What Wildcare does

Wildcare Ltd is a UK-based specialist e-commerce retailer and distributor of wildlife monitoring, ecology, and habitat management products, headquartered in Longborough, Gloucestershire. Founded in 2001, the company serves ecologists and environmental consultants, construction companies and developers, governmental bodies, academic institutions, schools, and wildlife enthusiasts across the UK and Europe. Its core product portfolio centres on bat detection and recording equipment from manufacturers including Wildlife Acoustics, Elekon, Pettersson, Titley Scientific, and Batbox, complemented by an extensive range of wildlife habitat boxes (bat boxes, bird boxes, hedgehog houses, dormouse boxes, bee habitats) and survey equipment for protected species such as badgers, amphibians, reptiles, and small mammals. The catalogue spans more than 300 SKUs ranging from under £10 for basic accessories to over £5,000 for professional-grade full-spectrum bat monitoring systems.

Wildcare operates a multi-channel distribution model anchored on its wildcare.co.uk storefront, with next-day UK delivery for orders placed before 2:00pm and a dedicated European customer section supporting international shipping. The company holds the only authorised European service and repair centre designation for Wildlife Acoustics bat recorders, providing it with exclusive after-sales service capability for a leading professional brand. Beyond product sales, the company runs a short-term equipment hire programme with delivery and collection for bat detectors and ecological monitoring tools, addressing professional users who require intermittent access to capital-intensive equipment. Additional revenue streams include professional repair and servicing of bat detectors and bioacoustics monitoring products from multiple manufacturers.

The business model is primarily transactional e-commerce with one-time product sales, supplemented by usage-based equipment rental and professional repair services. Wildcare serves a horizontally segmented customer base through trade accounts for professional buyers, leveraging in-house ecologist expertise for product selection advice and survey methodology support. The company employs 11-50 staff, is privately held with no parent organisation or disclosed institutional investors, and has no public funding rounds, M&A activity, or leadership changes in the available record.

Name

Wildcare

Legal name

Wildcare Ltd

Website

https://wildcare.co.uk

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Wildcare is a UK-based specialist e-commerce retailer distributing wildlife monitoring equipment, bat detectors, and habitat products to ecologists, construction firms, government bodies, and conservation organisations across the UK and Europe.

Ownership category

akta.pro rank

Product category

Wildlife Monitoring & Ecology Equipment

NAICS

Pet and Pet Supplies Retailers (45991), Pet and Pet Supplies Retailers (459910)

SIC

Retail-Misc General Merchandise Stores (5399)

akta.pro primary industry

Bird Supplies Retail (CRALAHAK)

akta.pro secondary industries

Bat Removal & Exclusion (HSAMACAG), Animal Identification & Tracking Devices (Microchips, RFID, Tags, Scanners) (HLAMAFAL)

Keywords

• Wildlife monitoring equipment
• Bat detectors and recorders
• Wildlife nest boxes
• Ecological survey supplies
• Habitat management products

Headquarters

HQ city

Longborough

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: One-time sales of wildlife monitoring equipment, nest boxes, survey tools, and accessories through e-commerce platform. Products range from budget items under £10 to professional equipment costing thousands of pounds.
2. Equipment Rental: Short-term hire of bat detectors and ecological monitoring equipment, including delivery and collection service. Rental includes pre-checked, calibrated units from their hire fleet.
3. Repair & Servicing: Professional repair and maintenance services for bat detectors and bioacoustics monitoring products, including authorised Wildlife Acoustics service centre for Europe.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Wildcare supplies specialist wildlife and ecology products, including bat detectors and static bat recorders, an extensive range of wildlife nest boxes (bats, birds, dormice, hedgehogs, insects, red squirrels), and ecological survey equipment for protected species monitoring. It also provides bat detection and acoustic monitoring equipment for hire with delivery, and operates an authorised European repair and service centre for Wildlife Acoustics bat recorders.

