What Lonas Lorenzo does

Lonas Lorenzo is a Mexican textile architecture company founded in 1982 and headquartered in Guadalajara, specializing in the design, engineering, fabrication, and installation of large-span architectural membrane structures. The company works across four primary membrane systems — PVC (polyester coated with PVC/PVDF), PTFE (fiberglass with Teflon coating), ETFE (ethylene tetrafluoroethylene), and Serge Ferrari Soltis mesh using Précontraint technology — delivering lightweight, translucent, and durable building envelopes that substitute for conventional concrete, steel, and glass construction at large spans. Project applications span sports stadiums, commercial retail centers, government and cultural infrastructure, aviation hangars, industrial/energy facilities, and hospitality venues. Notable achievements include the first ETFE structure in Latin America (Plaza Nativa, Monterrey, 2014), the 50,000 m² Estadio Chivas Omnilife roof (2010), and the BC Place retractable roof in Vancouver delivered with Hightex.

The company operates a project-based, sales-led business model in which revenue is generated through one-time project fees for custom-designed and engineered membrane installations. Go-to-market relies on direct engagement with enterprise clients, government entities, architects, and developers, anchored by an in-house design studio and supported by offices in Guadalajara, Crystal River (Florida), and Santiago (Chile). International market reach is extended through an alliance network covering Central America (Crearquitectura, Guatemala), South America (Sobresaliente Tensoestructuras, Uruguay), Europe (Tent Module, Ukraine), and North America/global projects through a sister entity, Big Span Structures LLC. A strategic materials partnership with Serge Ferrari provides access to proprietary Précontraint technology and Texyloop recycling used across the majority of delivered projects. The company self-describes as the leader in textile architecture in Mexico with a strong presence across Central and South America.

Name

Lonas Lorenzo

Legal name

Lonas Lorenzo

Website

https://lonaslorenzo.com.mx

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Lonas Lorenzo is a Mexican textile architecture firm founded in 1982 that designs, engineers, fabricates, and installs architectural membrane structures (PVC, PTFE, ETFE, mesh) for sports venues, commercial centers, government infrastructure, industrial facilities, and aviation projects across Latin America and select international markets.

Ownership category

akta.pro rank

Product category

Architectural Membrane Construction Services

NAICS

Commercial and Institutional Building Construction (236220), Architectural, Engineering, and Related Services (5413)

SIC

Plastics Products, Nec (3089)

akta.pro primary industry

Sports & Recreation Facility Construction (Stadiums, Arenas, Community Centers) (IMAFACAI)

Keywords

• Architectural membrane construction
• Tensile membrane structures
• Textile architecture fabrication
• Large-span roofing systems
• ETFE membrane installation

Headquarters

HQ city

Guadalajara

HQ country

Mexico

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Membrane Architecture Projects: Lonas Lorenzo generates revenue through the design, engineering, fabrication, and installation of custom architectural membrane structures on a project-by-project basis. Revenue is earned as one-time project fees, typically involving large-scale commercial, sports, cultural, government, and industrial construction projects. The company participates in full project cycles or specific segments depending on client needs.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Lonas Lorenzo designs, engineers, fabricates, and installs custom architectural membrane structures using PVC, PTFE, ETFE, and mesh materials for roofs, facades, and large-span enclosures. The company delivers 360° project participation from concept design through execution and maintenance, targeting sports stadiums, commercial centers, cultural venues, industrial facilities, and aviation infrastructure across Mexico, the Americas, and selective international markets.

Product overview

Lonas Lorenzo is a manufacturer and installer of architectural textile membranes, operating as the leader in Textile Architecture in Mexico with over 40 years of experience since 1982. The company's product portfolio centers on four main membrane material types: PVC (polyester fabric coated with PVC/PVDF), ETFE (ethylene tetrafluoroethylene), PTFE (glass fiber with Teflon coating), and Mesh/Soltis products. These materials are offered as both standalone products and as part of complete project solutions that include design, engineering, manufacturing, installation, and maintenance services. Projects span sports venues (stadiums, arenas, velodromes, swimming pools), commercial centers (shopping malls, plazas), facades, hangars and airports, fair and cultural venues, pneumatic structures, and residential/hotel applications. The company operates design studios in Mexico and the USA, with a manufacturing facility in Mexico and a satellite office in Santiago, Chile.

