Mens Sana

What Mens Sana does

Mens Sana (legally Mensa Sana – La Gastronomia Naturale S.A.S. di Rodolfo Condoluci & C.) is a privately held Italian natural gastronomy business founded in 2002/2003 and headquartered in Milan. The company operates approximately eleven point-of-sale locations (restaurants and bistros) across Milan and Pavia province, supplemented by a centralized production laboratory in Dorno (Pavia) that prepares fresh vegan dishes daily for distribution to retail sites. Its core offering is 100% plant-based cuisine with no animal ingredients or derivatives, using organic produce, filtered osmosis water, cold-pressed olive oil, and proprietary inputs such as in-house seitan production.

The company monetizes through multiple streams: dine-in and take-away restaurant sales, catering services for events (weddings, parties, ceremonies), cooking and nutrition courses (priced at EUR 83-108), packaged product sales (organic Bio Bars segmented by blood type and organic sea vegetables), wholesale supply of fresh dishes to other food establishments, and delivery partnerships (Glovo). Its product portfolio includes branded sweet specialties (Vegan Sacher, chocolate truffles, carrot cake), savory dishes (chickpea farinata, buckwheat gnocchi, soy spaghettini), and a 2016-launched vegan ice cream line sweetened with organic agave. The business is founder-driven, with Chef Rodolfo Valentino Condoluci ("Chef Rudi"), a 30+ year veteran of vegetarian and macrobiotic cuisine, serving as both culinary lead and named partner in the legal entity.

Mens Sana serves a fragmented mix of individual consumers (health-conscious vegans and vegetarians), event organizers, healthcare professionals taking courses, and small local food establishments. Geographic reach is concentrated in Lombardia, with no digital product, mobile app, or proprietary technology platform. Marketing relies on organic social (Facebook, Twitter, Pinterest), a blog, earned media (TG5 GustoVerde TV, Radio Popolare), and event marketing. The company has no institutional funding, no subsidiaries, and no disclosed revenue; it operates as a small, founder-owned SAS partnership with reported headcount of 1-10 employees despite its multi-location footprint.

Name

Mens Sana

Legal name

Mensa Sana – La Gastronomia Naturale S.A.S. di Rodolfo Condoluci & C.

Website

https://mensasana.it

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Mens Sana is a Milan-based, founder-owned vegan natural gastronomy business operating ~11 restaurants and bistros across Milan and Pavia province. It serves health-conscious consumers via dine-in, take-away, catering, cooking courses, and packaged organic products including blood-type-diet Bio Bars.

Ownership category

akta.pro rank

Product category

Vegan Restaurant and Natural Gastronomy

NAICS

Caterers (722320), Other Specialty Food Retailers (44529)

SIC

Retail-Eating Places (5812), Miscellaneous Food Preparations & Kindred Products (2090), Ice Cream & Frozen Desserts (2024)

akta.pro primary industry

Plant-Based & Vegan Fast Casual (THAFABAK)

akta.pro secondary industries

Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical) (THAHAKAK), Specialty & Dietary Catering (Vegan, Kosher, Halal, Allergy-Friendly) (HSACAGAH), Private Culinary Experiences (Chef’s Table, Home Dining, Market-to-Meal) (THAJALAH)

Keywords

• Vegan gastronomy
• Plant-based restaurants
• Vegan catering services
• Organic food products
• Vegan cooking courses

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Restaurant/Food Service Sales: Revenue from multiple point-of-sale locations serving vegan meals, both dine-in and take-away. Fresh dishes prepared daily in their laboratory and distributed to their restaurants.
2. Catering Services: Provides vegan catering for events including weddings, graduation parties, baptisms, and special ceremonies. Quotes are provided based on number of participants and event requirements.
3. Bio Bars (Barrette Bio) Sales: Sells organic energy bars in five types (Tipo 0, A, B, AB, Uni) based on blood type diet formulas. Available at points of sale and orderable via website. PayPal accepted for internet orders.
4. Cooking/Nutrition Courses: Organizes cooking courses on vegan cuisine and plant-based nutrition. Pricing: 108 EUR (with ECM credits) or 83 EUR (without). Includes lunch buffet.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Mens Sana operates a chain of vegan natural gastronomy restaurants/bistros across Milan and Pavia province serving organic, plant-based food prepared daily without animal derivatives. In addition to dine-in and take-away meals, the company offers vegan catering for events, packaged organic products including blood-type-diet energy bars and biological sea vegetables, vegan ice cream, and cooking courses taught by Chef Rudi.

Product overview

Mens Sana is a vegan natural gastronomy restaurant and catering business operating since 2003 in Milan and Pavia province. The company offers a unified product portfolio centered on restaurant services (with 8+ point-of-sale locations), vegan catering for events and weddings, and specialty food products including organic energy bars (Barrette Mens@Sana), organic sea vegetables, vegan ice cream, and baked goods. The offerings include both savory dishes (pasta, gnocchi, chickpea flour flatbread) and sweet specialties (Vegan Sacher, chocolate truffles, carrot cake) prepared from organic, plant-based ingredients without animal derivatives.

