Pacific International Marketing

What Pacific International Marketing does

Pacific International Marketing is an employee-owned, B2B fresh produce grower and shipper founded in the late 1980s and headquartered in Salinas, California. The company operates two product brands — Pacific (conventional) and Pure Pacific Organic (USDA-certified, CCOF-certified) — spanning more than 20 organic SKUs and a comparable conventional portfolio across leafy greens (romaine, iceberg, butter, red and green leaf, Petite Romaine, spinach, kale, chard), cruciferous vegetables (broccoli, cauliflower, cabbage, Brussels sprouts, bok choy), root vegetables (beets, radish), alliums (green onions, leeks), herbs (cilantro, parsley), celery, and fennel.

The company's underlying capability is operational rather than technological: a multi-region growing network spanning Salinas Valley, Santa Maria Valley, Yuma AZ, Maricopa County AZ, and Baja California Mexico enables year-round continuous supply. Core production methods include drip-tape irrigation, cover crops, crop rotation, and biological pest management; a sticker-based traceability system links finished product to harvest company, grower, ranch, lot, and Julian date. Packaging has been transitioned to recyclable LDPE (code #4) and 100% recyclable polypropylene (code #5) cartons.

Pacific generates revenue by selling fresh vegetables directly to three enterprise buyer segments — major US retail grocery chains, warehouse club stores, and foodservice operators — under negotiated, privately disclosed pricing tied to commodity prices, volume, and contract terms. Distribution is direct B2B with field sales executives and commodity managers located in Salinas, Santa Maria, and Scottsdale. The company is privately held, employee-owned, with no external investors, parent entities, or public listings disclosed.

Name

Pacific International Marketing

Legal name

Pacific International Marketing

Website

https://pim4u.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

101–250 employees

Short description

Employee-owned B2B fresh produce grower and shipper based in Salinas, California, selling conventional (Pacific) and USDA-organic (Pure Pacific Organic) vegetables to major US retail grocery chains, club stores, and foodservice operators across multi-region growing operations in California, Arizona, and Baja California.

Ownership category

akta.pro rank

Product category

Fresh Produce Distribution

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (424480), Fresh Fruit and Vegetable Merchant Wholesalers (42448)

SIC

Wholesale-Groceries & Related Products (5140)

akta.pro primary industry

Fresh Produce Distribution (CRAOABAB)

akta.pro secondary industries

Fresh Produce Wholesale (Fruit & Vegetables) (AFAIABAE), Natural, Organic & Health Foods Wholesale Distribution (CRAOAAAK)

Keywords

• Fresh produce distribution
• Organic vegetable supply
• Produce grower shipper
• Wholesale vegetable supply
• Retail grocery produce

Headquarters

HQ city

Salinas

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Fresh Produce Sales: Pacific International Marketing generates revenue through the sale of fresh vegetables (both conventional and organic) to retail grocery chains, club stores, and foodservice operators. Products include broccoli, cauliflower, lettuce varieties, celery, and other row crops sold under Pacific and Pure Pacific Organic brands.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Pacific International Marketing is a fresh produce grower and shipper operating two primary brands: Pacific (conventional vegetables) and Pure Pacific Organic (USDA-certified organic vegetables). The company supplies over 20 organic and a comprehensive range of conventional fresh vegetables—including broccoli, cauliflower, lettuce varieties, celery, cabbage, Brussels sprouts, spinach, kale, beets, radish, herbs, and more—to retail grocery chains, club stores, and foodservice operators across the United States. Products are sourced from multi-region growing operations spanning California, Arizona, and Baja California, Mexico, enabling year-round supply.