Product overview

Wildcare is a specialist wildlife and ecology supplies company offering a comprehensive portfolio of products and services for ecologists, conservation projects, the construction industry, and wildlife enthusiasts. The core offering centres on bat detection and monitoring equipment (handheld detectors and static bat recorders from brands like Wildlife Acoustics, Titley Scientific, Elekon, Pettersson, and Batbox), supplemented by an extensive range of wildlife habitat boxes (bat boxes, bird boxes, hedgehog houses, dormouse boxes, bee habitats) and ecological survey equipment for various protected species. The company also provides equipment hire and repair services, including as the only authorised European service centre for Wildlife Acoustics products. Additional offerings include trail cameras, thermal imaging, binoculars, lighting equipment, fencing, and habitat management supplies. The portfolio is organized around physical wildlife monitoring and habitat products rather than a unified software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Bat Detectors and Recorders A comprehensive range of bat detection and recording equipment including handheld detectors and passive/static bat recorders for real-time monitoring and long-term unattended surveys, using heterodyne, frequency division, zero-crossing, time expansion, and full-spectrum technologies. Sold to professional ecologists, bat workers, and researchers undertaking protected species surveys.
• Handheld Bat Detectors Portable bat detectors providing instant audio feedback for live bat echolocation monitoring, suitable for active use such as walking transects, emergence surveys, and roost visits by professional ecologists and bat workers.
• Static Bat Recorders Passive bat recording devices for long-term unattended monitoring over multiple nights, weeks, or months, recording bat calls directly onto SD cards for office-based analysis by professional ecologists and bat workers.
• Bat Detector Accessories Accessories for bat detectors including cases, SD cards, battery chargers, microphones, extension cables, and security cables, supplied to bat workers and ecologists using handheld detectors and static recorders.
• Bat Handling Equipment Professional bat handling equipment including handling gloves, weighing scales, bat bags, and callipers for safe and ethical bat surveying, for licensed bat workers and ecologists.
• Bat Recording Analysis Software Software including Kaleidoscope and Batsound for accurate measurement of bat call parameters and reliable species identification from recorded data, for professional ecologists analysing passive bat recordings.
• Bat Excluders Professional bat exclusion devices including Pro-cone and Batcone-2 Pro excluders for legally removing bats from buildings where licences are held, used by licensed ecologists and pest-management professionals.
• Bat DNA Identification and Analysis DNA collection kits for bat species identification and genetic analysis, used by professional ecologists and researchers for protected species confirmation.
• Roost Survey Equipment Equipment for roost assessments, hibernation checks, and activity surveys including endoscopes, high-powered torches, species ID guides, and inspection mirrors, used by professional bat workers and ecologists.
• Bat Boxes and Roost Access Products Bat boxes and roost access tiles, bricks, and panels for trees and buildings, including built-in integrated bat boxes, surface-mounted boxes, tree-mounted boxes, colony and maternity roosts, hibernacula, and access tiles, supplied to construction firms and conservation organisations.
• Bird Boxes and Nesting Solutions Comprehensive range of bird boxes, nest bowls, and specialist nesting solutions including building-integrated boxes, wall-mounted boxes, general purpose boxes, and species-specific designs for swifts, sparrows, swallows, owls, and raptors, for construction firms, conservation bodies, and gardeners.
• Wildlife Habitat Boxes Habitat provision products including nest boxes and habitats for various species including bats, birds, bees, dormice, hedgehogs, insects, red squirrels, house martins, owls, and raptors, supplied to construction firms, conservation bodies, educational institutions, and garden hobbyists.
• Ecological Monitoring Equipment Specialist monitoring and survey equipment for various species including badgers, amphibians, reptiles, dormice, hedgehogs, small mammals, water voles, crayfish, and entomology surveys, used by ecologists and conservation researchers.
• Trail Cameras Camera traps for monitoring wildlife activity including badger setts, otter holts, and general site usage, used by ecologists, conservation organisations, and wildlife enthusiasts.
• Binoculars, Scopes and Thermal Imaging Wildlife observation equipment including binoculars, scopes, lenses, and thermal imaging devices for wildlife watching and monitoring, used by ecologists, conservation organisations, and wildlife enthusiasts.
• Torches and Lighting Field lighting equipment including torches and head torches for nocturnal wildlife surveys, used by bat workers, ecologists, and conservation researchers.
• Equipment Hire and Repair Services Short-term rental of bat detectors and ecological monitoring equipment with delivery and collection, plus expert repairs and servicing. Wildcare operates as the only authorised service and repair centre in Europe for Wildlife Acoustics bat recorders, serving ecologists, bat workers, and researchers.
• Fencing and Habitat Management Wildlife fencing, gates, habitat creation tools, tree protection, weed control, wildflower seeds, and general tools and equipment for habitat management, used by conservation organisations, landowners, and grounds maintenance teams.

Quantifiable outcome

• 87% positive review rating with 236 five-star reviews on Reviews.co.uk
• +1 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and major.

