Ronald McDonald House Charities South Australia

Name

Ronald McDonald House Charities South Australia

Legal name

Ronald McDonald House Pty Ltd

Website

https://rmhc.org.au

Company type

Private

Founded year

1981

Operating status

Operating

Ownership category

akta.pro rank

Product category

Family Support and Charitable Accommodation Services

NAICS

Community Food and Housing, and Emergency and Other Relief Services (6242), Other Individual and Family Services (62419), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300)

akta.pro primary industry

Family & Parenting Support Services (BPAGAEAC)

akta.pro secondary industry

Community Centers & Neighborhood Support Services (BPAGAEAL)

Keywords

• Family accommodation services
• Paediatric family support
• Charitable accommodation programs
• Hospital family housing
• Family retreat services

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Donations: The organization relies primarily on donations from individuals, including one-off and regular giving programs. Donations are tax-deductible in Australia as the organization is a Public Benevolent Institution with Deductible Gift Recipient status.
2. Corporate Partnerships: Corporate partnerships with companies including Hyundai Help for Kids, Virgin Australia Group, Brullen, and Steggles provide funding, in-kind support, and cause marketing opportunities. These partnerships include event activations like AFL experiences and Charity Chook campaigns.
3. McHappy Day: Annual flagship fundraising event in partnership with McDonald's, where a portion of sales from specific menu items supports the organization.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Ronald McDonald House Charities South Australia provides free accommodation, meals, and family support services to families of seriously ill or injured children receiving specialist paediatric care. Its core offer consists of Family Houses adjacent to hospitals, in-hospital Family Rooms, Family Retreats, plus supplementary programs including the Learning Program, Hospitality Carts, the Charlie Bell Scholarship, and Family Hubs. Services are accessed through hospital social worker referrals and are delivered free of charge to beneficiary families.

Differentiator

Problem solved

Functional benefit

Products and services

• Family Houses Free-standing accommodation facilities located adjacent to major children's hospitals, providing families with a private room, kitchen, laundry, and shared common areas so they can stay together while their child receives specialist paediatric treatment. Targeted at families from regional and remote areas travelling for care.
• Family Rooms On-site facilities located inside hospitals that give families a place to rest, do laundry, refresh, and connect with other families while remaining close to their child's bedside during treatment.
• Family Retreats Vacation-style accommodation offering families a break from the hospital environment so they can recharge and recuperate together after extended hospital stays.
• Learning Program Educational support program that helps children continue their schooling while undergoing medical treatment and enables family members to keep working and learning during extended hospital stays.
• Hospitality Carts Mobile service units that bring refreshments, snacks, and hospitality items directly to families in hospital settings who may be unable to leave their child's bedside.
• Charlie Bell Scholarship Scholarship program supporting children and young people affected by serious illness to pursue their educational goals.
• Family Hubs Community support centres that connect families with resources, peer support, and services during their child's medical journey.

Quantifiable outcome

• $1 donated = $3.60 in value delivered to families

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered supporting, core and flagship.

• BrullensupportingGTM or Marketing Partner · 20 July 2026Corporate partnership where Brullen's everyday operations are turned into meaningful support for families with ill or injured children through workplace giving and cause marketing initiatives.
• StegglessupportingGTM or Marketing Partner · 1 January 2026Annual Charity Chook campaign partnership supporting children's charities across Australia. Steggles' initiative brings communities together through simple yet powerful fundraising activities.
• Hyundai Help for KidscoreGTM or Marketing PartnerCorporate partnership providing support for families with ill or injured children. Hyundai Help for Kids enables families to step away from medical treatment demands and provides experiences like live AFL events, creating meaningful support during difficult times.
• Virgin Australia GroupcoreGTM or Marketing PartnerCorporate partnership helping families overcome distance and stay close to the care their child needs. Virgin Australia supports families traveling for specialist pediatric care by reducing transportation barriers.
• McDonald'sflagshipStrategic or Co-development PartnerFounding mission partner and ongoing strategic partner. McDonald's supports through McHappy Day annual fundraising event, donations, and brand association. Ronald McDonald House is named after and originated from the McDonald's system.

Scale indicators3 records

Broad incumbents

• Salvation Army Australia: Major Australian charitable organization providing community and family support services at national scale — comparable in donor-funded, multi-state, social-services delivery model.
• Red Cross Australia: Large humanitarian nonprofit providing social support, emergency relief, and family services — comparable in national-scale nonprofit operations, donor-funded model, and broad social-services portfolio.
• Cancer Council Australia: Large national nonprofit providing support services (including accommodation via lodges) to cancer patients and their families — comparable in scale, donor-funded social support, and accommodation-adjacent-to-treatment model.
• St Vincent de Paul Society Australia: Large Australian charity providing family support, accommodation assistance, and community services — comparable as a multi-state, donor-funded social services nonprofit serving vulnerable families.

Direct peers

• Make-A-Wish Australia: Australian nonprofit granting wishes to children with critical illnesses — comparable donor-funded, family-centered pediatric charity model with strong corporate partnerships.
• Variety – the Children's Charity: Australian children's charity providing individual grants, programs, and family support for sick and disadvantaged children — directly comparable nonprofit model, donor-funded, with similar family/child support mission.
• Leukaemia Foundation: Australian nonprofit providing free accommodation, transport, and practical/emotional support to families affected by blood cancer — directly comparable in providing hospital-adjacent accommodation to families with seriously ill children.
• Starlight Children's Foundation Australia: Australian nonprofit focused on the wellbeing of seriously ill children and their families through in-hospital programs, wish granting, and distraction therapy — directly comparable beneficiary population and hospital-based service delivery.
• Ronald McDonald House Charities (Global): The global parent network of Ronald McDonald Houses operating in 60+ countries with the same mission of providing accommodation and support for families of seriously ill children — directly comparable in service model, hospital-adjacent strategy, and McDonald's brand affiliation.

Regional players

• Childhood Cancer Association (SA): South Australia–based nonprofit providing practical and emotional support to families of children with cancer — comparable in regional focus, pediatric family support mission, and donor-funded service model, though without RMHC's accommodation scale.

Market position

Customer concentration

• LinkedInlinkedin.com/company/ronald-mcdonald-house-charities-australia

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ronald McDonald House Charities South Australia