Sira

What Sira does

Sira, operating as the dba of Crisis Pregnancy Center of Gainesville, Inc., is a 501(c)(3) nonprofit women's health clinic headquartered at 912 NW 13th St in Gainesville, Florida. The organization provides a free suite of reproductive and sexual health services including medical-grade urine pregnancy testing, limited obstetric ultrasounds (performed as early as 5.5 weeks from last menstrual period to confirm viability, detect heartbeat, and determine gestational age), free confidential STD testing for chlamydia and gonorrhea, pregnancy options counseling covering abortion, adoption, and parenting, abortion information and pill-reversal referrals via the Abortion Pill Rescue Network, parenting education and material aid, and post-abortion recovery support. All services are provided at no cost to patients regardless of age, gender, income, or legal status, and the clinic does not perform or refer for abortion services but provides medical information to support informed decision-making. The organization has helped hundreds of women with pregnancy and sexual health support.

The operating model is a single-site, community-based clinical service with a small staff of 1-10 employees. Underlying technology is limited to standard medical clinic equipment (ultrasound, urine hCG test kits, STD test kits) and a Wix-built website that hosts an active blog, Spanish-language service portal, and social media presence on Instagram and Facebook. The technology stack does not include APIs, integrations, mobile apps, AI/ML components, or proprietary software. The website is SEO-optimized for local Gainesville-area search terms related to pregnancy testing, abortion information, and STD testing.

Sira's business model is entirely donation-funded, with no patient revenue. The organization runs an EasyTithe donation portal, a Baby Bottle giving program, and other charitable contribution mechanisms supported by individuals, organizations, and community supporters. Go-to-market is community-led: the clinic acquires patients through word-of-mouth, referrals from local healthcare providers, schools, and social service organizations, and through digital content marketing. Service delivery is in-person only at the Gainesville clinic, with appointments booked via website or phone.

Name

Sira

Legal name

Crisis Pregnancy Center of Gainesville, Inc.

Website

https://siragainesville.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Sira is a 501(c)(3) nonprofit women's health clinic in Gainesville, Florida, providing free pregnancy testing, ultrasounds, STD testing, and options counseling to women facing unexpected pregnancies. The donation-funded clinic serves hundreds of patients annually across Alachua County.

Ownership category

akta.pro rank

Product category

Women's Health Clinic Services

NAICS

Family Planning Centers (62141), Offices of Physicians (except Mental Health Specialists) (621111), Other Individual and Family Services (624190)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Sexual & Reproductive Health (STI Care, Vulvovaginal Disorders) (HLAKAJAJ)

Keywords

• Free pregnancy testing
• Obstetric ultrasound services
• STD testing clinic
• Pregnancy options counseling
• Reproductive health services

Headquarters

HQ city

Gainesville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Donations and Charitable Contributions: As a 501(c)(3) nonprofit organization, Sira operates entirely on donations from individuals, organizations, and supporters. All services are provided at no cost to patients. The organization runs a donation portal through EasyTithe and various giving opportunities including the Baby Bottle program.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Sira is a free women's health clinic providing no-cost medical services including pregnancy testing, limited obstetric ultrasounds, STD/STI testing for chlamydia and gonorrhea, pregnancy options counseling covering abortion, adoption, and parenting, abortion pill reversal referrals, parenting education programs, and after-abortion recovery support. All services are provided at no charge to patients regardless of age, gender, income, or legal status.

Product overview

Sira is a free women's health clinic offering a comprehensive suite of reproductive health services centered around pregnancy confirmation, STD testing, and options counseling. The core service portfolio includes free pregnancy testing, limited ultrasound pregnancy confirmation (able to detect viability as early as 5.5 weeks), free STD testing for chlamydia and gonorrhea, abortion information and pill reversal referrals, options consultations covering abortion, adoption, and parenting, parenting programs with education and material aid, and after-abortion recovery support. All services are provided at no cost to patients regardless of income, insurance, or legal status. The organization positions itself as a pro-woman, holistic resource that does not perform or refer for abortion services but provides medical information to support informed decision-making.

