Groupe Écorécréo

What Groupe Écorécréo does

Groupe Écorécréo is a privately held Quebec-based recreational tourism company founded in 1998 and headquartered at Bonsecours Market in Old Montreal. It operates a multi-brand portfolio of consumer-facing outdoor recreation and family attractions, including the legacy Écorécréo equipment-rental service (quadricycles, pedal boats, kayaks, canoes, bicycles, fat bikes, ice skates, cross-country skis), the Voiles en Voiles adventure park at the Old Port of Montreal (aerial courses, immersive 3D cinema, inflatable games, archery tag, escape missions), Aquazilla inflatable water parks at Oka and Parc Jean-Drapeau, the Patin Patin winter skate-rental service, and Îlots76, a family playground and food court at the Olympic Park. Operations span 12+ sites across Quebec, employing 12+ year-round staff at headquarters and workshop plus 250+ seasonal workers, and serving approximately 400,000 customers annually. Revenue is generated through usage-based equipment rentals and transaction-fee admissions to attractions and food/beverage concessions, with distribution entirely through on-site direct-to-consumer sales at physical locations.

The company was founded by Marc Cudia, who acquired Quadricycle International at age 23 in 1998, and is co-owned with Jean-Philippe Duchesneau. It has grown organically through reinvested earnings, with no disclosed venture or private equity backing. Its expansion strategy has combined small acquisitions (Pedalboats in 2000, Patin Patin in 2016, Aquazilla in 2021) with internal product launches (Voiles en Voiles in 2015, Îlots76 in 2021 with a Phase 2 expansion in 2022) and execution partnerships such as the 2021 OASIS Immersion project at the Palais des congrès. The group's core technology is largely operational and physical (equipment fleets, attraction infrastructure, seasonal site rollouts) rather than software-driven; no proprietary software platform, AI systems, app, or API is disclosed. Marketing relies on brand-specific Facebook, Instagram, YouTube, and TikTok accounts plus word-of-mouth and location-based foot traffic at Quebec's premier tourist destinations, with peer recognition including Tripadvisor Travelers' Choice awards for Voiles en Voiles in 2020 and 2021.

Name

Groupe Écorécréo

Legal name

Groupe Écorécréo inc.

Website

https://groupeecorecreo.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Groupe Écorécréo is a privately held Quebec-based recreational tourism company operating 12+ sites across the province, offering year-round equipment rentals, adventure parks, inflatable water parks, winter activities, and food services under brands including Écorécréo, Voiles en Voiles, Aquazilla, Patin Patin, and Îlots76, serving approximately 400,000 families, tourists, and locals annually.

Ownership category

akta.pro rank

Product category

Recreational Tourism Services

NAICS

Amusement Parks and Arcades (7131), Amusement and Theme Parks (713110), Recreational Goods Rental (532284)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAAAGAF

Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized)

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/National Parks & Protected Area Visitor Services (Concessions, Guided Access)

SECONDARYTHAJAIAH

Wetlands, Rivers & Freshwater Nature Tours

Travel & Hospitality/Tours, Attractions & Experiences/Nature & Wildlife Experiences (National Parks, Wildlife Encounters, Eco-tours)

SECONDARYTHAAALAJ

Motorized Adventure Rentals & Guides (ATV/UTV, Snowmobile, Dirt Bike)

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/Adventure & Ecotourism Equipment Rental & Guiding Services

SECONDARYCRAMAIAM

Marine Recreation Rentals & Tours Retail Counter (On-site Sales)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Water Sports & Marine Recreation Retail

SECONDARYTHAJAEAL

Aquatic Family Entertainment Centers (Splash Pads, Aquatic Playgrounds, Swim Parks)

Travel & Hospitality/Tours, Attractions & Experiences/Theme Parks, Water Parks & Family Entertainment Centers

Keywords

• Recreational equipment rentals
• Outdoor recreation services
• Adventure park attractions
• Inflatable water park operations
• Seasonal tourism activities

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Equipment Rentals: Year-round rental of sports and outdoor equipment including quadricycles, pedal boats, kayaks, canoes, bicycles, fat bikes, ice skates, and cross-country skis at various locations across Quebec.
2. Adventure Park Admissions: Voiles en Voiles adventure park offers aerial courses, immersive 3D cinema, inflatable games village, archery tag arena, and escape missions. Revenue generated from visitor admissions and ticket sales.
3. Water Park Admissions: Aquazilla inflatable water parks at Oka National Park beach and Parc Jean-Drapeau generate revenue from visitor admissions to the floating obstacle course attractions.
4. Food and Beverage Services: Îlots76 at Olympic Park operates as a food court and relaxation area with multiple food kiosks, a welcoming terrace, and seasonal programming. Revenue from food and beverage sales.
5. Winter Activity Services: Patin Patin offers ice skate rentals, sharpening services, and winter activities at multiple Montreal locations including Parc Jean-Drapeau, Parc La Fontaine, and Quartier des spectacles.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Groupe Écorécréo develops and operates a portfolio of recreational tourism activities and outdoor equipment rentals across approximately 12 locations in Quebec. Its core offerings include year-round rental of quadricycles, pedal boats, kayaks, canoes, bicycles, fat bikes, ice skates, and cross-country skis, along with operated attractions such as the Voiles en Voiles aerial adventure park, Aquazilla inflatable water parks, Patin Patin winter skate rental centers, and the Îlots76 family playground and food court at Olympic Park.

