Greater Fairbanks Board of Realtors

What Greater Fairbanks Board of Realtors does

Greater Fairbanks Board of REALTORS is a nonprofit professional real estate trade association headquartered at 1449 Gillam Way, Fairbanks, Alaska, serving a community of more than 285 REALTOR members in the Fairbanks North Star Borough. Founded in 1976 and operating as the local chapter of the National Association of REALTORS (NAR) and Alaska REALTORS, the board functions as the recognized industry voice and standards body for residential brokerage in the Fairbanks market, providing Code of Ethics and Fair Housing training, advocacy representation at federal, state, and local levels, and a REALTOR Political Action Committee (RPAC, established 1969) channeling voluntary member contributions to pro-REALTOR candidates.

The board's core technology is the Paragon MLS platform (provided by ICE Mortgage Technology), accessible via gfbr.paragonrels.com, which members use for property listing management, search, and transaction coordination. Supporting products include a Member Resources Portal linking to Alaska Real Estate Commission resources, The CE Shop for continuing education, and a Governing Documents Library (Bylaws, Policy & Procedures, MLS Rules and Regulations) that codifies member conduct. The board publishes downloadable New Member Application, Member Dues and Fees Information, and New Broker Office Application forms, and routes dues payment through the associationportal.m1.realtor self-service portal. A network of five Platinum Affiliate partners (Cross Country Mortgage, First Rate Financial, Denali State Bank, Residential Mortgage, and Stewart Title Yukon Division) provides mortgage and title services to members.

The business model is recurring subscription driven: annual membership dues and MLS access fees collected from REALTOR members form the primary revenue stream, supplemented by one-time application fees for new members and new broker offices and by affiliate sponsorship. Go-to-market is community-led, growing through peer referrals, networking events, advocacy visibility, and the practical necessity of MLS access for practicing brokers in Fairbanks. The market served is a single metro (Fairbanks North Star Borough), with operations staffed by 1–10 employees and no disclosed plans for geographic, vertical, or product expansion beyond incremental governance updates.

Name

Greater Fairbanks Board of Realtors

Legal name

Greater Fairbanks Board of REALTORS®

Website

https://gfbr.org

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

1–10 employees

Short description

Greater Fairbanks Board of REALTORS is a nonprofit professional real estate trade association serving 285+ REALTOR members in Fairbanks, Alaska. It delivers MLS access via Paragon, continuing education, ethics training, and advocacy as a local chapter of NAR and Alaska REALTORS.

Ownership category

akta.pro rank

Product category

Real Estate Trade Association

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro industry

PRIMARYFSAEAJAG

Real Estate Buyer Representation

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Real Estate Advisory & Brokerage

SECONDARYBPAJAHAN

Association Compliance, Governance & Board Support Services

Business & Public Services/Real Estate Services (Brokerage, Property Management)/HOA/Condominium Association Management

Keywords

• Real estate association
• Multiple listing service
• Professional development training
• Member advocacy services
• Real estate networking

Headquarters

HQ city

Fairbanks

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Dues: Annual dues and fees collected from REALTOR members for membership and MLS access. Fees are outlined in the Member Dues and Fees Information document.
2. MLS Fees: Fees associated with Multiple Listing Service access provided through Paragon platform.
3. Application Fees: One-time fees for new member applications and new broker office applications.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

The Greater Fairbanks Board of REALTORS® is a nonprofit professional association that delivers annual REALTOR membership bundled with access to the Paragon Multiple Listing Service (MLS), continuing education via The CE Shop, Code of Ethics and Fair Housing training, and political advocacy through RPAC. Membership also includes networking events, governing documents, and access to a directory of affiliate mortgage and title partners serving the Fairbanks North Star Borough.

Product overview

Greater Fairbanks Board of REALTORS is a professional real estate trade association offering a unified suite of member services. The core offerings include the Paragon MLS platform for property listings and transaction management, a Member Resources Portal with access to continuing education through The CE Shop and training materials, and the REALTOR Political Action Committee for political advocacy. Supporting modules include member application forms and a governing documents library. The organization serves 285+ REALTORS in the Fairbanks, Alaska area and connects members to state and national REALTOR associations.

