website
- https://hotex.gr
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hotex is a Greek hospitality technology integrator serving 200+ hotels and healthcare facilities with Unify/OpenScape unified communications, Dormakaba electronic locks, Cetis/Bittel guest phones, and iRiS mobile applications across Greece and the Greek Islands.
- Ownership category
- akta.pro rank
Hotex industry classification
Industry- Product category
- Hospitality Telecommunications and Security Integration
- NAICS
- Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Facilities Support Services (5612)
- SIC
- Services-Computer Integrated Systems Design (7373), Computer Communications Equipment (3576), Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Hotel Program Management (Corporate Lodging) (THAKAMAI)
- akta.pro secondary industries
- Amenities, Value-Adds & Service Level Agreements (Breakfast, Wi‑Fi, Parking, etc.) (THACAGAK), Workplace Technology & Smart Office Support (Room Booking Systems, IT/AV Liaison) (IMAIALAK), Integrated Full-Service Hotel Complexes (Mixed-Use) (THAGAAAL)
Keywords
Where Hotex is headquartered
LocationHeadquarters
- HQ city
- Athens
- HQ country
- Greece
- HQ region
- Europe
Offices1 record
Markets served
Hotex business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Telecommunications Systems and Hardware: Sale and installation of hotel telecommunications systems including VoIP phone systems, DECT wireless phones, admin phones, and related hardware. Revenue generated from equipment sales, installation services, and ongoing maintenance contracts.
- Electronic Hotel Locks and Access Control: Sale and installation of electronic hotel locks (RFID, mobile access), smart cards, and access management systems from partners including Dormakaba, Kaba, and ORBITA brands.
- Network Infrastructure Solutions: Design and installation of cabling infrastructure, WiFi systems, and networking equipment for hotels including structured cabling, guest internet, and building-wide Ethernet/WiFi solutions.
- Mobile Hospitality Applications: Implementation and support of iRiS mobile hospitality applications including guest valet, concierge, spa, food & beverage, and brand apps for hotel guests.
- Technical Support and Maintenance: 24/7 on-site support, maintenance, and service support for installed systems with one help desk and cross-trained engineering team.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise hotel solutions - quote-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Hotex product offering
Product offeringCore offering
Hotex supplies, installs, and supports integrated hospitality technology solutions across Greece, including Unify/OpenScape phone systems, Dormakaba electronic hotel locks, RFID smart cards, WiFi and structured cabling infrastructure, and iRiS mobile guest engagement applications. The company acts as a single point of contact for hotels and healthcare facilities, providing 24/7/365 on-site support from one cross-trained engineering team and one help desk. Solutions are sold as multi-year, quote-based projects combining hardware, professional installation, and recurring maintenance services.
Product overview
Hotex is a hospitality technology integrator providing a comprehensive portfolio of products and solutions for hotels and healthcare facilities in Greece. The core offering includes hotel guest phones (Bittel, Teledex, Telematrix brands), hotel admin phones (OpenScape/Unify desk phones and DECT devices), electronic hotel locks (Dormakaba/ILCO/Saflok RFID and mobile access locks, ORBITA locks), and hotel smart cards. These are complemented by mobile hospitality applications (iRiS suite), communication systems (OpenScape Business for small hotels, OpenScape 4000 for large properties), and various add-on modules including HSC Connect for PMS integration, HSC Attendant Console for switchboard operations, HSC HotSpot for guest internet access, nurse call systems (HiMed), room displays, energy savers, in-room safes, and media casting solutions. The company also provides cabling infrastructure and networking services. Hotex operates as a Unify Partner offering the complete OpenScape/Hipath portfolio alongside Dormakaba locking solutions and iRiS mobile applications.
Differentiator
Problem solved
Functional benefit
Products and services
- Hotel Guest Phones Hospitality guest-room telephones from brands including Bittel, Cetis, Teledex, Telematrix, and TeleMatrix for hotel rooms. Includes analog, VoIP, corded, and cordless configurations with features such as speakerphones, Bluetooth, NFC, and USB charging.
