What Dallas Southern Pride does

Dallas Southern Pride is a Dallas-based community organization, founded in 2000, that produces the annual Juneteenth Unity Weekend — a four-day cultural and wellness event combining Black freedom commemoration with LGBTQ+ pride programming in Dallas, Texas. Its primary audience is the Black LGBTQ+ community in the Southern United States, with secondary reach to LGBTQ+ allies and health-conscious attendees seeking HIV/STI screenings, PrEP navigation, and mental health resources. The organization operates under fiscal and operational partnership with Abounding Prosperity, Inc., a 501(c)(3) nonprofit that produces the Health & Wellness Summit and manages sponsorship funds.

The core product, Juneteenth Unity Weekend 2026 (scheduled June 18–21, 2026), encompasses eight-plus sub-events across venues including Crowne Plaza Dallas Downtown, Canvas Hotel Rooftop, Vice Park Dallas, Thrive Nightclub, and PALMA. Sub-products include the Community Health & Wellness Summit, Bricks & Bands Hip Hop Workout, the Mr/Miss/Grande DSP Pageant, the Juneteenth Welcome Reception, Invade Dallas nightclub event, Ultimate Day Party, and the Butch Queen's Brunch. Supporting service offerings comprise tiered corporate sponsorship packages (Friends of DSP at $5,000 through Presenting Sponsor at $150,000+) and vendor/partner booths at the Community Festival at Fair Park.

DSP's revenue model blends two streams: ticket sales through the Eventeny platform for nightlife, day parties, brunches, pageants, and select wellness programming, and corporate sponsorships from healthcare and pharmaceutical brands (Gilead Sciences, ViiV Healthcare, Kind Clinic, Avita Pharmacy, Mistr, Resource Center, HPTN). Several wellness events, including the Health Summit and Bricks & Bands, are free to attend. Marketing operates through the official website, social media, a VIP Insider email list, and healthcare partner referrals. Quantified reach includes 3,000+ weekend attendees and 300+ HIV/STI screenings per event.

Name

Dallas Southern Pride

Legal name

Dallas Southern Pride

Website

https://dallassouthernpride.com

Company type

Private

Founded year

2000

Operating status

Operating

Short description

Dallas Southern Pride, founded in 2000 in Dallas, Texas, produces the annual Juneteenth Unity Weekend — a four-day celebration combining Black cultural commemoration, LGBTQ+ pride, and community health programming (HIV/STI screenings, PrEP access) for Black LGBTQ+ communities in the Southern United States.

Ownership category

akta.pro rank

Product category

Community Event Management and Cultural Programming

NAICS

All Other Amusement and Recreation Industries (71399)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Community Pride & Identity Events (Pride, Cultural Identity Days) (MPAGAEAL)

akta.pro secondary industry

Health, Wellness & Fitness Expos (MPAGAFAF)

Keywords

• Community event management
• Cultural celebration programming
• LGBTQ+ health services
• Event sponsorship sales
• Juneteenth cultural events

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Ticket Sales: Revenue generated through ticket sales for Juneteenth Unity Weekend events including nightlife, day parties, brunches, pageants, and wellness programming via Eventeny platform.
2. Sponsorship: Corporate sponsorships from pharmaceutical companies (Gilead Sciences, ViiV Healthcare), healthcare providers (Kind Clinic, Avita Pharmacy, Mistr, Resource Center), and community organizations. Multiple tiers from $5,000 (Friends of DSP) to $150,000+ (Presenting Sponsor).

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Dallas Southern Pride operates the annual Juneteenth Unity Weekend, a four-day Dallas-based celebration and community event combining Black cultural commemoration with LGBTQ+ pride programming. The event integrates a Community Health & Wellness Summit that delivers HIV/STI screenings, PrEP navigation, and mental health services, plus nightlife, day parties, brunches, and a pageant. Revenue is generated through individual ticket sales via the Eventeny platform and multi-tier corporate sponsorships from healthcare and pharmaceutical companies.

