iCarryGo

What iCarryGo does

iCarryGo is a Nigeria-anchored online travel agency (OTA) operated by Travelstart Web Logistics Ltd, a private Nigerian limited company within the Sweden-based Travellab Group. The platform serves individual consumers and group travelers in Nigeria and select international markets, offering a unified booking portal for flights, hotels, and activities. Core products include flight search and ticketing via GDS and direct airline API integrations, hotel booking through partnerships with chains such as DoubleTree by Hilton London, Residence Lagos, and Sheraton Addis, and an activities/tours discovery service. The platform is accessible through a self-serve website and the ICarryGo Agent App, with 24/7 live agent support for complex bookings. Payment processing is handled through Paystack (Nigerian Naira) and PayPal (international).

Name

iCarryGo

Legal name

Travelstart Web Logistics Ltd

Website

https://icarrygo.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

iCarryGo is a Nigerian online travel agency operated by Travelstart Web Logistics Ltd (part of Sweden's Travellab Group) that offers flights, hotels, and activities booking to individual consumers and travelers in Nigeria and select international markets via a self-serve website and mobile app.

Ownership category

akta.pro rank

Product category

Online Travel Agency

NAICS

Travel Agencies (561510), Travel Agencies (56151)

akta.pro primary industry

Travel Management & Booking Infrastructure (GDS/Channel Managers/Booking APIs) (BPAMAIAO)

akta.pro secondary industries

Global Distribution Systems (GDS) (THABAJAA), Inventory, Availability & Schedule Distribution (SSIM/OAG, Direct Connect) (THABAJAH), Airline Distribution Strategy (GDS/NDC) & Content Management (THACAHAE)

Keywords

• Online travel booking
• Flight reservations
• Hotel accommodations
• Travel agency services
• Tour and activities

Headquarters

HQ city

Abuja

HQ country

Nigeria

HQ region

Africa

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Technology or R&D, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Booking Commissions and Transaction Fees: ICarryGo operates as a reseller of flights and travel services. Earns commissions from airlines and third-party service providers (hotels, car rentals). Charges service fees per booking that vary based on number of passengers, service provider, destination, and type of service. Amendment fees are charged for changes to confirmed itineraries.
2. Travelstart Plus Subscription: Monthly subscription loyalty program offering exclusive deals, priority support, waived booking fees, and flexible cancellation policies for subscribers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

iCarryGo operates an online travel booking platform that allows consumers to search, compare, and book flights, hotel accommodations, and tours/activities. The service aggregates content from Global Distribution Systems (GDS) and direct airline APIs, supports payments in Nigerian Naira and USD through Paystack and PayPal, and is backed by 24/7 live agent support.

Product overview

iCarryGo is an online travel booking platform operated by Travelstart Web Logistics Ltd, part of the Travellab Group. The platform offers a unified service comprising three core products: Flights (for domestic and international air travel bookings), Stays/Accommodations (for hotel search and bookings), and Activities (for tours and things to do). The platform also includes an Agent App for travel agents and features a loyalty program called Travelstart Plus. The service operates as an online search and booking portal, aggregating content from GDS systems and airline APIs, with 24/7 customer support and services processed in Nigerian Naira or USD.

Differentiator

Problem solved

Functional benefit

Products and services

• Flights Online flight search and booking portal allowing users to search and book domestic and international flights, with options for one-way, return, and multi-city itineraries in economy and other classes.
• Stays (Accommodations) Hotel and accommodation search and booking service featuring properties worldwide including major hotel chains such as DoubleTree by Hilton London, Residence Lagos, and Sheraton Addis.
• Activities (Things to do) Tours and activities booking service allowing users to discover and book travel experiences and attractions at destinations worldwide.
• ICarryGo Agent App Mobile application for travel agents and users to access and manage bookings on behalf of customers, offering travel booking and agent services.
• Travelstart Plus Premium loyalty subscription service offering benefits including cashbacks, discounts, points for bookings, concierge services, priority support, waived booking fees, and flexible cancellation policies for subscribers on a monthly recurring basis.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and flagship.

• PaystackcoreTechnology or IntegrationPayment processing integration for Nigerian market. Handles credit/debit card transactions (Visa, Mastercard, Verve, American Express, Diners) and Quickteller payments. Essential for processing bookings in Nigerian Naira.
• PayPalcoreTechnology or IntegrationInternational payment processing partner for global transactions. Provides additional payment option for customers outside Nigeria.
• GDS (Global Distribution Service) ProviderscoreTechnology or IntegrationContent sourced from Global Distribution Systems for flight availability, pricing, and booking functionality. Core infrastructure for travel inventory.
• Airlines (via API)coreTechnology or IntegrationDirect API integrations with airlines for real-time flight content, pricing, and ticket issuance. Content sourced directly from airlines.
• Hotel SupplierscoreChannel Partner/ Reseller/ DistributorHotel accommodation partners including DoubleTree by Hilton London, Residence Lagos, Sheraton Addis. Resells hotel inventory to customers.
• Travellab GroupflagshipStrategic or Co-development PartnerParent company and strategic partner. iCarryGo operates as part of the Travellab Group headquartered in Sweden. Provides shared technology platform, operational framework, and brand association.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Skyscanner: Global flight metasearch and booking platform. Competes with iCarryGo's flight product on price comparison and direct booking funnels, especially for the Nigerian diaspora booking international travel.
• Expedia: Global OTA offering flights, hotels, and packages. Targets the same Nigerian international-traveler segment and represents a well-funded incumbent iCarryGo must compete against.
• Booking.com: Global OTA leader in accommodation and increasingly flights and activities. Competes for the same Nigerian and diaspora traveler wallet with a vastly larger inventory, brand, and marketing budget.
• Google Travel: Google's integrated flight, hotel, and things-to-do search product. A major competitive force for any small OTA because of Google's dominance in travel-intent search results.
• Trip.com: Large Asia-headquartered global OTA serving international leisure travelers. Comparable on the multi-product OTA model and competes for cross-border travel demand.

Direct peers

• Travelstart: South Africa-headquartered pan-African OTA and the brand iCarryGo's parent Travellab Group is associated with. Closest direct peer given shared technology platform and similar consumer OTA model across Africa.
• Hotels.ng: Nigeria-focused hotel booking platform. Overlaps with iCarryGo on the accommodations product line and Nigerian consumer base, though narrower in product breadth.
• Wakanow: Largest Nigerian OTA offering flights, hotels, and holiday packages to Nigerian consumers. Directly comparable to iCarryGo on geography, product mix, and target customer.
• Jovago (Jumia Travel): Africa-wide online hotel and travel booking platform under the Jumia ecosystem. Comparable as a regional OTA targeting African consumers with similar accommodation-centric inventory.

Regional players

• MakeMyTrip: India-focused OTA dominant in its home market. Comparable as a regional OTA leader with a similar flights+hotels model and competitive dynamics within a single national/regional market.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/feed
• Xx.com/icarrygo
• Facebookfacebook.com/icarrygo

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iCarryGo