Modra zavarovalnica
Modra zavarovalnica is a Slovenian supplementary pension insurance provider managing over 2.2 billion EUR for 321,000+ savers and 2,200+ employers through life cycle-based pension funds, digital self-service platforms, and partner distribution channels.
- Company typePrivate
- Founded1990
- HeadquartersLjubljana, Slovenia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Modra zavarovalnica does
Modra zavarovalnica, d.d. is a Slovenia-based supplementary pension insurance provider operating in the country's second-pillar pension system. Founded in 1990 and headquartered at Dunajska cesta 119, Ljubljana, the company serves more than 321,246 individual savers and over 2,200 employer clients, with assets under management exceeding 2.2 billion EUR. Modra is one of a small set of authorized Slovenian providers offering tax-deductible supplementary pension contributions of up to 5.844% of gross salary (capped at 3,054.65 EUR annually for 2025), and operates under statutory oversight with management fees capped at 1%. The company holds the 'Družini prijazno podjetje' (Family-Friendly Company) certification for 13 consecutive years, indicating stable governance continuity.
The company's core product is the Modri krovni pokojninski sklad (umbrella pension fund) built around a life cycle investment strategy that automatically reallocates assets across three sub-funds: Dinamični (Dynamic, for savers under 50), Preudarni (Prudent, ages 50-60), and Zajamčeni (Guaranteed, 60+). Modra was the first Slovenian pension fund manager to introduce life cycle funds, launching them for the business sector in 2015 and extending to the public sector in 2017. Savers access products through the e.Modra web portal and m.Modra mobile application, supported by digital contract signing (e-sklenitev), tax and retirement calculators, and a contact center. On retirement, accumulated savings are paid out via Modra renta annuities with up to 20-year guaranteed periods. Additional offerings include the Prvi pokojninski sklad (PPS) with early-withdrawal options enabled from March 2026, and partner-distributed legal protection (ARAG) and travel (Vzajemna) insurance.
Modra's business model combines subscription-based recurring premium inflows from individual savers and employer collective contributions with asset management fees, the latter capped by statute at 1%. Go-to-market is hybrid: direct-to-consumer digital self-service for individuals and sales-led engagement with companies of 10+ employees for collective schemes. Distribution is extended through channel partnerships with Delavska hranilnica (Workers' Savings Bank), NKBM/OTP Bank, and product partnerships with ARAG and Vzajemna. Despite serving a large customer base, the company operates with a lean headcount of 11-50 employees, reflecting high automation through its digital platforms.
Modra zavarovalnica firmographics
Firmographics- Name
- Modra zavarovalnica
- Legal name
- Modra zavarovalnica, d.d.
- Website
- https://modra.si
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Modra zavarovalnica is a Slovenian supplementary pension insurance provider managing over 2.2 billion EUR for 321,000+ savers and 2,200+ employers through life cycle-based pension funds, digital self-service platforms, and partner distribution channels.
- Ownership category
- akta.pro rank
Modra zavarovalnica industry classification
Industry- Product category
- Supplementary Pension Insurance
- NAICS
- Pension Funds (52511), Direct Life Insurance Carriers (524113)
- SIC
- Life Insurance (6311)
- akta.pro primary industry
- Pension Master Trusts, Superannuation & Provident Funds (FSAAAGAB)
Keywords
Where Modra zavarovalnica is headquartered
LocationHeadquarters
- HQ city
- Ljubljana
- HQ country
- Slovenia
- HQ region
- Europe
Offices1 record
Markets served
Modra zavarovalnica business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Individual Premium Payments: Individual savers make regular premium payments into their pension accounts, which are invested in selected sub-funds (dynamic, prudent, or guaranteed). These payments form the primary revenue stream and are managed by Modra.
- Employer Collective Contributions: Companies pay collective pension insurance premiums for their employees, either partially or fully funded. This represents a significant B2B revenue stream with recurring annual premiums.
