IWF

What IWF does

IWF AG is a privately held Swiss full-service agency (Aktiengesellschaft) headquartered at Hardstrasse 1 in Pratteln, Basel-Landschaft, inside the "Haus der Wirtschaft" building. It operates five interconnected service pillars — IWF Public Affairs, IWF Communications, IWF Event Management, IWF Web Solutions, and IWF Energy — under a single corporate roof, employing roughly 30-35 staff including about 20 web developers and a 10-person communications team. Its primary market is Northwest Switzerland (Basel region), with additional cantonal energy-program contracts in Aargau and Zurich.

IWF Web Solutions (PHP/Symfony backend, React frontend, Craft CMS/Craft Commerce, Docker, Git) builds custom websites, portals, business applications and the "IWF-Cloud" platform. IWF Communications runs digital marketing, social media (managed via Facelift), multimedia/video production, livestream and AI-assisted content services. IWF Event Management delivers end-to-end corporate events, anchored by the annual Tag der Wirtschaft (≈3,000 guests) and KMU-Networking-Grill. IWF Public Affairs offers lobbying, campaign and stakeholder management, supported by an in-house "Issue Manager" media/political-monitoring tool. IWF Energy provides GEAK Plus building energy certification, Minergie support and renewable-energy consulting, including official application-review services for cantonal subsidy programs.

Revenue is generated entirely through custom-quoted professional services engagements; no SaaS or productized pricing is publicly disclosed. The business model is multi-divisional cross-sell from a regional anchor: Public Affairs and Events feed Web Solutions and Communications work, while Energy and Web Solutions are reinforced by stable cantonal contracts. Distribution is direct (headquarters, website, phone, email), and the customer base spans cantonal government entities (Wirtschaftskamer Baselland, Baselbieter Energiepaket), regulated energy utilities (IWB), enterprises (LANDI FRILA, Rennbahnklinik), associations (AEE Suisse) and regional SMEs across multiple cantons.

Name

IWF

Legal name

IWF AG

Website

https://iwf.ch

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

IWF AG is a privately held, full-service Swiss agency in Pratteln operating five divisions — Public Affairs, Communications, Event Management, Web Solutions, and Energy — serving regional SMEs, cantonal governments and associations across Northwest Switzerland (including Aargau and Zurich for energy services) with custom-quoted professional services and proprietary monitoring tools.

Ownership category

akta.pro rank

Product category

Full-Service Communications Agency

NAICS

Computer Systems Design and Related Services (54151)

SIC

Services-Engineering, Accounting, Research, Management (8700), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Technical Committees, Working Groups & Expert Panels (BPADANAB)

akta.pro secondary industry

Commercial & Industrial (C&I) Energy Brokerage & Procurement Advisory (EUAGAEAB)

Keywords

• Full-service communications agency
• Public affairs consulting
• Corporate communications services
• Event management services
• Energy efficiency consulting

Headquarters

HQ city

Liestal

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Web Solutions Development: Custom web application, website, and portal development services with full lifecycle support from concept through operation
2. Communications Services: Digital marketing, social media management, multimedia production, and corporate communications services
3. Event Management: Complete event organization including concept, planning, catering, hospitality, and technical execution
4. Public Affairs: Political interest representation, campaign management, stakeholder management, and government relations consulting
5. Energy Consulting: Energy efficiency consulting for buildings and businesses including GEAK Plus analyses, renewable energy advisory, and subsidy consultation

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels6 records

Core offering

IWF AG is a Swiss full-service agency operating five interconnected service pillars from its Pratteln headquarters: IWF Public Affairs (political lobbying and stakeholder management), IWF Communications (digital marketing, social media, multimedia production), IWF Event Management (full event organization), IWF Web Solutions (custom web applications, websites, portals), and IWF Energy (energy efficiency consulting, GEAK Plus certifications, subsidy application processing for cantons). Services can be purchased independently or combined under the integrated "comprehensive communication from a single source" model.

Product overview

IWF AG is a Swiss full-service agency based in Pratteln offering five interconnected service pillars: IWF Communications (digital marketing, multimedia, advertising), IWF Web Solutions (custom web development, business applications, portals), IWF Energy (energy consulting, GEAK certificates, Minergie certification), IWF Event Management (complete event organization), and IWF Public Affairs (political consulting, lobbying, issue management). The company operates as a unified agency where services can be used independently or combined. AI Services represents a specialized offering within Communications for generative AI workshops and productions. The portfolio spans from strategic communication and political representation to technical web solutions and energy consulting, unified under the 'comprehensive communication from one source' philosophy.

