Department of Design

What Department of Design does

Department of Design is a privately held, for-profit entity self-described as specializing in visual and design solutions with a focus on brand and product development. Its stated differentiator is a human-centered design methodology applied to real-world client challenges. The firm is micro-scale, with 1-10 employees and a registered footprint in Baton Rouge, United States. Its web presence at departmentof.design currently resolves only to a verification/loading page, and pricing is explicitly not publicly disclosed.

The only substantive commercial evidence in the supplied data is a 2021 collaboration through the Evanisko Project at Penn State's Stuckeman School, in which first-year graphic design students partnered with Penn State Votes and Penn State University Libraries on semester-long human-centered design projects intended to connect the campus community with nonpartisan election resources. It is unclear whether this engagement was a paid client engagement of Department of Design or an independent academic initiative; the source attribution chain and absence of revenue, contract, or fee data leave the commercial nature unresolved. There is no disclosed product suite, proprietary technology stack, app, or API.

The business model is not articulated in the input: no pricing model, revenue mechanics, customer segments, or go-to-market motion is documented. No funding rounds, ownership structure, management team, or office locations beyond the Baton Rouge city tag are disclosed. As a result, the firm's actual commercial operations, revenue base, and market positioning cannot be verified beyond its self-described focus on visual and design solutions.

Name

Department of Design

Legal name

Department of Design

Website

https://departmentof.design

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Design Services

NAICS

Graphic Design Services (541430)

akta.pro primary industry

Industrial/Product & Furniture Design (BPAHAKAM)

akta.pro secondary industry

Corporate Learning & Training Content Development (EDAGAKAC)

Keywords

• Brand design services
• Visual design solutions
• Product design development
• Creative design studio
• Graphic design services

Headquarters

HQ city

Baton Rouge

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations

Core offering

Department of Design is a small for-profit design firm specializing in visual and design solutions, with a focus on brand and product development. The company operates from Baton Rouge, United States, and has been involved in collaborative human-centered design projects, including semester-long initiatives with Penn State's Stuckeman School and partners such as Penn State Votes. The firm's website currently displays only a verification/loading page, limiting visibility into its commercial offerings.

Differentiator

Problem solved

Functional benefit

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and flagship.

• Penn State VotescoreStrategic or Co-development Partner · 1 January 2021First-year graphic design students at Penn State's Stuckeman School collaborated with Penn State Votes on a semester-long project. Students researched how the Penn State community accesses voting information and created digital advertisements designed to connect students with nonpartisan election resources.
• Penn State University LibrariescoreStrategic or Co-development PartnerPenn State University Libraries supported the Evanisko Project collaboration, providing resources and infrastructure for the student design initiative focused on connecting the university community with voting information.
• The Evanisko ProjectflagshipStrategic or Co-development PartnerThe Evanisko Project, established in 2021, showcases student creativity while solving real campus challenges through human-centered design. It supports semester-long collaborative projects between Penn State Stuckeman School design students and campus partners like Penn State Votes.

Broad incumbents

• IDEO: Global design and innovation consultancy best known for pioneering human-centered design methodology. Comparable because the subject firm explicitly anchors its value proposition on human-centered design, the same heritage discipline IDEO commercialized at scale.
• Pentagram: Independent design consultancy with multi-disciplinary partner studios across identity, product, and editorial design. Comparable as a peer design firm operating in the same brand and visual design category.

Direct peers

• Lippincott: Brand strategy and design consultancy working at the intersection of brand identity and product/experience design. Comparable to a design studio offering brand and product development services.
• Frog Design: Product design and brand consultancy that combines human-centered research with brand and product development. Directly comparable in the 'brand and product development' framing used by Department of Design.
• RKS Design: Product design and innovation consultancy with a human-centered research practice. Comparable on both the product development and human-centered methodology dimensions.
• Smart Design: Product and brand design consultancy that integrates human-centered research with brand and product development, closely mirroring the subject's stated scope.
• Landor & Fitch: Brand consulting and design firm with explicit capabilities in brand strategy and visual identity. Comparable on the 'brand development' axis of the subject's offering.

Emerging players

• Manual: Boutique brand and design studio with comparable scope across brand identity, visual design, and product-adjacent creative work; a reasonable peer for a small design firm positioning around brand and product development.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/departmentofdesign

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Department of Design