Bonliva
Bonliva is a Scandinavian healthcare and care staffing company placing nurses, physicians, psychologists, social workers, and allied health professionals at public and private facilities across Sweden, Norway, and Denmark.
- Company typePrivate
- Founded2011
- HeadquartersStockholm, Sweden
- Headcount—
- GTM typeB2B
- OfferingServices
What Bonliva does
Bonliva AB is a privately held Scandinavian healthcare and care staffing company founded in 2011 in Stockholm, Sweden. The firm recruits licensed healthcare professionals — including nurses, physicians, assistant nurses, psychologists, social workers, physiotherapists, occupational therapists, and medical secretaries — as either salaried employees or subcontractors using their own companies, then places them at public and private healthcare facilities across Sweden, Norway, and Denmark. Its wholly owned Norwegian subsidiary Bonliva A/S, established in 2017, anchors cross-border operations, with additional offices in Gävle (Sweden) and Copenhagen (Denmark). The company describes itself as the largest healthcare and care staffing actor on the Swedish market, with 4,000+ staffed workplaces and 7,665+ consultants since founding, including 1,073+ active consultants in a typical week and ~200+ internal staff.
The firm's core product is a two-sided staffing platform anchored by the Bonliva mobile app, through which consultants browse assignments, update availability, report time, and track salary payments across Sweden. Supporting systems include a six-person travel and accommodation department that books logistics for consultants on out-of-town assignments, an ISO 9001/ISO 14001-certified quality assurance process covering IVO checks, HOSP register verification, reference, criminal record, and health declaration reviews, and a benefits program offering discounted third-party accounting and invoicing partnerships with Wint and Bokio. Operationally, the company is organized around niche recruiter teams segmented by professional field (each with a dedicated contact person) and offers multiple billing and engagement models, including participation in the Swedish "nationella avtalet" national framework for regional staffing of nurses and physicians.
Bonliva generates revenue through transaction-based placement fees on each consultant assignment. Pricing is not publicly disclosed; consultants can choose a salaried employee model (paid within 10 business days of certified time report) or to invoice Bonliva through their own aktiebolag or sole proprietorship. End customers are predominantly public-sector — Swedish regions (all of them), Swedish municipalities, and Norwegian healthcare regions — supplemented by private hospitals, clinics, and specialist practices. Marketing combines content (SEO-optimized site and blog), Instagram, email newsletters, the Bonliva App, and a consultant referral program. No external funding rounds, M&A activity, or parent ownership structures were identified, indicating the company is independently owned and financed through operating cash flow.
Bonliva firmographics
Firmographics- Name
- Bonliva
- Legal name
- Bonliva AB
- Website
- https://bonliva.se
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Short description
- Bonliva is a Scandinavian healthcare and care staffing company placing nurses, physicians, psychologists, social workers, and allied health professionals at public and private facilities across Sweden, Norway, and Denmark.
- Ownership category
- akta.pro rank
Bonliva industry classification
Industry- Product category
- Healthcare Staffing
- akta.pro primary industry
- Healthcare Clinical & Allied Health Staffing (BPACADAJ)
- akta.pro secondary industry
- Healthcare Clinical Direct Hire (Nursing/Allied/Physicians) (BPACAFAH)
Keywords
Where Bonliva is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices4 records
Markets served
Bonliva business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Healthcare Staffing Placement Fees: Bonliva acts as a staffing agency placing healthcare and care professionals (nurses, doctors, psychologists, social workers, assistants, physiotherapists, occupational therapists, medical secretaries) at healthcare facilities. Revenue is generated through the placement of consultants at healthcare providers. Consultants can choose to be paid as salaried employees or invoice through their own company.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Salaried consultant model |
| Transaction based/ take rate | Pay-as-you-go | Subcontractor/own company model |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels6 records
Bonliva product offering
Product offeringCore offering
Bonliva provides healthcare and care staffing and recruitment services, placing nurses, assistant nurses, doctors, psychologists, social workers, physiotherapists, occupational therapists, medical secretaries, dental nurses, and other healthcare professionals at healthcare facilities across Sweden, Norway, and Denmark. The company operates through two engagement models—an employment model where consultants are on Bonliva's payroll with full benefits, and a subcontractor model—and supports its workforce with a dedicated mobile platform (Bonliva App) and a Travel & Accommodation department.
Product overview
Bonliva is a unified healthcare and social care staffing platform offering staffing and recruitment services across Sweden, Norway, and Denmark. The core product is the Bonliva platform supported by a mobile app, through which the company provides specialized staffing services for multiple healthcare professions including nurses, physicians, assistant nurses, psychologists, social workers, physiotherapists, occupational therapists, and medical secretaries. The platform is complemented by a dedicated travel and accommodation department, a national agreement framework for regional staffing, and a benefits program. Consultants can work as employees or through their own companies, with time reporting managed through the Bonliva App.