Differentiator

Problem solved

Functional benefit

Brands

• IWF Web Solutions: Software company specializing in web applications, websites, and web portals for regional and national clients, with approximately 20 web developers and consultants.
• IWF Energy
• IWF Communications
• IWF Public Affairs
• IWF Event Management

Products and services

• IWF Public Affairs Political and public interest representation services including strategy consulting, stakeholder management, issue management, government relations, lobbying, and political campaign support for companies, institutions, and associations.
• IWF Communications Full-service marketing and communications agency offering digital marketing, social media management, multimedia production, corporate communications, event technology, advertising, and AI services for businesses and organizations.
• IWF Event Management Complete event organization services covering concept development, planning, catering, hospitality, and technical execution for business events, galas, panel discussions, annual general meetings, and anniversary celebrations.
• IWF Web Solutions Custom web development company building tailored business web applications, websites, portals, and web shops using PHP/Symfony backend, React frontend, and Craft CMS/Craft Commerce, with full lifecycle support from concept through operation.
• IWF Energy Energy consulting services for SMEs and property owners covering energy efficiency, renewable energy, GEAK Plus building energy certificates, Minergie certification support, and cantonal subsidy application processing for Basel-Landschaft, Aargau, and Zürich.
• AI Services Generative AI services for SMEs including input presentations, workshops, and production services focused on image and video generators (e.g., Midjourney), helping businesses leverage AI for customer engagement, reach expansion, and brand visualization.
• Websites and Portals Custom website and portal development services ranging from simple informational websites to complex multisite and webshop solutions with third-party system integration and payment provider connections, designed for regional and national business clients.
• Business Applications Individual custom software solutions designed to efficiently manage workflows and process data directly in web applications, with seamless integration to existing systems and optimization of internal company workflows.
• Digital Marketing Complete digital marketing services including concept development, social media channel management, consulting workshops, and text, image, and video content creation for marketing campaigns aimed at regional businesses.
• Multimedia Productions Professional multimedia content creation services including videos, event films, sponsor clips, showreels, and testimonial productions, covering scripting, camera work, and post-production for businesses and organizations.
• Energy Consulting for Homeowners Building energy analysis (GEAK Plus) and impulse consultation for renewable heating in Basel-Landschaft canton, connected to the cantonal energy package, helping homeowners achieve energy efficiency and access subsidies.
• Energy Consulting for SMEs Comprehensive energy efficiency services for small and medium enterprises including energy flow analysis, process improvements, target agreements, CO2 levy exemption, and efficiency programs through Act (Cleantech Agentur Schweiz) or EnAW (Energieagentur der Wirtschaft).
• Application Review Services Review and management of subsidy applications in energy promotion for cantons Aargau and Zurich, including status updates on pending applications and payment processing, offered as official cantonal services under IWF Energy.
• Livestream Services Professional livestream technology and production services for press conferences, events, and corporate communications, including camera operation and real-time streaming setup with professional video and audio equipment.
• Event Services Full event organization services from needs assessment through concept development, catering, and hospitality management, covering business events, panel discussions, annual general meetings, and anniversary celebrations.
• Issue Manager Online tool for managing media coverage and political developments, providing 24/7 monitoring of topics in public media and politics with individual settings, relevance assessment, categorization, and graphical visualization across all devices.
• Polit Services Political campaign services including campaigning, political information, and analysis, supporting political groups and parties with campaign conception and implementation from posters to social media campaigns.
• Public Affairs Services Strategic consulting for political and economic environments including stakeholder management, government relations, lobbying, office management, public relations, political observation, positioning, and influence of political processes.

Quantifiable outcome

• Tag der Wirtschaft event draws approximately 3,000 guests annually
• +2 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability5 records

Feature4 records

Partnerships

One partnership is on record.

• Best of Swiss WebcoreStrategic or Co-development PartnerPartnership with Best of Swiss Web, a major digital industry association and awards platform in Switzerland. IWF joined as a partner, marking a milestone in company history and underlining commitment to digital excellence and innovation.

Scale indicators5 records

Recent moves6 records

Expansion highlights7 records

Broad incumbents

• Unic AG: Swiss communications and branding agency with marketing, content and event capabilities; overlaps IWF Communications and IWF Event Management but at larger scale.
• Namics (Merkle): Swiss-founded digital agency (now part of Merkle/Dentsu) offering web platforms, e-commerce and digital transformation; comparable to IWF Web Solutions on enterprise web development, at meaningfully larger scale.
• Jung von Matt: Major Swiss creative/digital agency with broad marketing, communications and digital product capabilities; an incumbent peer with significantly larger scale and a wider service portfolio than IWF.
• Farner Consulting: Leading Swiss public relations and communications consultancy serving large corporates and institutions; broader scope and scale than IWF but overlaps on corporate communications and event services.
• Burson (part of WPP): Global public affairs and strategic communications firm; comparable to IWF Public Affairs on government relations and stakeholder management, with much broader international scale.

Regional players

• Linkgroup: Swiss full-service agency offering digital marketing, web development, branding and communications; comparable in multi-pillar structure and KMU/SME client base, though with a broader geographic footprint across German-speaking Switzerland.

Direct peers

• Furrer.Hugi & Partner: Swiss political consulting and public affairs firm offering lobbying, government relations and strategic communications; directly comparable to IWF Public Affairs and overlaps on regional Swiss political work.
• Feinheit: Swiss digital agency offering web development, branding and digital marketing to regional clients; similar size and digital agency positioning to IWF Web Solutions / IWF Communications.
• Isovation: Swiss energy and building consulting firm providing GEAK Plus, Minergie and energy efficiency advisory; directly comparable to IWF Energy on residential and SME energy consulting services.
• Amstad+Korsten: Swiss event management and corporate event agency providing end-to-end event production; directly comparable to IWF Event Management in service scope and client profile.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IWF