Product overview

Pacific International Marketing is a fresh produce company operating two primary product lines: Pacific (conventional vegetables brand) and Pure Pacific Organic (USDA-certified organic vegetables brand). The portfolio includes over 20 different organic vegetables and a comprehensive range of conventional vegetables. Products span multiple categories: leafy greens (romaine, iceberg, butter lettuce, red and green leaf lettuce, Petite Romaine, spinach, kale, chard); cruciferous vegetables (broccoli, cauliflower, cabbage, Brussels sprouts, bok choy); root vegetables (beets, radish); alliums (green onions, leeks); herbs (cilantro, parsley); celery; and fennel. Pacific also offers sustainable packaging solutions using recyclable LDPE and polypropylene materials. The company distributes through retail, club store, and food service channels, with growing operations spanning California (Salinas Valley, Santa Maria), Arizona (Yuma, Maricopa County), and Mexico (Baja California).

Differentiator

Problem solved

Functional benefit

Brands

• Pure Pacific Organic: Organic produce brand offering over twenty different organic vegetables including beets, celery, lettuce varieties, broccoli, chard, kale, romaine, cabbage, cilantro, leeks, parsley, cauliflower, green onions, and more.

Products and services

• Pacific Conventional Vegetables Conventional fresh vegetable brand offering a wide variety of field-fresh produce including broccoli, cauliflower, lettuce varieties, celery, cabbage, Brussels sprouts, spinach, kale, beets, radishes, herbs, and other row crops sold to retail grocery chains, club stores, and foodservice operators.
• Pure Pacific Organic Vegetables USDA-certified organic vegetables brand offering over 20 different organic varieties including beets, broccoli, cabbage, cauliflower, celery, chard, cilantro, green leaf lettuce, green onions, kale, leeks, parsley, red leaf lettuce, and romaine lettuce. All organic products are certified by California Certified Organic Farmers (CCOF) and/or other USDA-accredited certifying agents.
• Pacific Broccoli Conventional and organic broccoli offered as bunched (wrapped and banded) broccoli, crowns, short-cut crowns, and export options, as well as value-added broccoli florets in 2-pound bags. Sold to retail and foodservice customers.
• Pacific Celery Conventional and organic celery offered in various pack sizes including 24ct, 30ct, 36ct sleeves, hearts in 2ct and 3ct sleeves, and celery sticks in 1lb, 20oz, and 2.5lb bags.
• Pacific Romaine Lettuce Conventional and organic romaine lettuce and romaine hearts offered in various pack sizes including mini bins, 12ct, 18ct, 24ct packs, and heart packs in 2ct, 3ct, and 6ct bags.
• Pacific Petite Romaine Conventional Petite Romaine lettuce combining qualities of iceberg and romaine with superior crunch and sweeter flavor, offered in 1ct, 2ct, 5ct bags and naked in 24ct and 48ct packs.
• Pacific Cauliflower Conventional and organic cauliflower offered in 6ct, 9ct, 12ct, and 16ct cartons, wrapped or naked.
• Pacific Cabbage Conventional and organic cabbage in green and red varieties, offered in 12ct and 24ct cartons year-round.
• Pacific Brussels Sprouts Conventional Brussels sprouts offered year-round in loose packs, full stalks, half stalks, and 1-pound mesh bags.
• Pacific Beets Conventional and organic red and gold beets offered in bunched packs of 12 and 24-count cartons for organic, and 12-count cartons and 25-pound bags for conventional.
• Pacific Radish Conventional radishes offered year-round in 24ct and 48ct bunch packs, as well as 8oz bags, supplied to club store customers in bulk pack sizes.
• Pacific Bok Choy Conventional bok choy offered year-round in bulk packs of 15 and 30 pounds.
• Pacific Parsley Conventional and organic parsley in Italian and curly varieties, offered in 30ct and 60ct packs conventionally, and 15ct and 30ct packs organically.
• Pacific Leeks Conventional and organic leeks offered year-round; organic in 12ct and 20lb loose packs, conventional in 12ct packs.
• Pacific Cilantro Conventional and organic cilantro harvested year-round; organic in 15ct and 30ct packs, conventional in 30ct and 60ct packs.
• Pacific Green Onions Conventional and organic green onions grown year-round in Baja California, Mexico; conventional in 5.5oz bags, organic in 4.5oz bags, both in 1 dozen and 2 dozen packs.
