AMC Company

What AMC Company does

AMC Company is a privately held, Austin, Texas-based supplier and service provider to the jewelry and metals industries, founded in 1984. The company operates as a one-stop shop serving wholesale jewelers, jewelry students, retail jewelers, and trade professionals (lapidaries, machinists/metal workers, dental laboratory technicians, manufacturers, and hobbyists/model makers) through a single physical storefront at 2412 Greenlawn Pkwy, plus local and toll-free phone sales and an online product catalog. Reported headcount is 1-10 employees, and the firm is founder-owned and operated with no evidence of external investment or parent-company structure.

Name

AMC Company

Legal name

AMC Company

Website

https://amccompany.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

AMC Company is a privately held Austin, Texas-based supplier and assay services provider serving the jewelry and metals industries via a single storefront, phone sales, and an online catalog of branded tools, findings, metals, stones, and packaging materials.

Ownership category

akta.pro rank

Product category

Jewelry Tools and Supplies

NAICS

Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (42394)

SIC

Wholesale-Jewelry, Watches, Precious Stones & Metals (5094)

akta.pro primary industry

Fine Jewelry Wholesale & Trading (CRAKAAAL)

Keywords

• Jewelry tools supplies
• Precious metals assay
• Jewelry findings components
• Casting metals fabrication
• Gem identification services

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Assay Services: Provides analytical assay services to the jewelry and metal industries using fire and atomic absorption methods. Services include testing for precious metals (gold, silver, platinum, palladium) and certain base metals.
2. Jewelry Tools and Equipment Distribution: Distributes jewelry tools, watch tools, and equipment including products from Grobet USA (over 18,000 products), Euro Tool, Pepe, Kessler, L&R, and Neycraft brands.
3. Findings and Metals Sales: Sells gold, silver, platinum findings, and base metals including sheet, wire, grain, solder, and tubing in various karats and gauges.
4. Stones and Gem Materials: Offers colored stones (melee), melee diamonds, and gem identification services to jewelry industry customers.
5. Peripheral Supplies: Sells displays, packaging materials, polybags, boxes, books, videos, and other peripheral supplies for jewelry display and storage.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

AMC Company is a wholesale and retail supplier for the jewelry industry operating from a single storefront in north central Austin, Texas. It distributes jewelry and watch tools, findings, fabricated precious metals, melee stones, packaging supplies, and provides analytical assay services (fire assay and atomic absorption) for precious metals verification. The company also offers gem identification services through a Graduate Gemologist on staff.