- Asset Management Fees: Modra charges management fees on assets under administration in pension funds. The maximum management fee is capped at 1% by law for pension funds.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Individual Premium Savings - Tax-Deductible Contribution |
| Subscription | Annual | Employer Collective Premium - Minimum Required |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Modra zavarovalnica product offering
Product offeringCore offering
Modra zavarovalnica provides supplementary (voluntary) pension insurance for Slovenian workers and employers, enabling tax-advantaged long-term retirement savings invested in life-cycle-based pension funds (Dynamic, Prudent, and Guaranteed sub-funds). It offers both individual policies (Dodatno pokojninsko zavarovanje) and collective employer-sponsored schemes (Kolektivno dodatno pokojninsko zavarovanje), with payouts handled through pension annuity products (Modra renta) and digital self-service via e.Modra and m.Modra.
Product overview
Modra zavarovalnica is a supplementary pension insurance company offering a comprehensive suite of retirement savings products. The core product is Dodatno pokojninsko zavarovanje (supplementary pension insurance) with tax benefits, managed through the Modri krovni pokojninski sklad (umbrella pension fund) with three life-cycle-based sub-funds: Dinamični (Dynamic, for savers under 50), Preudarni (Balanced, for ages 50-60), and Zajamčeni (Guaranteed, for those 60+). Upon retirement, accumulated savings are paid out through Modra renta (pension annuity) products. The company also offers Prvi pokojninski sklad (PPS) with early withdrawal options, and two partner insurance products (ARAG legal protection and Vzajemna travel insurance). Digital access is provided through the e.Modra web portal and m.Modra mobile application, supplemented by informative calculators. Services are segmented for individuals, public sector employees, and companies (collective insurance for employers with 10+ employees).
Differentiator
Problem solved
Functional benefit
Brands
- e.Modra: Digital platform for savers to monitor pension accounts, manage insurance, and access documents
- m.Modra
- Modra renta
- Modri krovni pokojninski sklad
Products and services
- Dodatno pokojninsko zavarovanje (Supplementary pension insurance) Supplementary (voluntary) pension insurance sold to individual Slovenian workers and self-employed persons, providing tax-deductible long-term retirement savings that are invested in life-cycle pension sub-funds and paid out as an annuity at retirement.
- Kolektivno dodatno pokojninsko zavarovanje (Collective supplementary pension insurance) Employer-sponsored collective supplementary pension insurance scheme for companies with 10+ employees in Slovenia, providing tax-deductible employer contributions, employee retention benefits, and delegated administration of retirement coverage.
- Modri krovni pokojninski sklad (Umbrella pension fund with life cycle strategy) Umbrella pension fund consisting of three sub-funds (Dynamic for savers under 50, Prudent for ages 50–60, and Guaranteed for 60+) that automatically rebalance allocation based on the saver's age, simplifying retirement investment decisions.
- Modra renta (Pension annuity payout products) Pension annuity payout products available to savers at retirement, offering 24 annuity forms with guaranteed payment periods of up to 20 years and favorable tax treatment on payouts.
- Prvi pokojninski sklad (PPS) Pension fund product enabling early withdrawal of accumulated surrender values starting 11 March 2026, with such payouts exempt from taxation and without additional costs to the policyholder.
- Zavarovanje pravne zaščite ARAG (ARAG legal protection insurance) Legal protection insurance covering attorney fees and court costs that would otherwise represent a significant financial burden, distributed through Modra as a sales channel in cooperation with insurance partner ARAG.
- Zavarovanje za tujino (Travel/abroad insurance via Vzajemna) Travel insurance providing protection against unexpected situations abroad, including a 24-hour assistance center, distributed through Modra as a sales channel in cooperation with insurance partner Vzajemna zdravstvena zavarovalnica.
Quantifiable outcome
- 10-year fund returns of +120% for Guaranteed sub-fund, +160% for Prudent sub-fund, +210% for Dynamic sub-fund
- +2 more outcomes
Companies that use Modra zavarovalnica
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Modra zavarovalnica technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Modra zavarovalnica partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Delavska hranilnicaminorDelavska hranilnica (Workers' Savings Bank) expanded its business network to include Modra supplementary pension insurance products, allowing customers to purchase pension coverage at additional locations.
- ARAGminorARAG provides legal protection insurance distributed through Modra. This partnership allows Modra to offer additional insurance products beyond pension savings.