Differentiator
Problem solved
Functional benefit
Products and services
- Nurse Staffing
Quantifiable outcome
- Fast payment within 10 business days of certified time report submission
- +1 more outcomes
Companies that use Bonliva
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Bonliva technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
Bonliva partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- WintminorWint is an automated bookkeeping and economy administration service. Bonliva has partnered with Wint to offer all consultants at Bonliva AB, Bonliva AS, and Bonliva Care an exclusive package including 1 month free and no setup cost. The partnership covers automated accounting, invoicing, receipt management, salary payments, automated payments, company declarations, and annual financial statements.
- BokiominorBokio is a comprehensive bookkeeping and business management platform. Bonliva has partnered with Bokio to offer all Bonliva consultants 2 weeks free trial of all features, followed by 30% discount on the first year of Business or Premium plans. Bokio offers easy bookkeeping, invoicing, payroll, annual accounts, and integrated business account. For those already running a company through Bokio, 30% discount on accounting consultant services is available.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Bonliva competitors and assessment
Company assessmentDirect peers
- Dedicare: Swedish/Nordic healthcare staffing firm listed on Nasdaq Stockholm, placing nurses, doctors, and social workers — the closest publicly traded analog to Bonliva's core business.
- Centric Care: Nordic healthcare staffing specialist focused on nurses, doctors, and allied health, with operations in Sweden and Norway — directly overlapping Bonliva's verticals and geographies.
- OnePartnerGroup: Nordic staffing group with healthcare and care verticals across Sweden and Norway — a regional direct peer with overlapping service lines and geographic footprint.
- TNG: Nordic staffing firm with dedicated healthcare and care divisions in Sweden — competes for the same consultant pool and facility clients as Bonliva.
- Bemannica: Swedish healthcare and social-care staffing agency placing nurses, assistant nurses, and social workers — a domestic direct competitor in Bonliva's primary Swedish market.
- Humana: Swedish care and welfare staffing provider serving municipalities and healthcare — directly comparable in municipal and elderly care staffing, the segment where Bonliva's undersköterska and socionom lines operate.
Broad incumbents
- Randstad: Global staffing major with healthcare and care staffing lines in the Nordics — broader portfolio and greater capital depth but less specialized in healthcare verticals than Bonliva.
- ManpowerGroup: Global staffing incumbent with healthcare lines active in the Nordics — represents a capital-rich, broad-portfolio competitor against which Bonliva competes primarily on vertical specialization and service depth.
- Academic Work: Nordic staffing and recruitment firm with a healthcare-focused offering; broader scope across IT, engineering, and economics, but competes for the same junior healthcare professionals.
- Adecco: Global staffing leader with a dedicated healthcare vertical in Sweden and the Nordics; competes with Bonliva on larger enterprise and public-sector contracts but across all industries, not healthcare-only.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Bonliva social profiles
Digital presenceBonliva compliance and trust
Trust signalCompliance2 records
Bonliva financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bonliva leadership team
Management profileNumber of profiles
Profiles1 record
Bonliva subsidiaries and ownership
Company hierarchySubsidiaries1 record
Bonliva funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bonliva M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bonliva
What does Bonliva do?
Bonliva provides healthcare and care staffing and recruitment services, placing nurses, assistant nurses, doctors, psychologists, social workers, physiotherapists, occupational therapists, medical secretaries, dental nurses, and other healthcare professionals at healthcare facilities across Sweden, Norway, and Denmark. The company operates through two engagement models—an employment model where consultants are on Bonliva's payroll with full benefits, and a subcontractor model—and supports its workforce with a dedicated mobile platform (Bonliva App) and a Travel & Accommodation department.
Is Bonliva a public or private company?
Bonliva is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bonliva founded?
Bonliva was founded in 2011.
Where is Bonliva based?
Bonliva is headquartered in Stockholm, Sweden, in the Europe region.
How does Bonliva make money?
One revenue line is on record: healthcare Staffing Placement Fees.
Who are Bonliva's main competitors?
Direct peers on record are Dedicare, Centric Care, OnePartnerGroup, TNG, Bemannica and Humana. Broad incumbents are Randstad, ManpowerGroup, Academic Work and Adecco.
Does Bonliva have an API?
No public API is recorded for Bonliva.
What industry is Bonliva in?
Bonliva's product category is Healthcare Staffing. Its primary akta.pro industry code is BPACADAJ, Healthcare Clinical & Allied Health Staffing, with a secondary code of BPACAFAH, Healthcare Clinical Direct Hire (Nursing/Allied/Physicians).