Zaika Catering

What Zaika Catering does

Zaika Catering is an India-based catering and culinary experience company founded in 1992 and headquartered in Chandigarh, operating with a workforce of 101–250 employees. The business is anchored in chef-led, event-driven gastronomy: its primary product, Zaika-e-Kashmir, is a pop-up dining experience showcasing three Kashmiri culinary traditions (Muslim wazwan, Kashmiri Pandit, and Sikh cuisine of Kashmir) through signature dishes such as Rogan Josh, Tabak Maaz, and Guchi Pulao, prepared using slow-cooking techniques and a complete-ingredient-utilisation philosophy. The company has also launched Zaika-e-Nizamuddin, a specialised catering service focused on early Mughal-era cuisine prepared without modern ingredients such as tomatoes, potatoes, and chillies, demonstrating a multi-regional heritage-cuisine thesis.

The business model is venue-based and episodic: revenue is generated through hosting pop-up dining experiences and catered events at upscale partner venues, with the most prominently documented partnership being Novotel Hyderabad Convention Centre (announced 2026-03-07), where the Zaika-e-Kashmir experience was hosted. Operations span both South India (Hyderabad) and North India (Delhi, including an event at Humayun's Tomb), with the company serving a primary customer segment of cultural dining enthusiasts seeking immersive, heritage-cuisine experiences. Pricing is not publicly disclosed and revenue is not separately reported; ownership and investor structure are also undocumented in the source material. Go-to-market relies on earned media coverage (e.g., The New Indian Express, India Times) and experiential venue events as top-of-funnel channels rather than direct consumer marketing.

The offering carries no disclosed proprietary technology or AI/ML capability, and the company's competitive position rests on the personal brand and culinary expertise of Chef Parvinder Singh Bali, who is identified across sources as the curator and host of Zaika Catering events. Management information is limited to Manish Bhanot as owner & CEO; no broader management team, funding history, M&A activity, or regulatory footprint is documented in the available input.

Name

Zaika Catering

Legal name

Zaika Catering

Website

https://zaikacatering.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

101–250 employees

Short description

Zaika Catering is an India-based catering company founded in 1992 that operates chef-led pop-up dining experiences and catering events showcasing heritage regional cuisines, primarily Kashmiri and early Mughal, at upscale venues for cultural dining enthusiasts.

Ownership category

akta.pro rank

Product category

Catering Services

NAICS

Caterers (722320), Caterers (72232), Special Food Services (7223)

akta.pro primary industry

Event Catering (Weddings, Social, Private Parties) (THAFAIAB)

akta.pro secondary industries

Wedding & Social Event Catering (THAHAKAE), Wedding & Reception Catering (HSACAGAD), Catering Coordination & Bar Service Management (Non-restaurant) (HSACAAAH)

Keywords

• Regional catering services
• Pop-up dining experiences
• Heritage cuisine catering
• Event catering services
• Culinary event hosting

Headquarters

HQ city

Chandigarh

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Catering and Event Services: Revenue generated through pop-up dining experiences, catering events, and special culinary showcases featuring authentic regional cuisine prepared using traditional techniques.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Zaika Catering is a culinary catering company that designs and hosts themed pop-up dining experiences and event catering services centered on authentic regional Indian cuisines. Its offerings include the Zaika-e-Kashmir experience showcasing Muslim wazwan, Kashmiri Pandit, and Sikh traditions, and the Zaika-e-Nizamuddin Mughal-era cuisine catering service, all delivered through direct event execution at partner venues.

Product overview

Zaika Catering operates as a culinary catering company offering specialized dining experiences. The primary offerings include Zaika-e-Kashmir, a pop-up dining experience showcasing Kashmiri cuisine across three culinary traditions (Muslim wazwan, Kashmiri Pandit, and Sikh cuisine of Kashmir), and Zaika-e-Nizamuddin, a catering service specializing in historical Mughal cuisine. Both offerings emphasize traditional cooking techniques, slow cooking methods, and complete ingredient utilization.

Differentiator

Problem solved

Functional benefit

Products and services

• Zaika-e-Kashmir

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Novotel Hyderabad Convention CentrecoreStrategic or Co-development Partner · 7 March 2026Zaika Catering partnered with Novotel Hyderabad Convention Centre to host the Zaika-e-Kashmir pop-up dining experience, presenting authentic Kashmiri cuisine traditions to guests at the venue.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Emerging players

• The Bohri Kitchen: Mumbai-based experiential dining brand hosting curated, culture-driven pop-up meals. Closely comparable to Zaika's concept of cultural, immersive dining events built around a specific cuisine tradition (in their case, Bohri Muslim cuisine).

Direct peers

• Tabla Catering: Indian catering and event services company serving weddings, corporate events, and private parties with chef-curated menus. Comparable to Zaika in its premium, chef-led event catering positioning.
• TFS Hospitality & Catering: Indian catering and hospitality services company focused on large-scale events, weddings, and institutional catering. Closely comparable to Zaika in the venue-based, event-catering segment.
• Foodlink F&B Catering Services: One of India's largest luxury catering and banquet service companies, serving weddings, corporate events, and large institutional clients. Directly comparable to Zaika as a premium, event-focused Indian caterer with national ambitions.
• Surabhi Caterers: Mumbai-based catering company serving weddings, corporate events, and private parties with multi-cuisine menus. Comparable to Zaika in its event-driven, regional Indian catering model.
• Blue Bite Catering Services: Indian corporate and private-event caterer operating across multiple Indian cities. Comparable to Zaika in its event-driven catering model targeting weddings, corporate functions, and private parties.
• Saptami Caterers: Bengaluru-based event and wedding catering company operating at large venues and convention centres. Comparable to Zaika in its focus on high-volume, venue-based event catering in South India.
• Aahar - The House of Food: Indian event and wedding caterer offering multi-cuisine menus for corporate and private functions. Comparable to Zaika in its regional, event-focused catering model targeting weddings and corporate clients.

Broad incumbents

• Mainland China (catering & banquets): Large Indian restaurant chain with an established banquets and events catering vertical. Comparable to Zaika as a broader incumbent that overlaps in event catering but with a much wider portfolio beyond a single cuisine focus.

Regional players

• Mithaas Caterers: North-India based catering company specializing in traditional Indian cuisine for weddings and large events. Comparable to Zaika in its focus on authentic regional Indian cuisine for premium events, though operating primarily in a different geography (North India).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/zaikacatering05
• Facebookfacebook.com/zaika-catering-1507899392845243

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zaika Catering