- Vzajemna (Vzajemna zdravstvena zavarovalnica)minorModra offers travel insurance for abroad through its partner Vzajemna insurance company, providing comprehensive travel protection to Modra customers.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
Modra zavarovalnica competitors and assessment
Company assessmentEmerging players
- NLB Skladi: NLB Skladi is the Slovenian asset management arm of NLB Group managing investment funds. Comparable as a domestic fund management competitor offering retirement-oriented investment products within the Slovenian market.
Direct peers
- Vzajemna zdravstvena zavarovalnica: Vzajemna is a Slovenian insurance mutual that partners with Modra on travel insurance but also operates in adjacent welfare/health insurance; it is comparable as a Slovenian insurance counterpart serving overlapping consumer segments.
- Adriatic Slovenica: Adriatic Slovenica is a major Slovenian insurer offering life and pension products to individuals and corporate clients. It is a direct competitor in Slovenia's supplementary pension insurance and group life/pension space.
- Generali zavarovalnica (Slovenia): Generali's Slovenian subsidiary offers life insurance and pension savings products, competing with Modra for supplementary pension and life insurance customers within Slovenia's regulatory framework.
- Vzajemna pokojninska družba (Skupna pokojninska družba): Skupna pokojninska družba is one of the authorized supplementary pension insurance providers in Slovenia and directly competes with Modra on individual and collective supplementary pension insurance.
- Pokojninska družba A: Pokojninska družba A is one of Slovenia's authorized supplementary pension insurance providers, directly competing with Modra on individual and collective schemes under the same tax-advantaged framework.
- Zavarovalnica Triglav: Triglav is the largest Slovenian insurance group and offers supplementary pension insurance products to individuals and employers. It competes head-to-head with Modra for the same Slovenian supplementary pension market and employer collective schemes.
Broad incumbents
- Allianz Slovenija: Allianz's Slovenian subsidiary offers life insurance, savings, and pension products as part of a global financial services group. Comparable as a broad incumbent operating in the same Slovenian life/pension category with deeper international backing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Modra zavarovalnica social profiles
Digital presenceModra zavarovalnica compliance and trust
Trust signalCompliance1 record
Modra zavarovalnica financial estimates
Financial estimateRevenue estimate
Valuation estimate
Modra zavarovalnica leadership team
Management profileNumber of profiles
Profiles2 records
Modra zavarovalnica funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Modra zavarovalnica M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Modra zavarovalnica
What does Modra zavarovalnica do?
Modra zavarovalnica provides supplementary (voluntary) pension insurance for Slovenian workers and employers, enabling tax-advantaged long-term retirement savings invested in life-cycle-based pension funds (Dynamic, Prudent, and Guaranteed sub-funds). It offers both individual policies (Dodatno pokojninsko zavarovanje) and collective employer-sponsored schemes (Kolektivno dodatno pokojninsko zavarovanje), with payouts handled through pension annuity products (Modra renta) and digital self-service via e.Modra and m.Modra.
Is Modra zavarovalnica a public or private company?
Modra zavarovalnica is a private company. It is classified as unknown and is currently operating.
When was Modra zavarovalnica founded?
Modra zavarovalnica was founded in 1990. It employs 11 to 50 people.
Where is Modra zavarovalnica based?
Modra zavarovalnica is headquartered in Ljubljana, Slovenia, in the Europe region.
How does Modra zavarovalnica make money?
Three revenue lines are on record. Individual Premium Payments are the primary driver. The others are employer Collective Contributions and asset Management Fees.
Who are Modra zavarovalnica's main competitors?
NLB Skladi is listed as an emerging player. Direct peers are Vzajemna zdravstvena zavarovalnica, Adriatic Slovenica, Generali zavarovalnica (Slovenia), Vzajemna pokojninska družba (Skupna pokojninska družba), Pokojninska družba A and Zavarovalnica Triglav. Allianz Slovenija is listed as a broad incumbent.
Does Modra zavarovalnica have an API?
No public API is recorded for Modra zavarovalnica.
What industry is Modra zavarovalnica in?
Modra zavarovalnica's product category is Supplementary Pension Insurance. Its primary akta.pro industry code is FSAAAGAB, Pension Master Trusts, Superannuation & Provident Funds. Its NAICS code is 52511 and its SIC code is 6311.