Differentiator

Problem solved

Functional benefit

Products and services

• Free Pregnancy Testing Medical-grade urine pregnancy tests that detect hCG hormone to confirm pregnancy status, provided at no cost to patients.
• Ultrasound Pregnancy Confirmation Limited obstetric ultrasound scans performed as early as 5.5 weeks from last menstrual period to confirm viability, detect heartbeat, measure fetal development, determine gestational age, and rule out ectopic pregnancy.
• STD Testing and Treatment Free confidential testing for chlamydia and gonorrhea for women and men, with results delivered by a Registered Nurse and referrals for additional testing and treatment.
• Options Consultations Free pregnancy options counseling providing information on abortion, adoption, and parenting to help women make informed decisions without pressure.
• Abortion Pill Reversal Referral service connecting women who have taken the first abortion pill dose with doctors specializing in progesterone treatment to potentially reverse the abortion.
• Parenting Programs Free parenting education classes, material aid, and ongoing support for women who choose to continue their pregnancy.
• After-Abortion Recovery and Support Free confidential abortion recovery counseling and support for women dealing with emotional aftermath of abortion decisions.

Quantifiable outcome

• Free services for all patients regardless of ability to pay

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Abortion Pill Rescue NetworkminorStrategic or Co-development PartnerSira partners with the Abortion Pill Rescue Network to provide information and referrals for women who have taken the first dose of the abortion pill and wish to explore reversal options. The clinic provides the APR hotline number (1-877-558-0333) and can connect patients with specialized doctors.
• Community Partners for Additional Testing and TreatmentminorChannel Partner/ Reseller/ DistributorFor patients needing STD/STI testing beyond chlamydia and gonorrhea, or treatment services, Sira refers patients to community partners who can provide additional care at low or no cost.

Scale indicators1 record

Recent moves4 records

Others

• National Institute of Family and Life Advocates (NIFLA): Legal/advocacy association for CPCs that provides legal defense, compliance resources, and training to pregnancy centers including Sira's peers. Comparable not as a service provider but as an ecosystem enabler for the CPC model Sira operates within.

Broad incumbents

• Care Net: National nonprofit network of ~1,200 pregnancy resource centers offering pregnancy testing, ultrasounds, STI testing, and options counseling — an essentially identical service model to Sira, operating at national scale and providing operating standards, donor support, and patient-facing resources that competing CPCs adopt.
• Heartbeat International: National umbrella network for 2,800+ Crisis Pregnancy Centers including affiliate clinics like Sira. Comparable as the operating-network equivalent: Sira is one node in Heartbeat's national infrastructure, sharing mission, donor pipelines, and the APR partnership model.
• Birthright International: Global nonprofit operating pregnancy support centers with free pregnancy testing, options counseling, and material aid. Closely comparable in scope, mission, and free-service model to Sira, though operating at much wider geographic scale.

Direct peers

• CompassCare: Network of pro-life women's health clinics offering free pregnancy testing, ultrasound, options counseling, and STI services — closely matching Sira's service catalog and mission stance, though primarily upstate NY-based rather than FL.

Regional players

• Florida Department of Health - Alachua County: County health department providing free/sliding-scale pregnancy testing, STI testing/treatment, and family planning services in the same market — a public-sector alternative that competes with Sira for the same low-income, uninsured patient segment.
• Planned Parenthood of North Central Florida: Direct competitor operating reproductive health clinics in the same Gainesville/Alachua County market, offering pregnancy testing, STI screening, and family planning — but differs by providing/referring for abortion, which Sira does not. Highly comparable in services and geography, opposite in mission stance.
• Life Choices of Gainesville: Nearby (FL-based) pregnancy resource center offering free pregnancy testing, ultrasound, and STI services — essentially the same service mix as Sira in a comparable geographic region, making it a direct service-line peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/siragainesville
• Instagraminstagram.com/siragainesville
• LinkedInlinkedin.com/company/sira-gainesville

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sira