What Bopinc does

Bopinc is a Netherlands-based for-profit international trade and development company headquartered in Utrecht, founded in 2010 and operating with 11-50 employees. The firm specializes in applying UX design methodology to agritech products serving low- and middle-income countries, addressing adoption barriers such as poor internet connectivity, limited data access, and low digital literacy among smallholder farmers and rural users.

Bopinc's primary product is the AgriTech UX Design Guidebook, co-developed and launched with the GSMA on 2025-10-16. The guidebook was built from lessons gathered during the GSMA AgriTech Accelerator program, in which Bopinc delivered 20 weeklong product iteration workshops to nine agritech companies, combining user research and co-creation sessions. The publication is structured around three themes: knowing users, making them comfortable with the digital solution, and retaining them as active users.

The company operates a professional services and program delivery revenue model, generating income through accelerator program engagement, UX design consulting, and the development of resources for partner organizations. Its go-to-market is anchored on strategic institutional partnerships—most notably the core partnership with GSMA—rather than direct commercial sales, with customers segmented primarily as digital agriculture companies serving LMIC markets.

Name

Bopinc

Website

https://bopinc.org

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Bopinc is a Netherlands-based development firm that provides UX design expertise and methodology to agritech companies serving low- and middle-income countries, delivered primarily through the GSMA AgriTech Accelerator and codified in a co-published UX Design Guidebook.

Ownership category

akta.pro rank

Headquarters

HQ city

Utrecht

HQ country

Netherlands

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services and Program Delivery: Bopinc provides professional services including UX design expertise and consulting to agritech companies through accelerator programs and workshops. Revenue appears to be generated through program engagement and development of resources for partner organizations.

Go-to-market motion1 record

Core offering

Bopinc provides UX design expertise and consulting services to agritech companies developing digital agriculture solutions for users in low- and middle-income countries. Through accelerator partnerships (notably the GSMA AgriTech Accelerator), Bopinc delivers product iteration workshops, user research, and co-creation sessions, and produces structured frameworks such as the AgriTech UX Design Guidebook to help agritech teams design for poor connectivity, limited data, and low digital literacy environments.

Product overview

Bopinc, in partnership with GSMA, offers the AgriTech UX Design Guidebook as its primary product offering. This guidebook addresses real-world constraints such as poor internet connectivity, limited data access, and low digital literacy in agricultural technology solutions across low- and middle-income countries. It was developed from the GSMA AgriTech Accelerator program, which supported nine agritechs through product iteration workshops involving user research and co-creation sessions.

Differentiator

Problem solved

Functional benefit

Products and services

• AgriTech UX Design Guidebook
• UX Design Consulting and Product Iteration Workshops

Quantifiable outcome

• 20 weeklong product iteration workshops conducted for nine agritechs through the GSMA AgriTech Accelerator program

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• GSMAcoreStrategic or Co-development Partner · 16 October 2025GSMA and Bopinc co-launched the AgriTech UX Design Guidebook to help agritech companies improve user experience of digital agriculture solutions. Bopinc contributed UX design expertise and methodology developed through 20 weeklong product iteration workshops supporting nine agritechs in the GSMA AgriTech Accelerator program. The partnership leverages GSMA's reach in the mobile industry and Bopinc's UX design specialization for low-resource environments.

Scale indicators2 records

Recent moves2 records

Expansion highlights3 records

Broad incumbents

• TechnoServe: International nonprofit focused on agricultural development and entrepreneurship in LMICs. Overlaps with Bopinc's agricultural development customer base and accelerator-style delivery.
• Mercy Corps AgriFin: Large international development organization running agricultural and digital finance programs in LMICs. Operates accelerator-style programs serving similar agritech customers.
• IDEO: Global design and innovation consultancy with significant for-profit practice. Comparable core competency in UX/design, but operates across industries with much larger scale.

Regional players

• One Acre Fund: Large agricultural development organization serving smallholder farmers in Africa with both direct operations and digital tools. Overlaps with Bopinc's agritech/LMIC target user.
• Acumen: Impact investor and operator supporting companies serving low-income customers, including in agriculture. Comparable LMIC focus and accelerator/portfolio support model.

Others

• GSMA: Global telecom industry association and Bopinc's primary strategic partner through the AgriTech Accelerator. Listed as a peer because Bopinc's product is jointly branded and distributed through GSMA channels.

Direct peers

• IDEO.org: Nonprofit design firm focused on human-centered design for low-income communities in LMICs. Directly comparable to Bopinc in applying UX methodology to development-sector problems.
• 60 Decibels: Impact measurement and customer insights firm specialized in listening to low-income customers in LMICs. Comparable methodology of gathering field research from LMIC end users to inform product design.
• Dalberg Group: Global development consulting firm with embedded digital and design advisory practices serving LMIC markets and impact investors. Comparable to Bopinc in serving development-sector clients with advisory services.

Emerging players

• Digital Green: Agritech/social enterprise that builds digital agriculture solutions for smallholder farmers in LMICs. Comparable target customer base to Bopinc's agritech segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/bopinc
• Facebookfacebook.com/Bopinc
• LinkedInlinkedin.com/company/bopinc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bopinc