Differentiator

Problem solved

Functional benefit

Products and services

• REALTOR Membership with MLS Access Annual subscription membership for licensed real estate agents and brokers in the Fairbanks area, bundling access to the Paragon MLS platform, continuing education, advocacy representation, and Code of Ethics/Fair Housing training.
• Paragon MLS Platform Access Multiple Listing Service platform providing property listings, search functionality, and transaction management tools for GFBR member REALTORS in the Fairbanks market.
• Continuing Education via The CE Shop Online continuing education courses for Alaska real estate broker and sales license renewal, accessible to GFBR members through a dedicated The CE Shop portal.
• REALTOR Political Action Committee (RPAC) Voluntary political contribution program enabling REALTORS to support pro-REALTOR candidates at federal, state, and local levels through organized advocacy.
• Code of Ethics and Fair Housing Training NAR-aligned ethics and fair housing training required for REALTOR membership compliance, delivered through the board's member resources.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Paragon (ICE Mortgage Technology)coreTechnology or IntegrationParagon MLS platform is the primary technology provider for the Multiple Listing Service, accessible via gfbr.paragonrels.com. Members use Paragon Connect for property search and listing management. This is a core operational partnership essential to board services.
• Cross Country Mortgage (Lisa Phillips)minorGTM or Marketing PartnerPlatinum Affiliate partner. Lisa Phillips at Cross Country Mortgage Fairbanks office. Listed as a platinum affiliate supporter of the board.
• First Rate FinancialminorGTM or Marketing PartnerPlatinum Affiliate partner providing mortgage services to the Fairbanks real estate community.
• Denali State BankminorGTM or Marketing PartnerPlatinum Affiliate partner, Alaska-based financial institution supporting the board.
• Residential MortgageminorGTM or Marketing PartnerPlatinum Affiliate partner providing residential mortgage services to the Fairbanks real estate community.
• Stewart Title Yukon DivisionminorGTM or Marketing PartnerPlatinum Affiliate partner providing title and escrow services to the Fairbanks real estate community.
• National Association of REALTORS (NAR)coreStrategic or Co-development PartnerNational parent organization. The Greater Fairbanks Board is a local chapter providing NAR member services, Code of Ethics training, and advocacy representation at the national level.
• Alaska REALTORScoreStrategic or Co-development PartnerState-level parent organization. The board is affiliated with Alaska REALTORS, providing state-level advocacy, ethics complaint filing, and professional development coordination.
• Alaska Real Estate CommissionminorStrategic or Co-development PartnerState regulatory body overseeing real estate licensing. Board provides resources linking members to the commission for licensing and complaint filing.

Scale indicators1 record

Recent moves6 records

Expansion highlights3 records

Regional players

• California Regional Multiple Listing Service (CRMLS): Largest MLS in the United States serving numerous REALTOR associations in California. Comparable as a regional MLS platform supporting multiple local REALTOR boards with listing and data infrastructure analogous to Paragon's role for GFBR.
• MetroList Services Inc. Regional MLS provider serving the Greater Sacramento region. Comparable as an MLS operating entity that provides listing infrastructure to local REALTOR associations, similar to how Paragon underpins GFBR's MLS service.
• Bright MLS: Mid-Atlantic regional MLS serving REALTOR associations across multiple states. Comparable as a consolidated MLS service provider that supports multiple local REALTOR boards, similar to GFBR's Paragon-based MLS offering at a smaller scale.
• Northwest MLS: Regional MLS serving REALTOR associations in Washington state. Comparable as a regional MLS infrastructure provider supporting local board members with listing data and technology, paralleling GFBR's MLS function in Alaska.
• Stellar MLS: Large regional MLS serving multiple REALTOR associations across Florida and surrounding states. Comparable as a multi-association MLS operator providing shared listing infrastructure, similar in operational role to Paragon's role for GFBR.

Others

• Interior Alaska Building Association: Local trade association for home builders in Interior Alaska. Comparable as a parallel local professional trade association in the Fairbanks area serving a related real-estate-adjacent industry (builders rather than brokers/agents).

Direct peers

• Anchorage Board of REALTORS: Local REALTOR board serving Anchorage and south-central Alaska. Directly comparable as another Alaska-based local NAR chapter providing MLS access, advocacy, and member services to a similar REALTOR persona in a different regional market.
• Matanuska Valley Board of REALTORS: Local REALTOR association serving the Matanuska-Susitna Borough area of Alaska. Highly comparable as a fellow Alaska local board offering MLS access, education, and advocacy to REALTOR members in an adjacent regional market.

Broad incumbents

• National Association of REALTORS (NAR): National parent trade association of which GFBR is a local chapter. Comparable as the broad incumbent governing body for the REALTOR profession, providing Code of Ethics, advocacy, and standards that GFBR operationalizes locally.
• Alaska REALTORS: State-level REALTOR trade association serving all of Alaska. Comparable as the intermediate tier in the three-level REALTOR association structure, providing state advocacy, ethics complaint handling, and professional development coordination.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/gfbrealtors
• Facebookfacebook.com/FairbanksRealtors
• LinkedInlinkedin.com/company/greater-fairbanks-board-of-realtors

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greater Fairbanks Board of Realtors