Differentiator

Problem solved

Functional benefit

Products and services

• PTFE Membrane Systems PTFE (Politetrafluoroetileno) architectural membrane composed of woven glass fiber coated with Teflon, used as a highly durable and weather-resistant material for roofing and facade applications across diverse climates. Lonas Lorenzo supplies, engineers, fabricates, and installs PTFE membranes for stadium, commercial, cultural, industrial, and aviation projects. Documented as suitable for stadiums, fair pavilions, and other permanent structures where lifecycle durability is critical.
• ETFE Membrane Systems ETFE (Ethylene Tetrafluoroethylene) architectural membrane supplied as single-layer, inflatable double-layer, or inflatable triple-layer cushion systems. ETFE is highly durable, highly transparent, and very lightweight compared to glass structures. Lonas Lorenzo engineers and installs ETFE systems as a glass-replacement envelope for atria, facades, and distinctive architectural features.
• PVC Architectural Membrane Systems PVC architectural membranes composed of polyester fabric coated with PVC or PVDF, supplied in solid or perforated forms for roofing and facade applications. Available in multiple color options and offering cost-effective alternatives to traditional construction systems with service life exceeding 20 years. Lonas Lorenzo fabricates and installs PVC membranes across commercial, sports, cultural, and industrial projects.
• Soltis Mesh Membrane Systems Soltis 86 and Soltis 88 mesh products by Serge Ferrari used in architectural membrane construction for facades and shading applications. These products combine strength, lightness, dimensional stability, and longevity with optimized perforation that unites transparency with solar control. Soltis 88 is fully recyclable via the Texyloop recycling process.
• Membrane Design and Engineering Services Architectural design and structural engineering services for membrane construction projects, including conceptual design, structural engineering, material selection, and project coordination. Delivered through Lonas Lorenzo's in-house design studios serving enterprise and government clients across Mexico, the Americas, and select international markets.
• Membrane Fabrication and Manufacturing Services Custom membrane fabrication services at the company's manufacturing facility in Guadalajara, Mexico. Membrane fabrication covers PVC, PTFE, ETFE, and mesh materials under Lonas Lorenzo's full-chain vertical integration model, supporting the project's specific structural and architectural requirements.
• Membrane Installation Services Professional on-site installation of architectural membranes, including tensioning systems and structural integration. Lonas Lorenzo crews execute membrane installation globally on enterprise and government projects across Mexico, the Americas, and select international markets.
• Membrane Structure Maintenance Services Scheduled maintenance and cleaning services for architectural membrane structures, provided through partner Sky Cleaners using rope-access height cleaning techniques certified under IRATA and SPRAT standards with biodegradable materials. The maintenance service is positioned as an ongoing requirement for membrane covers to preserve their performance and longevity.

Quantifiable outcome

• First ETFE structure in Latin America — Plaza Nativa, Monterrey (1,600 m², 2014)
• +4 more outcomes