• Pacific Fennel Conventional and organic fennel/anise offered year-round; organic in 12ct and 24ct cartons, conventional in 12ct, 18ct, 24ct, and 30ct cartons.
• Pacific Spinach Conventional spinach grown year-round in 24ct packs for retail and foodservice customers.
• Pacific Kale Conventional and organic kale in green, red, and black (lacinato/dinosaur/Tuscan) varieties, offered in 12ct and 24ct packs.
• Pacific Chard Organic chard in green, rainbow, and red varieties offered year-round in 12ct and 24ct packs.
• Pacific Iceberg Lettuce Conventional and organic iceberg lettuce offered year-round as individually wrapped heads, Pacific 2-count bags, and clear wrap options.
• Pacific Butter Lettuce Conventional butter/Boston/Bibb lettuce offered year-round in 12ct and 24ct cartons.
• Pacific Red Leaf Lettuce Conventional and organic red leaf lettuce; organic program runs September through June, conventional year-round, offered in 12ct, 18ct, and 24ct packs.
• Pacific Green Leaf Lettuce Conventional and organic green leaf lettuce offered year-round; organic in 12ct and 24ct flip sleeve, bib ties, or naked packs; conventional in 12ct, 18ct, and 24ct pack sizes.
• Pacific Sustainable Packaging Pacific's sustainability initiative offering recyclable LDPE (code #4) plastic bags and wraps, and transition from waxed cartons to 100% recyclable polypropylene (PP, code #5) cartons for produce packaging.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• California Certified Organic Farmers (CCOF)coreStrategic or Co-development PartnerCCOF provides annual inspection and certification services for all ranches and facilities engaged in cooling or storing organic vegetables. Certification includes USDA National Organic Program standards and CCOF international standards. This certification is essential for the Pure Pacific Organic product line.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Taylor Farms: Major US fresh produce processor and shipper of salads, vegetables, and meal kits with national retail and foodservice penetration; overlaps with Pacific in conventional and organic fresh cut/produce supply.
• Tanimura & Antle: Salinas, California-based grower-shipper of fresh vegetables (lettuce, broccoli, cauliflower, celery) selling directly to retail and foodservice — the closest analogue to Pacific in geography, product mix, and B2B go-to-market.
• Earthbound Farm: Organic fresh produce leader (now part of Taylor Farms) with organic leafy greens, salads, and vegetables retail distribution — an apples-to-apples comparison for Pacific's Pure Pacific Organic line.
• Fresh Express: US packaged fresh salad and vegetable producer owned by Chiquita; competes directly with Pacific's leafy greens and value-added vegetable packs in retail produce aisles.
• Church Brothers Farms: Salinas-headquartered grower-shipper of leafy greens and vegetables serving retail and foodservice; comparable multi-region growing footprint and direct-to-retail model.
• Grimmway Farms: Large California/Arizona-based grower-shipper of carrots and organic produce with national retail and foodservice distribution; overlaps with Pacific in organic, Salinas/Yuma geography, and broad-line strategy.

Broad incumbents

• Dole Food Company: Global fresh produce grower-shipper with retail and foodservice channels in the US; competes broadly in vegetables and salads but at significantly larger scale and brand breadth.
• Calavo Growers: US fresh produce company (avocados, tomatoes, papayas) with established retail and foodservice distribution; comparable diversified fresh-produce B2B model though with a different product mix.

Regional players

• Driscoll's: Leading US berry producer with multi-region growing and direct retail relationships; comparable B2B produce model to Pacific but in a different fresh produce category (berries vs. vegetables).
• Bonduel (Fresh Produce): European-headquartered fresh produce supplier with US operations; comparable B2B grower-shipper model serving retail and foodservice though primarily competing outside Pacific's core US Southwest geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/pim4u_

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pacific International Marketing