IRTA

What IRTA does

IRTA (International Reciprocal Trade Association) is a for-profit trade association founded in 1979 and headquartered in Grand Rapids, Michigan, United States. Per the firmographic data, its stated purpose is to "support and promote the barter industry worldwide," indicating a member- or dues-based association model serving commercial barter exchanges, brokers, and related service providers across the global reciprocal trade ecosystem. The organization operates a web presence at irta.com, although the public-facing page captured in the input data was a verification/loading page with no substantive product, service, membership, or programmatic content available for analysis.

No product, technology, pricing, revenue, headcount, customer, partnership, or management data was supplied. The inputs explicitly note that technology, pricing, differentiators, customer segments, and distribution channels are "No... information available in the provided sources." One external source confirms there is no public API. As a result, the underlying mechanics of IRTA's service offering — whether it provides certification, standards, advocacy, events, education, software, or payments infrastructure — cannot be verified from the supplied data. For an investment audience, IRTA should be understood primarily as a 45-year-old barter-industry association with no disclosed operating metrics in the available source set.

Name

IRTA

Website

https://irta.com

Company type

Private

Founded year

1979

Headcount range

1–10 employees

Short description

IRTA (International Reciprocal Trade Association) is a US-based for-profit trade association founded in 1979 that supports and promotes the commercial barter industry worldwide, serving member barter exchanges and related providers.

Ownership category

akta.pro rank

Headquarters

HQ city

Grand Rapids

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

IRTA (International Reciprocal Trade Association) is a for-profit trade association founded in 1979 that supports and promotes the barter industry worldwide. It serves as an industry body for businesses and organizations engaged in reciprocal trade and commercial barter.

Product overview

No product or service information available from the source data. The irta.com webpage displayed a verification/loading page without accessible product content.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Regional players

• Bartercard: One of the world's largest barter exchange networks, with strongest presence in Australia, New Zealand, and parts of Asia and Europe. Comparable as a major member of IRTA's international barter community and a regional counterpart whose exchanges would look to IRTA for cross-border coordination.
• Tradebank International: Global reciprocal trade network with member offices across multiple continents. Comparable as one of the larger international barter networks whose local operators look to bodies like IRTA for cross-jurisdiction coordination, dispute resolution norms, and industry advocacy.
• ITEX Corporation: U.S. and Canadian barter exchange network with retail and B2B member businesses. Comparable as a long-established member of the formal barter ecosystem that IRTA's industry body represents, with overlapping membership constituencies and standards interests.
• BizX (formerly BXI): North American B2B barter and trade exchange platform serving mid-market companies. Comparable because it operates in the same reciprocal-trade category that IRTA's membership serves, and would be a natural participant in any standards or certification programs IRTA develops.

Broad incumbents

• World Trade Centers Association (WTCA): Large international trade association linking hundreds of World Trade Center member organizations worldwide. Comparable as a much broader, incumbent international trade body that shares IRTA's general 'international trade promotion' framing but operates at vastly greater scale and across mainstream (non-barter) trade.
• International Factoring Association (IFA): Global trade association for the factoring and receivables-finance industry. Comparable as an adjacent international trade-finance association that serves a similarly SME-focused, working-capital-oriented member base — providing a structural benchmark for how IRTA could grow its member services and standards work.

Direct peers

• National Association of Trade Exchanges (NATE): U.S.-focused trade association serving the barter and trade exchange industry. Most directly comparable peer to IRTA given overlapping mission of supporting and promoting professional barter exchanges, with the key difference being NATE's primarily U.S. footprint versus IRTA's international mandate.

Others

• International Monetary Systems (IMS Barter): Operates a North American barter exchange network serving thousands of member businesses. Comparable because IMS is one of the largest formal barter exchanges that IRTA's membership base historically served, making it a primary stakeholder and indirect peer in the same industry ecosystem.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/international-reciprocal-trade-association

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IRTA