Product overview

Dallas Southern Pride operates Juneteenth Unity Weekend as a unified event platform combining celebration, wellness, and community programming. The core offering is the four-day Juneteenth Unity Weekend (June 18-21, 2026) featuring individual sub-events including the Health & Wellness Summit, Bricks & Bands workout, Mr Miss & Grande Pageant, Thirsty Thursday nightlife, Welcome Reception, Invade Dallas nightclub event, Ultimate Day Party, and Butch Queen's Brunch. Supporting services include sponsorship packages and vendor/partner booth opportunities at the community festival. The organization partners with Abounding Prosperity, Inc. for health programming while Dallas Southern Pride handles cultural and community engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Juneteenth Unity Weekend A four-day annual celebration event combining Black freedom commemoration (Juneteenth) with LGBTQ+ pride festivities in Dallas, Texas. The unified weekend platform includes nightlife, wellness, day parties, brunches, and a community pageant for the Black LGBTQ+ community and allies.
• Community Health & Wellness Summit A free two-day public health activation organized in partnership with Abounding Prosperity, Inc., held at Crowne Plaza Dallas, that provides HIV/STI testing, PrEP navigation, mental health screenings, and wellness programming for Black LGBTQ+ community members during Juneteenth Unity Weekend.
• Sponsorship Opportunities Corporate sponsorship packages across multiple tiers (Friends of DSP at $5,000 through Presenting Sponsor at $150,000+) that enable brands — primarily healthcare and pharmaceutical companies — to align with Juneteenth Unity Weekend and reach engaged Black LGBTQ+ attendees.
• Vendor & Partner Booths Retail, food, and community organization booth opportunities at the Community Festival at Fair Park during Juneteenth Unity Weekend, including tent space and festival app inclusion.

Quantifiable outcome

• 3,000+ weekend attendees
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered flagship, core and minor.

• Abounding Prosperity, Inc.flagshipStrategic or Co-development PartnerLead organization and fiscal agent for Juneteenth Unity Weekend. Produces and operates all health promotion activities including Health Summit, HIV/STI testing, PrEP navigation, and wellness programming. Manages sponsorship funds and program support. 501(c)(3) nonprofit providing comprehensive health services to Black Americans with emphasis on LGBTQ+ individuals in Dallas County. Contact: Martese Prince, Chief Program Officer.
• Gilead SciencescoreGTM or Marketing PartnerPresenting sponsor of Juneteenth Unity Weekend. Pharmaceutical company focused on HIV prevention and treatment, providing funding and resources for community health initiatives.
• ViiV HealthcarecoreGTM or Marketing PartnerHealthcare sponsor supporting HIV healthcare access and wellness programming. Pharmaceutical company specializing in HIV treatments.
• Kind Clinic x Avita PharmacycoreGTM or Marketing PartnerHealthcare provider and pharmacy partner providing wellness resources and health services during the event weekend.
• MistrcoreGTM or Marketing PartnerPrEP and sexual health service sponsor providing resources and access to preventive healthcare for LGBTQ+ communities.
• Resource CentercoreGTM or Marketing PartnerCommunity health services partner providing wellness resources and support for LGBTQ+ community members.
• Black Gay WeddingsminorGTM or Marketing PartnerCommunity event sponsor supporting LGBTQ+ celebration and visibility during Juneteenth Unity Weekend.
• HPTN (HIV Prevention Trials Network)coreGTM or Marketing PartnerHIV Prevention Trials Network sponsor providing research-backed health promotion and clinical trial awareness for community wellness.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• CenterLink: National umbrella organization for LGBTQ+ community centers; not a direct event competitor but operates at a much larger scale in the same community-health-and-equity space and competes for nonprofit and corporate funding.

Direct peers

• Atlanta Black Pride: The largest Black LGBTQ+ pride event in the U.S., operating a multi-day cultural and community festival with comparable sponsorship and ticketing models targeting the same Black LGBTQ+ demographic.
• Philadelphia Black Pride: Regional Black LGBTQ+ pride event with comparable weekend programming, community partnerships, and sponsor base, operating in a different geography but with the same core mission and audience.
• Charlotte Black Pride: Smaller regional Black LGBTQ+ pride event comparable in format, sponsor mix, and target audience, competing for the same pharma and healthcare sponsorship dollars across the Southeast.
• Southern Decadence: Long-running LGBTQ+ cultural event in New Orleans drawing tens of thousands of attendees over Labor Day weekend, comparable in scale, regional positioning, and multi-venue programming structure.
• Houston Splash: Major Black and LGBTQ+ pride event in Houston with similar multi-day format, weekend pass ticketing, and sponsorship-driven revenue mix targeting overlapping audiences in the Southern U.S.
• Birmingham Black Pride: Black LGBTQ+ pride event in the Southern U.S. with comparable multi-day programming and community-led model, targeting a similar demographic with overlapping sponsor relationships.
• Us Helping Us: Washington D.C.-based Black LGBTQ+ organization providing HIV prevention, PrEP, and wellness services with comparable programming focus and healthcare-sponsor mix, though operating year-round versus DSP's event-driven model.

Others

• National Black Justice Coalition: National civil rights organization focused on Black LGBTQ+ communities, overlapping in mission (health equity, advocacy) and competing for similar philanthropic and corporate DEI dollars.

Regional players

• My Brother's Keeper: Mississippi-based nonprofit serving Black LGBTQ+ communities with health and wellness programming, comparable in mission (HIV/PrEP access, health equity) and audience, though operating in a different geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/dspride_dallas
• Facebookfacebook.com/dallassouthern.pride

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dallas Southern Pride