• Wildlife AcousticscoreTechnology or IntegrationWildlife Acoustics is the primary brand for bat recorders and bioacoustics monitoring equipment sold by Wildcare. Wildcare is the only authorised service and repair centre in Europe for Wildlife Acoustics products, providing them with exclusive after-sales service capability for this key brand.
• SchweglercoreTechnology or IntegrationSchwegler is a leading manufacturer of wildlife nest boxes and habitat products, with Wildcare stocking 92+ Schwegler products across bat boxes, bird boxes, and insect habitats. Schwegler's Woodcrete and professional-grade construction aligns with Wildcare's ecological consulting and construction industry customer base.
• Vivara PromajorTechnology or IntegrationVivara Pro supplies building-integrated bird boxes and wildlife habitat products, with Wildcare stocking 53+ Vivara Pro products including swift boxes, sparrow terraces, and bat boxes designed for construction integration.
• ElekoncoreTechnology or IntegrationElekon manufactures the Batlogger range of bat detectors and recorders, with Wildcare stocking the full Elekon product line including Batlogger M, A2, C2, A+, C, and WE X models plus accessories.
• Titley ScientificcoreTechnology or IntegrationTitley Scientific produces Anabat bat detectors and Chorus wildlife recorders, with Wildcare distributing the complete range including Anabat Scout, Walkabout, Express, Swift, and Ranger models.
• PetterssonmajorTechnology or IntegrationPettersson manufactures high-end ultrasound microphones and bat detectors including the D500X and D240X time expansion detectors, D1000X, and the u256 USB ultrasound microphone.
• Green&BluemajorTechnology or IntegrationGreen&Blue produces innovative wildlife habitat products including the award-winning Bee Brick, Bee Block, and BatBlock designed for integration into buildings and gardens. Wildcare highlights their award-winning Bee Brick specifically on the homepage.
• HabibatmajorTechnology or IntegrationHabibat supplies building-integrated bat boxes and habitat solutions, with Wildcare stocking 9+ Habibat products designed for integration into new build and renovation projects.
• IbstockmajorTechnology or IntegrationIbstock manufactures brick-integrated wildlife habitat products including bat access bricks, swift boxes, and sparrow boxes designed for seamless integration into brickwork construction.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Titley Scientific: Manufacturer of Anabat bat detectors and Chorus wildlife recorders stocked by Wildcare. Operates its own distribution channels to ecological consultants in Australia, the UK, and elsewhere, overlapping in target customer and product category.
• NHBS (Natural History Bookservice): UK-based retailer supplying wildlife survey equipment, ecological books, and field gear to ecologists and conservationists. Highly comparable business model, customer segments, and product overlap on bat detectors and survey kit.
• Pettersson Elektronik AB: Swedish manufacturer of high-end ultrasound microphones and time-expansion bat detectors (D500X, D240X). Comparable specialist bat detection products, partially distributed through Wildcare.
• Wildlife World: UK manufacturer and supplier of wildlife products including bird boxes, bat boxes, and insect habitats. Competes directly with Wildcare's Schwegler/Vivara Pro/Habibat product lines, often at the same trade and retail customers.
• Wildlife Acoustics: US-based manufacturer of Song Meter bat recorders and bioacoustics equipment — the same brand whose products Wildcare distributes and services in Europe. Functions both as supplier and as a competitor (direct sales bypass possibilities).
• CJ Wildlife: Major UK-based mail-order and online retailer of wildlife products including nest boxes, feeders, and bird care items. Direct competitor on the habitat box side of the catalogue and shares garden/wildlife enthusiast customer base.
• Schwegler Vogel- und Naturschutzprodukte: German manufacturer of professional Woodcrete nest boxes and wildlife habitats; one of Wildcare's largest stocked brands. Direct competitor/partner on the integrated habitat box side of the portfolio.
• Elekon AG: Swiss manufacturer of the Batlogger range of bat detectors whose full range Wildcare distributes. Direct comparison on professional bat detection equipment for ecological surveys.

Others

• Bat Conservation Trust: UK charity promoting bat conservation; indirectly comparable because it drives end-user training, accreditation, and equipment demand that Wildcare's professional customers respond to.

Emerging players

• Batbox Ltd: UK-based manufacturer of heterodyne and time-expansion bat detectors, with smaller product line. Overlaps on entry-level and mid-range bat detectors sold to amateur and professional users.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wildcare