Named customers18 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• CrearquitecturacoreStrategic or Co-development Partner · 1 January 2009Based in Guatemala City, Crearquitectura has been developing lightweight architecture projects since 2009 with backing from Serge Ferrari and Lonas Lorenzo. The company has earned an excellent reputation across Central America, where it is a leader in tensile structure construction for residences, hotels, convention centers, and commercial properties.
• Tent ModuleminorStrategic or Co-development PartnerLonas Lorenzo's European ally is based in Kiev, Ukraine, offering comprehensive services in membrane-based textile architecture. The partnership enables project execution capabilities in the European market.
• Sobresaliente TensoestructurascoreStrategic or Co-development PartnerOperating from Montevideo, Uruguay, Sobresaliente Tensoestructuras engages in all stages of architectural membrane projects. Its team of engineers and architects is trained to design, plan, and coordinate the construction of large covers, custom developments, and textile facades.
• Sky CleanersminorImplementation/ SI/ Consulting PartnerA Mexican company with over 10 years of experience in rope-access height cleaning services. Certified under IRATA and SPRAT standards, using high technology and biodegradable materials. Acts as a trusted ally of Lonas Lorenzo Big Span Structures for providing appropriate maintenance that membrane structures and covers require on a scheduled basis.
• Serge FerraricoreTechnology or IntegrationStrategic materials partner supplying Serge Ferrari branded membranes including PVC Précontraint, Soltis mesh, and 1002/1202/1402 series products used across the majority of Lonas Lorenzo's projects. Serge Ferrari is a world-leading French manufacturer of flexible composite materials for architecture. The partnership provides access to proprietary Précontraint technology and Texyloop recycling process.
• Hightex (UK)minorStrategic or Co-development PartnerCollaborated with Hightex on the BC Place stadium retractable roof project in Vancouver, Canada. Lonas Lorenzo worked with the UK-based tensile structure firm in the fabrication and installation of the iconic 35,500 m² roof using Sefar Tenara material.
• Big Span Structures LLCcoreStrategic or Co-development PartnerBig Span Structures LLC is a US-based tensile architecture firm affiliated with Lonas Lorenzo, involved in multiple international projects including Dangote Pipe Storage (Nigeria), Seoul Olympic Tennis Center (Korea), Petrobras (Brazil), TATA Steel (Canada), NASA Spaceport Florida, and the Live Nation and Verizon Wireless projects in the USA. Operates as a sister entity enabling Lonas Lorenzo to execute large international projects.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hightex Group: European tensile structure specialist with fabrication and installation capabilities across membrane types. Collaborated with Lonas Lorenzo on the BC Place retractable roof (Canada) and is a credible competitor for large-span stadium and architectural membrane projects globally.
• MakMax Australia: Australian tensile membrane specialist designing and fabricating tensile architecture for stadiums, transport hubs, and public spaces. Competes for the same large-span architectural membrane tenders globally and shares Lonas Lorenzo's project-based engineering-led business model.
• Structurflex: New Zealand-headquartered ETFE and tensile membrane specialist with global project execution. Directly comparable in ETFE capability, materials portfolio, and stadium/commercial/transport client base.
• Architen Landrell: UK designer and installer of tensile fabric and ETFE membrane structures for sports, commercial, and transport projects. Overlaps with Lonas Lorenzo in materials, customer segments, and reference-based B2B specification sales.
• Base Structures: UK-based tensile fabric specialist delivering stadium roofs, canopies, and architectural facades. Comparable in project types, materials (PTFE, PVC, ETFE), and project-based sales model to Lonas Lorenzo's sports and commercial stadium practice.
• Big Span Structures LLC: US-based tensile architecture firm operating as an affiliated/sister entity to Lonas Lorenzo, executing major international projects (Dangote, Petrobras, NASA Spaceport, Seoul Olympics, Live Nation, Verizon Wireless). Operates in the same membrane technology space with overlapping customer profiles.
• Birdair Inc. US-based leading tensile architecture firm specializing in membrane roofing and facades (PTFE, ETFE, PVC) for stadiums, airports, and commercial buildings. Birdair has served as design partner on multiple Lonas Lorenzo projects (e.g., Liverpool Mérida, Plaza Galerías Guadalajara) and directly competes for the same marquee North American and international tenders.

Others

• Serge Ferrari: French global manufacturer of flexible composite membranes supplying the Précontraint technology and core membrane series (Soltis mesh, 1002, 1202, 1402) used across Lonas Lorenzo's portfolio. Functions as a key supplier and enabling ecosystem participant rather than a direct project competitor.

Broad incumbents

• Taiyo Kogyo Corporation: Japan-headquartered global leader in membrane structure design, fabrication, and installation with the deepest project portfolio worldwide. Competes for the largest international stadium and expo tenders and represents a much larger incumbent in the same architectural membrane category.

Regional players

• Crearquitectura: Guatemala-based Lonas Lorenzo partner since 2009 and self-described leader in tensile structure construction across Central America. Same materials (Serge Ferrari), overlapping customer profiles, but operates semi-autonomously in a different geographic market under shared technical guidance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/LonasLorenzo_
• Facebookfacebook.com/Lonasenguadalajara
• LinkedInlinkedin.com/company/lonas-lorenzo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lonas Lorenzo