- Hotel Admin Phones Administrative IP desk phones for hotel staff and offices, including the OpenScape Desk Phone family (CP100, CP200, CP205, CP400, CP600/CP600E), OpenStage series (15, 40, 60, 80), and OpenScape DECT Phone SL5.
- Electronic Hotel Locks Electronic hotel locking solutions from Dormakaba including ILCO and Saflok brands, with RFID, BLE mobile access, and access management software, plus ORBITA RFID lock models, wall access locks, sliding door locks, cabinet locker locks, and vacation rental lock systems.
- Hotel Smart Cards RFID and smart card solutions for hotels including access cards, hotel key cards, ID cards, membership cards, and loyalty cards printed in cooperation with major manufacturers.
- iRiS Mobile Hospitality Applications Mobile applications including iRiS Guest Valet, iRiS Spa, iRiS Concierge, iRiS Food & Beverage, iRiS BrandApp, and Hospitality Service Center Mobile for hotel guest engagement and hotel service delivery.
- OpenScape Business Communications Systems IP-based unified communications platform for small and medium-sized hotels (80-250 rooms) delivering voice, conference services, voicemail, messaging, mobility, multimedia contact center, and presence functionality.
- OpenScape 4000 Communications Systems Hybrid TDM/IP-PBX communications platform for large hotels (250-12,000 users) bridging legacy digital communications to IP-based unified communications with active-standby dual node architecture.
- OpenScape Voice Next-generation 100% SIP-based enterprise VoIP solution with carrier-grade reliability supporting up to 100,000 users per node with active-active server architecture and 100% call failover.
- HiPath Cordless IP DECT over IP solution for Unify IP platforms, providing mobile voice communications over Voice over IP infrastructures using SIP protocol for hospitality staff mobility.
- HSC Connect Hotel application server bridging PBX and front office systems (PMS) with check-in/check-out integration, call cost determination, wake-up services, room status entry, minibar tracking, and multilingual voicemail prompts.
- HSC Attendant Console Hotel-specific switchboard system for control of external/internal calls, guest status display, service request management, and wake-up calls. Compatible with HiPath 4000, OpenScape 4000, HiPath 3000, OpenScape Office, and OpenScape Business.
- HSC HotSpot Internet access management solution enabling timed and download-limited guest internet access with customizable billing, multilingual support (21 languages), and PMS integration, EU data retention compliant.
- Hotel WiFi Internet Solutions Secure wired and wireless networking solutions based on 802.11ac Wave 2 technology with VoWiFi, GeoFencing, Location Tracking capabilities, and 7x24x365 non-stop operations support.
- Cabling Infrastructure & Data Center Networking Structured cabling solutions supporting Cat5, Cat5e, Cat6, coax, and fiber networks for voice, data, video, and other media transmission up to 10-gigabit speeds.
- HiMed IP-Nurse Call Future-oriented communication solution for hospitals enabling clinical access and integration with Hospital Information Systems at the point of care.
- OpenScape Health Station Unified terminal at the point of care improving patient and clinician access to information and services in healthcare settings.
- Mediacast In-Room Entertainment In-room entertainment solution enabling guests to mirror and stream content from mobile devices to in-room TV via Miracast and Airplay with wired and wireless charging options.
- Saflok Quantum Pixel Electronic Lock RFID electronic lock with concealed electronics, Bluetooth Low Energy mobile access, and Saflok System 6000 access management software integration; latest addition to dormakaba's Quantum Series of RFID electronic locks.
- 24/7 Technical Support and Maintenance Services Round-the-clock (24 hours a day, 365 days a year) on-site support, maintenance, and service support for installed systems, delivered through one help desk and a cross-trained engineering team serving the Greek hotel and healthcare market.