Differentiator

Problem solved

Functional benefit

Products and services

• Ristorante/Punti Vendita (Restaurants and Points of Sale) Restaurant and take-away locations serving vegan natural gastronomy in Milan and Pavia province, offering both sweet and savoury dishes prepared daily from organic plant-based ingredients, delivered from a central production laboratory.
• Catering Vegan catering service for events, weddings, buffets, graduation parties, baptisms and special occasions, providing healthy, natural plant-based food with quotes tailored to number of participants and event requirements.
• Barrette Mens@Sana (Organic Energy Bars) Organic energy bars based on the blood-type diet, made from cereals, dried fruit, legumes, oleaginous seeds and rice malt, available in five variants (Tipo 0, A, B, AB, Uni); approximately 130 kcal each, with low-calorie and gluten-free options.
• Alghe di Mare Biologiche (Organic Sea Vegetables) Biological sea vegetable product line including common sea vegetables and BIOCEAN algae-based supplements, rich in vitamin B12 essential for vegan diets; available at points of sale or by order, offered in collaboration with Consonni Corona Corporation.
• Gelato Vegano (Vegan Ice Cream) 100% vegan ice cream sweetened with organic agave juice (no refined sugar), available in seasonal flavours such as strawberry, apricot, chocolate, almond, coffee and vanilla.
• Corsi di Cucina (Vegan Cooking Courses) Group cooking classes taught by Chef Rudi covering macrobiotic, vegan and Mediterranean cuisine, including fermentation courses, vegan cooking workshops and plant-nutrition courses; available with or without ECM credits for healthcare professionals and inclusive of a lunch buffet.
• Vegan Sacher Chocolate-rich plant-based version of the traditional Austrian Sacher torte, positioned as a vegan sweet specialty that satisfies the palate without animal ingredients.
• Salame di Cioccolato Classic Italian chocolate-salami confection prepared in a vegan version using plant-based ingredients.
• Tartufi al Cioccolato
• Tartufi al Cioccolato Rich chocolate truffles made in a vegan preparation using plant-based ingredients.
• Torta di Carote Classic carrot cake prepared in a vegan style without animal ingredients.
• Torta di Pere e Zenzero Vegan pear and ginger cake combining fruit with spicy ginger, served as a sweet specialty.
• Farinata di Ceci Chickpea-flour flatbread with carrots, a traditional Ligurian-Tuscan savoury specialty in the vegan version.
• Spaghettini di Soia Soy-bean spaghetti served with vegetables, a savoury plant-based pasta dish.
• Gnocchetti di Grano Saraceno Gluten-free buckwheat gnocchi with carrots, a savoury plant-based pasta preparation.

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Consonni Corona CorporationminorChannel Partner/ Reseller/ DistributorCollaboration with Consonni Corona Corporation to offer a line of biological sea vegetables (alghe di mare biologiche). Products available at Mens@Sana point-of-sale locations and can be ordered through their website.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• NaturaSì: Italy's largest organic food retail chain with hundreds of stores and an attached restaurant/bistrot concept. Comparable as a broader organic/plant-based food operator that shares Mens@Sana's organic sourcing philosophy and target consumer, but operates at significantly larger scale across retail and foodservice.

Direct peers

• Il Margutta Veggie Food & Art: Well-known vegetarian and vegan restaurant in Rome. Comparable as a long-running Italian plant-based restaurant with takeaway, catering, and packaged product extensions, serving a similar health-conscious urban customer base.
• Joia: Long-established vegetarian/vegan fine dining restaurant in Milan led by chef Pietro Leemann. Comparable as a Milan-based plant-based restaurant brand with strong culinary identity and educational programming, though positioned at a higher price tier than Mens@Sana.
• Loving Hut: International vegan restaurant chain with locations across Europe including Italy. Directly comparable as a multi-location vegan restaurant brand, though typically with a broader geographic footprint and standardized menu format versus Mens@Sana's localized approach.
• Bioesserì: Italian organic and vegetarian restaurant chain with locations across northern Italy including Milan. Directly comparable to Mens@Sana as a multi-location plant-based restaurant operator serving a similar health-conscious consumer segment with daily menus.
• Café Flora Milano: Vegetarian and vegan café-restaurant in Milan offering daily menus, takeaway, and catering. Directly comparable to Mens@Sana as a Milan-based plant-based eatery serving a similar health-conscious clientele with both dine-in and event offerings.
• Veganesa: Italian vegan restaurant and catering operator. Comparable to Mens@Sana as a dedicated vegan brand offering restaurant service, catering, and packaged plant-based products to Italian consumers seeking dairy-and-meat-free alternatives.

Regional players

• Esselama Bio: Italian organic and vegetarian restaurant/café concept with locations across Italy. Comparable as a multi-location organic/plant-based foodservice operator, though its geographic footprint is broader than Mens@Sana's Lombardy-only presence.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/MensaSana
• Facebookfacebook.com/mensa.sana.vegan.milan
• Pinterestpinterest.com/mensasana
• LinkedInlinkedin.com/company/mensa-sana

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mens Sana