Product overview

AMC Company is a wholesale/retail supplier of jewelry tools, findings, metals, stones, and assay services operating as a one-stop shop for the jewelry industry. The product portfolio centers on two main tool brands—Grobet USA (over 18,000 products including abrasives, pliers, polishing, soldering, testing tools, and benches) and Euro Tool (complementing hand tools manufactured in Europe and the US)—along with Pepe, Kessler, L&R, and Neycraft sub-brands available by special order. Findings are offered across four categories: Gold (settings, pendants, ring shanks, ear studs), Silver (findings and finished chain), Platinum, and GF/GP/Nickel. Precious metals are available as fabricated sheet, wire, tubing, solder, and casting grain in silver, gold (10K–24K), and platinum. The company provides assay services through fire assay and atomic absorption methods, ranking #1 among gold assayers in international proficiency testing. Stone offerings include colored melee stones, melee diamonds, and gem identification services performed by a Graduate Gemologist. Peripheral products include displays, packaging (polybags and boxes), and accessories. Assay services, tools, findings, and metals form an integrated supply chain for jewelry manufacturing, wholesale, and retail customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Grobet USA Tools and Equipment Over 18,000 jewelry and watch tools, supplies, and equipment used by jewelers, lapidaries, machinists, dental technicians, manufacturers, hobbyists, and model makers. Includes abrasives, pliers, polishing equipment, soldering tools, testing tools, casting equipment, files, flexible shafts, rolling mills, and workshop benches.
• Euro Tool Products High-quality hand tools manufactured in Europe and the United States, complementing the Grobet product line for jewelry professionals. Includes abrasives, anvils/stakes, brushes, buffs, burs, wax carving tools, casting tools, dapping tools, diamond files and instruments, drawplates, drills, gauges, hammers, knives, lamps, loupes, magnifiers, microscopes, mandrels, pliers (including Lindstrom), ring stretchers, sawframes, scribes, shears, soldering tools, testing supplies, tweezers, vises, watchmaking tools, and waxes.
• Specialty Jewelry Tools (Pepe, Kessler, L&R, Neycraft) Additional specialty jewelry tool brands available through AMC Company. Pepe, Kessler, L&R, and Neycraft products are stocked or special-ordered to round out the tool offering beyond Grobet USA and Euro Tool.
• Gold Findings Complete line of gold findings including die-struck and cast settings, pendants, ring shanks, ear studs and wires, clasps, tube bezels, bails, and jump and split rings in white and yellow gold.
• Silver Findings Wide variety of silver findings and chains, including completed and spool chain. Includes ear posts, head pins, Bali beads, clasps, and finished sterling chain such as Figaro, Snake, Rope, Marina, and Box chains.
• Platinum Findings Platinum findings for jewelry manufacturing.
• Gold-Filled, Gold-Plated, and Nickel Findings Gold-filled and gold-plated findings along with nickel-based findings for costume and fashion jewelry.
• Fire Assay Services Industry-standard sample analysis using fire assay methods for precious metals. Services include standard fire assay (single or double), US standard assay meeting ASTM standards, precision assay, umpire assay providing results to 6 decimal places, ore assays, metallics testing (Capacitance Decay and Specific Gravity methods), and karat gold determination.
• Atomic Absorption Assay Services Analysis using Perkin Elmer atomic absorption spectrophotometers (Analyst 100 with sampler and 1100B), maintained by Perkin Elmer technicians. Specializing in gold, silver, platinum, palladium, and lead analysis.
• Silver Metals (Fabricated) Fabricated silver metals including sheet (14-26 gauge), wire (6-24 gauge round, half-round, square), bezel, tubing, solder (paste, sheet, wire), and casting grain in sterling 925, fine 999, and anti-tarnish options.
• Gold Metals (Fabricated) Fabricated gold and gold-filled metals including sheet (14-24 gauge in 14K yellow), round wire (12-26 gauge in 14K and 18K yellow and white), bezel, sizing stock, solder, and casting grain in 10K, 14K, 18K, and 24K.
• Platinum and Base Metals (Fabricated) Fabricated platinum including sizing stock, findings, and solder (1200, 1500, 1700); base metals including copper, nickel, brass, bronze sheet and wire, low-temperature solder, and casting grain in brass, pewter, and white bronze.
• Colored Stones (Melee) Wide range of melee colored stones including synthetic stones in most colors (rounds and fancy shapes, 0.05Ct to 5.00Ct) and cubic zirconia in various cuts; natural stones from 0.01 to 0.20Ct.
• Melee Diamonds Small melee diamonds in various color and clarity ranges, from 0.01Ct to 0.05Ct in single-cut and full-cut varieties.
• Gem Identification Services Gemological services including gem type identification, value assessment, quality grading, and size verification provided by a Graduate Gemologist with 20 years of experience using certified gem lab equipment.
• Jewelry Displays Affordable display items including stackable trays, necklace forms, earring cards, bracelet holders, chain rolls, ring holders, tabletop glass cases, and carrying cases.
• Minigrip/Zip-Pak Polybags Reclosable plastic bags in clear and white-block strip options in various sizes from 2x2 to 8x10 inches, featuring easy open/close zipper and strong side seams.
• Jewelry Boxes Small boxes for displaying and packaging jewelry including decorated, velvet-covered, enamel-cardboard, leatherette boxes, cotton-filled white cardboard boxes, and silk/velvet pouches for presentation, gift, or mailing purposes.

Quantifiable outcome

• Ranked #1 among gold assayers in international proficiency test under ASTM
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Grobet USAcoreChannel Partner/ Reseller/ DistributorAMC Company carries Grobet USA tools, supplies and equipment. The online catalog carries over 18,000 Grobet USA products used by jewelers, lapidaries, machinists, dental technicians, manufacturers, hobbyists, and model makers. Products include abrasives, burs, casting equipment, files, flexible shafts, pliers, polishing supplies, and more across dozens of catalog sections.
• Euro ToolcoreChannel Partner/ Reseller/ DistributorAMC Company carries Euro Tool products specializing in high quality tools manufactured in Europe and the United States. Euro Tool compliments the Grobet line to provide two high quality sources of complementing products. AMC stocks the most popular tools from this catalog but can special order any items.
• PepeminorChannel Partner/ Reseller/ DistributorAMC Company carries Pepe products as part of their jewelry tools offerings.
• KesslerminorChannel Partner/ Reseller/ DistributorAMC Company carries Kessler products as part of their jewelry tools offerings.
• L&RminorChannel Partner/ Reseller/ DistributorAMC Company carries L&R products as part of their jewelry tools offerings.
• NeycraftminorChannel Partner/ Reseller/ DistributorAMC Company carries Neycraft products as part of their jewelry tools offerings.
• Perkin ElmercoreImplementation/ SI/ Consulting PartnerAMC Company uses Perkin Elmer atomic absorption spectrophotometers (Analyst 100 with sampler and 1100B) for assay services. Both units are maintained by Perkin Elmer technicians, indicating an ongoing service relationship.

Scale indicators5 records

Recent moves7 records

Expansion highlights3 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/e-amc-appraisal-management-company

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AMC Company