Quantifiable outcome
- Lower total costs through single vendor approach vs. outsourcing to multiple companies
- +2 more outcomes
Companies that use Hotex
Customer profileNamed customers14 records
Segments2 records
Ideal customer profiles2 records
Hotex technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature5 records
Hotex partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, major and supporting.
- Cetis GroupcoreDistribution partner for Cetis Group unifying Teledex, Telematrix and Scitec telephone brands. Hotex serves as authorized distributor in Greece for these hospitality telephone products. Cetis is recognized as the world's number one manufacturer of guest-room telephones with products installed in 126 countries.
- UNIFY (formerly Siemens)coreMaster Openscape Business and Professional Openscape 4000 / HiPath 4000 partner. Hotex installs and supports all core telecommunication products including telephone systems, call management/voicemail systems, and building-wide Ethernet/WiFi infrastructure as an authorized Unify partner.
- Dormakaba (Kaba Lodging)coreAuthorized reseller and installer of Dormakaba electronic hotel locks including ILCO and Saflok product brands. Products include RFID locks, mobile access solutions, access management software, and Saflok Quantum series locks.
- BittelmajorAuthorized reseller of Bittel hospitality telephones including UNOMedia, NEO series, and Jacob Jensen telephone lines with features for hotel guest communication.
- TigerTMSmajorPartner for TigerTMS hotel call accounting and call management solutions including TigerTMS Hotel PRO, iLink iCHARGE PRO, and TIGER InnOvation 2020 voice mail systems.
- iRiS (TigerTMS)majorPartner for iRiS mobile hospitality applications including Guest Valet, Spa, Concierge, Food & Beverage, and BrandApp solutions for hotel guest engagement.
- Juniper NetworkssupportingNetworking equipment partner for secure wired and wireless network infrastructure solutions in hotel environments.
- Extreme NetworkssupportingNetworking infrastructure partner for hotel network solutions providing enterprise-grade switching and wireless capabilities.
- PSEmajorPartner for HSC HotSpot internet access solutions providing timed and download-limited guest internet access with customizable billing, multilingual support, and PMS integration capabilities.
- Cisco (CCNA Certification)supportingTechnical certification and networking expertise partnership with Cisco for enterprise network design and implementation capabilities.
Scale indicators7 records
Recent moves6 records
Expansion highlights4 records
Hotex competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Hotex social profiles
Digital presenceHotex compliance and trust
Trust signalCompliance12 records
Hotex financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hotex leadership team
Management profileNumber of profiles
Profiles1 record
Hotex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hotex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hotex
What does Hotex do?
Hotex supplies, installs, and supports integrated hospitality technology solutions across Greece, including Unify/OpenScape phone systems, Dormakaba electronic hotel locks, RFID smart cards, WiFi and structured cabling infrastructure, and iRiS mobile guest engagement applications. The company acts as a single point of contact for hotels and healthcare facilities, providing 24/7/365 on-site support from one cross-trained engineering team and one help desk. Solutions are sold as multi-year, quote-based projects combining hardware, professional installation, and recurring maintenance services.
Is Hotex a public or private company?
Hotex is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hotex founded?
Hotex was founded in 2013. It employs 1 to 10 people.
Where is Hotex based?
Hotex is headquartered in Athens, Greece, in the Europe region.
How does Hotex make money?
Five revenue lines are on record. Telecommunications Systems and Hardware is the primary driver. The others are electronic Hotel Locks and Access Control, network Infrastructure Solutions, mobile Hospitality Applications and technical Support and Maintenance.
Does Hotex have an API?
No public API is recorded for Hotex.
What industry is Hotex in?
Hotex's product category is Hospitality Telecommunications and Security Integration. Its primary akta.pro industry code is THAKAMAI, Hotel Program Management (Corporate Lodging), with a secondary code of THACAGAK, Amenities, Value-Adds & Service Level Agreements (Breakfast, Wi‑Fi, Parking, etc.). Its NAICS code is 54151 and its SIC code is 7373.