Voila Design Home

What Voila Design Home does

Voila Design Home is a privately held, founder-led home staging, interior design, and furniture rental firm founded in 2009 by Tiffany Fasone and headquartered in Philadelphia. The company operates across the Northeast United States, with branch presence in New York City and The Hamptons, serving residential and commercial clients including homeowners, realtors, property developers, and multi-family building operators. Its core offerings are three integrated service lines: Home Staging, which transforms properties to accelerate sales and elevate sale prices; Interior Design, which provides residential clients with consultation, wholesale vendor access, and full project management; and Furniture Rental, which supplies design-forward, fully customizable packages on flexible 1–36 month terms for clients in transition.

The business is service-based with no proprietary technology platform, relying on a skilled in-house team led by Fasone and Director of Interior Design Jessica Carter, both of whom have been with the firm since inception. Operationally, the company reports strong throughput metrics—an average of 4 days from proposal to delivery and 3–4 hours per installation—with over 6,000 homes staged cumulatively and 500+ homes transformed annually, generating wholesale purchasing leverage that it passes on to clients. Pricing is quote-based rather than standardized, and revenue is generated through a mix of professional services engagements (staging and design) and subscription-style recurring rental contracts.

The go-to-market is sales-led and relationship-driven: customers request quotes through the company website, phone, or email, and a meaningful share of demand is generated through referrals from realtors and real estate professionals. Brand credibility is reinforced by earned media features in HGTV, A&E, Apartment Therapy, Philadelphia Magazine, the Inquirer, and FYI Philly, and by a 5.0 Google Reviews rating across 200 reviews. The firm is bootstrapped, with no external venture capital or private equity involvement, and operates as a tightly held owner-operated business serving a defined regional footprint.

Name

Voila Design Home

Legal name

Voila Design Home

Website

https://voiladesignhome.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Home Staging and Interior Design Services

NAICS

Interior Design Services (54141)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Pre-Sale / Move-In Whole-Home Refresh & Modernization (HSAPAEAJ)

Keywords

• Home staging services
• Interior design
• Furniture rental
• Residential property staging
• Model unit furnishing

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Home Staging Services: Home staging services for residential and commercial properties to help sellers/developers showcase properties for sale. Services include furniture installation, design consultation, and project management from proposal to installation and pull.
2. Furniture Rental: Furniture rental services for temporary living situations. Offers flexible terms from 1 to 36 months with design-forward packages ranging from basic to designer curated. Targets athletes, young professionals, business executives, and multi-family building/rental leasing offices.
3. Interior Design Services: Interior design services for residential clients including design consultation, access to wholesale vendors, furniture receiving, delivery coordination, and installation. Single point of contact throughout the design process.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Voila Design Home is a home staging, interior design, and furniture rental firm serving the Northeast US from Philadelphia. The company transforms residential and commercial properties through furniture installation and design consultation for sellers, realtors, and developers, and provides design-forward, customizable furniture rental packages on 1–36 month terms for individuals in transition and multi-family leasing offices. All services are delivered on-site under a single point of contact.

Product overview

Voila Design Home offers three integrated service offerings: Home Staging, Interior Design, and Furniture Rental. Home Staging transforms properties to help buyers envision living in the space, reducing time on market by a third while increasing value. Interior Design provides residential clients with design consultation, wholesale vendor access, and complete project management. Furniture Rental supplies temporary furnished spaces for people in transition, with flexible terms and design-forward packages. These services work together to provide end-to-end design solutions for homeowners, realtors, and developers in the Northeast region.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Staging Home staging service that transforms residential and commercial properties through furniture installation, design consultation, and project management from proposal to installation and pull, helping buyers envision themselves in the space and supporting faster sales at higher prices. Targeted at homeowners, realtors, and developers preparing properties for sale in the Northeast.
• Interior Design Interior design services for residential clients that include design consultation, access to wholesale vendors, furniture receiving, delivery coordination, and installation, delivered by a single point of contact throughout the design process.
• Furniture Rental Design-forward furniture rental service for people on the move or undergoing transitions, offered in flexible terms from 1 to 36 months with customizable packages ranging from basic furniture to full designer-curated solutions, including complete kitchen outfitting. Targets athletes, young professionals, business executives, and multi-family building and rental leasing offices.

Quantifiable outcome

• Reduces time on market by approximately one-third
• +4 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• CORT: CORT is the largest furniture rental company in the U.S., offering residential and corporate furniture rental on flexible terms. It overlaps directly with Voila's furniture rental offering but operates at far larger, national scale.
• West Elm: West Elm offers in-house interior design services (West Elm Interiors) alongside its furniture retail business. While primarily a furniture retailer, their design services arm competes directly with Voila's interior design offering in overlapping Northeast urban customer segments.
• Room & Board: Room & Board is a U.S. furniture retailer with strong Northeast presence and design services for residential clients. It overlaps with Voila's interior design and furniture curation capabilities for high-end urban customers.

Direct peers

• Havenly: Havenly is an online interior design service matching customers with professional designers for both virtual and in-person consultations. It is comparable to Voila's interior design service in target customer and design package structure, but delivered via a technology platform rather than a regional on-site firm.
• Decorist: Decorist is an online interior design service offering curated design packages and access to professional designers — comparable to Voila's interior design offering in customer target and package structure, but delivered virtually rather than through on-site staging.
• Feather: Feather is a direct-to-consumer furniture rental company targeting urban professionals and people in transition with flexible monthly terms — closely matching Voila's furniture rental customer profile (athletes, executives, young professionals) and short-to-medium term tenure model.
• Showhomes: Showhomes is the largest home staging franchise in North America, offering vacant-home staging and luxury merchandising. Like Voila, it targets realtors and sellers seeking faster sales at higher prices with similar service model and customer base.

Emerging players

• APT2B: APT2B is an online furniture retailer targeting urban apartment dwellers with modern, design-forward pieces — adjacent to Voila's interior design and rental offerings serving similar Northeast urban customers seeking curated, design-conscious furnishing.
• Interior Define: Interior Define is a custom furniture company offering design consultations and made-to-order pieces, overlapping with Voila's interior design and home furnishing offerings in target urban, design-conscious customer segments.
• Burrow: Burrow is a direct-to-consumer modern furniture brand focused on small-space and apartment living. It targets similar urban, transient customers as Voila's furniture rental, though Burrow sells rather than rents furniture — making it an adjacent rather than direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/voiladesignhome
• Instagraminstagram.com/voiladesignhome
• Xx.com/voiladesignhome
• LinkedInlinkedin.com/company/voila-design

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Voila Design Home