Product overview

Groupe Écorécréo operates a portfolio of recreational tourism brands centered around outdoor activities and equipment rentals at major Quebec tourist destinations. The core offerings include Écorécréo (equipment rentals - quadricycles, bikes, watercraft), Voiles en Voiles (adventure park with aerial courses and immersive attractions), Aquazilla (inflatable water parks), Patin Patin (winter recreation), and Îlots76 (Olympic Park dining and family entertainment). The company operates approximately 12 locations across Quebec including the Old Port of Montreal, Parc Jean-Drapeau, Olympic Park, and Oka Park, serving roughly 400,000 customers annually.

Differentiator

Problem solved

Functional benefit

Brands

• Voiles en Voiles: Adventure park at Old Port of Montreal inspired by 18th century pirate and royal ships, featuring aerial courses, 3D cinema, inflatable games, archery tag arena, and escape missions.
• Aquazilla
• Écorécréo
• Patin Patin
• Îlots76

Products and services

• Voiles en Voiles Adventure park at Montreal's Old Port featuring 10 aerial courses of varying heights and difficulty, an immersive 3D cinema, inflatable games village, archery tag arena, and escape missions inspired by 18th century pirate and royal ships. Designed as a family attraction.
• Aquazilla Floating island inflatable water park with interconnected modules including stairs, suspended ladders, trampolines, flip bags, slides, and obstacles. Operated at Oka National Park beach and Parc Jean-Drapeau beach.
• Écorécréo Equipment Rentals Year-round outdoor recreation equipment rental service offering quadricycles, pedal boats, kayaks, canoes, bicycles, fat bikes, inline skates, cross-country skis, and ice skates at major Quebec tourist destinations including Old Port of Montreal and Parc Jean-Drapeau.
• Patin Patin Winter recreation service offering ice skate rentals, skate sharpening services, and various winter activities at multiple Montreal locations including Parc Jean-Drapeau, Parc La Fontaine, Parc Maisonneuve, and Esplanade Tranquille.
• Îlots76 Family-oriented recreational space and food court located at the base of the Olympic Stadium tower in Montreal's Olympic Park, featuring Olympic sports themed inflatable games, diverse food concessions, an outdoor terrace, and seasonal programming.
• Éco Tours Montréal Guided Segway tours through the Old Port of Montreal and guided kayak and canoe tours through the lagoons of Parc Jean-Drapeau. Operated from 2012 to 2024 as a sub-brand offering.

Quantifiable outcome

• 400,000+ annual customers served across all locations and brands
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• OASIS ImmersioncoreStrategic or Co-development Partner · 1 February 2021Groupe Écorécréo was called upon by OASIS Immersion founders to handle the implementation and execution of their immersive exhibition project at the Palais des Congrès de Montréal. The company leveraged its excellence in visitor experience and operations as well as its knowledge of the Montreal tourism ecosystem to launch this project in February 2021.

Scale indicators5 records

Recent moves10 records

Expansion highlights6 records

Regional players

• Parc Omega: Drive-through wildlife park in Outaouais (Quebec) attracting family and tourist visits. Comparable on Quebec family tourism positioning and admission-based revenue model, though focused on wildlife rather than active recreation.
• Mont-Tremblant Resort: Major Quebec ski and four-season resort offering outdoor recreation, equipment rentals, and family attractions. Comparable on seasonal outdoor recreation portfolio and Quebec tourist base, but focused on ski/winter market.

Direct peers

• Arbraska: Quebec-based operator of aerial adventure parks and treetop courses with multiple Quebec locations. Directly comparable to Voiles en Voiles on attraction type (aerial courses) and to Écorécréo on Quebec outdoor recreation customer base.
• Calypso Waterpark: One of Quebec's largest water slide parks (Lac des Piles). Comparable on water park attraction segment and Quebec family tourist target market; both compete for the Montreal-area drive-to leisure dollar.
• Village Vacances Valcartier: Major outdoor water park and recreation resort near Quebec City featuring water slides, an indoor water park, and year-round activities. Directly comparable to Aquazilla on water attraction mix and to the broader group's multi-season family recreation positioning in Quebec.
• La Ronde (Six Flags): Montreal amusement park operated by Six Flags on Île Sainte-Hélène. Directly competes for family leisure visits at Parc Jean-Drapeau, sharing the same tourist catchment as Voiles en Voiles and Aquazilla.

Broad incumbents

• Great Wolf Lodge: North American water park resort chain with indoor water parks, attractions, and lodging. Comparable on water-based adventure attractions and family entertainment center model; operates at much larger scale across broader geographies.
• Cedar Fair / Six Flags Entertainment: Largest publicly-traded regional amusement park operator in North America after the 2024 Six Flags/Cedar Fair merger. Comparable on amusement and theme park core operations and concession-based site economics; far larger and publicly listed.

Others

• Société du Vieux-Port de Montréal: Government-backed operator of Montreal's Old Port, where Groupe Écorécréo runs Voiles en Voiles and its core rentals. Acts as concession landlord / ecosystem partner rather than competitor, but materially shapes the group's site economics and renewal risk.
• Société du Parc Jean-Drapeau: Public operator of Parc Jean-Drapeau where the group operates Aquazilla and Patin Patin locations. Comparable as ecosystem stakeholder governing access and permits to a key revenue site.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/ecorecreomtl
• Facebookfr-ca.facebook.com/Ecorecreo

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Groupe Écorécréo